This text is distinguished by a superior writing style that draws upon common experiences to introduce economic concepts, making economic theory easily accessible, interesting, and understandable. Case Studies and numerous examples take advantage of reader's intuitive knowledge of economics, building upon real-life situations. A streamlined design places pedagogy and illustrations directly within the flow of the text, making it less distracting and more useful for students. A fully integrated Internet strategy sets this text apart by including relevant Web addresses and exercises directly in the text and on a dedicated Web page. These Internet materials complement the real-world focus of this text, encouraging students to explore and apply extensions of the chapter material to real economic events and data. Also available in macro and micro paperback splits.
McEachern “teaches by example.” It is the text that uses examples and illustrations that students will recognize when they show up for class the first day because they already have at least 17 years of personal experience with economic choices, institutions, and events. Taking a “just-in-time” approach by introducing material just as it is needed to develop an argument, ECONOMIC PRINCIPLES: A CONTEMPORARY INTRODUCTION, 9e, International Edition truly leads by example. In a decidedly user-friendly tone, McEachern assumes that students are already intuitively familiar with many economic concepts through their own life experiences. These life experiences are then explained to students as economic concepts with clear and interesting exposition, relevant case studies, and a clean, focused design. The text’s major applications take the form of Case Studies that are meant to be read and therefore are integrated into the flow of each chapter. With this ninth edition, the book’s well-crafted approach is enhanced with resources--such as Aplia and CourseMate--that will help your students improve their understanding and help you streamline tasks and save valuable time.
McEachern is distinguished by a superior writing style that draws upon common student experiences to introduce economic concepts, making economic theory easily accessible, interesting, and understandable. "Case Studies" and numerous examples take advantage of students' intuitive knowledge of economics, building upon real-life situations. A streamlined design places pedagogy and illustrations directly within the flow of the text, making it less distracting and more useful for students. A fully integrated and sensible Internet strategy sets this text apart by tying numerous in-text features to learning enhancements and extensions on a dedicated Web site. The Fifth Edition makes unique use of The Wall Street Journal by including resources and exercises utilizing that periodical to help students learn to analyze the latest economic events. McEachern is also available in macro split and both micro/macro are in the principles text.
With growing concerns over environmental issues and global energy consumption, there is increasing interest in nuclear power generation, despite its diminished role in the West over the last few decades. Many of those involved with nuclear power and environmental agencies see controlled expansion of nuclear plants as the most environmentally friendly way of meeting growing energy demands. Nuclear Renaissance: Technologies and Policies for the Future of Nuclear Power examines the future of nuclear power in the contexts of economics, environmental sustainability, and security of electricity supplies. A range of future technologies is considered, illustrating the technical challenges and opportunities facing nuclear power. This semi-technical overview of modern technologies meets the growing interest from scientists, environmentalists, and governments in the potential expansion of nuclear power. Various countries are starting to announce plans for new nuclear plants, either to replace those being decommissioned or to provide additional power. Many commentators regard this renaissance as just beginning. Nuclear Renaissance: Technologies and Policies for the Future of Nuclear Power is essential reading for physicists, engineers, policy-makers, researchers, energy analysts and graduate students in energy sciences, engineering and public policy.
This very successful textbook is distinguished by a superior writing style that draws upon common student experiences to introduce economic concepts, making economic theory more accessible and interesting. Case Studies and numerous examples take advantage of students' intuitive knowledge of economics, building upon real-life situations. A streamlined design places pedagogy and illustrations directly within the flow of the text, making it less distracting and more useful for students. A fully integrated and sensible Internet strategy sets this text apart by tying numerous in-text features to learning enhancements and extensions on a dedicated Web site. This Fifth Edition makes unique use of THE WALL STREET JOURNAL by including resources and exercises utilizing that periodical to help students learn to analyze the latest economic events. McEachern is also available in micro split and both micro/macro are in the principles text.
This very successful textbook is distinguished by a superior writing style that draws upon common reader experiences to introduce economic concepts, making economic theory more accessible and interesting. "Case Studies" and numerous examples take advantage of readers' intuitive knowledge of economics, building upon real-life situations. Microeconomics Interactive Text by William McEachern combines the original textbook with rich multimedia, real-time updates, exercises, self-assessment tests, note-taking tools, and much more. This combination of print and online material provides learners with active learning tools and tutorials, and helps instructors shorten preparation time and improve instruction. The Interactive Text offers a complete technology teaching solution that integrates all of the media together in one seamless package Â- no Â"assemblyÂ" is required. Microeconomics Interactive Text consists of two components: a Print Companion and an Online Companion, seamlessly integrated to provide an easy-to-use teaching and learning experience. The Print Companion is a paperback textbook that includes the core content from the original textbook. All time-sensitive pedagogical features and materials at the end of chapters have been moved from the printed textbook to the Online Companion. The Online Companion provides a dedicated Web site featuring all of the core content from the Print Companion combined with integrated, interactive learning resources, self-assessment tests, note-taking features, and basic course-management tools that enable instructors to create and manage a syllabus, track learner self-assessment scores, broadcast notes to learners, and send electronic messages to learners.
This very successful textbook is distinguished by a superior writing style that draws upon common reader experiences to introduce economic concepts, making economic theory more accessible and interesting. "Case Studies" and numerous examples take advantage of readers' intuitive knowledge of economics, building upon real-life situations. Macroeconomics Interactive Text by William McEachern combines the original textbook with rich multimedia, real-time updates, exercises, self-assessment tests, note-taking tools, and much more. This combination of print and online material provides students with active learning tools and tutorials, and helps instructors shorten preparation time and improve instruction. The Interactive Text offers a complete technology teaching solution that integrates all of the media together in one seamless package Â- no Â"assemblyÂ" is required. Macroeconomics Interactive Text consists of two components: a Print Companion and an Online Companion, seamlessly integrated to provide an easy-to-use teaching and learning experience. The Print Companion is a paperback textbook that includes the core content from the original textbook. All time-sensitive pedagogical features and materials at the end of chapters have been moved from the printed textbook to the Online Companion. The Online Companion provides a dedicated Web site featuring all of the core content from the Print Companion combined with integrated, interactive learning resources, self-assessment tests, note-taking features, and basic course-management tools that enable instructors to create and manage a syllabus, track learner self-assessment scores, broadcast notes to learners, and send electronic messages to learners.
The Instructor's Wraparound Edition provides comprehensive instructional support for Contemporary Economics. The lesson-plan format is incorporated right in the margins, providing the tools you need to lead students from learning to applying to owning the economic material. All solutions are included in the margins, as well as additional ideas, background, and projects for different learning styles and ability levels. Unit Overviews contain pacing guides and identify coverage of NCEE standards in the upcoming chapters.
This very successful textbook is distinguished by a superior writing style that draws upon common learner experiences to introduce economic concepts, making economic theory more accessible and interesting. Case Studies and numerous examples take advantage of readers' intuitive knowledge of economics, building upon real-life situations. Economics Interactive Text by William McEachern combines the original textbook with rich multimedia, real-time updates, exercises, self-assessment tests, note-taking tools, and much more. This combination of print and online material provides students with active learning tools and tutorials, and helps instructors shorten preparation time and improve instruction. The Interactive Text offers a complete technology teaching solution that integrates all of the media together in one seamless package a no aassemblya is required. Economics Interactive Text consists of two components: a Print Companion and an Online Companion, seamlessly integrated to provide an easy-to-use teaching and learning experience. The Print Companion is a paperback textbook that includes the core content from the original textbook. All time-sensitive pedagogical features and materials at the end of chapters have been moved from the printed textbook to the Online Companion. The Online Companion provides a dedicated Web site featuring all of the core content from the Print Companion combined with integrated, interactive learning resources, self-assessment tests, note-taking features, and basic course-management tools that enable instructors to create and manage a syllabus, track learner self-assessment scores, broadcast notes to learners, and send electronic messages to learners.
Readers gain a strong understanding of economic principles with the hundreds of lively examples found in McEachern's MACROECONOMICS: A CONTEMPORARY INTRODUCTION, 11E. This book draws on familiar life experiences to help explain macroeconomic concepts, choices, institutions, and events. Interesting case studies, the latest research findings, and focused examples offer genuine insight into how economic principles work in today's world. A friendly writing style is enhanced by learning features that make the material clear and more direct. Understandable graphs and exhibits include captions that summarize key points, color-coded curves, and helpful labels for clarification. MACROECONOMICS: A CONTEMPORARY INTRODUCTION, 11E emphasizes how a solid understanding of macroeconomics can enhance professional and personal success. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
This very successful textbook is distinguished by a superior writing style that draws upon common student experiences to introduce economic concepts, making economic theory more accessible and interesting. Case Studies and numerous examples take advantage of students' intuitive knowledge of economics, building upon real-life situations. A streamlined design places pedagogy and illustrations directly within the flow of the text, making them less distracting and more useful for students. A fully integrated program of technology enhancements sets this text apart by pairing the book with numerous online multimedia learning tools that have been developed to help the text better serve a wide range of learning styles. The text uniquely integrates classroom use of The Wall Street Journal by including in-text pedagogy to help readers learn to analyze the latest economic events as reported in the Journal.
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