This in-depth assessment includes empirical descriptions of a broad range of relevant features of the entrepreneurial process. By using representative samples of nascent entrepreneurs and ventures in the US, it allows extrapolation to US populations of entrepreneurs, pre-profit ventures, and activity in all economic sectors. Outcomes including profitability and disengagement are identified in multiple follow-up interviews.

A useful resource for scholars concerned with business creation, this book also makes an engaging supplementary course book for upper division and graduate courses in business plan creation and research methods. Policy analysts emphasizing programs and policies to enhance business creation will also find it enlightening.