Steven W. Hartley's Books

When Hell Came to Sharpsburg

The Battle of Antietam and its Impact on the Civilians Who Called it Home

By: Steven Cowie

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When Hell Came to Sharpsburg

The Battle of Antietam and its Impact on the Civilians Who Called it Home

By: Steven Cowie

Discover a forgotten chapter of American history with Steven Cowie's riveting account of the Battle of Antietam. The Battle of Antietam, fought in and around Sharpsburg, Maryland, on September 17, 1862, was the bloodiest day in American history. Despite the large number of books and articles on the subject, the battle’s horrendous toll on area civilians is rarely discussed. When Hell Came to Sharpsburg: The Battle of Antietam and Its Impact on the Civilians Who Called It Home by Steven Cowie rectifies this oversight. By the time the battle ended about dusk that day, more than 23,000 men had been killed, wounded, or captured in just a dozen hours of combat—a grim statistic that tells only part of the story. The epicenter of that deadly day was the small community of Sharpsburg. Families lived, worked, and worshipped there. It was their home. And the horrific fighting turned their lives upside down. When Hell Came to Sharpsburg investigates how the battle and opposing armies wreaked emotional, physical, and financial havoc on the people of Sharpsburg. For proper context, the author explores the savage struggle and its gory aftermath and explains how soldiers stripped the community of resources and spread diseases. Cowie carefully and meticulously follows the fortunes of individual families like the Mummas, Roulettes, Millers, and many others—ordinary folk thrust into harrowing circumstances—and their struggle to recover from their unexpected and often devastating losses. Cowie’s comprehensive study is grounded in years of careful research. He unearthed a trove of previously unused archival accounts and examined scores of primary sources such as letters, diaries, regimental histories, and official reports. Packed with explanatory footnotes, original maps, and photographs, Cowie’s richly detailed book is a must-read for those seeking new information on the battle and the perspective of the citizens who suffered because of it. Antietam’s impact on the local community was an American tragedy, and it is told here completely for the first time.

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Page Count

553

Publisher

Savas Beatie

Published Date

ISBN 10

1611215919

ISBN 13

9781611215915

Marketing

The Core

By: Roger A. Kerin,Steven W. Hartley,William Rudelius

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Marketing

The Core

By: Roger A. Kerin,Steven W. Hartley,William Rudelius

MARKETING: THE CORE, 2/e by Kerin, Berkowitz, Hartley, and Rudelius continues the tradition of cutting-edge content and student-friendliness set by Marketing 8/e, but in a shorter, more accessible package. The Core distills Marketing’s 22 chapters down to 18, leaving instructors just the content they need to cover the essentials of marketing in a single semester. Instructors using The Core also benefit from a full-sized supplements package that surpasses anything offered by the competition, while students will appreciate the easy-to-read paperback format that’s equally kind to both the eyes and the pocketbook. The Core is more than just a "baby Kerin"; it combines great writing, currency, and supplements into the ideal package for budget-conscious students and time-conscious professors.

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Page Count

518

Publisher

Irwin/McGraw-Hill

Published Date

ISBN 10

0073215740

ISBN 13

9780073215747

LOOSE LEAF MARKETING

By: Steven W. Hartley,Roger A. Kerin

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LOOSE LEAF MARKETING

By: Steven W. Hartley,Roger A. Kerin

Marketing: The Core 6e by Kerin and Hartley continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and package is designed to meet the needs of a wide spectrum of faculty—from the professor who just wants a good textbook and a few key supplements, to the professor who wants a top-notch fully integrated multimedia program. Marketing: The Core utilizes a unique, innovative, and effective pedagogical approach developed by the authors through the integration of their combined classroom, college, and university experiences. The elements of this approach have been the foundation for each edition of Marketing: The Core and serve as the core of the text and its supplements as they evolve and adapt to changes in student learning styles, the growth of the marketing discipline, and the development of new instructional technologies. The distinctive features of the approach are illustrated below: High Engagement Style: Easy-to-read, interactive, writing style that engages students through active learning techniques. Personalized Marketing: A vivid and accurate description of businesses, marketing professionals, and entrepreneurs—through cases, exercises, and testimonials—that allows students to personalize marketing and identify possible career interests. Marketing Decision Making: The use of extended examples, cases, and videos involving people making marketing decisions. Integrated Technology: The use of powerful technical resources and learning solutions, such as Connect, LearnSmart, SmartBook, www.kerinmarketing.com, and video links. Traditional and Contemporary Coverage: Comprehensive and integrated coverage of traditional and contemporary concepts. Rigorous Framework: A pedagogy based on the use of learning objectives, learning reviews, learning objectives reviews, and supportive student supplements. .

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Page Count

1152

Publisher

McGraw-Hill Education

Published Date

ISBN 10

1259305430

ISBN 13

9781259305436

Book's by Steven W. Hartley

When Hell Came to Sharpsburg

When Hell Came to Sharpsburg

Marketing

Marketing

LOOSE LEAF MARKETING

LOOSE LEAF MARKETING

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