Coming more than 25 years after the last edition, this edition of the groundbreaking Ansoff work on the concepts and practical implementation of strategic management provides up-to-date case studies and simplified figures and offers a comprehensive approach to guiding firms through turbulent environments. In this age of digital transformation, the ability to respond quickly and strategically to unpredictable change can determine the success or failure of the firm. As an organization becomes more successful at implementing change, the ability to respond to changes in the environment will be entrenched in its culture. This book is based on a strategic success model which demonstrates how to optimize a firm's performance. For managers, students, and researchers wanting a step-by-step methodology on how to analyze a firm, this book will serve as an invaluable resource for thinking and acting strategically.
Organizational Behavior and Management introduces students to basic organizational behavior theories and concepts, provides valuable managerial insights, discusses best practices, and explores real-life organizational examples. This student-friendly text shares current perspectives on traditional theories and explores the kinds of challenges faced by managers today. Over the course of the four sections of the book readers study management functions, individual processes in organizations, organizational processes and leadership, and how to understand and manage social processes and decision-making. Specific topics include team work, managing change and conflict, and understanding people's personalities and abilities and the way these impact the workplace. Each chapter includes learning objectives, discussion questions, and assessment activities. Chapters also feature content boxes to highlight important information and colorful graphics that support and enhance the writing. Exam banks and PowerPoint slides are available to adopting professors. Organizational Behavior and Management is ideal for courses in the discipline, or any course that addresses managing people at work. Roxanne Helm-Stevens has a D.B.A. in strategic management from Alliant International University and an M.B.A. from Azusa Pacific University. She is a professor and chair of Business Management Programs at Azusa Pacific, where she teaches undergraduate and graduate courses in organizational behavior, management, business, and employee development. Daniel Kipley holds a D.B.A. and an M.B.A. in strategic management from Alliant International University in San Diego, California, as well as a masters in management from the University of Redlands, California. Dr. Kipley is a professor at Azusa Pacific University, where he has been nominated for the university's distinguished research professor award. Ronald Jewe earned his Ph.D. in organizational leadership at Regent University and his M.B.A. from Arizona State University. He is a professor and the associate dean in the School of Business and Management at Azusa Pacific University, where he teaches undergraduate and graduate courses in management, leadership, and business ethics.
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