The present book is based on the author`s extensive investigation in the area of creativity. It studies the concept of creativity and its related problems. The findings have been analysed the brilliantly interpreted. There has been abiding interest in analysing the nature of creativity and its measurement. In spite of a plethora of literature on the subject one fails to find consensus regarding the very nature of creativity which is a vital force behind the development and growth of individual as well as society at large. Shamshad Hussain`s present work is a significant contribution in the study of relevant characteristics of creative behaviour. Students of psychology will immensely benefiit from the salient findings packed between the covers of this book. Teachers, lay readers, and parents interested in the growth and development of children`s creative potentials will also discover new vistas of knowledge.