Yuwa Wong's Books

Holding Up Half of the Sky

The New Women Consumers of Asia

By: Yuwa Wong

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Holding Up Half of the Sky

The New Women Consumers of Asia

By: Yuwa Wong

HOLDING UP HALF OF THE SKY The New Women Consumers of Asia Through his detailed analyses of demographic and economic data amassed in this book, Dr. Yuwa Hedrick-Wong has convincingly explained the role of women as an important force shaping the Asian Consumer Market. - Francis T. Lui Professor of Economics & Director, Center for Economic Development Hong Kong University of Science & Technology Holding Up Half of the Sky: The New Women Consumers of Asia is a gold mine of information and insights demonstrating the increasingly important role of women as a driving force of consumption and market development in Asian countries. Combining demographics, profiles of female consumer groups, and the most up-to-date estimates of $500 billion of discretionary spending by 2014, this book pushes the frontiers of market research to new levels. - Dr. R. Paul Shaw Former Lead Economist, currently Program Advisor Human Development Group, World Bank Institute Sensitive and Rigorous, the research combines the best of quantitative and qualitative techniques to provide a lucid, readable overview of the status of Asian women today, and speculates on emerging trends. From an intimate perch on the lofty peak of women's studies, the author scans the data and provides fascinating insights into how to cash in on the expanding potential of the female purse in Asia in the 21st century. A must-read of all marketers. Dr. Sharon Siddique partner Sreekumar Siddique & Co. Pte. Ltd. This book provides reliable insights, supported with scientific methodology, on one of the "mega-trends' of Asian and global market development. A better understanding of women's consumption power can also shed light on the consumption power of men, and as a result, that of the global market as well. Professor Fan Gang Director of National Economic research Institute China Reform Foundation, Beijing

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Page Count

181

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470822066

ISBN 13

9780470822067

Succeeding Like Success: The Affluent Consumers of Asia

By: Yuwa Wong

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Succeeding Like Success: The Affluent Consumers of Asia

By: Yuwa Wong

Covering 12 Asian markets - Japan, China, India, Australia, Korea, Taiwan, Hong Kong, Singapore, Malaysia, Thailand, India and the Philippines - the affluent consumer market is in turn analyzed in terms of two segments; the mass affluent and the rich. Their respective sizes, purchasing power and key consumption trends today and in 10 years' time are systematically described

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Page Count

193

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470822104

ISBN 13

9780470822104

Succeeding Like Success: The Affluent Consumers of Asia

By: Yuwa Wong

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Succeeding Like Success: The Affluent Consumers of Asia

By: Yuwa Wong

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Page Count

193

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470822104

ISBN 13

9780470822104

Genetic Seeds of Warfare

Evolution, Nationalism, and Patriotism

By: R. Paul Shaw,Yuwa Wong

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Genetic Seeds of Warfare

Evolution, Nationalism, and Patriotism

By: R. Paul Shaw,Yuwa Wong

For millennia humanity has simultaneously deplored and waged war. With each conflict the stakes have risen, and we now face global annihilation for the sake of a practice all the world claims to condemn. Is there some seemingly irresistible force that impels us toward our own destruction? To explain this central paradox of human behaviour, Genetic Seeds of Warfare, originally published in 1989, advances a startling new theory. It traces the origins of warfare back to early groups of Homo sapiens in competition for scarce resources, showing that warfare evolved as these groups evolved: kin-group against kin-group; tribe against tribe; nation against nation. Rather than being tied to a specific gene, warfare emerged as one of many behavioural strategies for maximising genetic survival. As social groups became more complex, motivations for warfare developed from simple protection of blood relations to political appeals to shared ethnicity, religion, and national identity. But the ultimate cause of warfare is rooted in the most basic of human drives: the need to ensure that one’s genes will survive and reproduce. The authors challenge many assumptions about human behaviour in general, and warfare in particular. They convincingly present the case for an evolutionary understanding of the propensity for warfare, supporting their argument with data from a vast array of social and natural science research. In doing so, they reveal why previous attempts at ending war have failed, and make proactive suggestions toward the development of a new agenda for world peace.

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Page Count

289

Publisher

Taylor & Francis

Published Date

ISBN 10

1000258793

ISBN 13

9781000258790

The Glittering Silver Market: The Rise of the Elderly Consumers in Asia

By: Yuwa Wong

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The Glittering Silver Market: The Rise of the Elderly Consumers in Asia

By: Yuwa Wong

Yuwa Hendrick-Wong analyses how a convergence of increasing longevity, improving health status and compression of morbidity, and more flexible arrangement in the labour market will fundamentally alter how the elderly populations live and work in Asia.

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Page Count

177

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470822074

ISBN 13

9780470822074

Holding Up Half of the Sky

The New Women Consumers of Asia

By: Yuwa Wong

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Holding Up Half of the Sky

The New Women Consumers of Asia

By: Yuwa Wong

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Page Count

181

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470822066

ISBN 13

9780470822067

Mind the Gaps

Singapore Business in China

By: Sree Kumar,Sharon Siddique,Yuwa Wong

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Mind the Gaps

Singapore Business in China

By: Sree Kumar,Sharon Siddique,Yuwa Wong

Provides an analysis of how to be successful in China, especially for the Singapore business community.

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Page Count

120

Publisher

Institute of Southeast Asian Studies

Published Date

ISBN 10

9812302670

ISBN 13

9789812302670

Inclusive Growth

The Global Challenges of Social Inequality and Financial Inclusion

By: Howard Thomas,Yuwa Hedrick-Wong

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Inclusive Growth

The Global Challenges of Social Inequality and Financial Inclusion

By: Howard Thomas,Yuwa Hedrick-Wong

The book outlines a journey from enabling models of government and business to strategies for creating both financial and social inclusion and entrepreneurism as mechanisms for sustainable and inclusive growth.

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Page Count

146

Publisher

Emerald Group Publishing

Published Date

ISBN 10

1789737796

ISBN 13

9781789737790

The Glittering Silver Market: The Rise of the Elderly Consumers in Asia

By: Yuwa Wong

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The Glittering Silver Market: The Rise of the Elderly Consumers in Asia

By: Yuwa Wong

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Page Count

177

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470822074

ISBN 13

9780470822074

Genetic Seeds of Warfare

Evolution, Nationalism, and Patriotism

By: R. Paul Shaw,Yuwa Wong

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Genetic Seeds of Warfare

Evolution, Nationalism, and Patriotism

By: R. Paul Shaw,Yuwa Wong

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Solve jigsaw puzzle

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Page Count

289

Publisher

Taylor & Francis

Published Date

ISBN 10

1000258793

ISBN 13

9781000258790

Inclusive Growth

The Global Challenges of Social Inequality and Financial Inclusion

By: Howard Thomas,Yuwa Hedrick-Wong

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Inclusive Growth

The Global Challenges of Social Inequality and Financial Inclusion

By: Howard Thomas,Yuwa Hedrick-Wong

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Page Count

146

Publisher

Emerald Group Publishing

Published Date

ISBN 10

1789737796

ISBN 13

9781789737790

Mind the Gaps

Singapore Business in China

By: Sree Kumar,Sharon Siddique,Yuwa Hedrik-Wong

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Mind the Gaps

Singapore Business in China

By: Sree Kumar,Sharon Siddique,Yuwa Hedrik-Wong

Provides an analysis of how to be successful in China, especially for the Singapore business community.

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Page Count

124

Publisher

Institute of Southeast Asian Studies

Published Date

ISBN 10

9812302743

ISBN 13

9789812302748

Book's by Yuwa Wong

Holding Up Half of the Sky

Holding Up Half of the Sky

Succeeding Like Success: The Affluent Consumers of Asia

Succeeding Like Success: The Affluent Consumers of Asia

Succeeding Like Success: The Affluent Consumers of Asia

Succeeding Like Success: The Affluent Consumers of Asia

Genetic Seeds of Warfare

Genetic Seeds of Warfare

The Glittering Silver Market: The Rise of the Elderly Consumers in Asia

The Glittering Silver Market: The Rise of the Elderly Consumers in Asia

Holding Up Half of the Sky

Holding Up Half of the Sky

Mind the Gaps

Mind the Gaps

Inclusive Growth

Inclusive Growth

The Glittering Silver Market: The Rise of the Elderly Consumers in Asia

The Glittering Silver Market: The Rise of the Elderly Consumers in Asia

Genetic Seeds of Warfare

Genetic Seeds of Warfare

Inclusive Growth

Inclusive Growth

Mind the Gaps

Mind the Gaps

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