There is a great worldwide desire to launch new technology-based business. In this sense, and increasingly, entrepreneurship courses have arisen in several universities and many of the courses in the management, administration and engineering areas already offer entrepreneurship curricular units. Throughout those programs, the teams develop key integrated competencies in innovation, entrepreneurship and technology that will ultimately enable the students to create and develop new technology-based businesses. The Business Plan Reference Manual for IT Businesses provides a reference manual for undergraduate and graduate students that intend to launch their start-up business in the IT field. It helps them to create and model the business plan of their business. Therefore, this manual is mainly aimed at instructors who want to offer a practical view of the process of modeling, designing and developing an IT start-up. Additionally, it can be individually used by entrepreneurs who wish to launch their start-up businesses in IT field. The structure of the book was defined taking into account different approaches to the construction of the business plan, which basically consider a disaggregation of some of these chapters in others smaller (e.g., marketing plan into products/services and market, financial plan into investment plan and economic-financial projections). We chose to aggregate these dimensions into a single chapter, which in our view facilitates the process of analyzing a business plan. It is also relevant to mention the inclusion of “Chapter V – Prototype description” which is innovative and intends to take into account the application of this business plan template to the information technology sector.
During the year between July 1588, when the Spanish Armada set sail from Spain and July 1589, when the survivors of the English counterpart of this fleet, the little-known English Armada, reached port in England, two of history's worst naval catastrophes took place. A great deal of attention has been dedicated to the former and precious little to the latter. This book presents a full-scale account of an event which has been neglected for more than four centuries. It reconstructs the military operations day by day for the first time, taking apart the established notion that, with the defeat of the Spanish Armada, England achieved maritime supremacy and the decay of Spain began. This book clearly and in a rigorously documented fashion shows how the defeat of the English Armada counterbalanced that of the Spanish, frustrating England's intention of seizing Philip II's American empire and changing the tide of the war.
This book analyses the political and public debates about euthanasia in Portugal. Utilising petitions submitted to Parliament, legislative bills, parliamentary debates, opinion articles in newspapers, and documents published by the Catholic Church, it examines this sensitive issue through the theoretical lens of morality politics. It does so by studying the process of political dispute between advocacy coalitions formed by political parties and societal actors. This is the first book to comprehensively analyse a morality issue in Portugal, a predominantly Catholic country that has taken an innovative and liberal stance on many morality issues over the last two decades. It will appeal to students and scholars of sociology, political science, public policy and bioethics, as well as policymakers and other interest groups.
Rotary Drum: Fluid Dynamics, Dimensioning Criteria, and Industrial Applications provides in-depth analysis of fluid dynamics in rotary drums. In addition, it provides analysis on the different configurations, including nonconventional ones, diverse industrial applications, and comparison with competing dryer types, as well as the modeling of these devices. Covering important aspects of fluid dynamics in rotary drums, which directly influence the drying performance, the book also considers the significant cost of conventional rotary dryers. It takes into account the scale-up of rotary dryers and the control of product quality during processing, which can leave the final product overdried and overheated, wasting thermal energy. The book serves as a useful reference for researchers, graduate students, and engineers in the field of drying technology.
The IGU currently has 34 commissions. Of these, CO.27 - Marginalization, Globalization, and Regional and Local Responses has, at various levels, geographers from the University of Coimbra. The organization of this publication is the outcome of the involvement of members of the Centro de Estudos de Geografia e Ordenamento do Território (CEGOT) in meetings of the International Geographical Union Marginalization, Globalization, and Regional and Local Responses commission. A series of works that analyse various socio-economic, demographic and physical realities in mainland Portugal are presented. Focusing particularly on territories in Central Portugal these works do, in fact, clarify the diversity of the importance of Coimbra's School of Geography in Portuguese geographical research. This work therefore contemplates a spread of research issues that cover the potential and problems of society and the environment in Portugal, and it is certainly helpful to understanding Portugueses society in the early 21st century.
This book explores the concept of 'cognitive injustice': the failure to recognise the different ways of knowing by which people across the globe run their lives and provide meaning to their existence. Boaventura de Sousa Santos shows why global social justice is not possible without global cognitive justice. Santos argues that Western domination has profoundly marginalised knowledge and wisdom that had been in existence in the global South. She contends that today it is imperative to recover and valorize the epistemological diversity of the world. Epistemologies of the South outlines a new kind of bottom-up cosmopolitanism, in which conviviality, solidarity and life triumph against the logic of market-ridden greed and individualism.
There have been concerns about the integrity of thousands of wells drilled worldwide for different purposes ranging from oil and gas to geological carbon sequestration. This is the first book to integrate different aspects of wellbore integrity into a single volume. It looks at the energy sector's green wave movement by expanding an important topic for practitioners, regulators, and students. It is an area where petroleum and subsurface engineers will increasingly need to be involved in the future to address growing expectations regarding environmental impacts and sustainability. Coverage also includes recent developments in regulations and R&D with indications on emerging areas. Wellbore Integrity: From Theory to Practice will be a valuable resource for practicing engineers and students working on problems related to subsurface energy, subsurface disposals, and environmental impacts of oil and gas wells. In parallel, it will be a valuable reference for engineers and scientists interested in repurposing existing wells for carbon sequestration or geothermal purposes.
Writing New Worlds analyses the different ways in which travel literature constituted a fundamental pillar in the production of knowledge in the modern era. The impressive frequency of publication and the widespread circulation of translations and editions account for the leading and essential contribution of travel literature for a better understanding and awareness about the dynamics and practices associated with decoding and making sense of the prose of the world. These texts, in some cases accompanied by illustrations, covered a broad and extensive panoply of languages, grammars and ways of seeing, translating and writing new worlds. In drawing special attention to internationally less-studied sources from Portugal and Germany, the book shows how authors, scholars and artists between the 15th and 17th centuries responded to the challenges of modernity, and explores the cultural dynamics involved in grasping and understanding the New.
The late author Arysio Santos was a highly regarded climatologist, geologist, and nuclear physicist. He was also a scholar of history, folklore, languages, and the occult. In this groundbreaking study of Atlantis, he draws on all these disciplines, as well as ancient maps, Plato’s dialogues, and folkloric narratives, to provide the most compelling case yet of the disappearance of an entire civilization. Professor Santos demonstrates that Plato’s dating of Atlantis’s disappearance in 11,600 BP (before present) precisely corresponds to the catastrophic end of the Pleistocene Ice Age, as well as a historic flood event of cataclysmic proportions. The rising of the sea level by nearly 500 feet, he argues, submerged continent-sized lands—including Atlantis, which he connects with the biblical Garden of Eden. Provocative chapters cover such topics as the continent’s appearance in ancient maps, Indonesia as the true site of Eden, American interpretations of Atlantis, the four rivers of paradise, and more, giving a clear form to the ghostly outline of this fabled land.
Contextos: Curso Intermediário de Português is an engaging and motivating course that takes learners from the intermediate to advanced level. The course allows students to systematically practise all four language skills as well as develop intercultural awareness. Each unit contains clear learning objectives linked to recognised standards as well as self-assessment checklists and review plans. This supports students to become autonomous learners by tracking their own progress and focusing on specific areas of difficulty. A companion website provides an interactive workbook with additional grammar and vocabulary practice to reinforce those within the book, as well as the audio to accompany the course. The course takes learners from the intermediate-low to advanced-low according to the ACTFL proficiency guidelines and from A2 to B2 according to the CEFR.
Going Down to Morocco (Bajarse al moro), is one of the most emblematic and best known theatrical work of recent times in Spain. It both contributed to and documented La Movida, a drug-fuelled youth movement that placed Madrid firmly on the global cultural map in the early 1980s. Alonso de Santos' play, a commercial and critical success when first staged in 1985, was made into a film starring Antonio Banderas in 1989. Chusa, a free-spirited and spontaneously generous young drug smuggler introduces Elena, a middle-class runaway, to the apartment she shares with her cousin Pepito and her boyfriend Alberto, a rookie policeman. The result is chaos in their previously disorderly but happy life. The comedy explores opposing lifestyles of young people in 1980s Spain, during a period of radical social change. It is characterised by humour, creative use of contemporary slang, and intertextual film references. Duncan Wheeler's translation of the original play marks with footnotes the changes made in the new version done in 2008 for a high-profile revival to celebrate its twenty-fifth anniversary. This edition also includes an unpublished interview conducted by Duncan Wheeler with Alonso de Santos in 2010.
Tunnel Boring Machine (TBM) constructed tunnels are widespread, and can deliver significant environmental and cost benefits. However, as noted in the noteworthy examples of TBM traffic tunnels presented in this book, there are still important challenges associated with them, linked in particular to structural safety in the event of earthquakes, as well as cost and safety issues during operation. To face these challenges, Innovation in TBM Traffic Tunnels presents three innovative concepts in the field of construction of TBM rail and road tunnels: the TISB concept that improves the structural safety of those built on soft soil in seismic areas, and the TMG and TMF concepts, for rail and road tunnels, respectively, that allow for significant reduction of their cost and the improvement of safety during operation. Examples of the application of these new concepts in the conceptual design of specific tunnel cases are presented and compared with solutions based on common approaches, demonstrating the additional benefits of these concepts. The book also draws attention to other innovations in TBM tunnelling that may improve the construction of tunnels in the future, especially when using the concepts mentioned above. Innovation in TBM Traffic Tunnels is aimed at professionals involved in the planning, design, and construction of tunnels for transport infrastructure, including authorities, consultants and construction companies, worldwide.
The bilingual collection Embalagem Melhor, Mundo Melhor – Better Packaging, Better World - which already has twelve books - was born from the idea of covering all areas of knowledge involved in the development of packaging, from its conception to its arrival at the point of sale. It is also the result of the Instituto de Embalagens' belief: Better Packaging, Better World, which is its raison d'être, in the area of packaging teaching and research. More than 17,000 professionals have already been trained with the books in the collection. The third edition, revised and updated, brings together the entire packaging system, from concepts to final disposal, including market, design, trends, innovations, materials, processes, equipment and the delicate issue of sustainability. Divided into six units, this book brings new chapters, such as packaging for organic products, packaging for e-commerce, polyester films, structures for flexible packaging, types of flexible packaging, lids, seals and accessories, steel closures, carton packaging, stretch and shrink films, coatings and barrier varnishes, paints, varnishes and adhesives for flexible packaging, inks, varnishes and adhesives for paper and paperboard packaging, color pattern control, testing for packaging, variable weight products and labeling machines. The quality and availability of the authors, who are experienced professionals, fully active in the industry, constitute a differential of the book, which approaches, in a simple and accessible way, the universe of the packaging industry for packaging converters and consumer products industries. A book such as this was only possible thanks to the expertise of the authors and the fact that they understood the high purpose of the mission to educate and share knowledge for the development of better packaging for a better world. The new book will also have an e-book version: Portuguese and English. All the books in the collection are available on the same website platform, which is the collection's channel: www.betterpackagingbetterworld.com. With the commitment of disseminating knowledge and growth of the packaging sector, the Instituto de Embalagens is spreading its belief: Better Packaging, Better World. Assunta Napolitano Camilo Instituto de Embalagens Director
Zusammenfassung: This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2023), held at Faculty of Economics and Management (FEM), Czech University of Life Sciences Prague (CZU), in partnership with University College Prague (UCP), in Prague, Czech Republic, between 30 November and 2 December 2023. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies
This book offers a new contribution to the debate concerning the acquisition of the syntax-discourse interface. It provides evidence that children acquiring European Portuguese have a very early ability to spontaneously produce VP ellipsis as answers to yes-no questions. It is also argued that the distribution of VP ellipsis in European Portuguese (including its co-existence with Null Complement Anaphora) supports the hypothesis that the identification condition on ellipsis is derivable from some innate knowledge of the syntax-discourse interface. Answers to yes-no questions also provide evidence concerning children's interpretation of questions containing a cleft or the operator só 'only'. The analysis of spontaneous production is complemented by a comprehension experiment, showing that children have two problems in the interpretation of these questions: (i) they do not understand that the cleft and só introduce a presupposition and (ii) they start with a default focus assignment strategy and may not access other focus interpretations.
In The End of the Cognitive Empire Boaventura de Sousa Santos further develops his concept of the "epistemologies of the South," in which he outlines a theoretical, methodological, and pedagogical framework for challenging the dominance of Eurocentric thought. As a collection of knowledges born of and anchored in the experiences of marginalized peoples who actively resist capitalism, colonialism, and patriarchy, epistemologies of the South represent those forms of knowledge that are generally discredited, erased, and ignored by dominant cultures of the global North. Noting the declining efficacy of established social and political solutions to combat inequality and discrimination, Santos suggests that global justice can only come about through an epistemological shift that guarantees cognitive justice. Such a shift would create new, alternative strategies for political mobilization and activism and give oppressed social groups the means through which to represent the world as their own and in their own terms.
Journalism and the Media are the central issues of the fourth edition of Electra. In this file the french philosopher Yves Citton reflects upon the concept of populism; Cristina Margato interviews Joshua Benton, from Harvard University, about press constraints; Carla Baptista approaches the topic of fake news, the misinformation, the interests and the impossible regulation in the field of journalism; Barbie Zelizer, analyses the relation between crisis and journalism. This edition’s interview talks to Alexander Kluge, an outstanding figure in German culture since the 1960s. The recent proclamation of Israel as a Nation-State of the Jewish people is the topic of the Diagonal section. Also in this issue, Samuel Beckett; Albert Einstein and Ludwig Wittgenstein; the city of Berlin by the German poet and essayist Durs Grünbein. Felipe Vera on temporary cities and ephemeral urbanism; and Vítor Barreto and the concept of "transparency”. In the section "Selected Works", among others, is the exhibition of the sculptor Rui Chafes, in Paris. The fourth edition of Electra also publishes a portfolio of South African artist William Kentridge, cover author of this edition’s number.
Save the coffee planet! How? Why? We live in a world with an estimated population of 6 billion people from which 0, 6 billion, an impressive 10% of the world's population, is dependent on the coffee agriculture and industry for their living. All over the world, more than 1.0 billion people drink coffee on a daily basis, being USA the major consumer, followed by Brazil. Coffee is second after oil in the worldwide business of natural products. The Coffee Paradox is far more important than the French Paradox as it involves USA, Japan, Italy and Brazil, among other countries by decreasing mortality due to depression/suicide, alcoholism/cirrhosis, cancer, diabetes/ cardiovascular diseases and childhood obesity. It is amazing that people still keep thinking that coffee can be detrimental to human health and that coffee is but caffeine. The authors studies for 20 years have provided evidences why and how the daily intake of coffee is good to health, provide you drink regularly an average of 250 Roasted Coffee Units (RCU) daily (#45 to #65, SCAA). Most Americans like their percolated, espresso, decaf and son on...But 99 % of people think that coffee is only caffeine while just a few have recently learned that coffee has also antioxidants. But coffee has many other compounds which can help preventing a great number of diseases. Caffeine experts keep obsessively thinking about caffeine and ignoring all about coffee. Coffee has hundreds of volatiles which cause pleasure as smell is vital to mankind. More than any other, it is the sense of smell which has the power to fix and recall memories. Coffee also carries health with its five major soluble bioactive compounds. Caffeine is a minor part of a handful of bioactive compounds found in properly roasted coffee such as: 1) the phenolics chlorogenic acids, 2) the lactones formed from the CGA after proper roasting; 3) caffeine which can vary 200% comparing Robusta and Arabica coffees; 4) the vitamin PP or niacin and 5) the minerals (potassium, iron, zinc, etc). Coffee has helped mankind evolution and the spread of wit, good mood and pleasure together with health. The Coffee Paradox is but one among the many Revolutions coffee is responsible in human history. Coffee is good for the brain and the ideas, which are the factors that lift civilization. They create the revolutions. You will learn all into this book, aimed only to coffee drinkers. Non coffee drinkers are strongly recommended to start drinking coffee correctly after reading this book.
Syntactic movement is a pervasive phenomenon in natural language and, as such, has played a key role in syntactic theorizing. Nonetheless, an understanding of the mechanism that allows a constituent to appear to the right of its base-generated position has remained elusive. This groundbreaking research monograph aims to address this gap in our knowledge by expanding the inventory of languages and data sets traditionally considered in the literature. Specifically, Ortega-Santos analyzes the interplay between focus, word order and ellipsis in Spanish. A major finding that emerges from the analysis is that the tension between linearization requirements and rightward movement is diminished by ellipsis. Current debates on the syntax of the VOS order and preverbal subjects in Null-Subject Languages also figure prominently in the discussion, as novel empirical evidence for the existence of null expletives is provided: a non-trivial issue for our understanding of the Extended Projection Principle and subjecthood across languages.
I Survived: My Book of Memories" is more than just an adventure tale. It's a raw and powerful account of a young man's life, marked by loss, suffering, and anguish. Driven to desperation by the relentless spread of poverty in his home, he makes the drastic decision to abandon his studies and plunge into a life of crime. Little did he know that this path, fraught with violence and death, would make him a target of revenge-seeking former friends, law enforcement, and lethal extermination squads of the era. Caught in this whirlwind of chaos and despair, he finds himself at a loss for how to survive. As the noose tightens and his friends fall victim to brutal murders, he takes a life-altering step. "I Survived" is a testament to the fact that our choices can lead us down various paths, but only one path leads to life. Dive into this book and uncover the journey for yourself.
Tourism and its impacts on city life and on the landscape, culture and economy of host countries is the focus of the third issue of Electra. Geographer Álvaro Domingues traces the long history of the tourism phenomenon; French urban planner Thierry Paquot defends the disruption of the growing movement of world tourism; António Baião and António Pedro Marques analyse so-called 'ethical tourism'; economist and researcher Álvaro Matias reveals the numbers to examine the impacts of the tourism economy; French sociologist and ethnologist Jean-Didier Urbain discusses the figure of the tourist and the experience of the trip; and architect Pedro Bismarck reflects on the effects of tourism on the contemporary city. This issue's interview features Rosi Braidotti, an Italian-Australian philosopher and author. Italian philosophers Emanuele Coccia and Andrea Cavalletti comment on the definition of goods present in the work Capital, and historian José Neves examines the complex inheritance that Marx has left us. In the Diagonal section, biologist and researcher Vasco Barreto and professor of Portuguese and Brazilian studies Pedro Schacht Pereira analyse the question of race from the viewpoints of science and postcolonial studies. Also in this issue, sculptor Rui Chafes writes about the work of fellow sculptor Manuel Rosa; António Guerreiro profiles Maria Velho da Costa; Catalan poet and essayist José Ángel Cilleruelo examines the history of the kiss within the public space of the city; and Bernardo Carvalho, a Brazilian novelist from Rio de Janeiro, makes an incursion into the 'epileptic city' of São Paulo. We also publish a facsimile of the diary of artist Pedro Cabrita Reis, creator of the cover art for this third issue of Electra.
In 2014, Eduardo García-Oliveros was appointed CEO of the subsidiary Comercial Mercedes-Benz and general director of Subsidiaries for Spain. Then, he was facing the beginning of a disruptive change in the automotive industry. In June 2018, at the end of his speech as the sponsor of the ESIC Businesss & Marketing School Valencia 2018 class, he noticed that those youngsters had new insights to understand problems and propose different solutions. That afternoon, Eduardo found the solution to the problem of charging points in Valencia and made EQ Smart the market leader... he breathed a sigh of relief, «the best or nothing».
In The Nature of Space, pioneering Afro-Brazilian geographer Milton Santos attends to globalization writ large and how local and global orders intersect in the construction of space. Santos offers a theory of human space based on relationships between time and ontology. He argues that when geographers consider the inseparability of time and space, they can then transcend fragmented realities and partial truths without trying to theorize their way around them. Based on these premises, Santos examines the role of space, which he defines as indissoluble systems of objects and systems of actions in social processes, while providing a geographic contribution to the production of a critical social theory.
Data Representativity and Granularity in Spanish Syntax focuses on the dialogue between Generative Grammar, Variationism, and experimental linguistics with a unique emphasis on Spanish linguistics. Combining formal syntax and empirical data collection, this volume analyzes and compares various data collection methods in syntactic theory, and examines a wide variety of approaches to gain novel insight in this emerging area. Through the case study of subject properties in Spanish, with an emphasis on how differences in data collection and data analysis standards may shape our perception of the object of study, this book addresses the following questions: (a) How do the data gathered through the standard methodology in each discipline diverge (if at all) and why? and (b) What kind of research questions can be answered with the standard methodology in each field? The volume argues for methodological crosspollination to avoid forcing data to conform to field-specific expectations and to appreciate language variation for what it has to tell us about linguistic theory, marrying the goals of Generative Grammar with data-driven research. This is an essential resource for researchers in the area of formal and generative syntax, linguists with an interest in data collection standard in syntax, and graduate or advanced undergraduate students in the field of Spanish linguistics.
Analyzing slavery and other forms of servitude in six non-state indigenous societies of tropical America at the time of European contact, Vital Enemies offers a fascinating new approach to the study of slavery based on the notion of "political economy of life." Fernando Santos-Granero draws on the earliest available historical sources to provide novel information on Amerindian regimes of servitude, sociologies of submission, and ideologies of capture. Estimating that captive slaves represented up to 20 percent of the total population and up to 40 percent when combined with other forms of servitude, Santos-Granero argues that native forms of servitude fulfill the modern understandings of slavery, though Amerindian contexts provide crucial distinctions with slavery as it developed in the American South. The Amerindian understanding of life forces as being finite, scarce, unequally distributed, and in constant circulation yields a concept of all living beings as competing for vital energy. The capture of human beings is an extreme manifestation of this understanding, but it marks an important element in the ways Amerindian "captive slavery" was misconstrued by European conquistadors. Illuminating a cultural facet that has been widely overlooked or miscast for centuries, Vital Enemies makes possible new dialogues regarding hierarchies in the field of native studies, as well as a provocative re-framing of pre- and post-contact America.
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