Stan Franklin is the perfect tour guide through the contemporary interdisciplinary matrix of artificial intelligence, cognitive science, cognitive neuroscience, artificial neural networks, artificial life, and robotics that is producing a new paradigm of mind. Along the way, Franklin makes the case for a perspective that rejects a rigid distinction between mind and non-mind in favor of a continuum from less to more mind.
Customer Relationship Management Third Edition is a much-anticipated update of a bestselling textbook, including substantial revisions to bring its coverage up to date with the very latest in CRM practice. The book introduces the concept of CRM, explains its benefits, how and why it can be used, the technologies that are deployed, and how to implement it, providing you with a guide to every aspect of CRM in your business or your studies. Both theoretically sound and managerially relevant, the book draws on academic and independent research from a wide range of disciplines including IS, HR, project management, finance, strategy and more. Buttle and Maklan, clearly and without jargon, explain how CRM can be used throughout the customer life cycle stages of customer acquisition, retention and development. The book is illustrated liberally with screenshots from CRM software applications and case illustrations of CRM in practice. NEW TO THIS EDITION: Updated instructor support materials online Full colour interior Brand new international case illustrations from many industry settings Substantial revisions throughout, including new content on: Social media and social CRM Big data and unstructured data Recent advances in analytical CRM including next best action solutions Marketing, sales and service automation Customer self-service technologies Making the business case and realising the benefits of investment in CRM Ideal as a core textbook by students on CRM or related courses such as relationship marketing, database marketing or key account management, the book is also essential to industry professionals, managers involved in CRM programs and those pursuing professional qualifications or accreditation in marketing, sales or service management.
It is essential for mental health nurses to understand the physical health needs of people with mental health disorders in order to provide holistic care. Yet these people often have their physical health needs unrecognised or poorly managed. This book is a practical and informative guide to the physical health care of people with mental health illnesses. It covers a range of health-promotion strategies, including exercise, diet and oral health, and assessment, intervention and skills for common physical disorders found in people with mental-health problems. It takes a recovery perspective and emphasises the importance of communication and collaborative care for adherence to healthy lifestyles.
Reckoning with mass crimes perpetrated by an ideologically driven regime entails engaging in a thorough-going exploration of its utopian foundations. In the case of Romania, such an analysis requires an interpretation of the role of personality in the construction of a uniquely grotesque and unrepentant form of neo-Stalinist despotism. Of all the revolutions of 1989, the only violent one took place in Romania. Confronting its communist past therefore involves addressing the abuses committed by the communist regime up to its very last day, its failure to engage in Round Table-type agreements with democratic representatives, and the repression during the first post-communist years, a direct legacy of the old regime. This book shows how moral justice can contribute to a restoration of truth and a climate of trust in politics, in the absence of which any democratic polity remains exposed to authoritarian attack.
Get to know which practices related to curriculum, instruction, and assessment are essential to make learning the goal for every student! You’ll learn how to Create learning targets that are scalable and transferable within and across units Develop instructional scales for each learning target Design non-scored practice activities and assessments Introduce and model skills that will be assessed and design tasks that allow students to use these skills Differentiate instruction and activities based on data from various types of assessments Maintain a gradebook that tracks summative achievement of learning targets, and score assessments accordingly Communicate progress clearly and efficiently with students and families
Government has really screwed things up for the average American. Work has been devalued. Education costs are out of sight. Effort and ambition have never been so scantily rewarded. Political guru James Carville and pollster extraordinaire Stan Greenberg argue that our political parties must admit their failures and the electorate must reclaim its voice, because taking on the wealthy and privileged is not class warfare—it is a matter of survival. Told in the alternating voices of these two top political strategists, It’s the Middle Class, Stupid! provides eye-opening, outspoken, and provocative arguments on where our government has gone wrong and what Americans can do about it before it’s too late.
Customer Relationship Management presents a ground-breaking strategic framework for successful CRM policy. Built around Professor Payne's five key processes, the book demonstrates a systematic management progression that will guarantee the maximum impact and efficiency of a CRM programme. The book backs up these five processes - strategy development, value creation, channel and media integration, information management and performance assessment - with 16 best practice case studies which set the universal theory in a specific practical context. These feature a range of companies, including Orange, Brittania, Homebase, Canada Life, Sun Microsystems, Natwest, Sears, Roebuck & Co., Nortel Networks and Siemens. The book concludes with interviews from four thought leaders, offering a 'futures' vision forum for CRM. Customer Relationship Management is a vital instrument for anyone who needs to know how to develop and measure effective CRM within an organization. It includes overviews and key learning points preceding each case study, and a summary chapter to draw out the most salient lessons from CRM best practices. For practitioner or academic alike, this is essential reading.
What makes a leader stand out? What are the keys to truly making a difference? And how can you become the influencer you were created to be? With more than 40 years of leadership experience, Stan Toler knows what it takes to empower people to reach organizational and personal goals. He cuts through the mystery and confusion and provides clear guidelines to help you accomplish vital leadership tasks, including... defining your vision, developing your plan, and communicating clearly to help people buy in to your shared goal overcoming common leadership challenges to create a culture of success building strong relationships and effective teams that make working hard worthwhile You'll find all the tools, tips, and practical guidance you need to help individuals and groups reach their highest potential and fulfill their God-given purpose.
Computer Generated Physical Properties offers the environmental scientist a basis to predict the properties of molecules and reengineer them to remove those properties that are harmful to the environment. This technology is currently used in other fields and is now becoming popular in the environmental engineering field because of its pollution prevention and waste reduction capabilities. This book, interdisciplinary in scope, treats the physical properties of matter as generated by computers. It covers a wide variety of topics pointing towards synthesizing new molecules to substitute for reactants, intermediaries, and products in industrial processes with better physical and environmental properties than the original. The author achieves this with a spreadsheet program called SYNPROPS that operates on a PC computer with optimization features. A radar type graph - one for each property - visually sorts the various groups in order of their contribution to the property, creating the necessity for a computer to obtain answers for the structure of the optimum molecules for substitution or synthesis. The author discusses applications to biologically active molecules without side effects, including antineoplatic drugs. Additionally, he demonstrates model compounds and the applications of SYNPROPS' optimization and substitution. This book has everything you need to know about deriving properties and combinational chemistry from molecular structure.
Proper diagnosis, pathogens, management, antibiotic resistance, and prevention of AOM are reviewed. Basis for antibiotic selection is discussed in detail and appropriate first-, second-, and third-line antibiotic therapies are presented. Clinical issues, such as management of treatment failures, criteria for tympanostomy tubes, and improper use of antibiotics, are reviewed.
The Golden Age of Tongue Kissing weaves a memorable story of a growing up experience spiced with laugh-out-loud humor. A word of caution- do not begin to read this book at bedtime unless you are prepared to stay up all night and laugh your head off!
A technical insight to Africa's development." -- United Nations Conference for Trade and Development (UNCTAD), Geneva "This book is good news and a compelling work of our times. It creates hope, challenges despair, re-establishes authentic human development and original African values." --Prof. Obiora Ike, Catholic Institute for Development, Justice and Peace, Nigeria "A very precious contribution to Christian conversation on the future of Africa by a young African researcher." --Prof. Benezet Bujo, Chair, Centre for Moral Theology and Social Ethics, University of Freibourg, Switzerland "This book is a stirring manifesto for social reconstruction and interior transformation in Africa." --Prof. James H. Olthuis, Institute for Christian Studies, Toronto "This is a bold attempt at contextual theology." --Dr. Joseph Faniran, Catholic Institute for West Africa "Stan Chu Ilo is one of Africa's bright stars and provides a Christian socio-ethical compass for navigating life in Africa for generations to come." --Prof. Uche Uguwueze, Professor of African Studies, California State University, Long Beach "A fascinating discourse on the trials and hope of the African continent." --Milwaukee Community Journal, USA
A popular fundraising blueprint for small- to mid-sized nonprofit organizations In the newly revised Eighth Edition of Fundraising for Social Change, two nonprofit leadership veterans deliver a hands-on, how-to guide to establishing and expanding a diverse base of donors. The authors maintain a focus on groups working toward racial, economic, and climate justice, providing trustworthy and relevant information that can be easily understood. The book includes a free Instructor's Manual, as well as access to supplementary online content with additional resources. Readers will also find: "Spotlight" sections highlighting the reflections and wisdom of a varied group of fundraisers Insightful explorations about managing fundraising, including establishing a fundraising infrastructure, hiring a development director, and using consultants and coaches Discussions of budgeting and planning, as well as how to handle significant financial trouble An indispensable resource for nonprofit board members, managers, founders, and employees, Fundraising for Social Change is a must-read roadmap to raising money. It belongs on the bookshelves of leaders, activists and organizers seeking to advance racial, economic, environmental or social justice.
The career of the prolific pop artist Prince has become inextricably intertwined with the history of popular music since the late 1970s. This multi-instrumental icon, who remains one of the highest-grossing live performers in America, has been called a genius for his musicianship, composition and incredible performances. But Prince holds iconic status for more than his music. Best known for his racial blurring and extravagant sexual persona, Prince's music and visual iconography has always chimed with the ambiguity of subjectivity at any given moment. 'Prince' the sign offers a space for fans to evaluate and reconfigure their attitudes towards their own identities, and towards their position as subjects within the socio-cultural sphere. This much-needed interdisciplinary analysis is the first of its kind to examine critically Prince's popular music, performances, sounds, lyrics and the plethora of accompanying visual material such as album covers, posters, fashions, promotional videos and feature films. Specifically, the book explores how and why he has played such a profoundly meaningful and significant role in his fans' lives.
Neuroscience and couples therapy come together to help couples break patterns of bad behavior. What happens between partners that makes love turn to war? How can couples therapists help deescalate the battles? Two leading therapists apply the latest neuroscience research on emotional arousal to help couples regulate each other’s emotions, maintain secure attachment, and foster positive, enduring relationships. The neurobiologically-grounded and sensitive approach set forth by Solomon and Tatkin in this book is sure to transform the way clinicians understand and treat couples in therapy.
Happiness begins at the cellular level - and your brain is making new neurons every day. Which means that you can literally program yourself for happiness - if you know how. With this groundbreaking guide, you fire up your neurons for joy when you learn to: Reroute the fight-or-flight response that causes your stress and anxiety Focus your gray cells' attention on emotional well-being Engage in activities that flood your brain with dopamine and serotonin, among other "happy" chemicals Satisfy your brain's hunger for pleasure through diet and exercise Enhance nutrition in your life with the right vitamins and supplements Trick your brain into building new pathways to serenity Written by acclaimed neuroscientist and Henry David Thoreau, scholar Dr. Teresa Aubele, and psychologist Dr. Stan Wenck, this book combines the latest research in both neuroscience and human behavior to give you the brain-changing program you need to lead a blissful life - each and every day!
Class acts includes 30 plays, cantatas, and skits about Jewish ideas, life cycles, holidays and issues. the plays May be read or performed by students in supplementary and day schools, youth groups and camps.
In this student-friendly text, a team of respected scholars balances practical knowledge of how the mental healthcare system operates in conjunction with the criminal justice system, with an analytical framework that looks at how the quality of that collaboration is reflected in the issues, processes and outcomes of both institutions. Professors and students will benefit from an accessible new text that informs and explores: The role of mental healthcare law and procedure in the criminal justice system How mentally ill clients are processed through the criminal justice system Mental healthcare terms, resources, and treatment programs Contemporary issues in mental health and criminal justice, such as the treatment of mentally ill juveniles inside the criminal justice system, and lack of full access to mental healthcare for at-risk groups Discussion of systemic interface and entropy, two central themes to guide student analysis of issues and examples drawn from real life Mental Health and Criminal Justice is designed with a wealth of features for study and review, including: Learning Objectives Framing the Issues Prologues and Epilogues that frame issues and provide vivid examples Key Terms, highlighted in the text and defined in the Glossary Text boxes that expand on points of interest Summary and Chapter Review Questions at the end of each chapter
If you follow the simple yet profound wisdom in this book, then you, too, will take leadership to a level that you’ve never experienced." —John C. Maxwell, New York Times bestselling author Great Teams Start with Great Leaders You know that nobody succeeds alone—you need a great team. But when you’re the leader and you aren’t sure how to nurture the best from your crew, where can you turn for help? In The Lasting Impact of Positive Leadership, bestselling author Stan Toler serves as your coach and reveals what it takes to build a successful team. As you examine the proven strategies of great leaders, you will learn how to effectively connect and communicate, and how to motivate people and inspire them to give their best every day. Creating a positive culture starts with learning how to harness the principles of positive leaderships Become a positive leader…and discover for yourself the remarkable results that are sure to follow!
An Orphan Has Many Parents is a memoir of their childhoods by two graduates of the Pride of Judea Home in Brooklyn, paying tribute to the caring parental figures they encountered, and the administrators who made it work. Readers will be touched by the profound impact of this home on the lives of its residents. It also breaks new ground in the study of orphans and orphanages.
The analysis of popular music forces us to rethink the assumptions that underpin our approaches to the study of Western music. Not least, it brings to the fore an idea that many musicologists still find uncomfortable - that commercial production and consumption can be aligned with artistic authenticity. Reading pop texts takes place through dialogue on many levels, which, as Stan Hawkins argues, deals with how musical events are shaped by personal alliances between the artist and the recipient. The need for a critical approach to evaluating popular music lies at the heart of this book. Hawkins explores the relationships that exist between music, spectatorship and aesthetics through a series of case studies of pop artists from the 1980s and 1990s. Madonna, Morrissey, Annie Lennox, the Pet Shop Boys and Prince represent the diversity of cultures, identities and sexualities that characterised the start of the MTV boom. Through the interpretation of aspects of the compositional design and musical structures of songs by these pop artists, Hawkins suggests ways in which stylistic and technical elements of the music relate to identity formation and its political motivations. Settling the Pop Score examines the role of irony and empathy, the question of gender, race and sexuality, and the relevance of textual analysis to the study of popular music. Interpreting pop music within the framework of musicology, Hawkins helps us to understand the pleasure so many people derive from these songs.
“My idol growing up, all I wanted to be, was Stan Isaacs.” --Tony Kornheiser “Stan Isaacs is directly responsible for my television career--and much of how I approached what I’ve said and whom I’ve said it about.” --Keith Olbermann Iconoclastic and irreverent, Stan Isaacs was part of a generation that bucked the sports establishment with a skepticism for authority, an appreciation for absurdity, and a gift for placing athletes and events within the context of their tumultuous times. Isaacs draws on his trademark wink-and-a-grin approach to tell the story of the long-ago Brooklyn that formed him and a career that placed him amidst the major sporting events of his era. Mixing reminiscences with column excerpts, Isaacs recalls antics like stealing a Brooklyn Dodgers pennant after the team moved to Los Angeles and his many writings on Paul Revere’s horse. But Isaacs also reveals the crusading and humanist instincts that gave Black athletes like Muhammad Ali a rare forum to express their views and celebrated the oddball, unsung Mets over the straitlaced Yankees. Insightful and hilarious, Out of Left Field is the long-awaited memoir of the influential sportswriter and his adventures in the era of Jim Brown, Arthur Ashe, and the Amazin’ Mets.
Mental-health nurses must develop the crucial skills of correct medicines management and calculations in order to provide safe care to their patients. This book specifically supports pre-registration students in meeting the required competencies for medicines management. It has a strong emphasis on understanding the role of medicine as one of a range of treatment options, and collaborative working with patients and carers. It is clearly structured around the NMC Essential Skills Clusters for medicines management, covering law, drugs calculations, administration, storage, record keeping, introductory pharmacology, patient communication and contextual issues.
A Regional Independent Bookstore Bestseller! An urgent call for the political transformation needed to address the common causes of climate change, COVID-19, and racism. “ . . . some big titles will address emergencies that have outlived Trump. The Path to a Livable Future by Stan Cox, explores the connections among the many crises of the past year and a half.”—Dorany Pineda, Los Angeles Times 2020 was a year defined by crisis. For decades, scientists have been sounding the alarm about the urgency of addressing climate change, but it took COVID-19 to demonstrate clearly that the future of human life on Earth is interconnected and at risk. While the virus quickly spread across the globe, extreme weather events compounded the suffering and economic catastrophe. In the U.S., public demonstrations of outrage over the murder of George Floyd expanded to include a growing awareness of the pandemic's disproportionate impact on communities of color. In cities around the world, people took to the streets to protest racial inequity in all of its forms. In The Path to a Livable Future, Stan Cox makes plain the connections between the multiple crises facing us today, and provides an inspired vision for how to resolve them. With a deeply informed, clear to-do list, Cox shows us how we can work together to address the climate emergency, white supremacy, and our vulnerability to future pandemics all at once. Our future depends on it. "An iconoclast of the best kind, Stan Cox has an all-too-rare commitment to following arguments wherever they lead, however politically dangerous that turns out to be."—Naomi Klein "Cox lays out a refreshingly grounded roadmap for the survival of all life on earth, based on up-to-date science, and anchored in the racial justice imperative."—Leah Penniman, co-founder of Soul Fire Farm, author of Farming While Black: Soul Fire Farm's Practical Guide to Liberation on the Land "Above all, he shows that a healthy, just, sustainable future is possible if we reduce our ecological footprint and share the earth's gifts equitably. For this we need to organize, resist, imagine, and forge another path together."—Vandana Shiva, author of Who Really Feeds the World?: The Failures of Agribusiness and the Promise of Agroecology
Illegal immigration is among the most challenging and divisive issues facing America. With few changes in immigration laws since 1986, the undocumented population has swelled to an estimated 11 million. Deconstructed unravels these economic issues and their human toll through the eyes of Houston businessman Stan Marek, who’s watched the immigration crisis unfold over 40 years. A descendant of Czech immigrants himself, Marek runs one of the largest specialty subcontracting firms in the U.S. He has seen construction work devolve from offering middle-class careers to trapping illegal immigrants in the shadows of the economy— paid in cash, without overtime or access to health care. Marek sees a burgeoning crisis for his industry, the national economy and the undocumented immigrants themselves - a crisis he has vowed to prevent. In Deconstructed, award-winning business journalist Loren Steffy traces Marek’s own family history, intertwined with changes in immigration law for more than a century. Steffy examines the economic forces driving illegal immigration and outlines solutions that could enhance our economy, the construction business, and the lives of immigrants.
In this book, educators learn how teachers, administrators, and support staff can build a collaborative and cooperative learning environment where high school students receive the positive behavioral support they need to suceed. Included are strategies on how to provide adequate supervision, forge relationships with alienated and disconnected students (and their families), and empower students to deal with anger and frustration rationally rather than recklessly. Insights into how the teenage brain influences behavior, for better or worse, are also provided. Safe and Healthy Secondary Schools uses true-to-life stories to highlight how educators can expand their sphere of influence beyond individual classrooms to all areas of a school. Specific teaching techniques that stop and correct inappropreate behaviors on the spot are explained, as well as methods for building better relationships between educators and students.
Don’t let artificial intelligence and robots steal your job! Still Room for Humans is the only survival guide you need in order to stay employable in the future. This book will teach you how to: make yourself indispensable to your company, develop soft skills that robots and AI cannot match, collaborate with robots, retool your skills without going back to school. You will also learn which traditionally safe careers and entire industries will no longer be safe in the future because of artificial intelligence. The author details why the changes caused by disruptive technology will be far greater and take place far faster than in previous industrial revolutions. This book offers several ways to cope with the introduction of artificial intelligence and robotics to a company or organization as well as how to take advantage of the disruption likely to result from other new technologies including 3D printing, the Internet of Things, virtual reality, green technologies, Big Data, blockchain, and nanotechnology. Still Room for Humans spells out the types of jobs long associated with well-paying careers that should be avoided because they are most likely to be eliminated by artificial intelligence. It lists several new jobs that don’t exist yet but will be created shortly as new technologies become more prevalent. Schatt provides career planning information as well as specific advice for those readers already employed.
This book presents an exploration of concepts central to health care practice. In exploring such concepts as Subjectivity, Life, Personhood, and Death in deep philosophical terms, the book aims to draw out the ethical demands that arise when we encounter these phenomena, and also the moral resources of health care workers for meeting those demands. The series Values in Bioethics makes available original philosophical books in all areas of bioethics, including medical and nursing ethics, health care ethics, research ethics, environmental ethics, and global bioethics.
With so many diets and programs to choose from, finding the right nutritional path can be challenging. Many modern diets are rooted in misrepresented science, rely heavily on supplements, or are just simply not sustainable in the long term. World’s Strongest IFBB Pro Bodybuilder Stan Efferding and Dr. Damon McCune have partnered to bring you a program that sets the confusion aside and puts you on the path to weight loss, better performance, and overall better health, today. The Vertical Diet provides practical nutrition and lifestyle solutions that are simple, sensible, and sustainable. Stan and Damon provide a specific plan and comprehensive tools that will help you develop a greater understanding of which foods are nutrient-dense and digested easily and efficiently for maximal health benefits. With example menus and easy-to-follow recipes, The Vertical Diet takes all the guesswork out of what to eat and when. You will also learn how to build a daily checklist of healthy behaviors to follow to support your long-term success on the program. The Vertical Diet is complete with: A selective (not restrictive) dietary plan that’s rich in easy-to-digest carbs and proteins Recommendations for lifestyle changes that address everything from ways to boost metabolism to better sleep hygiene Personal testimonials from Vertical Diet clients; data from scientific sources; references to experts in the field, and actionable tools such as calorie calculators, shopping lists, and recipes to help explain these concepts Stan and Damon’s Compliance Is the Science method to help you establish the motivation and mindset for lifelong success What you learn in these pages will allow you to make informed decisions about your diet and will enable you to approach the dieting process from a total-body perspective. Whether you are a performance athlete, a weekend warrior, or simply looking to take a step toward better health, look no further than The Vertical Diet.
Psychology recognises no borders. The relationships between people and the groups they form are determined by similar principles no matter where in the world they come from. This book has been written to introduce students from all countries and backgrounds to the exciting field of social psychology. Recognising the limitations that come from studying the subject through the lens of any one culture, James Alcock and Stan Sadava have crafted a truly international social psychology book for the modern era. Based on classic and cutting-edge scholarship from across the world, An Introduction to Social Psychology encourages mastery of the basics as well as critical thinking. Incorporating relevant insights from social neuroscience, evolutionary theory and positive psychology, it offers: Chapters on crowd behaviour and applied social psychology Discussion of new means of social interaction, including social media Relevant insights from social neuroscience, evolutionary theory and positive psychology A companion website features extensive additional resources for students and instructors
Who are pop dandies? Why are stars like David Bowie, Jarvis Cocker, Pete Doherty and Robbie Williams so dandified? Taking up a wide range of British pop stars, Hawkins seeks to find out why so many have cast themselves in roles that often take style to absurd extremes. In this study, male pop artists are mapped against a cultural and historical background through a genealogy of personalities, such as Oscar Wilde, W.H. Auden, Andy Warhol, No Coward, Derek Jarmen, David Beckham and countless others. A critical analysis of issues and approaches to musical performance through masculinity becomes the focal point of this fascinating study. Ranging from the sixties to beyond the twentieth century, The British Pop Dandy considers the construction of the male pop icon through the spectacle of videos, live concerts and films. Why do we derive pleasure from the performing body, and how is entertainment linked to categories of gender and sexuality? The author insists that pop performances can be understood through human characteristics that relate to the particulars of dandyism, camp and glamour, and this he theorizes through the work of Charles Baudelaire. One of the political objectives of the dandy is to liberate himself through a denial of the structures that assume fixed identity. Not least, it is acts of queering in pop music that characterize entire generations of male artists in the UK. Setting out to discover what distinguishes the British pop dandy, Hawkins considers the role of music and performance in the articulation of hyperbolic display. It is argued that the recorded voice is a construction that idealizes self-representation, and absorbs the listener's attention. Particularly, camp address in singing practice is taken up in conjunction with a discussion of intimacy, which forms part of the strategy of the performer. In a range of songs and videos selected for music analysis, Hawkins points to the uniqueness of the voice as it expresses a transgressive quali
This book takes readers on a thrilling tour of some of the most important and powerful areas of contemporary numerical mathematics. The tour is organized along the 10 problems of the SIAM 100-Digit Challenge, a contest posed by Nick Trefethen of Oxford University in the January/February 2002 issue of SIAM News. The complete story of the contest as well as a lively interview with Nick Trefethen are also included. The authors, members of teams that solved all 10 problems, show in detail multiple approaches for solving each problem, ranging from elementary to sophisticated, from brute-force to schemes that can be scaled to provide thousands of digits of accuracy and that can solve even larger related problems. The authors touch on virtually every major technique of modern numerical analysis: matrix computation, iterative linear methods, limit extrapolation and convergence acceleration, numerical quadrature, contour integration, discretization of PDEs, global optimization, Monte Carlo and evolutionary algorithms, error control, interval and high-precision arithmetic, and many more.
Beautiful, translucent and indestructible, jade has a mystique that's captivated people since Neolithic times. Stan Leaming, Canada's leading jade geologist, was fascinated by this unusual gem; he is credited with pioneering the emergence of the jade industry in British Columbia. Leaming shares his unique insight into the science and magic of jade in this passionate exploration of the green stone's development from prehistoric tool to objet d'art. The reader is invited along with Leaming, a fascinating subject in himself, on a trip around the world as he hunts for the stone of heaven throughout BC and Canada, the United States, Mexico, Europe, Siberia, China, and even Down Under, where black jade is found. This book examines jade's appeal as a global industry, a divine inspiration, a medium for artistic expression and even as a precipitator of some bizarre crimes. Rockhounds casual and serious will appreciate this comprehensive celebration of jade, enhanced with maps and photographs. The 16-page colour section includes photos of jade art by Lyle Sopel, Deborah Wilson and other incredible sculptors.
An analytical bibliography that contains 7407 references, covering the Egyptian prehistory (palaeolithic, neolithic and predynastic) as well as the period of the first two dynasties.
Mental Health Medicines Management for Nurses provides nursing students with guidance on how to manage medicines safely and effectively when treating patients with mental health conditions. It outlines how psychiatric drugs work, what the common treatments are, the ethical, legal, and person-centred aspects of working with psychiatric medicines, and how medicines can and should be used in mental health care. Using innovative activities and real-life case studies, this book has been carefully designed to be the ideal resource to build knowledge and confidence in this important area of practice. Key features: Updated in-line with the latest NMC standards of proficiency for registered nurses. Includes clear explanations of both the underlying biology and pharmacology as well as the wider practicalities of working with medicines. Highlights the most common mental health conditions and associated treatments, including coverage of the possible side effects for all drugs described in the book. NEW: Increased emphasis on prescribing with new content on consultation, history taking, and decision-making when prescribing. NEW: Updated sections on ethics, consent, pharmacokinetics, antipsychotics, and adverse drug reactions.
This second edition of Marketing Accountability, now transformed to Marketing Value Metrics, introduces and guides readers through a metrics model developed at the renowned Cranfield School of Management that not only shows how marketing systematically contributes to shareholder value, but also provides a metrics-based framework for developing and implementing marketing strategies that are measurable and accountable. Malcolm McDonald, Stan Maklan and Peter Mouncey introduce strategic marketing planning and then describe in detail the key steps in the modelling process as well as the procedures for applying it in practice. Updated throughout, this new edition includes the latest digital and social media metrics and advice on measuring the effectiveness of multichannel strategies. Marketing Value Metrics will enable marketing executives to measure more effectively the impact of marketing activity against organizational goals and will empower marketing teams and their managers to justify and defend their plans and strategies to their CEOs and CFOs.
““The Dogs of Brownsville” is a historical novel ripped from the headlines of the past seventy years told in Godfather fashion that tells the story of a handful of guys, and girls, that make it out of the ghetto of Brownsville and arrive in Las Vegas in time to witness and participate in the changing of the guard from the “Mob” to Howard Hughes to Corporate America. The novel traces the lives of Lawrence Cohen or Mongoose and his boyhood friends, Ringo, Solly, Moe, Scumbag and Charlie The Man together with Eunice and Yetta, the wife of a Rabbi who runs a “bunny ranch” in Pahrump and her daughter Wylie who becomes a Navy jet pilot. Mongoose, who is in charge of the gaming activities for the Desert Winds Hotel and Casino, the last holdout of the “Mob”, works for Frank Rothman the “Wizard of Odds” and Ignacio Baldacci or Balsy, reunites with Eunice who has become a successful showgirl under the name of Venus. At first she ignores him but softens after he is almost killed in a car bombing. As their relationship develops Mongoose is haunted by her prior connection with Tommy DiMeglio who he must deal with, and “make his bones”, as he was responsible for the car bombing. The novel concludes with the partnership between the Desert Winds and Stanley Ho, the richest man in Asia to establish The Pacific Winds in time for the new millennium in the Year of The Dragon.
This book explores an alternative perspective for evaluating the phenomenon of contemporary private armies in the Americas, Central Asia and the Middle East. I proceed with the basic assumption that there is a worldwide culture of capitalism—whose goal is uninterrupted economic growth—that is the milieu for the creation and development of such armies. The advance or decline of such entities may be related to economic factors and/or the resistance of state structures. While many private armies are antisystemic, a response to the rapidly changing worldwide capitalism and the uncertainties that such changes entail, there are also prosystemic private armies such as Blackwater, USA whose job is to maintain a milieu for sustained economic growth throughout the world, wherever hot spots may arise. Private armies can be employed to uphold an economic system as well as to disrupt it.
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