Ruth Nielsen's Books

Advertising: Principles and Practice

By: Sandra Moriarty,Nancy D. Mitchell,William D. Wells,Robert Crawford,Linda Brennan,Ruth Spence-Stone

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Advertising: Principles and Practice

By: Sandra Moriarty,Nancy D. Mitchell,William D. Wells,Robert Crawford,Linda Brennan,Ruth Spence-Stone

The 3rd edition of Advertising: Principles and Practice is the only practical, applied guide to the real world of advertising in Australasia using award-winning examples of how and why great advertising is achieved. It features new coverage of advertising’s role within the integrated marketing communications (IMC). Moriarty explores the ever-changing media landscape and encourages readers to think about the ways in which advertising operates as part of a broader communication strategy. How do you define great advertising? How do you encourage creativity in advertising? How can interactive and digital media add value to advertising? These questions, and many more are comprehensively answered inside this Australian adaptation of the US text, Advertising & IMC: Principles and Practice by Moriarty, Mitchell and Wells.

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577

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Pearson Australia

Published Date

ISBN 10

1486009050

ISBN 13

9781486009053

Manual on International Courts and Tribunals

By: Ruth Mackenzie,Cesare P. R. Romano,Yuval Shany,Philippe Sands

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Manual on International Courts and Tribunals

By: Ruth Mackenzie,Cesare P. R. Romano,Yuval Shany,Philippe Sands

The dramatic rise in the number of international courts and tribunals and the expansion of their legal powers has been one of the most significant developments in international law of the late 20th century. The emergence of an international judiciary provided international law with a stronger than ever law enforcement apparatus, and facilitated the transformation of many aspects of international relations from being power-based to being law-based. The first edition of the Manual on International Courts and Tribunals, published in 1999, was the first book to survey systematically this new institutional landscape, by describing in an accessible and uniformly structured manner the legal powers and operating procedures of all major international judicial and quasi-judicial bodies. In doing so, it laid the groundwork for comparative study and research of the law and practice of international courts and tribunals - an emerging field of international legal research, which has already spurred a series of publications, conferences and academic courses. This second edition updates the first edition by describing the many legal changes that have taken place in the last decade, including important reforms in the laws and procedures of many international courts and tribunals, relevant developments in their increasingly rich jurisprudence and the creation of new judicial fora. Moreover, it assesses the overall record of these judicial bodies. The data and legal analysis offered in the book provide both practitioners and academics with an important basis of knowledge that will help them better understand the details of international adjudication and its context.

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575

Published Date

ISBN 10

0199545278

ISBN 13

9780199545278

Generation Why Not?®

7 Principles to a Purposeful Business and Life, Driven by Attitude, Not Age

By: Ruth Klein

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Generation Why Not?®

7 Principles to a Purposeful Business and Life, Driven by Attitude, Not Age

By: Ruth Klein

Generation Why Not?® lays out 7 Principles that many highly successful people hold as their core beliefs about business and life. They know it’s not about your age, your gender, or your background—it’s about your attitude. Through personal interviews with and observations of a diverse community of individuals ranging from multi-millionaire CEOs, to octogenarians starting new careers, to second and third do-overs, to young adults reinventing the world, author Ruth Klein offers insights and practical applications you can start using to begin to see your life and work through a new lens—one of clarity and purpose. Once you’ve embraced the tools of Generation Why Not?®, you’ll no longer adhere to “I have to see it to believe it.” First, you’ll believe it—and then everyone will see it.

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185

Publisher

Post Hill Press

Published Date

ISBN 10

1642934178

ISBN 13

9781642934175

Retelling Scripture

'The Jews' and the Scriptural Citations in John 1:19-12:15

By: Ruth Sheridan

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Retelling Scripture

'The Jews' and the Scriptural Citations in John 1:19-12:15

By: Ruth Sheridan

The last century of scholarship on the Old Testament citations in the Gospel of John has concentrated almost exclusively upon source-critical or redaction-critical issues with the aim of determining the Christological import of the citations. The current book brings a narrative-rhetorical methodology to bear upon the seven explicit Scriptural citations in the Gospel's 'Book of Signs' (1:19-12:50) that are prefaced by a distinct introductory formula (1:19-12:15). These citations are each addressed to, or imply, a particular textual audience, namely, 'the Jews'. This book argues that as such the citations do not merely have Christological significance but function at the narrative level to encourage an ideal reader to construct a particularly negative characterization of 'the Jews'.

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Page Count

310

Publisher

BRILL

Published Date

ISBN 10

900422629X

ISBN 13

9789004226296

Die Esthernovelle - Vom Erzählten zur Erzählung

Studien zur Traditions- und Redaktionsgeschichte des Estherbuches

By: Ruth Kossmann

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Die Esthernovelle - Vom Erzählten zur Erzählung

Studien zur Traditions- und Redaktionsgeschichte des Estherbuches

By: Ruth Kossmann

In this book the author attempts to unravel the original narratives which underlie the biblical Book of Esther. She reconstructs the contents of three non-Jewish narratives: A wedding story, in which the foreign beauty (Esther) takes the place of the disobedient queen, and two court narratives, telling the story of the rivalry between two courtiers at the Persian court. In exilic and postexilic times these basic narratives were merged into one topical and literarily well developed narrative, which expressed the problems connected with Jewish life in the diaspora. The author shows that this text has been redactionally revised once more, in an attempt to adjust Palestinian Judaism to the Jewish communities that flourished in the diaspora. This redaction bears the hallmarks of Judaism’s clash with Hellenised political forces; Purim emerges as a succesful defense.

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413

Publisher

BRILL

Published Date

ISBN 10

9004276041

ISBN 13

9789004276048

Patient Safety: Research Into Practice

By: Walshe, Kieran,Boaden, Ruth

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Patient Safety: Research Into Practice

By: Walshe, Kieran,Boaden, Ruth

Presents a research-based perspective on patient safety, drawing together the most recent ideas on how to understand patient safety issues, along with how research findings are used to shape policy and practice.

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258

Publisher

McGraw-Hill Education (UK)

Published Date

ISBN 10

0335218539

ISBN 13

9780335218530

Security Engineering for Service-Oriented Architectures

By: Michael Hafner,Ruth Breu

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Security Engineering for Service-Oriented Architectures

By: Michael Hafner,Ruth Breu

Based on the paradigm of model-driven security, the authors of this book show how to systematically design and realize security-critical applications for SOAs. In a second step, they apply the principles of model-driven security to SOAs.

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248

Publisher

Springer Science & Business Media

Published Date

ISBN 10

3540795391

ISBN 13

9783540795391

White Lies and Allies in Contemporary Black Media

By: Emily Ruth Rutter

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White Lies and Allies in Contemporary Black Media

By: Emily Ruth Rutter

This book considers the ways in which Black directors, screenwriters, and showrunners contend with the figure of the would-be White ally in contemporary film and television. White Lies and Allies in Contemporary Black Media examines the ways in which prominent figures such as Issa Rae, Spike Lee, Justin Simien, Jordan Peele, and Donald Glover centralize complex Black protagonists in their work while also training a Black gaze on would-be White allies. Emily R. Rutter highlights how these Black creators represent both performative White allyship and the potential for true White antiracist allyship, while also examining the reasons why Black creators utilize the white ally trope in the wider context of the film and television industries. During an era in which concerns with White liberal complicity in anti-Black racism are of paramount importance, Rutter explores how these films and televisions shows, and their creators, contribute to the wider project of dismantling internal, interpersonal, ideological, and institutional White hegemony. This book will be of interest to students and scholars of Film and Media Studies, Television Studies, American Studies, African American Studies, and Popular Culture.

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Page Count

180

Publisher

Taylor & Francis

Published Date

ISBN 10

100081307X

ISBN 13

9781000813074

Implementing RtI With Gifted Students

Service Models, Trends, and Issues

By: Mary Ruth Coleman,Susan K. Johnsen

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Implementing RtI With Gifted Students

Service Models, Trends, and Issues

By: Mary Ruth Coleman,Susan K. Johnsen

Implementing RtI With Gifted Students shares how RtI can fit within the framework of gifted education programming models. This edited book will serve as a reference guide for those interested in learning more about RtI and how it might be effectively implemented to meet the needs of all gifted students. Chapters contributed by top gifted education experts focus on topics including tiered supports and services for gifted learners; screening, assessment, and progress monitoring; evidence-based practices; popular gifted education models that fit within a tiered framework; and diversity. Additional resources for schools include a self-assessment needs survey; guidelines for planning; forms, templates, and timelines for getting started; and rubrics for reviewing implementation fidelity and progress.

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243

Publisher

Routledge

Published Date

ISBN 10

1000493601

ISBN 13

9781000493603

Women and the Military

Global Lives in Focus

By: Ruth Margolies Beitler,Sarah M. Gerstein

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Women and the Military

Global Lives in Focus

By: Ruth Margolies Beitler,Sarah M. Gerstein

This addition to the Women and Society around the World series explores the roles, challenges, and accomplishments of women in the military in countries across the globe. Around the world, millions of men serve in their countries' militaries, be it on land, on the seas, or in the air. But while many militaries have opened all positions to women, even those on the front lines, others remain closed. Countries have cited a number of reasons for their policies, including changing views of women and the military, conscription, and economic and demographic trends. Written by a professor of comparative politics at the United States Military Academy at West Point and an active duty army major, this book seeks to provide an understanding of women's roles in militaries around the world. The book is organized by region, exploring societal and cultural views of masculinity and war, as well as factors influencing changing views of women and the military, including conscription and economic and demographic trends. Topics also include sexual harassment, recruitment, and views on women's physicality and strength. High school students, undergraduates, and general readers will find this cross-cultural study a fascinating and important resource.

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319

Publisher

Bloomsbury Publishing USA

Published Date

ISBN 10

1440860238

ISBN 13

9781440860232

Marketing For Dummies

By: Ruth Mortimer,Gregory Brooks,Craig Smith,Alexander Hiam

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Marketing For Dummies

By: Ruth Mortimer,Gregory Brooks,Craig Smith,Alexander Hiam

Smart marketing techniques to get your business noticed. Plan a successful marketing campaign and move your business forward with this fully updated edition of an established bestseller. Packed with practical advice from a team of industry experts, this readable guide features all the latest tools and techniques to help you connect with new customers and retain existing ones. From choosing the right strategy and preparing a marketing plan, to igniting your imagination and producing compelling advertising, you'll be creating a buzz and increasing profits in no time.

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Page Count

445

Publisher

John Wiley & Sons

Published Date

ISBN 10

1119965160

ISBN 13

9781119965169

Writing Matters

Italy in the First Millennium BCE

By: Ruth Whitehouse

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Writing Matters

Italy in the First Millennium BCE

By: Ruth Whitehouse

The epigraphy of 1st-millennium-BCE Italy has been studied for many years, but these studies have largely concentrated on the languages encoded in the inscriptions and their semantic meanings. This book takes a more holistic approach that looks not only at content, but also the archaeological contexts of the inscriptions and the materiality of their 'supports': the artefacts and monuments on which the inscriptions occur. The first writing in Italy was not a local invention, but was introduced by the Phoenicians and Greeks in the 9th–8th centuries BCE. It was taken up by number of indigenous communities over the subsequent centuries to write their own languages, before these were eventually submerged by the spread of Latin. In a series of theoretical, methodological and interpretative essays, Ruth Whitehouse explores what can be learned about how writing was used by these communities and what it meant to them. The bodies of data considered relate to Venetic and Raetic (the northeast), Lepontic (the northwest), Messapic (the southeast) and Etruscan (west central Italy, extending also into Campania in the south and the Po plain in the north). While not a comprehensive survey, there are enough different groups to allow a comparative approach to be adopted. Analysis of the datasets is able to reveal the similarities and differences between them, as well as identify features that were widespread in 1st-millennium-BCE Italy and others that were more idiosyncratic and specific to particular cultural groups. Placing materiality at the centre of study allows a reconsideration of the roles writing played in the lives of the individuals and groups who occupied Italy in the 1st millennium BCE.

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271

Publisher

Bloomsbury Publishing

Published Date

ISBN 10

1350412546

ISBN 13

9781350412545

Graphics for Learning

Proven Guidelines for Planning, Designing, and Evaluating Visuals in Training Materials

By: Ruth C. Clark,Chopeta Lyons

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Graphics for Learning

Proven Guidelines for Planning, Designing, and Evaluating Visuals in Training Materials

By: Ruth C. Clark,Chopeta Lyons

Are you getting the most learning value from visuals? Thoroughly revised and updated, Graphics for Learning is the second edition of the bestselling book that summarizes the guidelines for the best use of graphics for instructional materials, including multimedia, texts, working aids, and slides. The guidelines are based on the most current empirical scientific research and are illustrated with a wealth of examples from diverse training materials. The authors show how to plan illustrations for various types of content, including facts, concepts, processes, procedures, and principles. The book also discusses technical and environmental factors that will influence how instructional professionals can apply the guidelines to their training projects. Praise for the First Edition "For years I've been looking for a book that links cognitive research on learning to graphics and instructional design. Here it is! Ruth Clark and Chopeta Lyons not only explain how to make graphics work—they've created a very interesting read, full of useful guidelines and examples." —Lynn Kearny, CPT, instructional designer and graphic communicator, Graphic Tools for Thinking and Learning "Finally! A book that integrates visual design into the larger context of instructional design and development." —Linda Lohr, Ed.D., author, Creating Graphics for Learning and assistant professor, University of Northern Colorado

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438

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470880929

ISBN 13

9780470880920

Narratives Online

Shared Stories in Social Media

By: Ruth Page

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Narratives Online

Shared Stories in Social Media

By: Ruth Page

Stories are shared by millions of people online every day. They post and re-post interactions as they re-tell and respond to large-scale mediated events. These stories are important as they can bring people together, or polarise them in opposing groups. Narratives Online explores this new genre - the shared story - and uses carefully chosen case-studies to illustrate the complex processes of sharing as they are shaped by four international social media contexts: Wikipedia, Facebook, Twitter and YouTube. Building on discourse analytic research, Ruth Page develops a new framework - 'Mediated Narrative Analysis' - to address the large scale, multimodal nature of online narratives, helping researchers interpret the micro- and macro-level politics that are played out in computer-mediated communication.

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245

Publisher

Cambridge University Press

Published Date

ISBN 10

1108643752

ISBN 13

9781108643757

Technology in American Health Care

Policy Directions for Effective Evaluation and Management

By: Alan B. Cohen,Ruth S. Hanft

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Technology in American Health Care

Policy Directions for Effective Evaluation and Management

By: Alan B. Cohen,Ruth S. Hanft

Offers health care professionals vital information about risks, benefits, and costs of new medical technologies to help them make informed decisions

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494

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University of Michigan Press

Published Date

ISBN 10

0472113267

ISBN 13

9780472113262

Make a PACT for Success

Designing Effective Information Presentations

By: Ruth V. Small,Marilyn P. Arnone

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Make a PACT for Success

Designing Effective Information Presentations

By: Ruth V. Small,Marilyn P. Arnone

Suggesting that the primary concepts needed to deliver effective presentations can be summarized with the acronym PACT (standing for purpose, audience, content, and technique), the authors present their model for the design, development, delivery, an d evaluation of information presentations. They also address two other models they find essential to the process: Taylor's value-added process and Keller's ARCS model. Annotation copyrighted by Book News, Inc., Portland, OR

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254

Publisher

Rowman & Littlefield

Published Date

ISBN 10

0810843471

ISBN 13

9780810843479

Ethical Business Practice and Regulation

A Behavioural and Values-Based Approach to Compliance and Enforcement

By: Christopher Hodges,Ruth Steinholtz

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Ethical Business Practice and Regulation

A Behavioural and Values-Based Approach to Compliance and Enforcement

By: Christopher Hodges,Ruth Steinholtz

This book explains the concepts of Ethical Business Practice (EBP) and Ethical Business Regulation (EBR), a new paradigm in compliance and enforcement based on behavioural science and ethics. EBR provides the basis for an effective relationship between a business and its regulators, resulting in better outcomes for both. EBR is attracting extensive attention from regulators and businesses around the world. The UK Government's 2017 Regulatory Futures Review draws on EBR as the foundation for its policy of 'regulatory self-assurance'. EBR draws on findings from behavioural science, responsive regulation, safety and business and integrity management to create a practical and holistic approach. Examples include the open culture that is essential for civil aviation safety, the Primary Authority agreements between regulators and national businesses, and feedback mechanisms provided by market vigilance systems and sectoral consumer ombudsmen. This book provides an essential blueprint for sustainable business and effective future regulation.

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Page Count

353

Publisher

Bloomsbury Publishing

Published Date

ISBN 10

1509916377

ISBN 13

9781509916375

Marketing For Dummies

By: Gregory Brooks,Ruth Mortimer,Craig Smith,Alexander Hiam

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Marketing For Dummies

By: Gregory Brooks,Ruth Mortimer,Craig Smith,Alexander Hiam

Marketing is one of the most important aspects in business today, but it’s also highly competitive and complicated, with intricate strategies and methods of delivery to understand and retain. This straight-forward guide leads you through every aspect of marketing. Fully updated to include all the recent marketing trends, including digital marketing and using new media, it’s packed with expert tips on identifying customers, using online resources, satisfying your customer’s needs and boosting your sales. Discover how to: Understand the basics of effective marketing Research customers, competitors and industry Create a compelling marketing strategy Increase consumer awareness Satisfy clients’ needs and boost sales

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Page Count

395

Publisher

John Wiley & Sons

Published Date

ISBN 10

1119992311

ISBN 13

9781119992318

Return Migration Decisions

A Study on Highly Skilled Chinese in Japan

By: Ruth Achenbach

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Return Migration Decisions

A Study on Highly Skilled Chinese in Japan

By: Ruth Achenbach

Ruth Achenbach develops a model of individual return migration decision making, which examines both the process and the decisive factors in return migration decision making of Chinese highly skilled workers and students in Japan. She proposes to answer a question yet insufficiently explained by migration research: why do migrants deviate from their migration intentions and return sooner or later than planned, or not at all? Her study integrates factors from the spheres of career, family and lifestyle, and redefines stages in long-term decision-making processes, thereby contributing to decision and migration theory. She analyzes migrants’ shifting priorities over the course of migration, including a perspective on life course and on the impact of the triple catastrophe of March 11, 2011.

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314

Publisher

Springer

Published Date

ISBN 10

3658160276

ISBN 13

9783658160272

Chronic Pelvic Pain and Dysfunction

Practical Physical Medicine

By: Leon Chaitow,Ruth Jones

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Chronic Pelvic Pain and Dysfunction

Practical Physical Medicine

By: Leon Chaitow,Ruth Jones

Clearly written and fully illustrated throughout, Chronic Pelvic Pain and Dysfunction: Practical Physical Medicine offers practical, comprehensive coverage of the subject area accompanied by a range of video clips on a bonus website. http://booksite.elsevier.com/9780702035326/ Prepared by editors of international renown, the book provides clear anatomical descriptions of the structures relevant to the genesis of pelvic pain followed by the current perspectives on the neurological basis of pain, including the influence of psychophysiology. Chapters then address physiological mechanisms for pain generation; including musculoskeletal causes and the role of sport in the evolution of chronic pelvic pain and the influence of gender on pelvic pain syndromes including hormonal imbalance, pregnancy and labour. Having guided the practitioner through a clinical reasoning process to help establish the differential diagnosis of chronic pelvic pain, the volume addresses the range of therapeutic options available. This includes medical management, the role of nutrition in the control of inflammatory processes, the use of breathing techniques in the relief of pain and anxiety as well as the involvement of biofeedback mechanisms in diagnosis and treatment. The use of soft-tissue manipulation approaches, pelvic floor manual therapy release techniques and osteopathic approaches are also considered along with the use of dry needling, electrotherapy and hydrotherapy. Chronic Pelvic Pain and Dysfunction: Practical Physical Medicine offers practical, validated and clinically relevant information to all practitioners and therapists working in the field of chronic pelvic pain and will be ideal for physiotherapists, osteopathic physicians and osteopaths, medical pain specialists, urologists, urogynaecologists, chiropractors, manual therapists, acupuncturists, massage therapists and naturopaths worldwide. - Offers practical, validated, and clinically relevant information to all practitioners and therapists working in the field - Edited by two acknowledged experts in the field of pelvic pain to complement each other's approach and understanding of the disorders involved - Carefully prepared by a global team of clinically active and research oriented contributors to provide helpful and clinically relevant information - Abundant use of pull-out boxes, line artwork, photographs and tables facilitates ease of understanding - Contains an abundance of clinical cases to ensure full understanding of the topics explored - Focuses on the need for an integrated approach to patient care - Includes an appendix based on recent European Guidelines regarding the nature of the condition(s) and of the multiple aetiological and therapeutic models associated with them - Includes a bonus website presenting film clips of the manual therapy, biofeedback and rehabilitation techniques involved http://booksite.elsevier.com/9780702035326/

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461

Publisher

Elsevier Health Sciences

Published Date

ISBN 10

0702050431

ISBN 13

9780702050435

Pigment Compendium

By: Nicholas Eastaugh,Valentine Walsh,Tracey Chaplin,Ruth Siddall

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Pigment Compendium

By: Nicholas Eastaugh,Valentine Walsh,Tracey Chaplin,Ruth Siddall

This is an essential purchase for all painting conservators and conservation scientists dealing with paintings and painted objects. It provides the first definitive manual dedicated to optical microscopy of historical pigments. Illustrated throughout with full colour images reproduced to the highest possible quality, this book is based on years of painstaking research into the visual and optical properties of pigments. Now combined with the Pigment Dictionary, the most thorough reference to pigment names and synonyms avaiable, the Pigment Compendium is a major addition to the study and understanding of historic pigments.

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Page Count

963

Publisher

Routledge

Published Date

ISBN 10

1136373926

ISBN 13

9781136373923

Absolute Risk

Methods and Applications in Clinical Management and Public Health

By: Ruth M. Pfeiffer,Mitchell H. Gail

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Absolute Risk

Methods and Applications in Clinical Management and Public Health

By: Ruth M. Pfeiffer,Mitchell H. Gail

Absolute Risk: Methods and Applications in Clinical Management and Public Health provides theory and examples to demonstrate the importance of absolute risk in counseling patients, devising public health strategies, and clinical management. The book provides sufficient technical detail to allow statisticians, epidemiologists, and clinicians to build, test, and apply models of absolute risk. Features: Provides theoretical basis for modeling absolute risk, including competing risks and cause-specific and cumulative incidence regression Discusses various sampling designs for estimating absolute risk and criteria to evaluate models Provides details on statistical inference for the various sampling designs Discusses criteria for evaluating risk models and comparing risk models, including both general criteria and problem-specific expected losses in well-defined clinical and public health applications Describes many applications encompassing both disease prevention and prognosis, and ranging from counseling individual patients, to clinical decision making, to assessing the impact of risk-based public health strategies Discusses model updating, family-based designs, dynamic projections, and other topics Ruth M. Pfeiffer is a mathematical statistician and Fellow of the American Statistical Association, with interests in risk modeling, dimension reduction, and applications in epidemiology. She developed absolute risk models for breast cancer, colon cancer, melanoma, and second primary thyroid cancer following a childhood cancer diagnosis. Mitchell H. Gail developed the widely used "Gail model" for projecting the absolute risk of invasive breast cancer. He is a medical statistician with interests in statistical methods and applications in epidemiology and molecular medicine. He is a member of the National Academy of Medicine and former President of the American Statistical Association. Both are Senior Investigators in the Division of Cancer Epidemiology and Genetics, National Cancer Institute, National Institutes of Health.

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Page Count

201

Publisher

CRC Press

Published Date

ISBN 10

1466561688

ISBN 13

9781466561687

Contemporary American Realist Drawings

The Jalane and Richard Davidson Collection at the Art Institute of Chicago

By: Ruth Fine,Raymond Hernández-Durán,Mark Pascale

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Contemporary American Realist Drawings

The Jalane and Richard Davidson Collection at the Art Institute of Chicago

By: Ruth Fine,Raymond Hernández-Durán,Mark Pascale

The Davidsons assembled an extraordinary collection of American drawings dating from 1960 to the present, showcasing the continuing currency of realism and humanism. Featuring such artists as William Bailey, Jack Beal, William Beckman, Rackstraw Downes, Janet Fish, Alex Katz, Alfred Leslie, Michael Mazur, Alice Neel, and Philip Pearlstein, the collection has been given to the Art Institute of Chicago, which is exhibiting 125 of its finest examples. This beautiful volume includes biographies of the artists and an important critical essay by Ruth E. Fine. 126 colour illustrations

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152

Publisher

Hudson Hills

Published Date

ISBN 10

0865591806

ISBN 13

9780865591806

Second Temple Songs of Zion

A Literary and Generic Analysis of the Apostrophe to Zion (11QPsa XXII 1-15); Tobit 13:9-18 and 1 Baruch 4:30-5:9

By: Ruth Henderson

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Second Temple Songs of Zion

A Literary and Generic Analysis of the Apostrophe to Zion (11QPsa XXII 1-15); Tobit 13:9-18 and 1 Baruch 4:30-5:9

By: Ruth Henderson

Although in Second Temple literature we find a variety of songs concerned with the future of Jerusalem, little attempt has been made to analyse these comparatively as a generic group. In this study, three songs have been selected on the basis of their similarity in style, ideas and their apparent original composition in Hebrew. The texts have been subjected to a literary analysis both individually and then comparatively.

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360

Publisher

Walter de Gruyter GmbH & Co KG

Published Date

ISBN 10

3110315793

ISBN 13

9783110315790

Major Energy Companies of Europe 1994

By: Ruth Whiteside

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Major Energy Companies of Europe 1994

By: Ruth Whiteside

This is the seventh edition of a major directory which aims to provide essential data on over 1000 of the largest energy companies throughout Europe including those in the following sectors: coal mining; electricity supply; fuel distribution; and oil and gas exploration and production.

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235

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Springer Science & Business Media

Published Date

ISBN 10

9401114625

ISBN 13

9789401114622

Major Financial Institutions of Europe 1994

By: Ruth Whiteside

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Major Financial Institutions of Europe 1994

By: Ruth Whiteside

The eighth edition of this directory supplies data on over 1000 financial institutions in Europe, principally banks, investment companies, insurance companies and leasing companies. Among the details given are names of chairmen, board members and senior management.

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274

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Springer Science & Business Media

Published Date

ISBN 10

9401114609

ISBN 13

9789401114608

International Business Information

How to Find It, how to Use it

By: Ruth A. Pagell,Michael Halperin

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International Business Information

How to Find It, how to Use it

By: Ruth A. Pagell,Michael Halperin

Changes in the economy required business professionals and researchers to learn about new sources of information, as well as to expand their understanding of international business subjects. The sources, language, document coding, and definitions are different -- truly foreign. International Business Information was written to help business ......

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474

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Global Professional Publishi

Published Date

ISBN 10

1888998830

ISBN 13

9781888998832

Pigment Compendium: A Dictionary of Historical Pigments

By: Nicholas Eastaugh,Valentine Walsh,Tracey Chaplin,Ruth Siddall

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Pigment Compendium: A Dictionary of Historical Pigments

By: Nicholas Eastaugh,Valentine Walsh,Tracey Chaplin,Ruth Siddall

The Pigment Compendium Dictionary is a comprehensive information source for scientists, art historians, conservators and forensic specialists. Drawn together from extensive analystical research into the physical and chemical properties of pigments, this essential reference to pigment names and synonyms describes the inter-relationship of different names and terms. The Dictionary covers the field worldwide from pre-history to the present day, from rock art to interior decoration, from ethnography to contemporary art. Drawing on hundreds of hard-to-obtain documentary sources as well as modern scientific data each term is discussed in detail, giving both its context and composition.

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509

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Routledge

Published Date

ISBN 10

1136373853

ISBN 13

9781136373855

Voters Under Pressure

Group-Based Cross-Pressure and Electoral Volatility

By: Ruth Dassonneville

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Voters Under Pressure

Group-Based Cross-Pressure and Electoral Volatility

By: Ruth Dassonneville

This book examines changes in voters' electoral choices over time and investigates how these changes are linked to a growth in electoral volatility. Ruth Dassonneville's core argument, supported by extensive empirical data, is that group-based cross-pressures lead to instability in voters' choices. She theorizes that when citizens' socio-demographic characteristics and their membership of social groups do not consistently push them to support one party, but instead lead them to feel cross-pressured between parties, their voting decision process lacks constraint. Voters who are group-based cross-pressured are less likely to feel an attachment to a party, and have less guidance when assessing the state of the economy, when taking positions on issues, or evaluating leaders. The different factors that influence voters' choices, as a result, do not add up to strengthening a preference for one specific party but instead lead a voter to consider different parties. To test this argument, the book makes use of election survey data from eight established democracies that allow the study of voting behaviour and its correlates over several decades. These data are complemented with data from the European Election Studies project and from election study panels. The book shows that group-based cross-pressures are an important source of instability as they affect the extent to which citizens' voting decision process is structured. This is evident from the fact that cross-pressured voters are more ambivalent between parties, make their voting decision later, and are more likely to switch parties from one election to the next. Comparative Politics is a series for researchers, teachers, and students of political science that deals with contemporary government and politics. Global in scope, books in the series are characterized by a stress on comparative analysis and strong methodological rigour. The series is published in association with the European Consortium for Political Research. For more information visit: www.ecprnet.eu. The series is edited by Nicole Bolleyer, Chair of Comparative Political Science, Geschwister Scholl Institut, LMU Munich and Jonathan Slapin, Professor of Political Institutions and European Politics, Department of Political Science, University of Zurich.

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369

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Oxford University Press

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ISBN 10

0192894137

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9780192894137

Service Excellence

Creating Customer Experiences that Build Relationships

By: Ruth N. Bolton

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Service Excellence

Creating Customer Experiences that Build Relationships

By: Ruth N. Bolton

The Customer Experience is the sensory, cognitive, emotional, social and behavioral dimensions of all activities that connect the customer and the organization over time across touch points and channels. It encompasses all activities involving the customer where the organization is the focal object, including pre-purchase activities (such as exposure to a website ad), and purchase, consumption, and engagement behaviors (blogging, sharing photos). This book analyzes the challenges of creating excellent customer experiences, including the management of technology and new media. It describes how customers co-produce and co-create their experiences, and how these activities influence business revenues and costs. The book takes a deep dive into the psychology of customers, revealing the conceptual building blocks of customer experiences and how they build relationships over time. These ideas provide a business perspective on how to manage relationships with customers to generate cash flows and profitability, including the role of pricing.

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181

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Business Expert Press

Published Date

ISBN 10

1631573721

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9781631573729

Divergent Social Worlds

Neighborhood Crime and the Racial-Spatial Divide

By: Ruth D. Peterson,Lauren J. Krivo

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Divergent Social Worlds

Neighborhood Crime and the Racial-Spatial Divide

By: Ruth D. Peterson,Lauren J. Krivo

More than half a century after the first Jim Crow laws were dismantled, the majority of urban neighborhoods in the United States remain segregated by race. The degree of social and economic advantage or disadvantage that each community experiences—particularly its crime rate—is most often a reflection of which group is in the majority. As Ruth Peterson and Lauren Krivo note in Divergent Social Worlds, "Race, place, and crime are still inextricably linked in the minds of the public." This book broadens the scope of single-city, black/white studies by using national data to compare local crime patterns in five racially distinct types of neighborhoods. Peterson and Krivo meticulously demonstrate how residential segregation creates and maintains inequality in neighborhood crime rates. Based on the authors' groundbreaking National Neighborhood Crime Study (NNCS), Divergent Social Worlds provides a more complete picture of the social conditions underlying neighborhood crime patterns than has ever before been drawn. The study includes economic, social, and local investment data for nearly nine thousand neighborhoods in eighty-seven cities, and the findings reveal a pattern across neighborhoods of racialized separation among unequal groups. Residential segregation reproduces existing privilege or disadvantage in neighborhoods—such as adequate or inadequate schools, political representation, and local business—increasing the potential for crime and instability in impoverished non-white areas yet providing few opportunities for residents to improve conditions or leave. And the numbers bear this out. Among urban residents, more than two-thirds of all whites, half of all African Americans, and one-third of Latinos live in segregated local neighborhoods. More than 90 percent of white neighborhoods have low poverty, but this is only true for one quarter of black, Latino, and minority areas. Of the five types of neighborhoods studied, African American communities experience violent crime on average at a rate five times that of their white counterparts, with violence rates for Latino, minority, and integrated neighborhoods falling between the two extremes. Divergent Social Worlds lays to rest the popular misconception that persistently high crime rates in impoverished, non-white neighborhoods are merely the result of individual pathologies or, worse, inherent group criminality. Yet Peterson and Krivo also show that the reality of crime inequality in urban neighborhoods is no less alarming. Separate, the book emphasizes, is inherently unequal. Divergent Social Worlds lays the groundwork for closing the gap—and for next steps among organizers, policymakers, and future researchers. A Volume in the American Sociological Association's Rose Series in Sociology

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184

Publisher

Russell Sage Foundation

Published Date

ISBN 10

1610446771

ISBN 13

9781610446778

Business Law

By: David Kelly,Ann Holmes,Ruth Hayward

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Business Law

By: David Kelly,Ann Holmes,Ruth Hayward

This new edition of Business Law has been thoroughly updated and expanded to provide a clear and comprehensive treatment of the key aspects of business law.

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629

Publisher

Routledge

Published Date

ISBN 10

1135328390

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9781135328399

Toronto Trailblazers

Women in Canadian Publishing

By: Ruth Panofsky

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Toronto Trailblazers

Women in Canadian Publishing

By: Ruth Panofsky

The first-ever study of women in Canadian publishing, Toronto Trailblazers delves into the cultural influence of seven key women who, despite pervasive gender bias, helped advance a modern literary culture for Canada. Publisher Irene Clarke, scholarly editors Eleanor Harman and Francess Halpenny, trade editors Sybil Hutchinson, Claire Pratt, and Anna Porter, and literary agent Bella Pomer made the most of their vocational prospects, first by securing their respective positions and then by refining their professional methods. Individually, each woman asserted her agency by adapting orthodox ways of working within Canadian publishing. Collectively, and perhaps more importantly, their overarching approach emerged more broadly as a feminist practice. Guided by the resolve to make industry-wide improvements, these women disrupted the dominant masculine paradigm and reinvigorated the culture of publishing and authorship in Canada. Through their vision and method these trailblazing women became agents of change who helped transform publishing practice.

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299

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University of Toronto Press

Published Date

ISBN 10

1487505574

ISBN 13

9781487505578

Tennis

A History from American Amateurs to Global Professionals

By: Greg Ruth

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Tennis

A History from American Amateurs to Global Professionals

By: Greg Ruth

Analyzing how tennis turned pro The arrival of the Open era in 1968 was a watershed in the history of tennis--the year that marked its advent as a professionalized sport. Merging wide-angle history with individual stories of players and off-the-court figures, Greg Ruth charts tennis’s evolution into the game we watch today. His vivid account moves from the cloistered world of nineteenth-century lawn tennis through the longtime amateur-professional divide and the battles over commercialization that raged from the 1920s until 1968. From there, Ruth details the post-1968 expansion of the game as it was transformed by bankable superstars, a popular women’s tour, rival governing bodies, and sponsorship money. What emerges is a fascinating history of the economics and politics that made tennis a decisive, if unlikely, force in the creation of modern-day sports entertainment. Comprehensive and engaging, Tennis tells the interlocking stories of the figures and factors that birthed the professional game.

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496

Publisher

University of Illinois Press

Published Date

ISBN 10

025205279X

ISBN 13

9780252052798

CIM Coursebook 06/07 Marketing Planning

By: Karen Beamish,Ruth Ashford

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CIM Coursebook 06/07 Marketing Planning

By: Karen Beamish,Ruth Ashford

Elsevier/Butterworth-Heinemann’s 2006-2007 Official CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually and independently reviewed. The only coursebooks recomended by CIM include free online access to the MarketingOnline learning interface offering everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: *Annotate, customise and create personally tailored notes using the electronic version of the Coursebook *Search the Coursebook online for easy access to definitions and key concepts *Access the glossary for a comprehensive list of marketing terms and their meanings

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413

Publisher

Routledge

Published Date

ISBN 10

113642069X

ISBN 13

9781136420696

Book's by Ruth Nielsen

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