This open access book emphasizes that procuring goods at the expense of the environment and those who live there is no longer acceptable. Fortunately, there is now an unstoppable force, created by a collective of diverse stakeholders, driving the sustainability agenda. A company's sustainability standards can only truly be as good as those along its entire supply chain. The purpose of this book is to encourage and inspire companies on their journey to transform into responsible and sustainable businesses by addressing the supply chain, which reflects a significant part of a company's expenses and thus the impact procurement can make. The authors, accomplished procurement leaders, and experienced management consultants offer an end-to-end sustainability approach, from defining targets and ambitions to anchoring sustainability within an organization and its decision-making processes.
This open access book emphasizes that procuring goods at the expense of the environment and those who live there is no longer acceptable. Fortunately, there is now an unstoppable force, created by a collective of diverse stakeholders, driving the sustainability agenda. A company's sustainability standards can only truly be as good as those along its entire supply chain. The purpose of this book is to encourage and inspire companies on their journey to transform into responsible and sustainable businesses by addressing the supply chain, which reflects a significant part of a company's expenses and thus the impact procurement can make. The authors, accomplished procurement leaders, and experienced management consultants offer an end-to-end sustainability approach, from defining targets and ambitions to anchoring sustainability within an organization and its decision-making processes.
After being diagnosed with a rare genetic disorder, Vancouver tattoo artist Bel Ericksen is faced with a debilitating immobility which threatens the very thing that has made her such a success: her artwork. Determined to not face this alone, she decides to move back to the family ranch in Alberta where she will not only face the increasing challenges of her disease, but the demons she hastily fled from ten years ago.
This book demonstrates how to transform pricing, often considered the neglected aspect of marketing, into the most influential marketing tool that positively impacts the company's profits in a sustainable manner. Ultimately, every aspect of marketing is reflected in the price, as it represents the customer's value exchange for the other three value-creating marketing instruments: the product (functional value), communication (emotional value), and distribution (availability). The authors present the essential framework conditions and fundamental principles of active price management. They specifically emphasize those aspects that have proven particularly relevant to business practice through the Executive Education program at the University of St. Gallen (HSG).
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