When trade policies are discussed nationally or internationally people as consumers are largely forgotten. Despite their numbers, they do not carry the weight that producers and other lobbies command. Individually, consumers are seldom informed about how the availability, quality, price and choice of the hundreds of items which they buy in the shops each year are affected by trade policy decisions. If they know how much of their household budgets are determined by decisions to protect individual industries and for how little effect they might be shocked. Equally, when it is debated publicly, the benefits that would fall to the consumer are usually ignored. This brief study is an attempt to put the consumer interest squarely in the public arena.