Tesar George's Books

Marketing Management In Geographically Remote Industrial Clusters: Implications For Business-to-consumer Marketing

By: George Tesar,Jan Bodin

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Marketing Management In Geographically Remote Industrial Clusters: Implications For Business-to-consumer Marketing

By: George Tesar,Jan Bodin

This book is the first to cover marketing management issues in geographically remote industrial clusters (GRICs). The phenomena of GRICs have increased in importance, especially in the Nordic countries, due to changes in industry structures as well as political ambitions. The practice of marketing and marketing management is not singular to industry clusters in Nordic countries. Remote areas in parts of the United States, South and Central America, and South East Asia exhibit similar tendencies.The problems faced by many entrepreneurial managers managing start-up or even existing enterprises are complex and require an in-depth understanding not only of the problems themselves, but also of the contextual framework in which these problems need to be solved. This book contains original cases that cover issues like cluster formation, information gathering, marketing strategies and operations, and information-technology. Examples come from industries like textile & furniture, automobile, agro-machinery, food, wine, software, and management consulting.

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Page Count

528

Publisher

World Scientific Publishing Company

Published Date

ISBN 10

9814489824

ISBN 13

9789814489829

Smaller Manufacturing Enterprises In An International Context: A Longitudinal Exploration

By: Olav Jull Sorensen,John Kuada,Hamid Moini,George Tesar

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Smaller Manufacturing Enterprises In An International Context: A Longitudinal Exploration

By: Olav Jull Sorensen,John Kuada,Hamid Moini,George Tesar

This book provides an overview of approaches to internationalization as experienced by smaller manufacturing enterprises over a relatively long period of time — the 35-year period from 1974 to 2009. The original research on which this study is based dates back to the mid-1970s, when academic interest in export studies, market entry modes, and internationalization approaches, among others, have their origins. With practical examples of companies from both inside and outside the USA, readers will be able to understand how smaller manufacturing enterprises approach the world of international commerce, how they prepare themselves for it, and what really draws them into the world of international commerce./a

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Page Count

314

Publisher

World Scientific

Published Date

ISBN 10

1911299433

ISBN 13

9781911299431

Motivating SMEs to Cooperate and Internationalize

A Dynamic Perspective

By: George Tesar,Zsuzsanna Vincze

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Motivating SMEs to Cooperate and Internationalize

A Dynamic Perspective

By: George Tesar,Zsuzsanna Vincze

Interest in generally expanding the understanding of small and medium-sized enterprises, especially understanding their strategies and operations to enter international markets, is growing rapidly among researchers and academics globally. Government officials, regional and economic specialists, and international trade advisers are directly involved in assisting small and medium-sized enterprises in developing their international marketing expertise. Motivating SMEs to Cooperate and Internationalize consists of research studies, cases, and experiences obtained by researchers and academics from managers of small and medium-sized enterprises in Northern Europe as they worked closely with managers on issues and problems leading to internationalization of enterprises. This book will map not only the attempts of small and medium-sized enterprises in Northern Europe to enter foreign markets, but also to understand how researchers and academics can help small and medium-sized Northern European enterprisers achieve their objectives. This compilation of approaches, perspectives, and experiences will serve as a resource tool for researchers and academics active in international management training programs worldwide and help illustrate how to close the gap between publishing results of their findings and efforts to disseminate their findings among managers of small and medium-sized enterprises in their domains. This book is the first attempt to integrate results of research studies and practices as an illustration of how knowledge of small and medium-sized enterprises has evolved since the 1980s with the contributions of individual researchers and academics in Northern Europe. It will be of relevance to academics and researchers interested in working closely with small and medium-sized enterprises to meet their goals in entering international markets.

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Page Count

257

Publisher

Routledge

Published Date

ISBN 10

1315412594

ISBN 13

9781315412597

Mapping Managerial Implications Of Green Strategy: A Framework For Sustainable Innovation

By: George Tesar,Hamid Moini,Olav Jull Sorensen

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Mapping Managerial Implications Of Green Strategy: A Framework For Sustainable Innovation

By: George Tesar,Hamid Moini,Olav Jull Sorensen

Around the world, small manufacturing enterprises in market-based economies are facing daily challenges posed by emerging green imperatives and opportunities. These issues impact future decisions, allocation of resources, and encourage managers to refocus their strategies.This book investigates how smaller manufacturing enterprises commit to green marketing strategies, mapping all major parts of the design process throughout the entire value-creating channel. It draws together a comprehensive framework to understand, from the perspective of marketing management, what managerial considerations are important in committing to green initiatives.Presenting an active debate and policies on environmental sustainability for small and medium sizes manufacturing companies, it focuses on aspects of innovative marketing practices in response to the need for businesses to incorporate strategies that generate a smaller carbon footprint.Aimed at an international audience, Mapping Managerial Implications of Green Strategy is an invaluable resource for managers looking for green solutions, and doctoral and graduate students looking for research topics.

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Page Count

213

Publisher

World Scientific

Published Date

ISBN 10

1786344823

ISBN 13

9781786344823

The Methodology and Philosophy of Collective Writing

An Educational Philosophy and Theory Reader Volume X

By: Michael A. Peters,Tina Besley,Marek Tesar,Liz Jackson,Petar Jandric,Sonja Arndt,Sean Sturm

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The Methodology and Philosophy of Collective Writing

An Educational Philosophy and Theory Reader Volume X

By: Michael A. Peters,Tina Besley,Marek Tesar,Liz Jackson,Petar Jandric,Sonja Arndt,Sean Sturm

This multi-authored collection covers the methodology and philosophy of collective writing. It is based on a series of articles written by the authors in Educational Philosophy and Theory, Open Review of Educational Research and Knowledge Cultures to explore the concept of collective writing. This tenth volume in the Editor's Choice series provides insights into the philosophy of academic writing and peer review, peer production, collective intelligence, knowledge socialism, openness, open science and intellectual commons. This collection represents the development of the philosophy, methodology and philosophy of collective writing developed in the last few years by members of the Editors’ Collective (EC), who also edit, review and contribute to Educational Philosophy and Theory (EPAT), as well as to PESA Agora, edited by Tina Besley, and Access, edited by Nina Hood, two PESA ‘journals’ recently developed by EC members. This book develops the philosophy, methodology and pedagogy of collective writing as a new mode of academic writing as an alternative to the normal academic article. The philosophy of collective writing draws on a new mode of academic publishing that emphasises the metaphysics of peer production and open review along with the main characteristics of openness, collaboration, co-creation and co-social innovation, peer review and collegiality that have become a praxis for the self-reflection emphasising the subjectivity of writing, sometimes called self-writing. This collection, under the EPAT series Editor’s Choice, draws on a group of members of the Editors’ Collective,who constitute a network of editors, reviewers and authors who established the organisation to further the aims of innovation in academic writing and publishing. It provides discussion and examples of the philosophy, methodology and pedagogy of collective writing. Split into three sections: Introduction, Openness and Projects, this volume offers an introduction to the philosophy and methodology of collective writing. It will be of interest to scholars in philosophy of education and those interested in the process of collective writing.

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313

Publisher

Taylor & Francis

Published Date

ISBN 10

1000404048

ISBN 13

9781000404043

Seeds of Corruption

The Awakened Book Four

By: Jason Tesar

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Seeds of Corruption

The Awakened Book Four

By: Jason Tesar

The All Powerful is dead, but the scars of his influence remain, haunting Kael’s memories and discoloring his outlook. Seeking closure, Kael retraces the steps of his past. When he discovers that his father may still be alive, the course of his life once again takes an unexpected turn. Determined to answer the most profound questions of his childhood, Kael ventures across the fractured physical dimension. What awaits him is an advanced civilization of private armies and foreign weaponry, and only one path leads to his goal. Entering a covert war of intelligence and paramilitary operations, Kael must adapt to this new world and confront the possibility that his own destiny is just beginning. The seeds of corruption have taken root, but the Awakened has come. In book four of the bestselling Awakened series, Jason Tesar’s epic saga weaves through the jungles of South America to the industrial cityscapes of Scandinavia, taking readers on an action-packed journey that fuses the genres of sci-fantasy and military fiction.

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Page Count

329

Publisher

4shadow LLC

Published Date

ISBN 10

1490300074

ISBN 13

9781490300078

America's Top 100

By: Edward R. Ricciuti,Jenny E. Tesar,Tanya Lee Stone

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America's Top 100

By: Edward R. Ricciuti,Jenny E. Tesar,Tanya Lee Stone

Facts and statistics about America's most notable bridges, cities, construction wonders, curiosities, mountains, national monuments, national parks, natural wonders, rivers, and skyscrapers.

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Page Count

244

Publisher

Blackbirch Press, Incorporated

Published Date

ISBN 10

1567111513

ISBN 13

9781567111514

Knife

Texas Steakhouse Meals at Home

By: John Tesar,Jordan Mackay

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Knife

Texas Steakhouse Meals at Home

By: John Tesar,Jordan Mackay

James Beard nominee and Bravo’s “Top Chef” contestant Chef John Tesar reveals the secrets to cooking the purest, beefiest, most delicious steak you’ve ever tasted. “I've had some phenomenal meals at Knife. Tesar really knows how to cook a steak, and this great book shows you how he does it!” – Aaron Franklin, author of TheNew York Times bestseller, Franklin Barbecue No one cooks a steak like legendary chef John Tesar. In his first ever cookbook, Knife reveals Chef Tesar’s secrets to cooking the purest, beefiest, most delicious steak you’ve ever tasted. Infused with the flavor of Texas and Tesar’s culinary genius, Knife goes “Back to the Pan,” and shows you the method for cooking the perfect steak. Tesar doesn’t stop at steak, though; this book is full of recipes for cooking lamb, pork, veal, and the best burgers ever. Tesar also offers up the recipes to his signature sides: Roasted Okra, Avocado Fries, and Bacon Jam, and foolproof versions of classic sauces. With recipes for your favorite juicy cuts of meat, as well as techniques for making mouthwatering dishes from underrated cheaper cuts, Knife is devoted to the celebration of steak in every form.

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Page Count

461

Publisher

Macmillan + ORM

Published Date

ISBN 10

1250079187

ISBN 13

9781250079183

Hidden from Men: The Awakened Book Five

By: Jason Tesar

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Hidden from Men: The Awakened Book Five

By: Jason Tesar

A powerful adversary is surfacing and Null’s covert battle is on the threshold of open war. Reunited with his father after twenty-two years, Kael must find the balance between protecting him and confronting the enemy who stands between them and their home world. The timelessness of the In-Between has stolen the years that separated Kael and Adair by age, leaving them as distant equals. Having glimpsed Kael’s destiny from the Eternal Realm, Adair struggles to find his role in the life of a son who no longer needs him. Through a global maze of counterintelligence and espionage, a multinational team of operatives has to survive long enough to turn the tide of war. And a father and son will discover how to rebuild what was taken from their lives. In book five of the bestselling Awakened series, Jason Tesar’s epic saga escapes the islands of Scandinavia for the dark forests and rugged mountains of Russia in a tense conflict of subterfuge that blurs the boundaries between sci-fantasy and military fiction.

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Page Count

287

Publisher

4shadow LLC

Published Date

ISBN 10

1494219581

ISBN 13

9781494219581

Output-Driven Phonology

Theory and Learning

By: Bruce Tesar

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Output-Driven Phonology

Theory and Learning

By: Bruce Tesar

This book presents the theory of output-driven maps and provides fresh perspectives in an accessible way for students and researchers.

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Page Count

437

Publisher

Cambridge University Press

Published Date

ISBN 10

1107001935

ISBN 13

9781107001930

Learnability in Optimality Theory

By: Bruce Tesar,Paul Smolensky

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Learnability in Optimality Theory

By: Bruce Tesar,Paul Smolensky

Highlighting the close relationship between linguistic explanation and learnability, Bruce Tesar and Paul Smolensky examine the implications of Optimality Theory (OT) for language learnability. Highlighting the close relationship between linguistic explanation and learnability, Bruce Tesar and Paul Smolensky examine the implications of Optimality Theory (OT) for language learnability. They show how the core principles of OT lead to the learning principle of constraint demotion, the basis for a family of algorithms that infer constraint rankings from linguistic forms. Of primary concern to the authors are the ambiguity of the data received by the learner and the resulting interdependence of the core grammar and the structural analysis of overt linguistic forms. The authors argue that iterative approaches to interdependencies, inspired by work in statistical learning theory, can be successfully adapted to address the interdependencies of language learning. Both OT and Constraint Demotion play critical roles in their adaptation. The authors support their findings both formally and through simulations. They also illustrate how their approach could be extended to other language learning issues, including subset relations and the learning of phonological underlying forms.

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Page Count

158

Publisher

MIT Press

Published Date

ISBN 10

0262264889

ISBN 13

9780262264884

Strategic Technology Management

Building Bridges Between Sciences, Engineering and Business Management

By: George Tesar

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Strategic Technology Management

Building Bridges Between Sciences, Engineering and Business Management

By: George Tesar

Two recent major trends in today's complex and competitive high technology global society have underscored the importance for a textbook on strategic technology management. The first is the desire of major global corporations and high technology firms to hire graduates who are able to understand engineering and science, and make sound strategic business decisions. The second is the increasing interest among engineering and science students to take courses in business management. This invaluable book attempts to bridge business and scientific management practices so as to foster better understanding between the two entities. The second edition is updated with interesting case studies on biomedical and renewable technologies.

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Page Count

472

Publisher

Imperial College Press

Published Date

ISBN 10

1860948758

ISBN 13

9781860948756

America's Top 10 Cities

By: Jenny E. Tesar

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America's Top 10 Cities

By: Jenny E. Tesar

Presents information and statistics about the ten most populated cities in the United States: New York, Los Angeles, Chicago, Houston, Philadelphia, San Diego, Phoenix, Dallas, San Antonio, and Detroit.

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Blackbirch Press, Incorporated

Published Date

ISBN 10

1567111912

ISBN 13

9781567111910

Introduction to Animals

By: Jenny E. Tesar

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Introduction to Animals

By: Jenny E. Tesar

Discusses the varied behavior patterns of wild animals and describes how each animal is equipped by nature to survive in its world.

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Page Count

132

Published Date

ISBN 10

0717281558

ISBN 13

9780717281558

America's Top 10 Mountains

By: Jenny Tesar

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America's Top 10 Mountains

By: Jenny Tesar

Discusses ten of America's most unique mountains : Grand Teton, Magazine Mountain, Mauna Kea, Mount Elbert, Mount MnKinley, Mount Mitchell, Mount Rainer, Mount Saint Elias, Mount Washington, and Mount Whitney.

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Blackbirch Press, Incorporated

Published Date

ISBN 10

1567111963

ISBN 13

9781567111965

The Amazing Almanac

By: Jenny E. Tesar

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The Amazing Almanac

By: Jenny E. Tesar

Provides facts and figures on a wide variety of topics, including health and nutrition, science and technology, and sports and records, accompanied by easily understood graphics.

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612

Published Date

ISBN 10

1567115268

ISBN 13

9781567115260

New View Almanac

By: Jenny E. Tesar,David C. Bell,Bob Italiano

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New View Almanac

By: Jenny E. Tesar,David C. Bell,Bob Italiano

Finally, a reference for kids and adults alike! Attractive and easy-to-read graphics make the New View Almanac an invaluable reference resource for readers of all ages. Clever presentations and engaging visual elements make the information come alive for report writers, researchers, and recreational readers. Also included are more than 2,000 illustrations.

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Page Count

616

Publisher

Blackbirch Press, Incorporated

Published Date

ISBN 10

1567116744

ISBN 13

9781567116748

The Macmillan Visual Almanac

By: Jenny E. Tesar

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The Macmillan Visual Almanac

By: Jenny E. Tesar

Relies on charts, graphs, maps, and illustrations to present information about world issues such as health and nutrition, politics and government, drugs and crime, money, science, sports, and education.

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612

Publisher

MacMillan Publishing Company

Published Date

ISBN 10

0028612477

ISBN 13

9780028612478

Kidbits

More Than 1,500 Eye-popping Charts, Graphs, Maps, and Visuals that Instantly Show You Everything You Want to Know about Your World!

By: Jenny Tesar

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Kidbits

More Than 1,500 Eye-popping Charts, Graphs, Maps, and Visuals that Instantly Show You Everything You Want to Know about Your World!

By: Jenny Tesar

Presents an all-visual reference book with vital facts and statistics.

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Page Count

326

Publisher

Blackbirch Press, Incorporated

Published Date

ISBN 10

1567111696

ISBN 13

9781567111699

America's Top 10 Rivers

By: Jenny E. Tesar

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America's Top 10 Rivers

By: Jenny E. Tesar

Thousands of captivating facts and figures about America are packed into these 10 large-format, colorful introductory reference volumes. Clear, simple spreads about our nation's most awe-inspiring natural features and landmarks make America's Top 10 books a wonderful way to get young readers booked on reference.

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Blackbirch Press, Incorporated

Published Date

ISBN 10

1567111890

ISBN 13

9781567111897

The New View Almanac

By: Jenny E. Tesar

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The New View Almanac

By: Jenny E. Tesar

Provides facts and figures on a wide variety of topics, including health and nutrition, science and technology, and sports and records, accompanied by easily understood graphics.

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Page Count

614

Publisher

Blackbirch Press, Incorporated

Published Date

ISBN 10

1567111505

ISBN 13

9781567111507

International Business Teaching in Eastern and Central European Countries

By: Erdener Kaynak,George Tesar

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International Business Teaching in Eastern and Central European Countries

By: Erdener Kaynak,George Tesar

Find out which business teaching techniques work and which don’t for Central and Eastern European students From editor George Tesar: “Educational opportunities in Central and Eastern Europe have changed dramatically over the last twelve years. The restructuring of undergraduate and graduate programs has required a systematic rethinking of programs, courses, and teaching methods. Postgraduate education--particularly professional education and especially management education--has evolved as one of the most important elements impacting the political, social, and economic changes in that part of the world.” With this essential book, you'll explore the latest international business and management concepts that are being taught to potential managers and executives in Eastern and Central Europe. Edited by an internationally recognized expert in business management and education, International Business Teaching in Eastern and Central European Countries examines the way the economic structures of nations in transition impact the management curriculum, and looks at ways to stimulate economic development in transition economies. This thoughtfully indexed, well-referenced book also: illuminates the learning process for business students in that region suggests ways to help Eastern and Central European students get the most from case studies and business game simulations explores ways to use collaborative learning instruments when teaching entrepreneurship shows how to use networking as a vital part of increasing the management knowledge of a community or nation examines how existing companies can be used as business laboratories for teaching discusses the roles of free-market processes and government intervention in transition economies

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Page Count

158

Publisher

Routledge

Published Date

ISBN 10

1317955919

ISBN 13

9781317955917

International Business Teaching in Eastern and Central European Countries

By: George Tesar

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International Business Teaching in Eastern and Central European Countries

By: George Tesar

Find out which business teaching techniques work and which don't for Central and Eastern European students From editor George Tesar: "Educational opportunities in Central and Eastern Europe have changed dramatically over the last twelve years. The restructuring of undergraduate and graduate programs has required a systematic rethinking of programs, courses, and teaching methods. Postgraduate education--particularly professional education and especially management education--has evolved as one of the most important elements impacting the political, social, and economic changes in that part of the world." With this essential book, you'll explore the latest international business and management concepts that are being taught to potential managers and executives in Eastern and Central Europe. Edited by an internationally recognized expert in business management and education, International Business Teaching in Eastern and Central European Countries examines the way the economic structures of nations in transition impact the management curriculum, and looks at ways to stimulate economic development in transition economies. This thoughtfully indexed, well-referenced book also: illuminates the learning process for business students in that region suggests ways to help Eastern and Central European students get the most from case studies and business game simulations explores ways to use collaborative learning instruments when teaching entrepreneurship shows how to use networking as a vital part of increasing the management knowledge of a community or nation examines how existing companies can be used as business laboratories for teaching discusses the roles of free-market processes and government intervention in transition economies

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Page Count

163

Publisher

Routledge

Published Date

ISBN 10

0789019531

ISBN 13

9780789019530

Mapping Managerial Implications Of Green Strategy: A Framework For Sustainable Innovation

By: George Tesar,Hamid Moini,Olav Jull Sorensen

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Mapping Managerial Implications Of Green Strategy: A Framework For Sustainable Innovation

By: George Tesar,Hamid Moini,Olav Jull Sorensen

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Page Count

213

Publisher

World Scientific

Published Date

ISBN 10

1786344823

ISBN 13

9781786344823

Manual of Psychiatric Emergencies

By: Steven E. Hyman

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Manual of Psychiatric Emergencies

By: Steven E. Hyman

This edition of this manual contains facts and advice for clinicians on the effective management of psychiatric emergencies. Presenting complete differential diagnoses and principles of management for the full range of psychiatric crises, the manual is organized into five concise parts: fundamental topics in emergency psychiatry; special problems and patient populations; emergency evaluation and treatment of major psychiatric disorders; medical-psychiatric emergencies; and drug abuse emergencies. Revised and expanded, the third edition features new chapters on emergency evaluation of children and adolescents, homeless patients, psychiatric symptoms of HIV infection and AIDS, mentally retarded patients and emergency department repeaters, as well as a new appendix on interpreting drug screens.

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