People yearn for relationships. And in the Internet age, people will flock in droves to Social Media websites, like Facebook, in the hopes of meeting a potential new friend, spouse, etc. Meeting people on Social Media platforms are quick and effortless. However, what is the strength of these Social Media friendships? Are they stronger or weaker than friendships people make the traditional way - meeting people face to face and interacting with them in the same physical proximity?Author's Shawn Blau, Ph.D. and Greg Giaquinto, M.P.A. attempt to answer this question in "Social Media: A Cost-Benefit Analysis of Internet Friendships." Their approach is a fundamental cost-benefit analysis of making friends via Social Media friendships versus the making friends by meeting people face to face and interacting with them. A timely read, "Social Media: A Cost-Benefit Analysis of Internet Friendships" provides insights into human behavior and compares the pros and cons of Social Media friendships versus traditional friendships.
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