The National Standard Theatre was located in Shoreditch, in east London, and stood very near to the site of Shakespeare's original Theatre. First built in 1835 and then rebuilt three times, it remained at that location until 1939. Between 1851 and the theatre's end, it was one of the largest theatres in the world, holding more than five thousand patrons. Under the management of the Douglass family from 1848 to 1889, records of several kinds were set, such as attendance and box office success, and achievement in quality and staging was reached.