Information overload, the shallows, weapons of mass distraction, the googlization of minds: countless commentators condemn the flood of images and information that dooms us to a pathological attention deficit. In this new book, cultural theorist Yves Citton goes against the tide of these standard laments to offer a new perspective on the problem of attention in the digital age. Phrases like paying attention and investing ones attention attest to our mistaken belief that attention can be conceptualized in narrow economic terms. We are constantly drawn towards attempts to quantify and commodify attention, even down to counting the number of 'likes' a picture receives on Facebook or a video on YouTube. By contrast, Citton argues that we should conceptualize attention as a kind of ecology and examine how the many different environments to which we are exposed – from advertising to literature, search engines to performance art – condition our attention in different ways. In a world where the demands on our attention are ever-increasing, this timely and original book will be of great interest to students and scholars in media and communications and in literary and cultural studies, and to anyone concerned about the long-term consequences of the profusion of images as well as digital content in the age of the internet.
We think that we live in democracies: in fact, we live in mediarchies. Our political regimes are based less on nations or citizens than on audiences shaped by the media. We assume that our social and political destinies are shaped by the will of the people without realizing that ‘the people’ are always produced, both as individuals and as aggregates, by the media: we are all embedded in mediated publics, ‘intra-structured’ by the apparatuses of communication that govern our interactions. In this major book, Yves Citton maps out the new regime of experience, media and power that he designates by the term ‘mediarchy’. To understand mediarchy, we need to look both at the effects that the media have on us and also at the new forms of being and experience that they induce in us. We can never entirely escape from the effects of the mediarchies that operate through us but by becoming more aware of their conditioning, we can develop the new forms of political analysis and practice which are essential if we are to rise to the unprecedented challenges of our time. This comprehensive and far-reaching book will be essential reading for students and scholars in media and communications, politics and sociology, and it will be of great interest to anyone concerned about the multiple and complex ways that the media – from newspapers and TV to social media and the internet – shape our social, political and personal lives today.
We think that we live in democracies: in fact, we live in mediarchies. Our political regimes are based less on nations or citizens than on audiences shaped by the media. We assume that our social and political destinies are shaped by the will of the people without realizing that ‘the people’ are always produced, both as individuals and as aggregates, by the media: we are all embedded in mediated publics, ‘intra-structured’ by the apparatuses of communication that govern our interactions. In this major book, Yves Citton maps out the new regime of experience, media and power that he designates by the term ‘mediarchy’. To understand mediarchy, we need to look both at the effects that the media have on us and also at the new forms of being and experience that they induce in us. We can never entirely escape from the effects of the mediarchies that operate through us but by becoming more aware of their conditioning, we can develop the new forms of political analysis and practice which are essential if we are to rise to the unprecedented challenges of our time. This comprehensive and far-reaching book will be essential reading for students and scholars in media and communications, politics and sociology, and it will be of great interest to anyone concerned about the multiple and complex ways that the media – from newspapers and TV to social media and the internet – shape our social, political and personal lives today.
Information overload, the shallows, weapons of mass distraction, the googlization of minds: countless commentators condemn the flood of images and information that dooms us to a pathological attention deficit. In this new book, cultural theorist Yves Citton goes against the tide of these standard laments to offer a new perspective on the problem of attention in the digital age. Phrases like paying attention and investing ones attention attest to our mistaken belief that attention can be conceptualized in narrow economic terms. We are constantly drawn towards attempts to quantify and commodify attention, even down to counting the number of 'likes' a picture receives on Facebook or a video on YouTube. By contrast, Citton argues that we should conceptualize attention as a kind of ecology and examine how the many different environments to which we are exposed – from advertising to literature, search engines to performance art – condition our attention in different ways. In a world where the demands on our attention are ever-increasing, this timely and original book will be of great interest to students and scholars in media and communications and in literary and cultural studies, and to anyone concerned about the long-term consequences of the profusion of images as well as digital content in the age of the internet.
The collection and treatment of traces which reveal who we are and what we do naturally piques our interest when it pertains to others, and anxiety when it concerns ourselves. Do we truly know what a trace is? And if knowledge is power, how vulnerable are we in the public sphere? The demonstrability of a trace hides the complexity of the process that allows it to be produced, interpreted and used. This book proposes a reasoned approach to the analysis of the trace as an object and as a sign. By following such an approach, the reader will understand how the media participates in the creation and deployment of traces, and the issues raised by what can be traced on social media. The Trace Factory offers a historical perspective, returning to the founding theories of collecting and producing traces linked to knowledge and power in society. Observing technology and information through the prism of these theories, a large number of devices and their uses are evaluated. This book offers itself as a tool of thought and work for researchers, professionals and social actors of all kinds who are confronted with the existence, treatment and interpretation of the traces of society and culture.
What do we mean by semiotic perception? Why should the concepts of perception and expressivity be reinterpreted within the encompassing framework of a dynamic theory of semiotic fields and forms? Can we redeploy the concept of form in such a way as to make explicit such a native solidarity (‘chiasmatic’ would have said Merleau-Ponty) between perception, praxis and expression -- and first and foremost in the activity of language, right to the heart of the life of the social and speaking animal that we are? What then would be the epistemological and ontological consequences, and how might this affect the way we describe semiolinguistic forms? This book aims to provide answers to these questions by opening up avenues of research on how to understand the linguistic and semiotic dimensions at work in the constitution of experience, both individual and collective.
Thank you for visiting our website. Would you like to provide feedback on how we could improve your experience?
This site does not use any third party cookies with one exception — it uses cookies from Google to deliver its services and to analyze traffic.Learn More.