This book provides critical in-depth reviews on key themes and issues in tourism research in China. These themes include: Chinese scholars’ epistemological views of tourism, rural tourism development, community participation in tourism, tourist market and behaviour, tourist attraction management and tour guiding and interpretation in China. While Chinese scholars are often able to access key research in both English and Chinese, the majority of researchers from outside China without knowledge of the Chinese language are unable to read original research from China. This book seeks to redress this knowledge imbalance and bring key Chinese tourism research to the international tourism academic community. This book will be a valuable reference for tourism researchers, postgraduate students and industry professionals.
While economy or budget hotels have been popular in western countries since the end of the Second World War, they have only emerged as a sector in their own right in China since the mid-1990s. Indeed, as a new service industry sector, economy hotels in China demonstrate important characteristics which can be used to illustrate and help explain China’s current economic progress more generally. This book provides a comprehensive overview of the economy hotel sector in China. It covers macro-level social-cultural, economic, environmental, geographic and development issues, alongside micro-level consideration of the budget hotel companies’ innovative management and marketing procedures, business expansion strategies, general hotel management and operation issues, as well as an analysis of some leading entrepreneurs in the sector, and in-depth case studies examining the most successful economy hotel companies in China. Huang and Sun argue that the rapid development of budget hotels in China demonstrates how, under the influence of globalisation, Chinese businesses have become more innovative as they apply successful western business models to China. In turn, they show that the China model is fundamentally different in terms of its driving force, which lies purely in its domestic travel market, fuelled by China's continued economic growth. There is therefore much to explore about both China’s market situation and business practices in the economy hotel sector and this book makes an important contribution to our understanding of China’s new business environment. Based on extensive fieldwork and investigation, Economy Hotels in China will be welcomed by students and scholars of tourism, hospitality, business studies and Chinese studies, but it will also appeal to practitioners of business management in these sectors who are interested in China’s development and business opportunities in China.
This book provides critical in-depth reviews on key themes and issues in tourism research in China. These themes include: Chinese scholars’ epistemological views of tourism, rural tourism development, community participation in tourism, tourist market and behaviour, tourist attraction management and tour guiding and interpretation in China. While Chinese scholars are often able to access key research in both English and Chinese, the majority of researchers from outside China without knowledge of the Chinese language are unable to read original research from China. This book seeks to redress this knowledge imbalance and bring key Chinese tourism research to the international tourism academic community. This book will be a valuable reference for tourism researchers, postgraduate students and industry professionals.
Thank you for visiting our website. Would you like to provide feedback on how we could improve your experience?
This site does not use any third party cookies with one exception — it uses cookies from Google to deliver its services and to analyze traffic.Learn More.