The Internet is an everyday part of our contemporary lives. This book explores how it is shaped and embedded within society, fostering new social worlds and ways of talking. Using a wide range of examples to examine economic, political and cultural issues, this book is crucial reading for all those studying society, media and technology.
In this work, Bridgette Wessels offers a unique insight into the ways in which core public institutions and powerful organizations develop digital communications and services within the public realm. The book draws on her ethnographic research with the London Metropolitan Police Service during their engagement in an innovative project to improve communication with the public using digital technology. As one of the largest, most advanced and highly respected police services in the world, working in a socially, culturally and demographically complex city, the Metropolitan Police Service offers a highly revealing case study of technology and the human processes which it is designed to serve. The ethnographic research is used to develop a new theoretical and conceptual framework for understanding the relationship between social action and technological change, addressing the way in which technology is socially shaped and culturally informed. The book also discusses the role of ethnography as a tool for researching complex multi-perspective, multi-sited networks of the innovation of digital technologies as forms of communication in late modern western society.
A critical introduction to the key processes and contexts of social change in contemporary society, combining a thorough grounding of key theorists with hot topics such the media, the environment and new technologies - ideal for students across the social sciences.
Reception studies have made film audiences increasingly visible, while surveys track trends and policymakers gather information about audience preferences and demographics. But little attention has been paid to the specific contextual relationships and interactions between films and individuals that generate and sustain audiences. This monograph develops the idea of audiences as interactive and relational, introducing three innovative concepts: ‘personal film journeys’, five types of audience formations and five geographies of film provision. A major challenge of audience research is how to capture the richness of people’s social and cultural engagement with film. To achieve this, the book uses an innovative mixed-methods research and computational ontology. It develops ground-breaking theory and concepts and an innovative methodology based on an extensive data-set derived from the under-researched area of British regional film audiences.
In this work, Bridgette Wessels offers a unique insight into the ways in which core public institutions and powerful organizations develop digital communications and services within the public realm. The book draws on her ethnographic research with the London Metropolitan Police Service during their engagement in an innovative project to improve communication with the public using digital technology. As one of the largest, most advanced and highly respected police services in the world, working in a socially, culturally and demographically complex city, the Metropolitan Police Service offers a highly revealing case study of technology and the human processes which it is designed to serve. The ethnographic research is used to develop a new theoretical and conceptual framework for understanding the relationship between social action and technological change, addressing the way in which technology is socially shaped and culturally informed. The book also discusses the role of ethnography as a tool for researching complex multi-perspective, multi-sited networks of the innovation of digital technologies as forms of communication in late modern western society.
Reception studies have made film audiences increasingly visible, while surveys track trends and policymakers gather information about audience preferences and demographics. But little attention has been paid to the specific contextual relationships and interactions between films and individuals that generate and sustain audiences. This monograph develops the idea of audiences as interactive and relational, introducing three innovative concepts: ‘personal film journeys’, five types of audience formations and five geographies of film provision. A major challenge of audience research is how to capture the richness of people’s social and cultural engagement with film. To achieve this, the book uses an innovative mixed-methods research and computational ontology. It develops ground-breaking theory and concepts and an innovative methodology based on an extensive data-set derived from the under-researched area of British regional film audiences.
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