Businesses are becoming increasingly global, so they need a well-orchestrated IT management strategy to meet the increasing customer expectations and international competition. This concise yet comprehensive edition is designed to prepare students with IT strategy, planning and management with latest management frameworks, researched principles and proven best practices. Besides giving an in-depth study of managing IT as a strategic resource, the book also explains how to prepare an effective plan for implementing IT strategy. Further, it covers the complete lifecycle of IT management encompassing IT projects and program management, IT service management, planning and measuring returns from IT investment, and management of IT-led change in the organization. In addition, it deals with the topics of modern interest such as computer ethics, IPR management, and Indian cyber laws. NEW TO THE EDITION Includes three new chapters on ‘Business Model Strategies’, ‘Business Process Reengineering and ERP’, and ‘Big Data Analytics Strategy’. Several case studies in the Indian context to give a practical under-standing of the subject for the readers. MCQs to help students to test their knowledge. TARGET AUDIENCE • B. Tech (Computer Science) • B.Tech (IT) • M.Sc. (IT) • MBA (PGDM)
Technology and Innovation Management is one of most sought-after course offered in Business Schools like MBA or PGDM, and various Technology Institutes today. This book, written with deep ingrained practical insights and well-researched theoretical foundations, is a worthy addition to the existing study materials in this field. The book is designed to be a companion for students and managers who wish to understand technology and innovation management. The book explains the relationship between technology innovation and strategy in a simplified manner. Keeping Indian education framework in mind, this book details on practices and principles that are easy to implement. The theories are simple to grasp, and anecdotal stories on Technology and Innovation implementations make it a most student-friendly book to get success in exams as well as in the professional front. It further explains the core principles of Technology and Innovation Management. S-Curve and the Segment Zero Principle, and also explains the role of Government in Technology Development. KEY FEATURES • Provides an in-depth knowledge of Product and Process Development and Role of Technology • Gives a through overview of Existing and Emerging Technology, Human Aspects and Social Issues in Technology Management • Contained with MCQs and their answers important from an examination point of view.
This textbook, now in its second edition, continues to provide a thorough understanding of the concepts and applications of IT strategy and management. The book gives an in-depth study of the information technology as a strategic resource, the need for a strategic approach for its management, and the necessity of its alignment with business strategy. It explains how to prepare an effective plan for the implementation of information strategy. The book also describes how to evaluate the impact of IT on organizations and their workforce, and how to measure returns on IT investment. It also covers recent developments in IT management such as ITIL (Information Technology Infrastructure Library), IT service management, MOF (Microsoft Operations Framework), COBIT, and standards such as ISO 20000 and B527001, which are currently being practised by the industry but need more dissemination in the academic arena. This well-structured and clearly written book is designed for the students of MBA, MCA, BE (IT) and other graduate courses. In addition, IT Professionals who need to update their knowledge continuously for their professional growth will also find the book quite handy. The book has received wide patronage as textbook and reference book by several leading MBA schools and technical universities for courses such as Information Management, MIS, IT/ITES Management, ITSM, and Computers in Management or IT for the Management of Enterprise. What is New to This Edition : Contains an entirely a new chapter on Computer Ethics, Intellectual Property Rights and Cybercrime Incorporates two new cases on Indian Telecom IT: Dream IT, and MG Retail: A Case of Missing “e” in Retail Provides multiple choice questions, with answers, for a better grasp of the concepts discussed
Cloud computing is rage these days. "It's become the phrase du jour," says Gartner, senior analyst, Ben Pring. This book attempts to unravel the mystery behind this buzzword. The primary objective is to provide the introduction to the current practices of Cloud Computing, also known as the Internet as a platform. This book takes a cross-disciplinary approach covering topics in business, computer science, and information systems. Mainly focusing on cloud computing models, techniques, and architectures, this book provides knowledge and hands-on experience in designing and implementing cloud-based software systems. Topics included are advanced web technologies (AJAX and Mashup), distributed computing models and technologies (Hadoop and MapReduce), Infrastructure-as-a-Service (IaaS), Software as a Service (SaaS), Platform-as-a-Service (PaaS), virtualization, parallelization, security/privacy, and other issues in cloud computing. This book also explores the current challenges facing cloud computing. This book has deep theoretical foundations of Cloud Computing and associated topics and case studies. Cloud Computing is one of the upcoming and sought after subjects in most IT companies. This subject will be useful to all professionals and B. Tech, MCA, M. Tech and MBA students. This edition has two new chapters which are most topical for current cloud implementation, namely: • Green Cloud Computing • Cloud Data Security Management
This textbook, now in its second edition, continues to provide a thorough understanding of the concepts and applications of IT strategy and management. The book gives an in-depth study of the information technology as a strategic resource, the need for a strategic approach for its management, and the necessity of its alignment with business strategy. It explains how to prepare an effective plan for the implementation of information strategy. The book also describes how to evaluate the impact of IT on organizations and their workforce, and how to measure returns on IT investment. It also covers recent developments in IT management such as ITIL (Information Technology Infrastructure Library), IT service management, MOF (Microsoft Operations Framework), COBIT, and standards such as ISO 20000 and B527001, which are currently being practised by the industry but need more dissemination in the academic arena. This well-structured and clearly written book is designed for the students of MBA, MCA, BE (IT) and other graduate courses. In addition, IT Professionals who need to update their knowledge continuously for their professional growth will also find the book quite handy. The book has received wide patronage as textbook and reference book by several leading MBA schools and technical universities for courses such as Information Management, MIS, IT/ITES Management, ITSM, and Computers in Management or IT for the Management of Enterprise. What is New to This Edition : Contains an entirely a new chapter on Computer Ethics, Intellectual Property Rights and Cybercrime Incorporates two new cases on Indian Telecom IT: Dream IT, and MG Retail: A Case of Missing “e” in Retail Provides multiple choice questions, with answers, for a better grasp of the concepts discussed
In IT Services, the businesses are managed with a customer-centric approach. This book, through various concepts, processes and stages, explores the need and framework of IT Services business, and how they are managed to deliver services par excellence. The book comprehensively explains how ITSE (IT Services Enterprises) strategies are analyzed and formulated with the help of three-dimensional cube—customer-centricity, niche vs. end-to-end offering and disruptive innovation vs. gradual innovation. The book further teaches that a good marketing must start with an integrative vision of the ITS Enterprise, and reveals how a customer plays a dominant role in co-creating IT Services. It also details on the various stages of sales cycle called Sales funnel, and how the sales team manages the sales opportunity’s progress. The concluding chapters discuss the aspects needed for the survival and growth of the ITSE firms; the factors that propel growth—Demand, Quality of the business environment and Supply response of an enterprise. It also shows how the future of the IT Services depend on the combination of—Business environment, Information and Communication Technology (ICT) trends, IT Services business model trends and IT governance trends. The book is well-supported with the diagrams and illustrations to explain the concepts clearly. The Review Questions are also incorporated to analyze the students’ learning skills. The book is intended for the postgraduate students of business administration, MCA and MSc (IT). Besides, the book will also be beneficial for the IT Services executives and managers.
Businesses are becoming increasingly global, so they need a well-orchestrated IT management strategy to meet the increasing customer expectations and international competition. This concise yet comprehensive edition is designed to prepare students with IT strategy, planning and management with latest management frameworks, researched principles and proven best practices. Besides giving an in-depth study of managing IT as a strategic resource, the book also explains how to prepare an effective plan for implementing IT strategy. Further, it covers the complete lifecycle of IT management encompassing IT projects and program management, IT service management, planning and measuring returns from IT investment, and management of IT-led change in the organization. In addition, it deals with the topics of modern interest such as computer ethics, IPR management, and Indian cyber laws. NEW TO THE EDITION Includes three new chapters on ‘Business Model Strategies’, ‘Business Process Reengineering and ERP’, and ‘Big Data Analytics Strategy’. Several case studies in the Indian context to give a practical under-standing of the subject for the readers. MCQs to help students to test their knowledge. TARGET AUDIENCE • B. Tech (Computer Science) • B.Tech (IT) • M.Sc. (IT) • MBA (PGDM)
In IT Services, the businesses are managed with a customer-centric approach. This book, through various concepts, processes and stages, explores the need and framework of IT Services business, and how they are managed to deliver services par excellence. The book comprehensively explains how ITSE (IT Services Enterprises) strategies are analyzed and formulated with the help of three-dimensional cube—customer-centricity, niche vs. end-to-end offering and disruptive innovation vs. gradual innovation. The book further teaches that a good marketing must start with an integrative vision of the ITS Enterprise, and reveals how a customer plays a dominant role in co-creating IT Services. It also details on the various stages of sales cycle called Sales funnel, and how the sales team manages the sales opportunity’s progress. The concluding chapters discuss the aspects needed for the survival and growth of the ITSE firms; the factors that propel growth—Demand, Quality of the business environment and Supply response of an enterprise. It also shows how the future of the IT Services depend on the combination of—Business environment, Information and Communication Technology (ICT) trends, IT Services business model trends and IT governance trends. The book is well-supported with the diagrams and illustrations to explain the concepts clearly. The Review Questions are also incorporated to analyze the students’ learning skills. The book is intended for the postgraduate students of business administration, MCA and MSc (IT). Besides, the book will also be beneficial for the IT Services executives and managers.
Technology and Innovation Management is one of the most sought-after courses offered like MBA or PGDM in Business Schools and various Technology Institutes, today. This book, written with deep ingrained practical insights and well-researched theoretical foundations integrates people, processes and technology to achieve maximum economic benefits to society. The book is designed to be a compendium for students and managers, who wish to understand technology and innovation management to the core. The book explains the relationship between technology innovation and strategy in a simplified manner. Keeping Indian education framework in mind, this book details on practices and principles that are easy to implement. The theories are simple to grasp, and anecdotal stories on Technology and Innovation implementations make it a student-friendly edition, to help achieve success in exams as well as in the professional front. It further explains the core principles of Technology and Innovation Management. S-Curve and the Segment Zero Principle, adopting industry 4.0 and innovation 4.0 to make India a smart and intelligent manufacturing hub in the era of fourth industrial revolution, design thinking for solving complex business problems along with the role and contribution of Government in Technology Development. KEY FEATURES • Provides an in-depth knowledge of Product and Process Development and Role of Technology • Gives a thorough overview of Existing and Emerging Technology, Human Aspects and Social Issues in Technology Management • Contained with MCQs (and their answers) which are important from examination point-of-view. This new edition of the popular book features the following additions: • Chapter on Industry 4.0 and Innovation 4.0 covering topics like Fourth Industrial revolution and Industry 4.0, Five Laws of Emerging Technology, Societal value of Innovation 4.0 and Leadership traits expected in the fourth industrial revolution emphasises on efficient and higher quality production process. • Chapter on Design Thinking to engage in the task of steering innovation in the organization through many disciplined and right measures such as business strategy, planning, process design, product and process innovation and many others. • Two additional case studies of leading technology companies who are using technology for Business Innovation. TARGET AUDIENCE • MBA / PGDBM / PGDM • B.Tech / M.Tech • BCA / MCA
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