Steve W. Martin's Books

Heavy Hitter Sales Wisdom

Proven Sales Warfare Strategies, Secrets of Persuasion, and Common-Sense Tips for Success

By: Steve W. Martin

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Heavy Hitter Sales Wisdom

Proven Sales Warfare Strategies, Secrets of Persuasion, and Common-Sense Tips for Success

By: Steve W. Martin

Praise for Heavy Hitter Sales Wisdom "Steve Martin takes a much-needed look at how successful executives read verbal and nonverbal messages, which allows them to quickly understand the subtext of their customers' minds. The best part is that the author shares effective strategies that put more fun into selling and more money into salespeople's pockets." —Gerhard Gschwandtner Founder and Publisher, Selling Power magazine "Steve Martin's interesting examination of great leaders in history and the parallels he draws between waging a war and waging a sales campaign should be required reading for enterprise salespeople." —Jay Fulcher, Chief Executive Officer, Agile Software "This powerful book provides real-world strategies you can use to increase sales immediately!" —Brian Tracy, President, Brian Tracy International, author, Getting Rich Your Own Way "Heavy Hitter Sales Wisdom goes beyond the traditional description of sales cycles to the heart of selling. It's about the emotional connection with the customer, but also the attack and destruction of the competition." —Olivier Helleboid, Vice President, Software Operations, Hewlett-Packard "Heavy Hitter Sales Wisdom provides field sales generals and sales soldiers with tons of strategy, persuasion techniques, and common-sense approaches to winning the hearts and minds of prospects. This book will add new weapons to your arsenal." —Tim Kelliher, Senior Vice President, Sales, DHL Global Mail

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Page Count

272

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470069937

ISBN 13

9780470069936

Heavy Hitter Selling

How Successful Salespeople Use Language and Intuition to Persuade Customers to Buy

By: Steve W. Martin

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Heavy Hitter Selling

How Successful Salespeople Use Language and Intuition to Persuade Customers to Buy

By: Steve W. Martin

What separates ordinary salespeople from Heavy Hitters? The best salespeople are those "Heavy Hitters" who are able to use human nature, language, and intuition to build trusting relationships with customers and persuade them to buy. Based on his proven and effective sales program, author Steve Martin's Heavy Hitter Selling explains how you too can achieve and maintain that high level of sales success. Using real-world case studies, examples, and exercises, Martin provides the psychological, physical, and language-based tactics you need to turn yourself into a Heavy Hitter. Inside, you'll find proven guidance and expert tips on: Understanding how people think and communicate Finding the right words at the right time Predicting a customer's behavior and influencing his thoughts Building customer rapport and understanding their motivations Persuading both the customer's rational mind and his emotional subconscious side "Like other sales books published recently, this one stresses the importance of human behavior. But unlike the others, it puts an emphasis on language. Salespeople could well benefit by exploring scientific models of language. Practical exercises make the book useful for everyone." —Harvard Business School Review "This well-written, insightful book will give you ideas and strategies you can use to influence and persuade customers in any market." —Brian Tracy, author, Million Dollar Habits "Traditional selling focuses on product, price, and competition and misses the most important reason people buy-people and emotion. Heavy Hitter Selling offers a different perspective that is valuable in understanding how to win." —Jay Fulcher, President and COO, Agile Software "Heavy Hitter Selling is different-[a book that] will help you make lots of money." —Gerald D. Cohen, CEO, Information Builders, Inc.

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Page Count

402

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470080213

ISBN 13

9780470080214

Nightmares with the Bible

The Good Book and Cinematic Demons

By: Steve A. Wiggins

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Nightmares with the Bible

The Good Book and Cinematic Demons

By: Steve A. Wiggins

Demons! Nightmares with the Bible views demons through two lenses: that of western religion and that of cinema. Sketching out the long fear of demons in western history, including the Bible, Steve A. Wiggins moves on to analyze how popular movies inform our beliefs about demonic forces. Beginning with the idea of possession, he explores the portrayal of demons from ancient Mesopotamia and the biblical world (including in select extra-biblical texts), and then examines the portrayal of demons in popular horror franchises The Conjuring, The Amityville Horror, and Paranormal Activity. In the final chapter, Wiggins looks at movies that followed The Exorcist and offers new perspectives for viewing possession and exorcism. Written in non-technical language, this book is intended for anyone interested in how demons are perceived and how popular culture informs those perceptions.

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Page Count

241

Publisher

Rowman & Littlefield

Published Date

ISBN 10

1978703198

ISBN 13

9781978703193

Racisms

An Introduction

By: Steve Garner

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Racisms

An Introduction

By: Steve Garner

Combining key theoretical perspectives with contemporary case studies, this text will be invaluable in helping you to fully understand the complex issue of racism. With clear definitions and practical examples this is a solid resource when seeking to examine the way in which racisms have become part of social practices and institutions. Providing a clear and readable introduction to all of the key concepts, theories and debates, this fully revised new edition: Includes new chapters on Ethnicity and Immigration Has 30 new boxed case studies with a more international focus Contains new learning features including further reading and questions for reflection Racisms is an ideal introduction for undergraduates studying race and ethnicity, social divisions and stratification.

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Page Count

329

Publisher

SAGE

Published Date

ISBN 10

1526412853

ISBN 13

9781526412850

Indian War Sites

A Guidebook to Battlefields, Monuments, and Memorials, State by State with Canada and Mexico

By: Steve Rajtar

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Indian War Sites

A Guidebook to Battlefields, Monuments, and Memorials, State by State with Canada and Mexico

By: Steve Rajtar

From the Seminole Wars to the Little Big Horn, the history of America's native peoples and their contacts with those seeking to settle or claim a new land has often been marked by violence. The sites of these conflicts, unlike many sites related to the American Revolution and the War Between the States, are often difficult to locate, and information on these battles is frequently sketchy or unclear. This reference work provides essential information on these sites. The arrangement is by state, with sections for Canada and Mexico. Each entry has information about how to find the site, tours, museums, and resources for further study. In addition, there is a chronological list of battles and other encounters between Indians and non-Indians, including dates, location in the text, and the larger conflict of which each battle was a part. There is an index of battle locations and an index of prominent people involved. The bibliography and site listings are cross-referenced for further research.

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Page Count

337

Publisher

McFarland

Published Date

ISBN 10

1476610428

ISBN 13

9781476610429

Heavy Hitter Sales Wisdom

Proven Sales Warfare Strategies, Secrets of Persuasion, and Common-Sense Tips for Success

By: Steve W. Martin

Write a review Read reviews Take a Quiz Solve Book Puzzle

Heavy Hitter Sales Wisdom

Proven Sales Warfare Strategies, Secrets of Persuasion, and Common-Sense Tips for Success

By: Steve W. Martin

Average ratings

N/A

Write a review

Solve jigsaw puzzle

Age

Page Count

272

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470069937

ISBN 13

9780470069936

Book's by Steve W. Martin

Heavy Hitter Sales Wisdom

Heavy Hitter Sales Wisdom

Heavy Hitter Selling

Heavy Hitter Selling

Nightmares with the Bible

Nightmares with the Bible

Racisms

Racisms

Indian War Sites

Indian War Sites

Heavy Hitter Sales Wisdom

Heavy Hitter Sales Wisdom

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