In RAWHIDE KID, "Howard Stern Show" writer Ron Zimmerman and legendary Western comics artist John Severin take aim at the lovable red-headed Western scamp we know as "The Rawhide Kid". What happens when the Rawhide Kid rides into one of those beleaguered Western towns on the edge of nowhere, looking better than any cowboy has a right to? What happens when a gang of desperadoes ride into the same town with the intent of lootin' and pillagin'? What ensues proves that no one handles a hot rod like the Rawhide Kid.