The 6th edition of the best-selling Marketing Book has been extensively updated to reflect changes and trends in current marketing thinking and practice. Taking into account the emergence of new subjects and new authorities, Michael Baker and the new co-editor Susan Hart have overhauled the contents and contributor lists of the previous edition to ensure this volume addresses all the necessary themes for the modern marketer. In particular, the 'Marketing Book' now looks at broader range of international issues with a broader group of international contributors. Based, as in previous editions, on seminal articles form thought leaders in each subject the 'Marketing Book 6th edition' is bursting with salient articles. It amounts to an all-embracing one-volume companion to modern marketing thought, ideal for all students of marketing.
The plight of the urban poor in Mexico has changed little since World War II, despite the country's impressive rate of economic growth. Susan Eckstein considers how market forces and state policies that were ostensibly designed to help the poor have served to maintain their poverty. She draws on intensive research in a center city slum, a squatter settlement, and a low-cost housing development. Originally published in 1977. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.
News media, movies, blogs and video games issue constant invitations to picture war, experience the thrill of combat, and revisit battles past. War, it's often said, sells. But what does it take to sell a war, and to what extent can news media be viewed as disinterested reporters of truth? Lively and highly readable, this book explores how wars have been reported, interpreted and perpetuated from the dawn of the media age to the present digital era. Spanning a broad geographical and historical canvas, Susan L. Carruthers provides a compelling analysis of the forces that shape the production of news and images of war – from state censorship to more subtle forms of military manipulation and popular pressure. This fully revised second edition has been updated to cover modern-day conflict in the post 9/11 epoch, including the wars in Iraq and Afghanistan. Rich in historical detail, The Media at War also provides sharp insights into contemporary experience, prompting critical reflection on western society's paradoxical attitudes towards war.
Arguing that an inter-generational war is brewing in the United States, this book paints a picture of the "ageing of America" and what it means for politics and policy questions, including social security, health care, crime, jobs, social welfare, defence and foreign affairs. Differences between older and younger citizens are examined in the light of voting and registration patterns, ideological and party preferences, and varieties of political activism. Contemporary media and new technologies are highlighted as sources of disparities and bridges between the generations - how they "watch politics", how they prefer to solve social problems, and how inter-generational understanding may be improved through communication and education.
This book is a landmark contribution to the rapidly growing field of wildlife tourism, especially in regard to its underpinning foundations of science, conservation and policy. Written by a number of environmental and biological scientists it explains the synergy between wildlife and tourism by drawing on their global experiences.
AN INSTANT NEW YORK TIMES BESTSELLER! The definitive biography of Nancy Pelosi, the most powerful woman in American political history, written by New York Times bestselling author and USA Today Washington bureau chief Susan Page. Featuring more than 150 exclusive interviews with those who know her best—and a series of in-depth, news-making interviews with Pelosi herself—MADAM SPEAKER is unprecedented in the scope of its exploration of Nancy Pelosi’s remarkable life and of her indelible impact on American politics. Before she was Nancy Pelosi, she was Nancy D’Alesandro. Her father was a big-city mayor and her mother his political organizer; when she encouraged her young daughter to become a nun, Nancy told her mother that being a priest sounded more appealing. She didn’t begin running for office until she was forty-six years old, her five children mostly out of the nest. With that, she found her calling. Nancy Pelosi has lived on the cutting edge of the revolution in both women’s roles and in the nation’s movement to a fiercer and more polarized politics. She has established herself as a crucial friend or formidable foe to U.S. presidents, a master legislator, and an indefatigable political warrior. She took on the Democratic establishment to become the first female Speaker of the House, then battled rivals on the left and right to consolidate her power. She has soared in the sharp-edged inside game of politics, though she has struggled in the outside game—demonized by conservatives, second-guessed by progressives, and routinely underestimated by nearly everyone. All of this was preparation for the most historic challenge she would ever face, at a time she had been privately planning her retirement. When Donald Trump was elected to the White House, Nancy Pelosi became the Democratic counterpart best able to stand up to the disruptive president and to get under his skin. The battle between Trump and Pelosi, chronicled in this book with behind-the-scenes details and revelations, stands to be the titanic political struggle of our time.
Briefs of Leading Cases in Corrections, Sixth Edition, offers extensive updates on the leading Supreme Court cases impacting corrections in the United States—prisons and jails, probation, parole, the death penalty, juvenile justice, and sexual assault offender laws. Each chapter contains an introduction to the topic area, making the book more user-friendly and a better source of succinct legal information than before. All cases are briefed in a common format to allow for comparisons among cases and include facts, relevant issues, and the Court’s decision and reasoning. The significance of each case is also explained, making clear its impact on prisoners and corrections in general. The book provides students and practitioners with historical and social context for their role in criminal justice and the legal guidelines that should be followed in day-to-day correctional activities. Twenty-one cases have been added, including those in a new section on the Antiterrorism and Effective Death Penalty Act.
Organized by the periods, kingdoms, and empires generally used in ancient Near Eastern political history, Ancient Near Eastern History and Culture interlaces social and cultural history with a political narrative. Charts, figures, maps, and historical documents introduce the reader to the material world of the ancient Near East, including Egypt. The emphasis on historical debates and areas of uncertainty helps students understand how historians use evidence to create interpretations and that several different interpretations of history are possible. New features in this edition include: Reorganization of the chapters on the early periods, with discussions incorporating the latest archaeological finds. New "Debating the Evidence" sections discussing current controversial issues in Near Eastern history. These sections make it easy for students and teachers to find and use the portions of the text devoted to scholarly arguments about various aspects of ancient Near Eastern history. A new chapter, "Ancient Israel and Judah," has been added to cover more completely the crucial issues of ancient Israelite history and religion. More emphasis has been placed on the role and contributions of women in the ancient Near East. The most important change is the addition of co-author Susan N. Helft, a specialist in the art and archaeology of the ancient Near East, who has applied her considerable knowledge, insight, research, and editing skills throughout the book. This new edition of Ancient Near Eastern History and Culture will remain a crucial text for students beginning to learn about the fascinating civilizations of the Near East.
Central American mothers share their stories about seeking protection in the U.S. as extortion and killing by criminal groups soared, as the abuse and murder of women exploded, and as the rule of law disintegrated in their home countries. They left home to ensure their own survival and to make a future for their children. Increasingly depicted as a national security threat as undocumented migrants, this is the story of their struggle to find a secure foothold in this country"--
Discusses the constitutional crisis that ensued when the presidential election of 1800 resulted in a tie between Thomas Jefferson and Aaron Burr, a situation that Congress was supposed to resolve.
Krantz provides a defense of traditional, human-centered ethics against Peter Singer's ethical theory. Singer favors a Copernican revolution in ethics because he thinks our traditional ethics has collapsed under pressure from medical technology and from advances in the biological understanding of our fellow animals. For nearly thirty years he has argued that the boundaries of the human lifespan and of the human species are so unclear that we must abandon our views that human beings have a special dignity and that the taking of innocent human life is always wrong. Against this Krantz argues that in today's world, human life has been cheapened and the values of the marketplace have begun to govern medical care and organ donation, birth and death. In fact, this is just a foretaste of the world to come if Singer's ethical theory succeeds in replacing traditional human-centered ethics. What is required is, not the abandonment of human dignity and of the sanctity of human life, but rather a renewed understanding of how principles based on these ideas can be applied in the twenty-first century. Scholars, students, and general readers involved with ethical and contemporary philosophy issues will find this book interesting.
The books in this series present leading-edge research in the field of computer research, technology and applications. Each contribution has been carefully selected for inclusion based on the significance of the research to the field. Summaries of all chapters are gathered at the beginning of the book and an in-depth index is presented to facilitate access.
The Law of Journalism and Mass Communication, Sixth Edition, by Robert Trager, Susan Dente Ross, and Amy Reynolds offers a clear and engaging introduction to media law with comprehensive coverage and analysis of key cases for future journalists and media professionals. You are introduced to key legal issues at the start of each chapter, building your critical thinking skills before progressing to real-world landmark cases that demonstrate how media law is applied today. Contemporary examples, emerging legal topics, international issues, and cutting-edge research all help you to retain and apply principles of media law in practice. The thoroughly revised Sixth Edition has been reorganized and shortened to 12 chapters, streamlining the content and offering instructors more opportunities for classroom activities. This edition also goes beyond the judiciary—including discussions of tweets and public protests, alcohol ads in university newspapers, global data privacy and cybersecurity, libel on the internet, and free speech on college campuses—to show how the law affects the ways mass communication works and how people perceive and receive that work.
Wisteria House is a North Andover, Massachusetts landmark, named for the vigorous vine that has flourished on the veranda for more than 150 years. More properly known as the Field-Hodges House, it belonged to only two families. The last owner, Sarah Moore Field, died in 1988, leaving her home completely furnished and packed to the rafters with the accumulated belongings of three generations and hoping that it would become a historic house museum. It did not. A variety of circumstances required a more creative solution. Wisteria House: Life in a New England Home, 1839-2000 is a key element of that solution. It is a permanent record of the lives lived in a particular house in a particular town at a particular time based on the buildings, furnishings, clothing, personal effects, photographs, correspondence, and financial papers of two upper-middle class families. The text and illustrations address gender roles, childhood and education, household economy, health and medicine, work and leisure, and community history. The themes of public history, preservation, and stewardship underpin the narrative. The story of the Field-Hodges Houses lies at the intersection of well-meaning, devoted amateurs trying to save a beloved old house and professionals charged with the dispassionate consideration of the financial viability and public relevance necessary for a successful historic house museum. The book is unique in that it is the final component of a preservation project. After the building and grounds were secured, the significant collections safely in the hands of public institutions, financial obligations met, and the intent of a Last Will and Testament fulfilled, Wisteria House preserves the history itself. As an example of stewardship, the entire project occupies a notable position in the current debate over the future of historic house museums in America.
Karly Martin is a survivor, stronger and braver than she ever thought possible. Giving up her son for adoption and accepting a teaching position at a Navajo mission school gives her the chance to build on the dreams she thought she had to abandon, and slowly she begins to heal. Earl Nezbegay sees to all of his responsibilities: caring for his quadriplegic sister and her eleven year old daughter while helping out at the Navajo mission school -- keeping busy enough not to think, numb enough not to feel, and distant enough not to interact. Neither of these broken people is looking for love, but life isn't always what we plan or expect, is it?
From basic science to clinical care, to epidemiological disease patters, The Neurology of AIDS is the only complete textbook available on AIDS neurology and the only one comprehensive enough to stand alone in each segment of study in brain disorders affected by the human immunodeficiency virus. It is an indispensable resource for students, resident physicians, practicing physicians, and for researchers and experts in the HIV/AIDS field. Oxford Clinical Neuroscience is a comprehensive, cross-searchable collection of resources offering quick and easy access to eleven of Oxford University Press's prestigious neuroscience texts. Joining Oxford Medicine Online these resources offer students, specialists and clinical researchers the best quality content in an easy-to-access format.
This compelling study traces the changes in women's lives in France from 1789 to the present. Susan K. Foley surveys the patterns of women's experiences in the socially-segregated society of the early nineteenth century, and then traces the evolution of their lifestyles to the turn of the twenty-first century, when many of the earlier social distinctions had disappeared. Focusing on women's contested place within the political nation, Women in France since 1789 examines: - The on-going strength of notions of sexual difference - Recurrent debates over gender - The anxiety created by women's perceived departure from ideals of womanhood - Major controversies over matters such as reproductive rights, significant cultural changes, and women's often under-estimated political roles By addressing and exploring these key issues, Foley demonstrates women's efforts over two centuries to create a place in society on their own terms.
The Trailblazing Documentation on Women's Enfranchisement in USA, Great Britain & Other Parts of the World (With Letters, Articles, Conference Reports, Speeches, Court Transcripts & Decisions)
The Trailblazing Documentation on Women's Enfranchisement in USA, Great Britain & Other Parts of the World (With Letters, Articles, Conference Reports, Speeches, Court Transcripts & Decisions)
Musaicum Books presents to you this carefully created volume of "The History of the Women's Suffrage: The Flame Ignites". This ebook has been designed and formatted to the highest digital standards and adjusted for readability on all devices. This edition covers the women's fight from 1883 to 1920. See the movement in its full light and learn what it took to obtain most basic civil rights. Learn about the decades long fight, about the endurance and the strength needed to continue the battle against persistent indifference and injustice. After the deaths of Elizabeth Cady Stanton in 1902 and Susan B. Anthony in 1906, it fell upon Ida H. Harper, a protégé of Elizabeth Stanton, to document the voices and lives of hidden figures of the movement. Apart from a thorough look of USA, this book also gives an overview of the conditions of women's movement in rest of the world. Susan B. Anthony (1820–1906) was an American social reformer and women's rights activist. Born into a Quaker family she became the New York state agent for the American Anti-Slavery Society. Ida H. Harper (1851–1931) was a prominent figure in the United States women's suffrage movement. She was an American author, journalist and biographer of Susan B. Anthony.
Canadian Maternity and Pediatric Nursing prepares your students for safe and effective maternity and pediatric nursing practice. The content provides the student with essential information to care for women and their families, to assist them to make the right choices safely, intelligently, and with confidence.
This title is part of UC Press's Voices Revived program, which commemorates University of California Press’s mission to seek out and cultivate the brightest minds and give them voice, reach, and impact. Drawing on a backlist dating to 1893, Voices Revived makes high-quality, peer-reviewed scholarship accessible once again using print-on-demand technology. This title was originally published in 1975.
HIV Affected and Vulnerable Youth: Prevention Issues and Approaches provides suggestions for support of vulnerable youth who must face chronic disease or death, poverty, drug abuse, and racism, as well as the tribulations that accompany adolescence. Social workers, case managers, psychologists, and nurses who work with HIV-affected and vulnerable youth and their families will find unique recommendations on how to assist these individuals in resisting risky behaviors. This unique collection of research studies expands on the current knowledge while informing us of how much more there is to be learned. This informative book will enlighten you about the children and mothers who are most likely to be affected by the HIV disease, the poor people of color living in substandard housing who are subjected to discrimination and social isolation. The multiple losses experienced by these women and children because of infection, crime, and substance abuse are included in this valuable book but most importantly you will discover how you can alleviate some of the stresses caused by these losses. Through HIV Affected and Vulnerable Youth, you will discover multiple ways to successfully help the adolescents in your practice deal with the challenges inherent to HIV, economic hardships, and substance abuse. Comprehensive and intelligent, this important book will help you address the needs of HIV-affected children or families with humanity, sensitivity, and ethnically sensitive interventions. With HIV Affected and Vulnerable Youth, you will find unique interventions to help the youth and family in your community by: discovering how facing the mortality of an HIV-infected family member has profound psychological effects on a child or adolescent and how you can help ease this crisis for your clients understanding why many youth who must cope with the eminent death of a family member deal with this crisis by engaging in risky behaviors which may result in HIV infection for themselves realizing that the lack of education about HIV, how it is transmitted, and how to prevent transmission may be part of the problem for high-risk youth learning how some HIV-positive children exhibit stable functioning and resilience in coping with their health, but have difficulties exhibiting the same stability in other aspects of their lives realizing that the social stigma surrounding HIV has not lost its intensity and that this stigma is a part of the everyday reality for HIV-affected children and their families HIV Affected and Vulnerable Youth: Prevention Issues and Approaches brings to light the daily heartache and struggles of HIV-affected children and their families. The day-to-day challenges of families and youths due to HIV-infection, crime, substance abuse, and sometimes where and how they live pose problems to the well-being of these individuals and are significant obstacles to mental-health therapy and health care services. This helpful book offers you several intervention techniques in order to improve the lives of HIV-affected individuals and families in your community.
After four decades of eradicating gender barriers at work and in public life, why do men still dominate business, politics and the most highly paid jobs? Why do high-achieving women opt out of successful careers? Psychologist Susan Pinker explores the illuminating answers to these questions in her groundbreaking first book. In The Sexual Paradox, Susan Pinker takes a hard look at how fundamental sex differences continue to play out in the workplace. By comparing the lives of fragile boys and promising girls, Pinker turns several assumptions upside down: that the sexes are biologically equivalent; that smarts are all it takes to succeed; that men and women have identical goals. If most children with problems are boys, then why do many of them as adults overcome early obstacles while rafts of competent, even gifted women choose jobs that pay less or decide to opt out at pivotal moments in their careers? Weaving interviews with men and women into the most recent discoveries in psychology, neuroscience and economics, Pinker walks the reader through these minefields: Are men the more fragile sex? Which sex is the happiest at work? What does neuroscience tell us about ambition? Why do some male school drop-outs earn more than the bright, motivated girls who sat beside them in third grade? Pinker argues that men and women are not clones, and that gender discrimination is just one part of the persistent gender gap. A work world that is satisfying to us all will recognize sex differences, not ignore them or insist that we all be the same.
Following the great fire of 1912 through the Daddy Train era, Seaside grew as a holiday and summer resort. The opening of the Oregon Coast Highway from Astoria to California in the late 1920s and of Wolf Creek Highway (Sunset Highway) in the late 1930s made Seaside accessible from Portland by automobile. Reconstruction of the boardwalk, the era of the big bands, saltwater swimming pools, and lumber riots kept Seaside in the news. Seaside survived the crash of the stock market, and World War II brought about an era of reconstruction, along with the Miss Oregon pageant. Seaside: 19201950 documents the citys growth and the people and businesses that helped it flourish.
The forty-year "Tuskegee" Syphilis Study has become the American metaphor for medical racism, government malfeasance, and physician arrogance. The subject of histories, films, rumors, and political slogans, it received an official federal apology f
Confidently help students establish the knowledge base and critical thinking skills to ensure safe, effective maternity and pediatric nursing care with this practical text. Designed for today’s curricula and focused on improving levels of wellness across the life span, Maternity and Pediatric Nursing, Fourth Edition, addresses a broad spectrum of maternity coverage with an emphasis on the most commonly encountered clinical challenges, guiding students through real-world patient care scenarios and building the clinical reasoning and judgment capabilities essential to success throughout their nursing careers.
A synthetic reconstruction of women’s religious engagement and experiences in preexilic Israel “This monumental book examines a wealth of data from the Bible, archaeology, and ancient Near Eastern texts and iconography to provide a clear, comprehensive, and compelling analysis of women’s religious lives in preexilic times.”—Carol Meyers, Duke University Throughout the biblical narrative, ancient Israelite religious life is dominated by male actors. When women appear, they are often seen only on the periphery: as tangential, accidental, or passive participants. However, despite their absence from the written record, they were often deeply involved in religious practice and ritual observance. In this new volume, Susan Ackerman presents a comprehensive account of ancient Israelite women’s religious lives and experiences. She examines the various sites of their practice, including household shrines, regional sanctuaries, and national temples; the calendar of religious rituals that women observed on a weekly, monthly, and yearly basis; and their special roles in religious settings. Drawing on texts, archaeology, and material culture, and documenting the distinctions between Israelite women’s experiences and those of their male counterparts, Ackerman reconstructs an essential picture of women’s lived religion in ancient Israelite culture.
This annotated bibliography evaluates the traditional reference aids available in most college libraries in terms of their usefulness in women's studies research, highlighting issues and problems of central concern to researchers in women's studies.
Why would parties continue to care about membership enrollment in an age of television campaigning and direct-mail fundraising? To answer this question, Parties and their Members traces organizing strategies employed by British and German membership parties during the past half century. Using careful analysis of historical records and interviews with party officials, the author shows that party organizers have reacted to technological and social developments by modifying their ideas about how members can help parties achieve their goals.
Introduces the major cultural and intellectual trends of the decade by introducing and assessing the development of the primary cultural forms: namely, Fiction, Poetry and Drama, Music and Performance, Film and Radio, and Visual Art and Design. A fifth chapter focuses on the unprecedented rise in the 1920s of Leisure and Consumption.
The Trailblazing Documentation on Women's Enfranchisement in USA, Great Britain & Other Parts of the World (With Letters, Articles, Conference Reports, Speeches, Court Transcripts & Decisions)
The Trailblazing Documentation on Women's Enfranchisement in USA, Great Britain & Other Parts of the World (With Letters, Articles, Conference Reports, Speeches, Court Transcripts & Decisions)
This edition covers the women's fight from 1883 to 1920. See the movement in its full light and learn what it took to obtain most basic civil rights. Learn about the decades long fight, about the endurance and the strength needed to continue the battle against persistent indifference and injustice. After the deaths of Elizabeth Cady Stanton in 1902 and Susan B. Anthony in 1906, it fell upon Ida H. Harper, a protégé of Elizabeth Stanton, to document the voices and lives of hidden figures of the movement. Apart from a thorough look of USA, this book also gives an overview of the conditions of women's movement in rest of the world. Susan B. Anthony (1820–1906) was an American social reformer and women's rights activist. Born into a Quaker family she became the New York state agent for the American Anti-Slavery Society. Ida H. Harper (1851–1931) was a prominent figure in the United States women's suffrage movement. She was an American author, journalist and biographer of Susan B. Anthony.
Containing over 3,100 entries on all aspects of both human and physical geography, this best-selling dictionary is the most authoritative single-volume reference work of its kind. It includes coverage of cartography, surveying, meteorology, climatology, ecology, population, industry, and development. Worked examples and diagrams are provided for many entries, including 15 new illustrations. All existing entries have been fully revised and updated for this new edition, and there is now expanded coverage of Geographical Information Systems (GIS), and glacial geomorphology, as well as the inclusion of more international examples within definitions, broadening its coverage considerably. The dictionary includes more than 400 new entries, including economies of scope, marginalization, rurality, and tax havens and offshore financial centres. Recommended web links are suggested for many entries, accessible and kept up to date via the Dictionary of Geography companion website. Packed with clear, concise, and authoritative information, this A-Z reference is an essential companion for all students and teachers of geography.
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