Bullying: Effective Strategies for Long Term Improvement tackles the sensitive issue of bullying in schools and offers practical guidance on how to deal successfully with the issue in the long term. The authors examine how bullying begins, the impact of bullying on the victimised child, and how the extent of bullying in schools can be reliably measured and assessed. They go on to explain how to set up anti-bullying initiatives which will maintain their effectiveness over the years. The complexity of the bullying process is emphasised throughout, but care is taken to outline clearly the actions that can be taken which will substantially reduce bullying in the long term. The book is an outcome of over 10 years research into bullying. The authors draw on their own major studies and international research to provide real workable solutions to the problem of bullying, which are illustrated by case study examples throughout. The book is essential reading for school managers, teachers, student teachers and researchers determined to tackle the issues of bullying head on.