In this study, Raymond Zammuto has cast the concept of organizational effectiveness within the framework of societal evolution. He thus takes into account evolving needs, expectations, and environmental constraints and examines the continual process of becoming, rather than being, effective.

In this study, Raymond Zammuto has cast the concept of organizational effectiveness within the framework of societal evolution. He thus takes into account evolving needs, expectations, and environmental constraints and examines the continual process of becoming, rather than being, effective.