Mass Customization excites both Researchers and Practitioners because of the possibility to produce customized products with mass production efficiency. Mass Customization - An Exploration of European Characteristics gives an overview on the need for personalisation from a customer perspective, analyses Mass Customization theories and assesses relevant best practices of European and International markets. The results of a survey among more than 500 European customers show a declining willingness of customers to compromise on the issue of suitability of products to their personal needs and preferences, the possibility for companies to break brand loyalty and the influence of immediate availability, delivery time and price to the customer's willingness to take part in the co-creation process. Mass Customization has become important to business because of the difficulties of customers to find what they want despite an increase in product variety for many products over the past decades. The emergence of modern technologies in production and communication, however, allows companies to produce customized products without relinquishing economies of scale. With only few companies having taken this promising path, the authors believe that Mass Customization and Mass Customization related marketing strategies will play an essential role in the future and prompt both market leaders and their competitors to offer customization on a large scale for a vast variety of products.
This authoritative reference work and practical bench book provides a thorough clinico-pathologic analysis of melanocytic disorders, as well as effective practical guidance in the diagnosis of problem lesions. The authors, both renowned experts in surgical pathology of tumors, expansively discuss clinical and microscopic characteristics of a very w
Since 1984, the year of the publication of its first edition, the famous “Blue Guide” has been the international reference for paediatricians and neuropaediatricians with regard to epileptic syndromes in infants, children and adolescents. This 6th edition reviews some of the most noteworthy developments in the field, particularly in epileptic syndromes, but also focuses on the genetic aspects of the syndromes and their development. Progress brought about by advances in neuroimaging is also discussed in addition to specific etiologies such as parasitic diseases and immune and autoimmune diseases. The different backgrounds of the contributors - coordinators and authors – ensure that the book’s longstanding reputation for objectivity and seriousness, built over almost 35 years, remain well-deserved. This book written by the current leading specialists is recognized worldwide as the international reference in epilepsy.
Neuropsychiatry and Behavioral Pharmacology explores the neuropsychiatric consequences of congenital and acquired brain lesions and their appropriate pharmacologic treatment. The clinical problems addressed - practically, though always in a theoretical framework - are the severe behavioral disorders of children, of retarded people, of people with epilepsy, and of victims of traumatic brain injury. Topics examined include the neuropsychiatric and delayed neurobehavioral sequelae of traumatic brain injury, inadvertent drug effects, self-injurious behavior, Cornelia De Lange syndrome, autism, tardive dyskinesia, and childhood hyperactivity.
An account of the neurobiology of motor recovery in the arm and hand after stroke by two experts in the field. Stroke is a leading cause of disability in adults and recovery is often difficult, with existing rehabilitation therapies largely ineffective. In Broken Movement, John Krakauer and S. Thomas Carmichael, both experts in the field, provide an account of the neurobiology of motor recovery in the arm and hand after stroke. They cover topics that range from behavior to physiology to cellular and molecular biology. Broken Movement is the only accessible single-volume work that covers motor control and motor learning as they apply to stroke recovery and combines them with motor cortical physiology and molecular biology. The authors cast a critical eye at current frameworks and practices, offer new recommendations for promoting recovery, and propose new research directions for the study of brain repair. Krakauer and Carmichael discuss such subjects as the behavioral phenotype of hand and arm paresis in human and non-human primates; the physiology and anatomy of the motor system after stroke; mechanisms of spontaneous recovery; the time course of early recovery; the challenges of chronic stroke; and pharmacological and stem cell therapies. They argue for a new approach in which patients are subjected to higher doses and intensities of rehabilitation in a more dynamic and enriching environment early after stroke. Finally they review the potential of four areas to improve motor recovery: video gaming and virtual reality, invasive brain stimulation, re-opening the sensitive period after stroke, and the application of precision medicine.
This authoritative resource is ideal for those caring for patients wit h traumatic brain injury (TBI) and mental retardation (MR) syndromes. The text is structured in an easy to follow format: five chapters on b rain injury syndromes, five chapters on mental retardation syndromes, four chapters devoted to other neuropathic conditions that are common to both, and six chapters that feature the drugs and how to use them. The drug section is tailored to the psychiatric disorders relevant to these specific patient populations.
Practical and clinically focused, Brain and Spine Imaging - a title in the Teaching Files Series - provides you with over 300 interesting and well-presented cases to help you better diagnose any disease of the brain and spine. Expert in the field, Dr. Girish Fatterpekar, MD uses a logical organization throughout, making referencing difficult diagnoses easier than ever before. Detailed discussions of today's modalities and technologies keep you up to date, and challenging diagnostic questions probe your knowledge of the material. This unique, case-based resource offers you an ideal way to sharpen your diagnostic skills and study for board exams. Get expert, practical guidance from over 300 cases, and brief but thorough descriptions of findings that help you make review easier than ever before. Stay current with the most up-to-date radiologic modalities and technologies. Provides brief but thorough descriptions of findings putting the information you need at your fingertips. Expand your knowledge with references to the most important sources on specific topics of interest. Find key information quickly and easily thanks to consistently formatted chapters that include Demographics/Clinical History; Findings; Discussion; Characteristic/Clinical Features; Radiologic Findings; Primary Differential Diagnosis; and Suggested Readings. See how to resolve challenging diagnostic questions by reviewing discussions of similar cases.
Practical and clinically focused, Brain and Spine Imaging - a title in the Teaching Files Series - provides you with over 300 interesting and well-presented cases to help you better diagnose any disease of the brain and spine. Expert in the field, Dr. Girish Fatterpekar, MD uses a logical organization throughout, making referencing difficult diagnoses easier than ever before. Detailed discussions of today's modalities and technologies keep you up to date, and challenging diagnostic questions probe your knowledge of the material. This unique, case-based resource offers you an ideal way to sharpen your diagnostic skills and study for board exams. And, with Expert Consult functionality, you'll have convenient access to the full text online, all of the book's illustrations, additional cases and images, and links to PubMed at expertconsult.com. Get expert, practical guidance from over 300 cases, and brief but thorough descriptions of findings that help you make review easier than ever before. Conveniently reference the full text anytime, anywhere online at expertconsult.com, including all of the book's illustrations and links to Medline. Test your knowledge by turning image labels on and off. Stay current with the most up-to-date radiologic modalities and technologies. Provides brief but thorough descriptions of findings putting the information you need at your fingertips. Expand your knowledge with references to the most important sources on specific topics of interest. Find key information quickly and easily thanks to consistently formatted chapters that include Demographics/Clinical History; Findings; Discussion; Characteristic/Clinical Features; Radiologic Findings; Primary Differential Diagnosis; and Suggested Readings. See how to resolve challenging diagnostic questions by reviewing discussions of similar cases. Hone your skills, brush up on difficult diagnoses, and prepare for board exams with this essential case-based reference.
Mass Customization excites both Researchers and Practitioners because of the possibility to produce customized products with mass production efficiency. Mass Customization - An Exploration of European Characteristics gives an overview on the need for personalisation from a customer perspective, analyses Mass Customization theories and assesses relevant best practices of European and International markets. The results of a survey among more than 500 European customers show a declining willingness of customers to compromise on the issue of suitability of products to their personal needs and preferences, the possibility for companies to break brand loyalty and the influence of immediate availability, delivery time and price to the customer's willingness to take part in the co-creation process. Mass Customization has become important to business because of the difficulties of customers to find what they want despite an increase in product variety for many products over the past decades. The emergence of modern technologies in production and communication, however, allows companies to produce customized products without relinquishing economies of scale. With only few companies having taken this promising path, the authors believe that Mass Customization and Mass Customization related marketing strategies will play an essential role in the future and prompt both market leaders and their competitors to offer customization on a large scale for a vast variety of products.
In May 2011, the duo of artists Thomas Huber and Wolfgang Aichner pulled a self-made boat across the main ridge of the Zillertal Alps. This endeavour was part of an expedition that went on for several weeks. Destination: the world's most important art event, the Venice Biennale. This action was a metaphor for the human pursuit of success, a quest for meaning, and a study of failure.
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