The good-for-nothing son of the outer elder of the Flowing Moon Sect, Xiao Feng Lin, had his dantian sea broken by his fellow sect members and died. He was thrown into the forbidden mountain to obtain the remnant soul of the ancient corpse ancestor, and was then reborn into the current world as the sole zombie.
Learn to utilize social media strategies that inspire behavior change in any landscape Strategic Social Media: From Marketing to Social Change, Second Edition combines best social media marketing practices with the application of traditional communication, behavior change, and marketing theories. More than a basic "how-to" guide, this innovative resource balances social media theory and real-world practice in a variety of areas, including advocacy, public health, entertainment, and education. With a clear and readable style, the authors explain the power and possibilities of social media to influence personal relationships and social change. The media environment of today is more mobile, visual, and personalized than ever before. In the second edition of Strategic Social Media, the authors incorporate advances in the field such as enhanced visual communication, digital experience sharing, omnichannel marketing, IoT, artificial intelligence, mass personalization, and social e-commerce. An entirely new chapter on utilizing social media for personal branding efforts is accompanied by new and updated examples, action plans, business models, and international case studies throughout. Covers all key aspects of strategic social media: landscape, messages, marketing and business models, social change, and the future Highlights opportunities to break down barriers with institutions of power, achieve greater transparency, and mobilize users through social media Contains social media strategies readers can apply to any past, present, or future social media platform Helps practitioners make better decisions about brand objectives and evaluate and monitor social media marketing efforts Provides clear guidance on crafting social media messages that reach intended audiences and ignite dialogue and behavior change Offering comprehensive coverage of both the theory and practice of facilitating behavior change in social media audiences, Strategic Social Media: From Marketing to Social Change, Second Edition, is essential reading for undergraduate and graduate students in digital and social media marketing courses, social media practitioners, entrepreneurs, digital content creators, journalists, activists, and marketing and public relations professionals.
Exploring a wealth of images ranging from woodblock prints to oil paintings, this beautifully illustrated full-color study takes up key elements of the visual culture produced in the People's Republic of China from its founding in 1949 to the present day. In a challenge to prevailing perceptions, Xiaobing Tang argues that contemporary Chinese visual culture is too complex to be understood in terms of a simple binary of government propaganda and dissident art, and that new ways must be sought to explain as well as appreciate its multiple sources and enduring visions. Drawing on rich artistic, literary, and sociopolitical backgrounds, Tang presents a series of insightful readings of paradigmatic works in contemporary Chinese visual arts and cinema. Lucidly written and organized to address provocative questions, this compelling study underscores the global and historical context of Chinese visual culture and offers a timely new perspective on our understanding of China today.
Over the past few years, Internet of Things has brought great changes to the world. Reports show that, the number of IoT devices is expected to reach 10 billion units within the next three years. The number will continue to rise and wildly use as infrastructure and housewares with each passing day, Therefore, ensuring the safe and stable operation of IoT devices has become more important for IoT manufacturers. Generally, four key aspects are involved in security risks when users use typical IoT products such as routers, smart speakers, and in-car entertainment systems, which are cloud, terminal, mobile device applications, and communication data. Security issues concerning any of the four may lead to the leakage of user sensitive data. Another problem is that most IoT devices are upgraded less frequently, which leads it is difficult to resolve legacy security risks in short term. In order to cope with such complex security risks,Security Companies in China, such as Qihoo 360, Xiaomi, Alibaba and Tencent, and companies in United States, e.g. Amazon, Google, Microsoft and some other companies have invested in security teams to conduct research and analyses, the findings they shared let the public become more aware of IoT device security-related risks. Currently, many IoT product suppliers have begun hiring equipment evaluation services and purchasing security protection products. As a direct participant in the IoT ecological security research project, I would like to introduce the book to anyone who is a beginner that is willing to start the IoT journey, practitioners in the IoT ecosystem, and practitioners in the security industry. This book provides beginners with key theories and methods for IoT device penetration testing; explains various tools and techniques for hardware, firmware and wireless protocol analysis; and explains how to design a secure IoT device system, while providing relevant code details.
In this book, author Min Tang examines the political economy of the China-based leading global Internet giant, Tencent. Tracing the historical context and shaping forces, the book illuminates Tencent’s emergence as a joint creation of the Chinese state and transnational financial capital. Tencent reveals interweaving axes of power on different levels, particularly interactions between the global digital industry and contemporary China. The expansion strategies Tencent has employed—horizontal and vertical integration, diversification and transnationalization—speak to the intrinsic trends of capitalist reproduction and the consistent features of the political economy of communications. The book also pinpoints two emerging and entangling trends— transnationalization and financialization—as unfolding trajectories of the global political economy. Understanding Tencent’s dynamics of growth helps to clarify the complex nature of China’s contemporary transformation and the multifaceted characteristics of its increasingly globalized Internet industry. This short and highly topical research volume is perfect for students and scholars of of global media, political economy, and Chinese business, media and communication, and society.
The 5G technology has been commercialized worldwide and is expected to provide superior performance with enhanced mobile broadband, ultra-low latency transmission, and massive IoT connections. Meanwhile, the edge computing paradigm gets popular to provide distributed computing and storage resources in proximity to the users. As edge services and applications prosper, 5G and edge computing will be tightly coupled and continuously promote each other forward. Embracing this trend, however, mobile users, infrastructure providers, and service providers are all faced with the energy dilemma. On the user side, battery-powered mobile devices are much constrained by battery life, whereas mobile platforms and apps nowadays are usually power-hungry. At the infrastructure and service provider side, the energy cost of edge facilities accounts for a large proportion of operating expenses and has become a huge burden. This book provides a collection of most recent attempts to tackle the energy issues in mobile edge computing from new and promising perspectives. For example, the book investigates the pervasive low-battery anxiety among modern mobile users and quantifies the anxiety degree and likely behavior concerning the battery status. Based on the quantified model, a low-power video streaming solution is developed accordingly to save mobile devices' energy and alleviate users' low-battery anxiety. In addition to energy management for mobile users, the book also looks into potential opportunities to energy cost saving and carbon emission reduction at edge facilities, particularly the 5G base stations and geo-distributed edge datacenters.
The book examines institutional innovation in urban regeneration in Guangzhou, Shenzhen, and Shanghai, three Chinese cities that have experienced sweeping changes in recent years, providing an ideal guide to the development of urban regeneration practices in China. As a starting point, the book revisits relevant theoretical developments and the institutional experiences of urban regeneration in some Asian pioneer cities and regions, such as Hong Kong, Taipei, Tokyo, and Singapore. Moving on to the Chinese mainland cities themselves, the core comparative study investigates the institutional systems, key policies, planning formulations, and implementation paths in the urban regeneration process of the three cities. Gains and losses that have resulted from each city's institutional construction and reformation are discussed, as well as the underlying reasons for these. Drawing on these case studies and comparisons, the book puts forward some generic rules for urban regeneration institutional innovation, offering a valuable frame of reference for other cities and regions. The book will appeal to scholars interested in urban regeneration and renewal, as well as urban planners, architects, policymakers, and urban development administrators.
Over the past few years, Internet of Things has brought great changes to the world. Reports show that, the number of IoT devices is expected to reach 10 billion units within the next three years. The number will continue to rise and wildly use as infrastructure and housewares with each passing day, Therefore, ensuring the safe and stable operation of IoT devices has become more important for IoT manufacturers. Generally, four key aspects are involved in security risks when users use typical IoT products such as routers, smart speakers, and in-car entertainment systems, which are cloud, terminal, mobile device applications, and communication data. Security issues concerning any of the four may lead to the leakage of user sensitive data. Another problem is that most IoT devices are upgraded less frequently, which leads it is difficult to resolve legacy security risks in short term. In order to cope with such complex security risks,Security Companies in China, such as Qihoo 360, Xiaomi, Alibaba and Tencent, and companies in United States, e.g. Amazon, Google, Microsoft and some other companies have invested in security teams to conduct research and analyses, the findings they shared let the public become more aware of IoT device security-related risks. Currently, many IoT product suppliers have begun hiring equipment evaluation services and purchasing security protection products. As a direct participant in the IoT ecological security research project, I would like to introduce the book to anyone who is a beginner that is willing to start the IoT journey, practitioners in the IoT ecosystem, and practitioners in the security industry. This book provides beginners with key theories and methods for IoT device penetration testing; explains various tools and techniques for hardware, firmware and wireless protocol analysis; and explains how to design a secure IoT device system, while providing relevant code details.
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