Zsuzsanna Vincze's Books

Motivating SMEs to Cooperate and Internationalize

A Dynamic Perspective

By: George Tesar,Zsuzsanna Vincze

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Motivating SMEs to Cooperate and Internationalize

A Dynamic Perspective

By: George Tesar,Zsuzsanna Vincze

Interest in generally expanding the understanding of small and medium-sized enterprises, especially understanding their strategies and operations to enter international markets, is growing rapidly among researchers and academics globally. Government officials, regional and economic specialists, and international trade advisers are directly involved in assisting small and medium-sized enterprises in developing their international marketing expertise. Motivating SMEs to Cooperate and Internationalize consists of research studies, cases, and experiences obtained by researchers and academics from managers of small and medium-sized enterprises in Northern Europe as they worked closely with managers on issues and problems leading to internationalization of enterprises. This book will map not only the attempts of small and medium-sized enterprises in Northern Europe to enter foreign markets, but also to understand how researchers and academics can help small and medium-sized Northern European enterprisers achieve their objectives. This compilation of approaches, perspectives, and experiences will serve as a resource tool for researchers and academics active in international management training programs worldwide and help illustrate how to close the gap between publishing results of their findings and efforts to disseminate their findings among managers of small and medium-sized enterprises in their domains. This book is the first attempt to integrate results of research studies and practices as an illustration of how knowledge of small and medium-sized enterprises has evolved since the 1980s with the contributions of individual researchers and academics in Northern Europe. It will be of relevance to academics and researchers interested in working closely with small and medium-sized enterprises to meet their goals in entering international markets.

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Page Count

257

Publisher

Routledge

Published Date

ISBN 10

1315412594

ISBN 13

9781315412597

Intercultural Communication and Language Pedagogy

From Theory To Practice

By: Zsuzsanna I. Abrams

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Intercultural Communication and Language Pedagogy

From Theory To Practice

By: Zsuzsanna I. Abrams

Using diverse language examples and tasks, this book illustrates how intercultural communication theory can inform second language teaching.

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Page Count

391

Publisher

Cambridge University Press

Published Date

ISBN 10

1108490158

ISBN 13

9781108490153

Exploring Transylvania: Geographies of Knowledge and Entangled Histories in a Multiethnic Province, 1790–1918

By: Borbála Zsuzsanna Török

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Exploring Transylvania: Geographies of Knowledge and Entangled Histories in a Multiethnic Province, 1790–1918

By: Borbála Zsuzsanna Török

Exploring Transylvania by Török reconstructs the fissured scholarly landscape in one of the most culturally heterogeneous regions of the Habsburg Monarchy. The author creates an original model of the structure and historical dynamics of an East-Central European province in the republic of letters by tracing the activities of learned societies engaged in the exploration of their fatherland and their connections to national academic centers outside Transylvania. Analyzing the entangled history of the local German, Hungarian, and Romanian scholarly cultures, the book demonstrates how a persisting politics of difference, practiced by various political regimes over the long nineteenth century, solidified national hierarchies and exacerbated endemic tensions both in the Transylvanian intellectual milieus and in scholarship itself.

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Page Count

300

Publisher

BRILL

Published Date

ISBN 10

9004303057

ISBN 13

9789004303058

Motivating SMEs to Cooperate and Internationalize

A Dynamic Perspective

By: George Tesar,Zsuzsanna Vincze

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Motivating SMEs to Cooperate and Internationalize

A Dynamic Perspective

By: George Tesar,Zsuzsanna Vincze

Average ratings

N/A

Write a review

Solve jigsaw puzzle

Age

Page Count

257

Publisher

Routledge

Published Date

ISBN 10

1315412594

ISBN 13

9781315412597

Book's by Zsuzsanna Vincze

Motivating SMEs to Cooperate and Internationalize

Motivating SMEs to Cooperate and Internationalize

Intercultural Communication and Language Pedagogy

Intercultural Communication and Language Pedagogy

Exploring Transylvania: Geographies of Knowledge and Entangled Histories in a Multiethnic Province, 1790–1918

Exploring Transylvania: Geographies of Knowledge and Entangled Histories in a Multiethnic Province, 1790–1918

Motivating SMEs to Cooperate and Internationalize

Motivating SMEs to Cooperate and Internationalize

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