Yves Scheffler's Books

B2B Sales of German Small and Medium-sized Enterprises. Challenges in Cross-border Sales Within the Context of German-French Business Relationships

By: Yves Scheffler

Write a review Read reviews Take a Quiz Solve Book Puzzle

B2B Sales of German Small and Medium-sized Enterprises. Challenges in Cross-border Sales Within the Context of German-French Business Relationships

By: Yves Scheffler

For decades Germany and France have been forming the core of the European Union. They generate about 40 per cent of total economic output in the Euro Zone. Nowhere else, there does exist such an intense relationship between neighbouring economies like between these two countries. Those links go far beyond external trade relations and are targeted towards mutual business cooperation. In the light of globalisation, a rising number of competitors, increasing customer demands and short product life cycles, cross-national commerce are of great importance for German Small and Medium-sized Enterprises (SMEs) – particularly in the B2B sector. Sales is often tagged as an enterprise’s figurehead. It is responsible for determining whether a manufacturer effectively conveys its capabilities to the B2B customer. To date, there exists no single reference book covering all four topics of this paper’s headline: B2B, SMEs, sales and Franco-German business relationships. The ongoing literature is mainly focussed on large firms. The subject of international sales has hardly been investigated, yet. Apart from the sales excellence approach, there are few selling models for corporate practice. The lack of sales expertise both in theory and practise is thus not the ideal prerequisite for succeeding on a cross-border scale. This study addresses sales challenges of German SMEs with its trading partner France in the B2B sector. It should be stressed that the focus is on SMEs from Germany only. The company size of French business partners does not play a role in this context. The acquisition-related part of sales (selling) is highlighted while the physical component (distribution) is secondary within the framework of this assignment. In consequence, the central question is to figure out what kind of challenges German SMEs must face when exerting B2B sales activities in France. A related sub-issue is defined as follows: “Which type of challenge has the greatest impact on cross-border sales operations in France?” The declared purpose of this study is to answer the above-mentioned queries. Following the acquired basic knowledge this is done through an empirical survey. Furthermore, it is targeted to provide recommendations in order to enhance sales efficiency and effectiveness of German SMEs.

Average ratings

N/A

Write a review

Solve jigsaw puzzle

Age

Page Count

149

Publisher

Anchor Academic Publishing

Published Date

ISBN 10

3960672144

ISBN 13

9783960672142

Seeing Like a Firm

Social Justice, Corporations, and the Conservative Order

By: Associate Professor of Social and Political Philosophy European School of Social and Political Sciences (Espol) Pierre-Yves Néron,Pierre-Yves Néron

Write a review Read reviews Take a Quiz Solve Book Puzzle

Seeing Like a Firm

Social Justice, Corporations, and the Conservative Order

By: Associate Professor of Social and Political Philosophy European School of Social and Political Sciences (Espol) Pierre-Yves Néron,Pierre-Yves Néron

Business corporations are political entities and need to be considered as such. Seeing Like a Firm invites readers to do just that by providing a political theory of the business firm. It argues that firms 'see' in a conservative way and embrace a 'conservatism of commerce' that requires socioeconomic inequality. By offering a new interpretation of conservatism based not on preserving the existing system but on an 'aesthetics of inequality', Néron provides an alternative way to think about the main challenges that proponents of equality face.

Average ratings

N/A

Write a review

Solve jigsaw puzzle

Age

Page Count

278

Publisher

Oxford University Press

Published Date

ISBN 10

0197774121

ISBN 13

9780197774120

Physics of Materials

By: Yves Quere

Write a review Read reviews Take a Quiz Solve Book Puzzle

Physics of Materials

By: Yves Quere

Few areas of science are as interdisciplinary as materials science. Chemistry, physics, mechanical engineering, and mathematics each play a part within it. The role of physics is to describe the objects, effects and phenomena at different scales (micro-, meso-, and macroscopic) as precisely as possible. Physics of Materials addresses this description at the elementary level. Based on an undergraduate level course taught at the Ecole Polytechnique, France, the main emphasis is on the conduction related phenomena (electronic properties) and the plastic behavior (ionic properties) of materials, such as metals and alloys, semiconductors, and ceramics. It assumes a basic grounding in statistical physics, quantum mechanics and elasticity but does not require prior knowledge of solid-state physics, to which it will serve as a useful introduction. The presentation of the course is followed by several examination problems, with solutions, which cover various specific applications of the general concepts and which will enable readers to test their understanding of these concepts.

Average ratings

N/A

Write a review

Solve jigsaw puzzle

Age

Page Count

500

Publisher

CRC Press

Published Date

ISBN 10

1000159523

ISBN 13

9781000159523

B2B Sales of German Small and Medium-sized Enterprises. Challenges in Cross-border Sales Within the Context of German-French Business Relationships

By: Yves Scheffler

Write a review Read reviews Take a Quiz Solve Book Puzzle

B2B Sales of German Small and Medium-sized Enterprises. Challenges in Cross-border Sales Within the Context of German-French Business Relationships

By: Yves Scheffler

Average ratings

N/A

Write a review

Solve jigsaw puzzle

Age

Page Count

149

Publisher

Anchor Academic Publishing

Published Date

ISBN 10

3960672144

ISBN 13

9783960672142

Book's by Yves Scheffler

B2B Sales of German Small and Medium-sized Enterprises. Challenges in Cross-border Sales Within the Context of German-French Business Relationships

B2B Sales of German Small and Medium-sized Enterprises. Challenges in Cross-border Sales Within the Context of German-French Business Relationships

Seeing Like a Firm

Seeing Like a Firm

Physics of Materials

Physics of Materials

B2B Sales of German Small and Medium-sized Enterprises. Challenges in Cross-border Sales Within the Context of German-French Business Relationships

B2B Sales of German Small and Medium-sized Enterprises. Challenges in Cross-border Sales Within the Context of German-French Business Relationships

Username

Password

Username

Password

Password again

Birthday

Email