This is the first book to offer detailed guidance on how scenarios can be used to help organizations make their toughest decisions in a world of ever-escalating crisis and opportunity. To reap the full benefits of scenarios, you have to be able to apply them in the real world. This groundbreaking book goes beyond the theoretical to clearly explain different ways scenarios can be used in business decision-making—from strategic planning and financial modeling to crisis response. Connecting scenarios to strategy and action can have many benefits, including the ability to react quickly, anticipate major changes in the environment, and identify major opportunities. Thomas Chermack, a top expert on scenario planning, offers seven specific ways organizations can use scenarios and provides a wide variety of examples, along with proven processes, exercises, and workshops that have been used successfully in organizations across industries and countries for more than fifteen years.
Pierre Wack was head of scenario planning at Royal Dutch / Shell Oil in London for just over ten years. He died in 1997. He was a pioneer of what we know today as scenario planning – an alternative and complement to strategic planning. Scenarios explore a variety of possible futures for examining decisions in organizational planning. Pierre was a unique man with interests in Indian and Japanese cultures and traditions. He travelled extensively and led a unique life that involved long periods of visiting gurus in India and extended sabbaticals in Japan. His experiences with Eastern thought no doubt shaped his ability to evolve the scenario method at Shell, and as a result he was able to lead a team that foresaw the oil crises of the 1970’s and 80’s. This new volume will cover the basic context of his life timeline and attach it to the development of his thinking about scenario planning over the course of his career. After his death, Wack’s materials, papers and documents were collected by Napier Collyns and have recently been made available at the University of Oxford where the Pierre Wack Memorial Library has been established. These documents contain a variety of clues and stories that reveal more about who Pierre Wack was, how he thought and will provide details about scenario planning that have never been seen or published. They also reveal a curious man and include a timeline written by his wife, Eve, which details their relationship over the course of 40 years. Written for management and business historians and researchers, this book will uncover unseen contributions by a scenario planning pioneer shaped by significant events in his personal life that helped him to see the world differently.
This is the first book to offer detailed guidance on how scenarios can be used to help organizations make their toughest decisions in a world of ever-escalating crisis and opportunity. To reap the full benefits of scenarios, you have to be able to apply them in the real world. This groundbreaking book goes beyond the theoretical to clearly explain different ways scenarios can be used in business decision-making—from strategic planning and financial modeling to crisis response. Connecting scenarios to strategy and action can have many benefits, including the ability to react quickly, anticipate major changes in the environment, and identify major opportunities. Thomas Chermack, a top expert on scenario planning, offers seven specific ways organizations can use scenarios and provides a wide variety of examples, along with proven processes, exercises, and workshops that have been used successfully in organizations across industries and countries for more than fifteen years.
A Comprehensive Method, Tools, and Techniques for Building Sound Theory Richard Swanson and Thomas Chermack present a complete five-step approach for developing sound theory in applied disciplines, from conceptualizing a theory to creating relevant assessment criteria, establishing a research agenda to test the theory’s validity, applying the theoretical concepts in the real world, and using that experience to further refine and improve the theory. The method is not restricted to any single discipline, nor is it limited by any research ideology. The authors provide a set of tools for each phase of the process, making this book accessible to a wide audience. And in addition to examples in each chapter, they offer two extended case examples of full theory building.
Pierre Wack was head of scenario planning at Royal Dutch / Shell Oil in London for just over ten years. He died in 1997. He was a pioneer of what we know today as scenario planning – an alternative and complement to strategic planning. Scenarios explore a variety of possible futures for examining decisions in organizational planning. Pierre was a unique man with interests in Indian and Japanese cultures and traditions. He travelled extensively and led a unique life that involved long periods of visiting gurus in India and extended sabbaticals in Japan. His experiences with Eastern thought no doubt shaped his ability to evolve the scenario method at Shell, and as a result he was able to lead a team that foresaw the oil crises of the 1970’s and 80’s. This new volume will cover the basic context of his life timeline and attach it to the development of his thinking about scenario planning over the course of his career. After his death, Wack’s materials, papers and documents were collected by Napier Collyns and have recently been made available at the University of Oxford where the Pierre Wack Memorial Library has been established. These documents contain a variety of clues and stories that reveal more about who Pierre Wack was, how he thought and will provide details about scenario planning that have never been seen or published. They also reveal a curious man and include a timeline written by his wife, Eve, which details their relationship over the course of 40 years. Written for management and business historians and researchers, this book will uncover unseen contributions by a scenario planning pioneer shaped by significant events in his personal life that helped him to see the world differently.
Scenario planning helps organization leaders, executives and decision-makers envision and develop strategies for multiple possible futures instead of just one. It enables organizations to become resilient and agile, carefully calibrating their responses and adapting quickly to new circumstances in a fast-changing environment. This book is the most comprehensive treatment to date of the scenario planning process. Unlike existing books it offers a thorough discussion of the evolution and theoretical foundations of scenario planning, examining its connections to learning theory, decision-making theory, mental model theory and more. Chermack emphasizes that scenario planning is far more than a simple set of steps to follow, as so many other practice-focused books do—he addresses the subtleties and complexities of planning. And, unique among scenario planning books, he deals not just with developing different scenarios but also with applying scenarios once they have been constructed, and assessing the impact of the scenario project. Using a case study based on a real scenario project Chermack lays out a comprehensive five phase scenario planning system—project preparation, scenario exploration, scenario development, scenario implementation and project assessment. Each chapter describes specific techniques for gathering and analyzing relevant data with a particular emphasis on the use of workshops to encourage dialogue. He offers a scenario project worksheet to help readers structure and manage scenario projects as well as avoid common pitfalls, and a discussion, based in recent neurological findings, of how scenario planning helps people to overcome barriers to creative thinking. “This book is about action and performance. Compelling and thoroughly researched, it offers every business executive a playbook for including uncertainty in the organizational change process and driving competitive advantage”. -- Tim Reynolds, Vice President, Talent and Organization Effectiveness, Whirlpool Corporation
When facing important professional problems, practitioners regularly respond with the latest gimmick, or by throwing everything and anything at the problem. In contrast, scholars regularly slice problems into small segments to study and explain them, without directly addressing the practical problem itself. Both approaches miss the target of sound theory and practice. Most theory development methodologies are incomplete, inappropriate, or totally overwhelming. This book presents a complete, five - stop methodology for developing sound theory that can be employed with any applied discipline - it is not discipline - specific. This methodology engages input from practitioners and scholars. By fusing them, a complete and accurate understanding of the phenomena being investigated results an understanding that meets the standards of both scholarship and practice.
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