This study was designed to answer some quite simple questions: What influences creativity in R & D? and What is it about persons and their work environments that makes a difference?
The conference proceedings contain the following papers: "Hard Organizational Development" (Anthony); "Positive Impact of Humor in the Workplace or TQM (Total Quality Mirth) in Organizations" (Collier); "Introducing the Integrated Programme for the Creative Training of Leaders" (Diaz-Carrera); "Vision of Quality versus the Quality Vision" (Green); "Flying High" (Musselwhite); "COMM=Unity" (Rose); "Seven Levels of Change Model" (Smith); "Creative Community Development" (Chwedorowicz); "Managing Diversity in Communication and Problem Solving with Effective Levels of Abstraction" (Murdock); "Entrepreneurs" (Rosenfeld et al.); "Learnings from Selection" (Tassoul); "Fire This Time" (Barnes); "Creating Breakthroughs in Organizations" (Collier); "Process Explorations with Cyberquest" (Dickey, DiDomizio); "Hypermedia System for Discovery and Innovation Support" (Dickey et al.); "Teaching Creativity by Distance Learning Methods" (Jones); "Change as a Creative Catalyst" (Miguez); "Learning to Create Shared Vision" (Musselwhite, De Ciantis); "'What I Tell Two Times Is True'" (Cimino); "Touchstone" (De Ciantis); "Art and Discipline of Debriefing" (Lunken); "Leadership Development Theory and a Model for Intervention in the Development of Leaders" (Palus, Drath); "Risk-taking and Innovation Performance" (Prather); "Work Environment Differences between High Creativity and Low Creativity Projects" (Amabile et al.); "Discovering the Unseen Leader" (Burkhart, Horth); "Introducing a Creativity Improvement Program for the Federal Express I.S. Organization" (Couger et al.);"Creativity in Project Work" (Ekvall); "MBTI [Myers-Briggs Type Indicator] and KAI [Kirton Adaption-Innovation Inventory] Bias on Creativity Courses" (Henry); "Inquiry into Cross-cultural Creativity Training" (Isaksen, Dorval); "Dynamic Nature of Creative Problem Solving" (Isaksen et al.); "Profiling Creativity" (Isaksen, Puccio); "New Insights into Different Styles of Creativity" (Jones); "Managing Creative People at Work" (McWhinney); "World of Ideas" (Morgan); "Bridging Theory and Practice" (Murdock et al.); "Critical Thinking" (Novelli, Taylor); "Creating Together" (Possne); "Relationship between the KAI and the MBTI Creativity Index" (Taylor); "Creativity East and West" (Wonder); "Creativity Research at the Delft Institute of Technology" (Buijs, Nauta); "On Becoming a Facilitator" (Buijs, Nauta); "Innovation in the U.S. Military" (Clauson); "Creating an Innovation Course in a Large Corporation" (Jimenez); "Promoting Targeted Innovation in Japan through R&D [Research and Development] Division Liaison between Different Industries" (Kurebayashi); "Developing Creativity in Japanese Companies" (Nakazono); and "Innovative and Creative Change" (Tanner). (KC)
Each year from 1978 through 1987 the Center for Creative Leadership hosted an event called Creativity Week, during which a select group of researchers and practitioners would get together for a high-energy exchange of ideas on organizational creativity. Discussions explored such themes as individual innovation, creativity and teamwork, structuring the organization for innovation, and the relation of innovation to culture and technology. This book, which offers papers based on many of the best Creativity Week presentations, is thus a record of recent thinking, both practical and theoretical, on how organizational effectiveness can be improved.
Creative solutions can be challenged and defended in the pursuit of profitability. But first, creativity must be demystified. A process that targets innovation provides leaders with just such a problem-solving approach. The goal is to produce high-quality ideas that are appropriate to the task—which means groups and organizations can implement them with less risk. Work with the targeted innovation process consists of activities in five areas: stating the problem in a way that encourages creative problem solving, learning and understanding different problem-solving styles, learning and understanding creative pathways and their relationship to problem solving, generating ideas, and evaluating those ideas. Targeted innovation reconciles creativity with management. Managers can use it to solve problems that meet their organization’s call for innovative answers to current challenges.
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