Tony Ballantyne's Books

Webs of Empire

Locating New Zealand's Colonial Past

By: Tony Ballantyne

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Webs of Empire

Locating New Zealand's Colonial Past

By: Tony Ballantyne

Breaking open colonization to reveal tangled cultural and economic networks, Webs of Empire offers new paths into colonial history. Linking Gore and Chicago, Maori and Asia, India and newspapers, whalers and writing, Ballantyne presents empire building as a spreading web of connected places, people, ideas, and trade. These links question narrow, national stories, while broadening perspectives on the past and the legacies of colonialism that persist today. Bringing together essays from two decades of prolific publishing on international colonial history, Webs of Empire establishes Tony Ballantyne as one of the leading historians of the British Empire.

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377

Publisher

UBC Press

Published Date

ISBN 10

0774827718

ISBN 13

9780774827713

The Patanjali Yoga Sutras and Its Spiritual Practice

By: Tony Nguyen

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The Patanjali Yoga Sutras and Its Spiritual Practice

By: Tony Nguyen

When people see the word yoga, many think only of poses, meditations, and chants. They do not understand the philosophical set of beliefs on which it is based. In The Patanjali Sutra and Its Spiritual Practice, author Tony Nguyen broadens the understanding to create a more complete experience. Nguyen focuses on the philosophy of Maharishi Patanjali, the great expounder of the authoritative classical yoga school of thought, or darsana, of Hinduism and the author of the Yoga Sutras. Nguyen also responds to the relationship between theory and practice in the classical yoga system. The Patanjali Sutra and Its Spiritual Practicediscusses: the basic philosophical view of Patanjalis Yoga Sutras, focusing on explanation and interpretation of the relationship between purusa and prakrti; the samkhya and yoga systems, which are related to Patanjalis yoga doctrines and the similarities and differences between them; and spiritual practice. Nguyen offers a host of information to help practitioners enhance their spiritual journey through yoga.

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Page Count

156

Publisher

Balboa Press

Published Date

ISBN 10

1504302427

ISBN 13

9781504302425

Twisted Metal

By: Tony Ballantyne

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Twisted Metal

By: Tony Ballantyne

On a world of intelligent robots who seem to have forgotten their own distant past, it is a time of war as the soldiers of Artemis City set out to conquer everything within range on the continent of Shull, killing or converting every robot they capture to their philosophy, while viewing their own wire-based minds as nothing but metal to be used or recycled for the cause. Elsewhere, the more individualistic robots of Turing City believe they are something more than metal, but when the Artemisian robot Kavan sets out on a determined crusade to prove himself, even Turing City can't stand against him. Increasingly tied up with Kavan's destiny is Karel, a Turing robot with elements of Artemis's philosophy already woven into his mind ... as well as Karel's wife Susan, and their recently created child.. Following the inevitable violence and destruction, Artemisian ambition focuses elsewhere and a journey begins towards the frozen kingdoms of the north ... and towards the truth about the legendary 'Book of Robots', a text which may finally explain the real history of this strange world ... In a completely alien but brilliantly realized landscape, here is a powerful story of superb action, barbaric cruelty and intense emotional impact.

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Page Count

496

Publisher

Pan Macmillan

Published Date

ISBN 10

0330528254

ISBN 13

9780330528252

Capacity

By: Tony Ballantyne

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Capacity

By: Tony Ballantyne

Welcome to the year 2252—and congratulations! You’re now a personality construct. We know that can be a daunting stage of personal development, especially if you don’t remember making this life-changing decision. But we’re here to help. . . . Helen is waking to a dark new reality—one that she’s certain she didn’t choose. In this borrowed existence, she finds an unexpected guide in Judy, a geisha-faced virgin who’s on a mission of her own. Together, the two of them begin a dangerous run through dozens of imagined worlds in an attempt to trap a psychopath haunting the shadowed areas of virtual space—a killer who brutally murdered an earlier version of Helen and who plans to kill again. Meanwhile, Justinian is investigating a peculiar rash of AI suicides on far-off planets—and finds that not only is there more to these “deaths” than he thought, but that they may be linked to his wife Anya’s mysterious coma. In a future where AIs have taken over human life and the Environment Agency runs everything for our own good, the fact that we can live on after physical death as sentient digital beings should have been a good thing. Instead, as Helen and Justinian are about to discover, it just means there are more ways to die.

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Page Count

418

Publisher

Spectra

Published Date

ISBN 10

0553903306

ISBN 13

9780553903300

Marketing Management in Practice 2007-2008

By: John Williams,Tony Curtis

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Marketing Management in Practice 2007-2008

By: John Williams,Tony Curtis

BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time. *Written specially for the Marketing Management in Practice module by the Senior Examiner * The only coursebook fully endorsed by CIM * Contains past examination papers and examiners' reports to enable you to practise what has been learned and help prepare for the exam

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388

Publisher

Routledge

Published Date

ISBN 10

0750684135

ISBN 13

9780750684132

Summer of Monsters

The Scandalous Story of Mary Shelley

By: Tony Thompson

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Summer of Monsters

The Scandalous Story of Mary Shelley

By: Tony Thompson

There is a monster within us all – it’s how you choose to use it that counts. Mary Shelley’s life began in shadow. Unwanted and overlooked, her desire was to make something of her existence. So how would meeting a young poet change her path forever? Scandal. Passion. Desire. Mary’s choices were clear – but would she ever be free of her loneliness? Summer of Monsters is a Gothic coming-of-age story by Australian-based author Tony Thompson, perfect for lovers of young adult fiction. It explores Mary’s teenage life and the famous summer she spent with Percy Shelley and Lord Byron, which inspired her iconic horror/science fiction novel Frankenstein. To learn more about Tony and his books, visit him online at www.tonythompson.net

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226

Publisher

Walker Books Australia

Published Date

ISBN 10

1925081982

ISBN 13

9781925081985

How to Recruit and Retain Higher Education Students

A Handbook of Good Practice

By: Tony Cook,Brian S. Rushton

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How to Recruit and Retain Higher Education Students

A Handbook of Good Practice

By: Tony Cook,Brian S. Rushton

How to Recruit and Retain Higher Education Students is an invaluable resource for academic staff, administrators and policy makers involved in student recruitment and improving student retention. It offers practical advice on how universities can influence the expectations of prospective students, allowing them to make sensible decisions about careers, courses and institutions. Many surveys of students who drop out of university show that most do so out of disappointment. Failing to understand what higher education was about quickly enough, they become confused and frustrated. Dropping out seems the best solution. This book describes a series of practices proven to encourage students to stay on, discussing the background research on student attrition. By preparing students better for their higher education experience, the practices in this book are effective not only in recruiting students but also in matching them to the right institutions and programmes. The practices described range from those reaching out in a broad way to communities of potential students, to university support for pre-entry examinations, to enhanced communication between institutions and applicants. All are described in sufficient detail to allow judgments to be made about how to use and adapt them to suit local needs. How to Recruit and Retain Higher Education Students provides a sound theoretical foundation for research into student retention and provides the necessary underpinning for those academic staff embarking on courses and assists in preparing them for their roles in both teaching and student support.

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256

Publisher

Routledge

Published Date

ISBN 10

1135853258

ISBN 13

9781135853259

Marketing Management in Practice 2003-2004

By: John Williams,Tony Curtis

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Marketing Management in Practice 2003-2004

By: John Williams,Tony Curtis

Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts * Co-written by the CIM Senior Examiner for the Marketing Management in Practice module to guide you through the 2003-2004 syllabus. * Free online revision and course support from www.marketingonline.co.uk. * Customise your learning, extend your knowledge and prepare for the examinations with this complete package for course success.

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286

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Routledge

Published Date

ISBN 10

0750659602

ISBN 13

9780750659604

Achieving a Strategic Sales Focus

Contemporary Issues and Future Challenges

By: Kenneth Le Meunier-FitzHugh,Tony Douglas

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Achieving a Strategic Sales Focus

Contemporary Issues and Future Challenges

By: Kenneth Le Meunier-FitzHugh,Tony Douglas

The main aim of this book is to consider how the sales function informs business strategy. Although there are a number of books available that address how to manage the sales team tactically, this text addresses how sales can help organizations to become more customer oriented. Many organizations are facing escalating costs and a growth in customer power, which makes it necessary to allocate resources more strategically. The sales function can provide critical customer and market knowledge to help inform both innovation and marketing. Sales are responsible for building customer knowledge, networking both internally and externally to help create additional customer value, as well as the more traditional role of managing customer relationships and selling. The text considers how sales organizations are responding to increasing competition, more demanding customers and a more complex selling environment. We identify many of the challenges facing organisations today and offers discussions of some of the possible solutions. This book considers the changing nature of sales and how activities can be aligned within the organization, as well as marketing sensing, creating customer focus and the role of sales leadership. The text will include illustrations (short case studies) provided by a range of successful organizations operating in a number of industries. Sales and senior management play an important role in ensuring that the sales teams' activities are aligned to business strategy and in creating an environment to allow salespeople to be more successful in developing new business opportunities and building long-term profitable business relationships. One of the objectives of this book is to consider how conventional thinking has changed in the last five years and integrate it with examples from sales practice to provide a more complete picture of the role of sales within the modern organization.

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216

Publisher

Oxford University Press

Published Date

ISBN 10

0198706634

ISBN 13

9780198706632

The Rough Guide to New Zealand

By: Laura Harper,Paul Whitfield,Tony Mudd,Catherine Le Nevez

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The Rough Guide to New Zealand

By: Laura Harper,Paul Whitfield,Tony Mudd,Catherine Le Nevez

The new Rough Guide to New Zealandis the definitive guide to the world's adventure capital. Now in full-colour throughout, it contains dozens of tempting colour photos illustrating the country's iconic landmarks and its stupendously diverse scenery. Detailed accounts of every attraction along with crystal-clear maps and plans will show you the very best New Zealand has to offer- from white-sand beaches and vast kauri trees in the north to the hairline fiords and penguin colonies in the south. With expert guidance you won't put a foot wrong when experiencing Maori culture or simply striking out on multi-day hikes. At every point this guide steers you to little-known sights such as secluded hot pools or Wellington's best caf�s. Insider tips, planning itineraries and author picks give you the inside scoop on the best accommodation across every price range, how to track down Marlborough's tastiest Sauvignon blancs and where the most delectable Maori hangi can be found. Make the most of your time with The Rough Guide to New Zealand.

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851

Publisher

Rough Guides UK

Published Date

ISBN 10

140539000X

ISBN 13

9781405390002

A Man of Good Abilities

By: Tony Parker

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A Man of Good Abilities

By: Tony Parker

First published in 1967, A Man of Good Abilities was Tony Parker's fifth book, and told the story of 65 year-old 'Norman Edwards', a compulsive swindler-embezzler for his whole adult life, one punctuated by numerous ineffective terms of imprisonment. Using journals, letters, and interview transcripts Parker drew a finessing portrait of a man and a seemingly intractable problem that he posed to society. 'Tony Parker is a remarkably skilled and compassionate exponent of the documentary technique that he uses to illumine human character; with him, tape-recorded conversations are the stuff of art, not of mere photography.' New Society 'In his books the strength lies in the interpretive mind of the writer... He is a sociologist studying single cases in some depth and shows qualities of imagination shared by the historian and the biographer - a mixture of intelligence, sympathy and empathy.' TLS

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182

Publisher

Faber & Faber

Published Date

ISBN 10

0571304338

ISBN 13

9780571304332

People of the Streets

By: Tony Parker

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People of the Streets

By: Tony Parker

People of the streets... you become aware of them, and wonder who and what they are... what kind of lives they have, and what living them means...' First published in 1968, People of the Streets was Tony Parker's sixth book, for which he spent a year approaching and interviewing people in London who were living their daily lives on street corners, along gutters or in subways. With his usual skill he coaxed them out of their natural reticence, born of solitude, into an unfamiliar but hugely illuminating spontaneity. 'In [Parker's] books the strength lies in the interpretive mind of the writer... He is a sociologist studying single cases in some depth and shows qualities of imagination shared by the historian and the biographer - a mixture of intelligence, sympathy and empathy.' TLS

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213

Publisher

Faber & Faber

Published Date

ISBN 10

0571304370

ISBN 13

9780571304370

The Plough Boy

By: Tony Parker

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The Plough Boy

By: Tony Parker

Those of you who have read Tony Parker's book The Plough Boy will be familiar with the story of Michael Davies. He was one of six youths concerned in an affray in which a boy was killed. Five of them received short terms of imprisonment, but Davies was condemned to death... The door to the execution shed was the first thing he saw when he opened his eyes every morning. That boy spent 92 days in the condemned cell watching that door before he was reprieved. I hope we can agree that torture of that kind shall never again be inflicted in Britain.' Baron Stonham, in the Lords debate on the Murder (Abolition of Death Penalty) Bill, 19 July 1965

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249

Publisher

Faber & Faber

Published Date

ISBN 10

0571304397

ISBN 13

9780571304394

Soldier, Soldier

By: Tony Parker

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Soldier, Soldier

By: Tony Parker

For his twelfth book, first published in 1985, Tony Parker was given near-unlimited access by the Ministry of Defence and spent eighteen months interviewing the officers and soldiers of a single British Army infantry regiment - as well as their wives. Both a pacifist and a former conscientious objector, Parker brought his singular perspective to the questioning of fighting men on what it means to bear arms for one's country. 'A unique picture of a social institution which is an exaggerated microcosm of society and yet set apart from it.' Scotsman 'A revealing glimpse into the lives and thoughts of the men in khaki.' Gerald Kaufman, Manchester Evening News 'Captivating bedside reading.' Sunday Telegraph

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262

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Faber & Faber

Published Date

ISBN 10

0571304435

ISBN 13

9780571304431

The Fiddlehead Moment

Pioneering an Alternative Canadian Modernism in New Brunswick

By: Tony Tremblay

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The Fiddlehead Moment

Pioneering an Alternative Canadian Modernism in New Brunswick

By: Tony Tremblay

For many Canadians, the small province of New Brunswick on Canada's scenic east coast is "a nice place to visit but no place to live," plagued for generations by outmigration and economic stagnation. In The Fiddlehead Moment Tony Tremblay challenges this potent stereotype by showcasing the work of a group of literary modernists who set out to change the meaning of New Brunswick in the national lexicon. Alfred Bailey, Desmond Pacey, Fred Cogswell, and a formidable group of local poets and cultural workers - collectively, New Brunswick's Fiddlehead School - sought to restore New Brunswick's literary reputation by adapting avant-garde modernist practices to the contours of the province, opening it to the contemporary world while also encouraging writers to make it their subject. The result was a non-urban form of modernism that was as responsive to technical innovation as to the human geographies of New Brunswick. By placing New Brunswick writers and critics at the forefront of Canadian literature in the midcentury modernist project, Tremblay adds an important new chapter to our understanding of Canadian modernism. The Fiddlehead Moment is the first critical examination of this group's considerable influence. Whether through Bailey's ethnomethodology, Pacey's critical ordering, or Cogswell's editorial eclecticism in the Fiddlehead magazine and Fiddlehead Poetry Books, authors in New Brunswick, Tremblay argues, had a profound impact on writing in Canada.

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298

Publisher

McGill-Queen's Press - MQUP

Published Date

ISBN 10

0228000556

ISBN 13

9780228000556

Relationship Marketing

A Consumer Experience Approach

By: Steve Baron,Tony Conway,Gary Warnaby

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Relationship Marketing

A Consumer Experience Approach

By: Steve Baron,Tony Conway,Gary Warnaby

The relationship between a market and a consumer is complex. Far from simply an exchange of services there is an often complex transaction of feeling, meaning and experience. How does the study of relationship marketing interpret this? In this exciting new book the authors explore the factors of relationship marketing in its contemporary context, with the consumer in mind. From the experience of a football club supporter to experiences of gap year travel, to text messaging behaviour, and to using the library, the focus of this text is on the consumer perspective. From this angle, issues of relationship marketing, and its management, take on a new and exciting bearing. Topics examined include: frameworks for analyzing the consumer experience; consumer communities; issues of customer loyalty; the impact of ICT on relationship marketing; and the creative consumer. Each chapter is supported by - or based on - an in-depth case study, many of which are drawn from the authors′ research.

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Page Count

218

Publisher

SAGE Publications Ltd

Published Date

ISBN 10

1446200086

ISBN 13

9781446200087

A Contemporary Theory of Mathematics Education Research

By: Tony Brown

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A Contemporary Theory of Mathematics Education Research

By: Tony Brown

This book by-passes both psychology and sociology to present an original social theory centered on seeing mathematical learning by everyone as an intrinsic dimension of how mathematics develops as a field in support of human activity. Here, mathematics is defined by how we collectively talk about it. Drawing on psychoanalytic theory, the student is seen as participating in the renewal of mathematics through their contributions to our collective gaze on mathematics as the field responds to ever new demands. As such learning takes a critical stance on the standard initiations into current practices often promoted by formal education. In the field of mathematics education, researchers have moved from psychology where individual students were seen as following natural paths of development through existing mathematical knowledge, to socio-cultural models predicated on students being initiated into the human world and understood through the reflective gazes this world has of itself, such as those found in comparisons of student learning in different countries. This book addresses the domain, purpose and functioning of contemporary research in mathematics education and is an original contribution to this theme. The book is aimed at a mathematics education research audience. It continues a dialogue with existing publications, seen widely as a cutting edge and will also be of interest to students and practitioners in the fields of qualitative research, social theory and psychology.

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Page Count

165

Publisher

Springer Nature

Published Date

ISBN 10

3030551008

ISBN 13

9783030551001

The Technology of the Novel

Writing and Narrative in British Fiction

By: Tony E. Jackson

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The Technology of the Novel

Writing and Narrative in British Fiction

By: Tony E. Jackson

The connection between speech and writing in human language has been a matter of philosophical debate since antiquity. By plumbing the depths of this complex relationship, Tony E. Jackson explains how the technology of alphabetic writing has determined the nature of the modern novel. Jackson's analysis begins with the universal human act of oral storytelling. While telling stories is fundamental to human experience, writing is not. Yet the novel, perhaps more than any other literary form, depends on writing. In fact, as Jackson shows quite clearly, it is writing rather than print that most shapes the forms and contents of the genre. Through striking new readings of works by Austen, Mary Shelley, Dickens, Forster, Woolf, Lessing, and McEwan, Jackson reveals how the phenomena of speech and storytelling interact with the technological characteristics of writing. He also explains how those interactions induced the generic changes in the novel from its eighteenth-century beginnings to postmodernism and beyond. His claims, grounded in a contemporary understanding of human cognitive capacities and constraints, offer a fresh interpretive approach to all written literature. An essential text in the study of the written word, The Technology of the Novel provides new insights into the evolving nature of one of the modern world's most popular narrative forms.

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Page Count

247

Publisher

JHU Press

Published Date

ISBN 10

0801892449

ISBN 13

9780801892448

Medical Ethics

A Very Short Introduction

By: Michael Dunn,Tony Hope

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Medical Ethics

A Very Short Introduction

By: Michael Dunn,Tony Hope

The issue of medical ethics, from thorny moral questions such as euthanasia and the morality of killing to political questions such as the fair distribution of health care resources, is rarely out of today's media. This area of ethics covers a wide range of issues, from mental health to reproductive medicine, as well as including management issues such as resource allocation, and has proven to hold enduring interest for the general public as well as the medical practitioner. This Very Short Introduction provides an invaluable tool with which to think about the ethical values that lie at the heart of medicine. This new edition explores the ethical reasoning we can use to approach medical ethics, introducing the most important 'tools' of ethical reasoning, and discussing how argument, thought experiments, and intuition can be combined in the consideration of medical ethics. Considering its practical application, Tony Hope and Michael Dunn explore how medical ethics supports health professionals through the growing use of ethics expertise in clinical settings. They also contemplate the increasingly important place of medical ethics in the wider social context, particularly in this age of globalization, not only in healthcare practice, but also policy, discussions in the media, pressure group and activism settings, and in legal judgments. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

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182

Publisher

Oxford University Press

Published Date

ISBN 10

0192547577

ISBN 13

9780192547576

The Complete Guide to Asperger's Syndrome

By: Tony Attwood

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The Complete Guide to Asperger's Syndrome

By: Tony Attwood

A guide to Asperger's syndrome describes what it is and how it is diagnosed, along with information on such topics as bullying, emotions, language, movement, cognitive ability, and long-term relationships.

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Page Count

401

Publisher

Jessica Kingsley Publishers

Published Date

ISBN 10

1843104954

ISBN 13

9781843104957

Red Hill

A Mining Community

By: Tony Parker

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Red Hill

A Mining Community

By: Tony Parker

The miners' strike of 1984-85 was one of the longest and most acrimonious in Britain's history. Six months after it ended, Tony Parker travelled to the North East of England to speak to people on both sides of the dispute and discover the views and feelings of a colliery community contemplating the bitter end of a whole way of life. '[ Red Hill gives a] powerful idea of the tribulations suffered by everyone affected by the miners' strike.' Today 'Here are men and women with all their quirks and oddities, their emotions and prejudices.' TLS 'The reader is allowed to enter a secret, remote world which is at times heroic, but more often poignant and lonely.' Listener

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182

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Faber & Faber

Published Date

ISBN 10

0571304419

ISBN 13

9780571304417

Supply Chain Strategies

Demand Driven and Customer Focused

By: Tony Hines

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Supply Chain Strategies

Demand Driven and Customer Focused

By: Tony Hines

Supply Chain Strategies demonstrates how organizations must take strategic decisions in order to manage their supply chains to sustain competitiveness in the global economy. Whereas many textbooks on supply chain management focus on purchasing and operations, this new edition of Tony Hines' text focuses upon the direction-setting and efficient resource-allocation that organizations need to provide in order to satisfy their customers. Overcoming tensions between political, economic, technological, ethical and environmental considerations is shown to be vital to ensure a sensible strategy for managing the supply chain. This impressive text makes the most of integrated case studies to show how strategic thinking and supply chain management play out in the real world. As such, the book is ideal for courses on supply chain management - especially those which require a strategic element.

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Page Count

376

Publisher

Routledge

Published Date

ISBN 10

1136703896

ISBN 13

9781136703898

CIM Coursebook 08/09 Marketing Management in Practice

By: Tony Curtis,John Williams

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CIM Coursebook 08/09 Marketing Management in Practice

By: Tony Curtis,John Williams

‘Butterworth-Heinemann’s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers make immediate use of their knowledge and skills gained from the qualifications.’ Professor Keith Fletcher, Director of Education, The Chartered Institute of Marketing ‘Here in Dubai, we have used the Butterworth-Heinemann Coursebooks in their various forms since the very beginning and have found them most useful as a source of recommended reading material as well as examination preparation.’ Alun Epps, CIM Centre Co-ordinator, Dubai University College, United Arab Emirates Butterworth-Heinemann’s official CIM Coursebooks are the definitive companions to the CIM professional marketing qualifications. The only study materials to be endorsed by The Chartered Institute of Marketing (CIM), all content is carefully structured to match the syllabus and is written in collaboration with the CIM faculty. Now in full colour and a new student friendly format, key information is easy to locate on each page. Each chapter is packed full of case studies, study tips and activities to test your learning and understanding as you go along. •The coursebooks are the only study guide reviewed and approved by CIM (The Chartered Institute of Marketing). •Each book is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory. •Past examination papers and examiners’ reports are available online to enable you to practise what has been learned and help prepare for the exam and pass first time. •Extensive online materials support students and tutors at every stage. Based on an understanding of student and tutor needs gained in extensive research, brand new online materials have been designed specifically for CIM students and created exclusively for Butterworth-Heinemann. Check out exam dates on the Online Calendar, see syllabus links for each course, and access extra mini case studies to cement your understanding. Explore marketingonline.co.uk and access online versions of the coursebooks and further reading from Elsevier and Butterworth-Heinemann. INTERACTIVE, FLEXIBLE, ACCESSIBLE ANY TIME, ANY PLACE www.marketingonline.co.uk

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314

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Routledge

Published Date

ISBN 10

1136442731

ISBN 13

9781136442735

Medical Ethics: A Very Short Introduction

By: Tony Hope

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Medical Ethics: A Very Short Introduction

By: Tony Hope

Issues in medical ethics are rarely out of the media and it is an area of ethics that has particular interest for the general public as well as the medical practitioner. This short and accessible introduction provides an invaluable tool with which to think about the ethical values that lie at the heart of medicine. Tony Hope deals with the thorny moral questions such as euthanasia and the morality of killing, and also explores political questions such as: how should health care resources be distributed fairly? Each chapter in this book considers a different issue: genetics, modern reproductive technologies, resource allocation, mental health, medical research, and discusses controversial questions such as: · Who should have access to reproductive technology? Who should pay? · Is it right to fund expensive drug treatment for individuals? · Should active euthanasia be legalized? · Should treatment for mental illness be imposed on patients without their consent? · Who should have access to information from genetic testing? · Should we require consent for the use of dead bodies or organs in medical research? ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

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Page Count

196

Publisher

OUP Oxford

Published Date

ISBN 10

0191577715

ISBN 13

9780191577710

Before Hobson

By: Tony Simpson

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Before Hobson

By: Tony Simpson

Using previously unpublished sources from the United States, social historian Tony Simpson explores what lies behind New Zealand's founding document, the Treaty of Waitangi, by plunging us vividly into the world of the early nineteenth century: prevalent world views, the British governments of the day, the trading and whaling economy of the South Pacific, evangelical missionary activity and influence, and the financial communities in London and Sydney. In this fascinating journey we come to some surprising conclusions about the Treaty of Waitangi itself.

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285

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Blythswood Press

Published Date

ISBN 10

0473312840

ISBN 13

9780473312848

The Behaviour of Teleost Fishes

By: Tony J. Pitcher

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The Behaviour of Teleost Fishes

By: Tony J. Pitcher

This book is about the behaviour of teleosts, a well-defined, highly successful, taxonomic group of vertebrate animals sharing a common body plan and forming the vast majority of living bony fishes. There are weH over 22000 living species of teleosts, including nearly all those of importance in com mercial fisheries and aquaculture. Teleosts are represented injust about every conceivable aquatic environment from temporary desert pools to the deep ocean, from soda lakes to sub-zero Antarctic waters. Behaviour is the primary interface between these effective survival machines and their environment: behavioural plasticity is one of the keys to their success. The study of animal behaviour has undergone revolutionary changes in the past decade under the dual impact of behavioural ecology and sociobiology. The modern body of theory provides quantitatively testable and experi mentaHy accessible hypotheses. Much current work in animal behaviour has concentrated on birds and mammals, animals with ostensibly more complex structure, physiology and behavioural capacity, but there is a growing body of information about the behaviour of fishes. There is now increasing awareness that the same ecological and evolutionary rules govern teleost fish, and that their behaviour is not just a simplified version of that seen in birds and mammals. The details of fish behaviour intimately reflect unique and efficient adaptations to their three-dimensional aquatic environment.

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559

Publisher

Springer Science & Business Media

Published Date

ISBN 10

1468482610

ISBN 13

9781468482614

Academic Tribes And Territories

Intellectual Enquiry and the Culture of Disciplines

By: Becher, Tony,Trowler, Paul

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Academic Tribes And Territories

Intellectual Enquiry and the Culture of Disciplines

By: Becher, Tony,Trowler, Paul

Acclaim for the first edition of Academic Tribes and Territories: '...Becher's insistence upon in-depth analysis of the extant literature while reporting his own sustained research doubled the thickness of the material to be covered...Academic Tribes and Territories is a superb addition to the literature on higher education...There is here an education to be had.' (Burton R. Clark, Higher Education) '...Becher's landmark work. The higher education community - both practitioners and educational researchers - need to assimilate and to heed the message of this important and insightful book.' (Alan E. Bayer, Journal of Higher Education) 'a bold approach to a theory of academic relations...The result is a debt to him {Becher} for all students of higher education.' (The Times Educational Supplement) 'a classic in its field...The book is readily accessible to any member of the academic profession, but it also adds significantly to a specialist understanding of the internal life of higher education institutions in Britain and North America. I confidently predict that it will appear prominently on citation indices for many years.' (Gareth Williams, Studies in Higher Education) How do academics perceive themselves and colleagues in their own disciplines, and how do they rate those in other subjects? How closely related are their intellectual tasks and their ways of organizing their professional lives? What are the interconnections between academic cultures and the nature of disciplines? Academic Tribes and Territories maps academic knowledge and explores the diverse characteristics of those who inhabit and cultivate it. This second edition provides a thorough update to Tony Becher's classic text, first published in 1989, and incorporates research findings and new theoretical perspectives. Fundamental changes in the nature of higher education and in the academic's role are reviewed and their significance for academic cultures is assessed. This edition moves beyond the first edition's focus on elite universities and the research role to examine academic cultures in lower status institutions internationally and to place a new emphasis on issues of gender and ethnicity. This second edition successfully renews a classic in the field of higher education.

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258

Publisher

McGraw-Hill Education (UK)

Published Date

ISBN 10

0335206271

ISBN 13

9780335206278

Developing the Reflective Healthcare Team

By: Tony Ghaye

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Developing the Reflective Healthcare Team

By: Tony Ghaye

Team working and learning through reflection are both fundamental to quality healthcare. This book is the first to explore the use of the practices of reflection to develop health care teams that can deliver sustainable, high-quality personalised care. Developing the Reflective Healthcare Team is structured in three parts which are about new views of reflective practice, improving team working, and the use of the TA2LK facilitative reflective process to develop high performing teams.

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248

Publisher

John Wiley & Sons

Published Date

ISBN 10

1405172150

ISBN 13

9781405172158

Structures of Desire

British Cinema, 1939-1955

By: Tony Williams

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Structures of Desire

British Cinema, 1939-1955

By: Tony Williams

Examines the cultural, historical, and ideological factors influencing British cinema during World War II and the postwar years, with attention to male-female relationships as well as to utopian desires for a better postwar world.

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232

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SUNY Press

Published Date

ISBN 10

0791446433

ISBN 13

9780791446430

The Siege of Kustrin, 1945

Gateway to Berlin

By: Tony Le Tissier

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The Siege of Kustrin, 1945

Gateway to Berlin

By: Tony Le Tissier

The acclaimed WWII historian and author of Race to the Reichstag vividly chronicles the preliminary battle that opened the Red Army’s path to Berlin. In January of 1945, the arrival of Soviet troops at the garrison town of Küstrin came as a tremendous shock to the German High Command. The Soviets were now only fifty miles from Berlin itself. Before they could advance on the capital, the Red Army needed the vital road and rail bridges passing through Küstrin. A combination of flooding and strategic blunders resulted in a sixty-day siege by two Soviet armies which totally destroyed the town. The delay in the Soviet advance gave the Germans time to consolidate the defenses shielding Berlin. Despite Hitler's orders to fight to the last bullet, the Küstrin garrison commander and a thousand defenders managed a dramatic break-out to the German lines. The protracted siege had an appalling human cost, with thousands of lives lost on both sides and many more wounded. With painstaking research and eyewitness testimony, Tony Le Tissier bring the story of the siege to life.

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447

Publisher

Casemate Publishers

Published Date

ISBN 10

1848846975

ISBN 13

9781848846975

CIM Coursebook 06/07 Marketing Management in Practice

By: John Williams,Tony Curtis

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CIM Coursebook 06/07 Marketing Management in Practice

By: John Williams,Tony Curtis

Elsevier/Butterworth-Heinemann’s 2006-2007 Official CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually and independently reviewed. The only coursebooks recomended by CIM include free online access to the MarketingOnline learning interface offering everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: *Annotate, customise and create personally tailored notes using the electronic version of the Coursebook *Search the Coursebook online for easy access to definitions and key concepts *Access the glossary for a comprehensive list of marketing terms and their meanings

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388

Publisher

Routledge

Published Date

ISBN 10

1136420754

ISBN 13

9781136420757

Trends in Nutrition Research

By: Tony P. Starks

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Trends in Nutrition Research

By: Tony P. Starks

This work talks about the taking in and use of food and other nourishing material by the body. Nutrition is a 3-part process. First, food or drink is consumed. Second, the body breaks down the food or drink into nutrients. Third, the nutrients travel through the bloodstream to different parts of the body where they are used as fuel and for many other purposes. To give the body proper nutrition, a person has to eat and drink enough of the foods that contain key nutrients. This new book examines new research in this field which is belatedly receiving the proper attention.

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168

Publisher

Nova Publishers

Published Date

ISBN 10

1594544913

ISBN 13

9781594544910

Opioids in Non-Cancer Pain

By: Cathy Stannard,Michael Coupe,Tony Pickering

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Opioids in Non-Cancer Pain

By: Cathy Stannard,Michael Coupe,Tony Pickering

Opioids have been used as analgesics for many years, and their use in the management of acute pain related to trauma and surgery is well established. However, patients with persisting pain need a pain management plan that brings relief of symptoms without adverse effects in both the short and longer terms. The prescribing of opioids for chronic non-cancer pain has increased substantially since the first edition of this pocketbook was published, prompting considerable debate regarding the appropriateness of prescribing for this indication and the potential harms to individuals and to society that may result from this trend. This second edition of Opioids in Non-Cancer Pain brings clinicians up to date on the current use of opioid drugs in patients with non-cancer pain, and highlights the potential benefits of therapy as well as the problems that can occur. The edition includes new chapters on the history of opioids to help contextualize the following discussions, and a new chapter covering the emerging field of pharmacogenomics which provides explanations for differing responsiveness to opioids and propensity to adverse effects. An international perspective on opioid prescribing trends is also a valuable new addition.

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121

Publisher

OUP Oxford

Published Date

ISBN 10

0191667218

ISBN 13

9780191667213

Professional Red Hat Enterprise Linux 3

By: Kapil Sharma,Mohammed J. Kabir,Peter C. Norton,Nathan Good,Tony Steidler-Dennison

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Professional Red Hat Enterprise Linux 3

By: Kapil Sharma,Mohammed J. Kabir,Peter C. Norton,Nathan Good,Tony Steidler-Dennison

What is this book about? Professional Red Hat Enterprise Linux 3 is a complete professional guide to setting up, configuring, and deploying Red Hat Enterprise Linux in the corporate production environment. The book focuses on Enterprise Server and Advanced Server features, including the key areas of high availability with the Red Hat Cluster Suite, Red Hat Network Control Center, and Red Hat Enterprise applications such as the Content Management System and portal server. Other key unique features include kernel tuning for various performance profiles; advanced Apache configuration; Tux installation/maintenance; building high-performance FTP servers; building high-performance mail servers (which means replacing Sendmail); Mailing list management; how to efficiently add, remove, or modify 100 users at the same time; and a discussion of disk quota management and monitoring. What does this book cover? The key features of the book include the following: How to install and setup RHEL 3 How to deploy RHEL 3 in production environment How to manage an RHEL system using Perl and shell scripting Advanced administration tools How to use Red Hat network service Details on installation and setup of security tools Ability to use and deploy High Availability solutions provided with RHEL 3 Performance tuning How to use monitoring tools Ability to use RHEL to provide scalable infrastructure solutions.

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745

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John Wiley & Sons

Published Date

ISBN 10

0764578596

ISBN 13

9780764578595

CIM Coursebook 03/04 Marketing Management in Practice

By: Tony Curtis

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CIM Coursebook 03/04 Marketing Management in Practice

By: Tony Curtis

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286

Publisher

Routledge

Published Date

ISBN 10

1136005536

ISBN 13

9781136005534

Chinese Business Negotiating Style

By: Tony Fang

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Chinese Business Negotiating Style

By: Tony Fang

Provides the reader with an in-depth sociocultural understanding of Chinese negotiating behaviours and tactics in Sino-Western business negotiation context. It presents fresh approaches, coherent frameworks, and 40 reader-friendly cases.

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364

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SAGE

Published Date

ISBN 10

0761915761

ISBN 13

9780761915768

Integrated Marketing Communications

By: Tony Yeshin

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Integrated Marketing Communications

By: Tony Yeshin

Integrated Marketing Communications is a new text which will answer the key questions of what marketing communications is, how it works and why it is such a vital contemporary marketing function. It is a comprehensive and authoritative overview of this complex and rapidly evolving area. The author's long experience in the industry, and as a senior academic, ensures that the book is able to show how the communications process really works and how it can best be managed in a strategically and tactically cost effective manner. Throughout the book the framework of analysis, planning, implementation and control is used to help the student organize their approach to the complex decision making in the present communications environment. This is both an essential text and an indispensible reference resource and has been rigorously developed for undergraduates and postgraduates in Marketing and Business, and for the new CIM Certificate and Diploma exams in Business Communication, Promotional Practice and Marketing Communications.

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372

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Routledge

Published Date

ISBN 10

1136395067

ISBN 13

9781136395062

The Siege of Küstrin

Gateway to Berlin, 1945

By: Tony Le Tissier

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The Siege of Küstrin

Gateway to Berlin, 1945

By: Tony Le Tissier

* Graphic account of a bloody battle on the Eastern Front in the final months of World War II * The Germans defended K�strin tenaciously--with high-school students and old men * Events brought to life by personal recollections of soldiers and civiliansTony Le Tissier also wrote Zhukov at the Oder (978-0-8117-3609-1) and SS Charlemagne (978-1-84884-231-1). He lives in England.

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338

Publisher

Stackpole Books

Published Date

ISBN 10

0811708292

ISBN 13

9780811708296

Book's by Tony Ballantyne

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