This practical text offers management students as well as professionals a comprehensive guide to an essential management function: the use of power and authority to achieve specific objectives. Incorporating numerous case studies and examples of actual management experiences in both large and small companies, the book provides an effective approach to the use of power to manage people and projects successfully without fear of conflict. The work is based on a unique blending of management and leadership, combined to create a powerful influence on employees resulting in the "managed responses" required to reach the planned objective. Building on this principle, the authors demonstrate how managers can use the different types of power effectively in a wide variety of situations. They show how to make use of an organization's established power structure, and offer step-by-step guidance on the essential concept of FOCUS Management. Including learning objectives, case studies, and discussion questions, this text prepares students to apply what is learned directly to any working environment. An online Instructor's Manual is available for instructors who adopt the book.
Management is helpless without the power to direct and control the pursuit of well-defined corporate goals. McCalley identifies six distinct patterns of power within organizations, arguing that management can and must use all of them creatively and ethically for the organization's benefit. Top-down position power is familiar, but not the only option. McCalley identifies others along with their sources, patterns of development, and common use—often abused—in recognizable management situations. Managers need to use their authority and power to drive the energy of dynamic organizations, asserts McCalley, but they must learn to do it without creating factionalism and conflict, and without subjugating subordinates. Surprising insights into the mystery of why otherwise competent managers often fail are mixed with practical wisdom for executives, teachers, and students who will one day assume positions of power. Among the book's special characteristics is McCalley's comprehensive discussion of the impacts that every type of power, authority, influence, and leadership can have, what their basic sources are, and how their structural and functional effects impact the ability to manage.
This text is designed to give the reader an understanding of market structures, product and market management, advertising, product promotion, pricing strategies, as well as competitive analysis, forecasting, and business planning. It leads the student to an understanding of what comprises the channel structure and the options available to develop it. The text features examples and illustrations to aid in the understanding of unfamiliar concepts. These are drawn from the world of business which gives this book practical and realistic applications. Important pedagogical features include discussion questions following each chapter and an instructor's manual to aid in the presentation of the material in the classroom (see the Instructor's Manual at http://www.greenwood.com/mccalley).
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