Susan Weiner's Books

The Human Brand

How We Relate to People, Products, and Companies

By: Chris Malone,Susan T. Fiske

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The Human Brand

How We Relate to People, Products, and Companies

By: Chris Malone,Susan T. Fiske

Why we choose companies and brands in the same way that we unconsciously perceive, judge, and behave toward one another People everywhere describe their relationships with brands in a deeply personal way—we hate our banks, love our smartphones, and think the cable company is out to get us. What's actually going on in our brains when we make these judgments? Through original research, customer loyalty expert Chris Malone and top social psychologist Susan Fiske discovered that our perceptions arise from spontaneous judgments on warmth and competence, the same two factors that also determine our impressions of people. We see companies and brands the same way we automatically perceive, judge, and behave toward one another. As a result, to achieve sustained success, companies must forge genuine relationships with customers. And as customers, we have a right to expect relational accountability from the companies and brands we support. Applies the social psychology concepts of "warmth" (what intentions others have toward us) and "competence" (how capable they are of carrying out those intentions) to the way we perceive and relate to companies and brands Features in-depth analyses of companies such as Hershey's, Domino's, Lululemon, Zappos, Amazon, Chobani, Sprint, and more Draws from original research, evaluating over 45 companies over the course of 10 separate studies The Human Brand is essential reading for understanding how and why we make the choices we do, as well as what it takes for companies and brands to earn and keep our loyalty in the digital age.

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211

Publisher

John Wiley & Sons

Published Date

ISBN 10

1118611314

ISBN 13

9781118611319

Human Trials

Scientists, Investors, And Patients In The Quest For A Cure

By: Susan Quinn

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Human Trials

Scientists, Investors, And Patients In The Quest For A Cure

By: Susan Quinn

Over fifty million people suffer from some form of autoimmune disease-multiple sclerosis, arthritis, lupus, and other afflictions in which the body attacks itself-none of them with a lasting cure. Susan Quinn has investigated the worlds where new autoimmune drugs are being developed: the research labs, the drug-company boardrooms, and the clinics where patients become "subjects" in the search for new medicines and treatments. Her exciting story is one of real people: fiercely competing scientists, ambitious venture capitalists, and, above all, anxious, sick human beings. She takes the reader inside these otherwise closed worlds, into the lead investigator's diaries, the tense closed-door meetings with investors, and the hopeful or heart-rending encounters in doctor's offices. Hers is the archetypal story of all medical research: the roller-coaster trip from the lab bench to the medicine cabinet, in which only a very few new drugs and treatments survive. Susan Quinn, author of the acclaimed biography Marie Curie, catches the hopes, triumphs, and crushing failures, the greed and the idealism in these dramatic human trials.

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Page Count

318

Publisher

Da Capo Press

Published Date

ISBN 10

0306820919

ISBN 13

9780306820915

Social Cognition

From brains to culture

By: Susan T. Fiske,Shelley E. Taylor

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Social Cognition

From brains to culture

By: Susan T. Fiske,Shelley E. Taylor

How do people make sense of each other? How do people make sense of themselves? Social cognition attempts to explain the most fundamental of questions. It looks at why other people are not simply ‘objects’ to be perceived and how the social world provides dramatic and complex perspectives on the Self and Others. The subtitle of this book ‘From Brains to Culture’ reflects the journey that Social Cognition has been on since it first emerged as a dynamic and forward-looking field of research within social psychology. Structured in four clear parts, Social Cognition: From Brains to Culture begins with a clear outline of the basic concepts before moving into more topical sections: understanding individual selves and others, followed by making sense of society. The authors finish by looking beyond cognition to affect and behaviour. Challenging and rigorous, yet strikingly accessible, this book is essential reading for all students of social psychology from undergraduate to post-graduate and beyond.

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Page Count

988

Publisher

SAGE

Published Date

ISBN 10

1473988268

ISBN 13

9781473988262

Valuing Dance

Commodities and Gifts in Motion

By: Susan Leigh Foster

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Valuing Dance

Commodities and Gifts in Motion

By: Susan Leigh Foster

Because dance materializes through and for people, because we learn to dance from others and often present dance to others, the moment of its transmission is one of dance's central and defining features. Valuing Dance looks at the occasion when dancing passes from one person to another as an act of exchange, one that is redolent with symbolic meanings, including those associated with its history and all the labor that has gone into its making. It examines two ways that dance can be exchanged, as commodity and as gift, reflecting on how each establishes dance's relative worth and merit differently. When and why do we give dance? Where and to whom do we sell it? How are such acts of exchange rationalized and justified? Valuing Dance poses these questions in order to contribute to a conversation around what dance is, what it does, and why it matters.

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355

Publisher

Oxford University Press

Published Date

ISBN 10

019093400X

ISBN 13

9780190934002

Improving Pupil Motivation Together

Teachers and Teaching Assistants Working Collaboratively

By: Susan Bentham,Roger Hutchins

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Improving Pupil Motivation Together

Teachers and Teaching Assistants Working Collaboratively

By: Susan Bentham,Roger Hutchins

Improving Pupils Motivation Together provides a refreshing and much-needed focus on how motivation can be enhanced by teachers and teaching assistants working both individually and collaboratively. Written in an accessible and engaging manner, the book explores various theories of motivation from a range of perspectives, applying academic theory to real life classroom situations. Using a combination of case studies and empirical research, this book demonstrates how teachers and TAs can successfully enhance the motivation of their students through collaborative practice. Improving Pupils Motivation Together starts by introducing theories of learning and motivation and goes on to offer insight in areas including: Collaboration and ways to collaborate; Motivation and giftedness; Assessment for Learning; Learning goals and learning objectives; Common pupil responses; Research in Action. Improving Pupils Motivation Together is an ideal resource for both teachers and teaching assistants working with pupils who are difficult to motivate and who find learning challenging. Further, this book will be highly useful for teachers managing their support staff, and for trainee teachers looking to develop their skills in motivating and engaging pupils.

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Page Count

161

Publisher

Routledge

Published Date

ISBN 10

1136303960

ISBN 13

9781136303968

International Migration

Evolving Trends from the Early Twentieth Century to the Present

By: Susan F. Martin

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International Migration

Evolving Trends from the Early Twentieth Century to the Present

By: Susan F. Martin

States have long been wary of putting international migration on the global agenda. As an issue that defines sovereignty - that is, who enters and remains on a state's territory - international migration has called for protection of national prerogatives and unilateral actions. However, since the end of World War I, governments have sought ways to address various aspects of international migration in a collaborative manner. This book examines how these efforts to increase international cooperation have evolved from the early twentieth century to the present. The scope encompasses all of the components of international migration: labor migration, family reunification, refugees, human trafficking and smuggling, and newly emerging forms of displacement (including movements likely to result from global climate change). The final chapter assesses the progress (and lack thereof) in developing an international migration regime and makes recommendations towards strengthening international cooperation in this area.

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Page Count

333

Publisher

Cambridge University Press

Published Date

ISBN 10

1107024587

ISBN 13

9781107024588

Women in France Since 1789

The Meanings of Difference

By: Susan Foley

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Women in France Since 1789

The Meanings of Difference

By: Susan Foley

This compelling study traces the changes in women's lives in France from 1789 to the present. Susan K. Foley surveys the patterns of women's experiences in the socially-segregated society of the early nineteenth century, and then traces the evolution of their lifestyles to the turn of the twenty-first century, when many of the earlier social distinctions had disappeared. Focusing on women's contested place within the political nation, Women in France since 1789 examines: - The on-going strength of notions of sexual difference - Recurrent debates over gender - The anxiety created by women's perceived departure from ideals of womanhood - Major controversies over matters such as reproductive rights, significant cultural changes, and women's often under-estimated political roles By addressing and exploring these key issues, Foley demonstrates women's efforts over two centuries to create a place in society on their own terms.

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Page Count

378

Publisher

Bloomsbury Publishing

Published Date

ISBN 10

0230802141

ISBN 13

9780230802148

Coerced Confessions

The Discourse of Bilingual Police Interrogations

By: Susan Berk-Seligson

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Coerced Confessions

The Discourse of Bilingual Police Interrogations

By: Susan Berk-Seligson

The book presents a discourse analysis of police interrogations involving U.S. Hispanic suspects accused of crimes. The study is unique in that it concentrates on interrogations involving suspects whose first language is not English and police officers who have a rudimentary knowledge of Spanish. It examines the pitfalls of using police officers as interpreters at custodial interrogations. Using an interactional sociolinguistic discourse analytical approach, the book offers a microlinguistic examination of interrogations involving persons accused of murder, child molestation, and kidnapping. Communication difficulties are shown to arise from suspects' limited proficiency in English and police officers' equally limited proficiency in Spanish, coupled with the unwillingness of these officers to remain in interpreter footing. The volume demonstrates how pidginization and asymmetrical communicative accommodation can emerge in such situations of highly unequal power relations. It also demonstrates how cultural factors such as acquiescence to interlocutors of greater authority and higher socioeconomic status can lead persons of certain Latin American backgrounds to engage in "gratuitous concurrence", answering "yes" to police questions even when it is clear that that these yes-tokens are not truly affirmative responses to those questions. In addition, the book provides evidence of the kinds of abuse that can result from police interrogations that are not electronically recorded. Coerced Confessions reviews appellate cases involving police interpreters spanning a thirty-four-year period, and concludes that the Miranda rights are placed in jeopardy when a police officer is assigned the role of interpreter at a custodial interrogation.

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Page Count

275

Publisher

Walter de Gruyter

Published Date

ISBN 10

3110213486

ISBN 13

9783110213485

Social Cognition

Selected Works of Susan Fiske

By: Susan Fiske

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Social Cognition

Selected Works of Susan Fiske

By: Susan Fiske

In the World Library of Psychologists series, international experts present career-long collections of what they judge to be their finest pieces—extracts from books, key articles, salient research findings, and their major practical theoretical contributions. Susan T. Fiske has an international reputation as an eminent scholar and pioneer in the field of social cognition. Throughout her distinguished career, she has investigated how people make sense of other people, using shortcuts that reveal prejudices and stereotypes. Her research in particular addresses how these biases are encouraged or discouraged by social relationships, such as cooperation, competition, and power. In 2013, she was elected to the National Academy of Sciences, and, in 2011, to the British Academy. She has also won several scientific honours, including the Guggenheim Fellowship, the APA Distinguished Scientific Contributions Award, the APS William James Fellow Award, as well as the European Federation of Psychologists’ Associations Wundt-James Award and honorary degrees in Belgium, the Netherlands, Spain, and Switzerland. This collection of selected publications illustrates the foundations of modern social cognition research and its development in the late twentieth and early twenty-first century. In a specially written introductory chapter, Fiske traces the key advances in social cognition throughout her career, and so this book will be invaluable reading for students and researchers in social cognition, person perception, and intergroup bias.

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283

Publisher

Routledge

Published Date

ISBN 10

1351739646

ISBN 13

9781351739641

Social Beings

Core Motives in Social Psychology

By: Susan T. Fiske

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Social Beings

Core Motives in Social Psychology

By: Susan T. Fiske

It is a nearly universal truth that people need people; humans have adapted to life with other humans, and the interactions and relationships that result are the most relevant adaptation environment. This book explores the core motives and goals that shape these interactions with others, with the self, and collectively as a group; in other words, “Why do people do what they do?” A brief overview of the field’s unifying themes—belonging, understanding, controlling, enhancing self, and trusting—gives way to a detailed exploration of the human condition as well as the techniques used to study and understand it. By delving into the motivations behind attraction, helping, bias, persuasion, aggression, and more, this book helps students grasp the complex interplay of internal and external cues and influences that inform every interaction. An emphasis on real-world applications relates social psychology principles to everyday life, and this latest revision has been updated with the most recent research and trends to provide an accurate picture of the state of the field. Blending traditional topics with new developments in an informal, readable style makes this the ideal text to ignite students’ deeper interest and full engagement with social psychology concepts.

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Page Count

592

Publisher

John Wiley & Sons

Published Date

ISBN 10

1119492734

ISBN 13

9781119492733

In Uncle Sam's Service

Women Workers with the American Expeditionary Force, 1917-1919

By: Susan Zeiger

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In Uncle Sam's Service

Women Workers with the American Expeditionary Force, 1917-1919

By: Susan Zeiger

Zeiger's exemplary book delivers more than its title promises."--

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Page Count

228

Publisher

University of Pennsylvania Press

Published Date

ISBN 10

0812218752

ISBN 13

9780812218756

Maternal-Child Nursing - E-Book

By: Emily Slone McKinney,Susan Rowen James,Sharon Smith Murray,Kristine Nelson,Jean Ashwill

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Maternal-Child Nursing - E-Book

By: Emily Slone McKinney,Susan Rowen James,Sharon Smith Murray,Kristine Nelson,Jean Ashwill

Integrated electronic features match icons in the text, so you can use print and electronic resources more effectively together. Using Research to Improve Practice boxes help you determine proper care to reinforce best practice. Spanish translations are included for phrases commonly encountered with maternity and pediatric patients. Improved design makes the text easier to read, and up-to-date photos ensure accuracy.

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1599

Publisher

Elsevier Health Sciences

Published Date

ISBN 10

0323293778

ISBN 13

9780323293778

Maternal-Child Nursing

By: Emily Slone McKinney, MSN, RN, C,Susan R. James, PhD, MSN, RN,Sharon Smith Murray, MSN, RN, C,Kristine Nelson, RN, MN,Jean Ashwill, MSN, RN

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Maternal-Child Nursing

By: Emily Slone McKinney, MSN, RN, C,Susan R. James, PhD, MSN, RN,Sharon Smith Murray, MSN, RN, C,Kristine Nelson, RN, MN,Jean Ashwill, MSN, RN

Ideal for accelerated maternity and pediatrics courses, Maternal-Child Nursing, 4th Edition is filled with user-friendly features to help you quickly master essential concepts and skills. It offers completely updated content that's easy to read and understand. Plus, active learning tools give you the chance to practice applying your knowledge and make learning fun! Critical Thinking Exercises allow you to apply your knowledge to realistic clinical situations. Nursing care plans assist you with applying the nursing process to plan individualized care for the most common maternity and pediatric conditions. Critical to Remember boxes summarize and highlight essential, need-to-know information. Communication Cues provide practical tips for effective verbal and nonverbal communication with patients and families. Clinical Reference sections in pediatric chapters present information relevant to each body system, including anatomy and physiology, differences in the pediatric patient, and related laboratory and diagnostic tests. Integrated electronic features match icons in the text, so you can use print and electronic resources more effectively together. Using Research to Improve Practice boxes help you determine proper care to reinforce best practice. Spanish translations are included for phrases commonly encountered with maternity and pediatric patients. Improved design makes the text easier to read, and up-to-date photos ensure accuracy.

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1599

Publisher

Elsevier Health Sciences

Published Date

ISBN 10

1437727751

ISBN 13

9781437727753

Market Dreams

Gender, Class, and Capitalism in the Czech Republic

By: Elaine Susan Weiner

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Market Dreams

Gender, Class, and Capitalism in the Czech Republic

By: Elaine Susan Weiner

Drawing on a rich trove of focus group data, interviews, and textual sources, Elaine Weiner's Market Dreams powerfully captures the varied responses of female managers and factory workers in the Czech Republic to their country's transition from socialism to capitalism. Her work, rooted in sociology and comparative feminism, is an important advance for the literature on women in Eastern Europe. "Market Dreams is a conceptually-sophisticated and empirically-rich account of how the discourses and practices of the free market penetrated the hearts and minds of everyday Czech citizens. Weiner's provocative analysis takes readers inside the worlds of female factory workers to expose the discontinuities between their radiant market dreams and their everyday realities--and juxtaposes them to the continuities experienced by female managers. In the process, it challenges many of our ideas about post/socialism, marketization, and gender and reveals the enduring power of stories in shaping social identities and actions." ---Lynne Haney, Associate Professor of Sociology, New York University "Through interviews and a careful analysis of newspaper articles written in the first decade after the collapse of state socialism, Weiner explores the complicated interconnections between personal stories and the emerging neoliberal metanarrative of the free market in the Czech Republic after 1989. Her book transcends many of the dichotomies with which researchers of post-state socialism have been struggling: 'East' vs. 'West,' losers and winners, emancipation vs. oppression, etc., and thus makes a truly novel contribution to our understanding of women's lives after state socialism." ---Éva Fodor, Assistant Professor of Gender Studies, Central European University "Weiner's rich and innovative study of female Czech managers and workers exemplifies the importance of narrative analysis for understanding why gender and class have not (yet) reconfigured the sense of postcommunism's alternatives. This is critical reading for feminists, class analysts, and students of postcommunist social change." ---Michael Kennedy, Director, Center for European Studies, University of Michigan Elaine Weiner is Assistant Professor of Sociology at McGill University. Visit the author's website at: www.mcgill.ca/sociology/faculty/weiner/. Cover Credit: Frank Scherschel/Time & Life Pictures/Getty Images

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172

Publisher

University of Michigan Press

Published Date

ISBN 10

0472069888

ISBN 13

9780472069880

Psychology and Education

By: Susan Bentham

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Psychology and Education

By: Susan Bentham

Deals with the theoretical contributions and practical applications of psychology to education.

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232

Publisher

Psychology Press

Published Date

ISBN 10

0415227623

ISBN 13

9780415227629

A Journey of Two Psalms

The Reception of Psalms 1 and 2 in Jewish and Christian Tradition

By: Susan Gillingham

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A Journey of Two Psalms

The Reception of Psalms 1 and 2 in Jewish and Christian Tradition

By: Susan Gillingham

Psalms 1 and 2 serve as a Prologue to the rest of the Psalter. Susan Gillingham takes us on an illuminating journey across two-and-a-half millennia, revealing how these two psalms have been commented on, translated, painted, set to music, employed in worship, and adapted in literature, often being used disputatiously by Jews and Christians alike.

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381

Publisher

Oxford University Press (UK)

Published Date

ISBN 10

0199652414

ISBN 13

9780199652419

Enfants Terribles

Youth and Femininity in the Mass Media in France, 1945-1968

By: Susan Weiner

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Enfants Terribles

Youth and Femininity in the Mass Media in France, 1945-1968

By: Susan Weiner

Weiner highlights the new importance of youth as a social category of identity in the context of the postwar explosion of the mass media and explores the ways in which girls both defined and disrupted this category.

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276

Publisher

JHU Press

Published Date

ISBN 10

0801865395

ISBN 13

9780801865398

Stress, Appraisal, and Coping

By: Richard S. Lazarus, PhD,Susan Folkman, PhD

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Stress, Appraisal, and Coping

By: Richard S. Lazarus, PhD,Susan Folkman, PhD

The reissue of a classic work, now with a foreword by Daniel Goleman! Here is a monumental work that continues in the tradition pioneered by co-author Richard Lazarus in his classic book Psychological Stress and the Coping Process. Dr. Lazarus and his collaborator, Dr. Susan Folkman, present here a detailed theory of psychological stress, building on the concepts of cognitive appraisal and coping which have become major themes of theory and investigation. As an integrative theoretical analysis, this volume pulls together two decades of research and thought on issues in behavioral medicine, emotion, stress management, treatment, and life span development. A selective review of the most pertinent literature is included in each chapter. The total reference listing for the book extends to 60 pages. This work is necessarily multidisciplinary, reflecting the many dimensions of stress-related problems and their situation within a complex social context. While the emphasis is on psychological aspects of stress, the book is oriented towards professionals in various disciplines, as well as advanced students and educated laypersons. The intended audience ranges from psychiatrists, clinical psychologists, nurses, and social workers to sociologists, anthropologists, medical researchers, and physiologists.

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Page Count

460

Publisher

Springer Publishing Company

Published Date

ISBN 10

0826141927

ISBN 13

9780826141927

Paper of Wreckage

The Rogues, Renegades, Wiseguys, Wankers, and Relentless Reporters Who Redefined American Media

By: Susan Mulcahy,Frank DiGiacomo

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Paper of Wreckage

The Rogues, Renegades, Wiseguys, Wankers, and Relentless Reporters Who Redefined American Media

By: Susan Mulcahy,Frank DiGiacomo

A jaw-dropping and unputdownable oral history of the New York Post and the legendary tabloid’s cultural impact from the 1970s to today as recounted by the men and women who witnessed it firsthand. By the 1970s, the country’s oldest continuously published newspaper had fallen on hard times, just like its nearly bankrupt hometown. When the New York Post was sold to a largely unknown Australian named Rupert Murdoch in 1976, staffers hoped it would be the start of a new golden age for the paper. Now, after the nearly fifty years Murdoch has owned the tabloid, American culture reflects what Murdoch first started in the 1970s: a celebrity-focused, noisy, one-sided media empire that reached its zenith with Fox News. Drawing on extensive interviews with key players and in-depth research, this eye-opening, wildly entertaining oral history shows us how we got to this point. It’s a rollicking tale full of bad behavior, inflated egos, and a corporate culture that rewarded skirting the rules and breaking norms. But working there was never boring and now, you can discover the entire remarkable true story of America’s favorite tabloid newspaper.

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592

Publisher

Simon and Schuster

Published Date

ISBN 10

1982164859

ISBN 13

9781982164850

Personal Branding For Dummies

By: Susan Chritton

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Personal Branding For Dummies

By: Susan Chritton

The fun way to create and maintain personal branding Distinguishing yourself from the competition is important in any facet of business. Creating a clear and concise image, reputation, and status in the professional world provides an edge, whether searching for a first job, exploring a change in career, or looking to be more viable and successful in your current career. Personal Branding For Dummies is a guide through the steps of creating and maintaining a personal trademark by equating self-impression with other people's perception. Personal Branding For Dummies covers everything you need to create your personal branding, including: using different organizations and associations to increase visibility and exposure to both clients and competitors; making the most of networking; tapping into Social Media outlets like Facebook, Twitter, and LinkedIn to showcase a personal brand; building a persona through websites and blogging; evaluating personal style and appearance; using conversation, negotiation, and sales techniques best suited to a personal brand; monitoring your brand reputation and successfully implementing feedback as it grows and develops, and more. Tips on utilizing Social Media to showcase your personal brand How personal branding can help advance your career Guidance on creating a clear and concise image With the hands-on, friendly help of Personal Branding For Dummies, you'll establish a professional presence and personal "brand" identity to keep yourself distinguished in the business world.>

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Page Count

361

Publisher

John Wiley & Sons

Published Date

ISBN 10

1118238184

ISBN 13

9781118238189

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