Roberto Siagri's Books

Corporate Foresight

Anticipating the Future

By: Alberto F. De Toni,Roberto Siagri,Cinzia Battistella

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Corporate Foresight

Anticipating the Future

By: Alberto F. De Toni,Roberto Siagri,Cinzia Battistella

The world changes like the patterns in a kaleidoscope: trends expand, contract, break up, melt, disintegrate and disappear, while others are formed. Change – as opposed to stasis – is our normal condition, the only certainty in our lives, hence the need to create tools that provide organizations with the means to tackle change and navigate complexity. We must accept the reality of constant change and be prepared for a heavy shift in perspective: interconnection versus separation, acceleration versus linearity and discontinuity versus continuity. Anticipating the future requires more than the traditional predictive models (forecasting) based on the forward projection of past experiences. Advanced methods use anticipation logic (foresight) and build probable scenarios taking into account weak signals, emerging trends, coexisting presents and potential paths of evolution. Corporate foresight is fundamental to interpret and lead change. The two cornerstones of foresight are organization and management. As concerns organization, the authors advocate the separation of research (oriented to the market of tomorrow) from development (oriented to the market of today), the establishment of a foresight unit and the concentration of research activities mainly on the acquisition and recombination of external know-how. As regards management, after an overview of state-of-the-art literature on forecasting methods, the authors propose the implementation of a "future coverage" methodology, which enables companies to measure and verify the consistency between trends, strategic vision and offered products. These organizational and managing tools are then tested in a case study: the Italian company Eurotech SpA, a leader in the ICT sector.

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Page Count

234

Publisher

Routledge

Published Date

ISBN 10

1000216128

ISBN 13

9781000216127

Product Innovation Management

Intelligence, Discovery, Development

By: Stefano Biazzo,Roberto Filippini

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Product Innovation Management

Intelligence, Discovery, Development

By: Stefano Biazzo,Roberto Filippini

This book offers new insights into the complex set of activities and decisions of product innovation management. It provides concepts, methods, and tools that can help accelerate the introduction of successful products to the market in an increasingly competitive and changing business landscape. It also offers examples and case studies, and it is the result of more than 20 years of study, research, and consulting carried out by the two authors in the field of innovation management. The book discusses the demanding challenges of product innovation and offers practitioners guidance on how to respond to these challenges. It presents a three-level framework (the “innovation pyramid”), which reflects the core components of a firm’s innovation capability: first, intelligence - absorbing information and knowledge from the outside world by looking beyond the familiar territories of the current market, technology, and customers; second, discovery - exploring opportunities for innovation through creative ideation and technology experimentation; and third, development - transforming opportunities into profitable new products and services.

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Page Count

197

Publisher

Springer Nature

Published Date

ISBN 10

3030750116

ISBN 13

9783030750114

Digital Business Models for Industry 4.0

How Innovation and Technology Shape the Future of Companies

By: Carlo Bagnoli,Andrea Albarelli,Stefano Biazzo,Gianluca Biotto,Giuseppe Roberto Marseglia,Maurizio Massaro,Matilde Messina,Antonella Muraro,Luca Troiano

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Digital Business Models for Industry 4.0

How Innovation and Technology Shape the Future of Companies

By: Carlo Bagnoli,Andrea Albarelli,Stefano Biazzo,Gianluca Biotto,Giuseppe Roberto Marseglia,Maurizio Massaro,Matilde Messina,Antonella Muraro,Luca Troiano

Technological advancements are contributing to shape future business models and the industrial scenario. Companies face the challenge of having to adapt to the frequently shifting technology landscape. Therefore, organizations must exploit technological advances to thrive in the digital revolution. This book presents and discusses emerging digital business models in the Industry 4.0. These models are illustrated with real case studies and include data-driven, platform, smart factory and servitization among others. The book introduces a detailed classification to help organizations to redesign their current business models and discusses how to gain unique competitive advantages. The book includes not only theoretical concepts to understand the context of digital transformation but also an assessment framework to enable and support innovation in organizations and create new revenue streams. The book will be of interest to students and professionals alike who want to understand the core of the Industry 4.0.

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Page Count

279

Publisher

Springer Nature

Published Date

ISBN 10

3030972844

ISBN 13

9783030972844

Corporate Foresight

Anticipating the Future

By: Alberto F. De Toni,Roberto Siagri,Cinzia Battistella

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Corporate Foresight

Anticipating the Future

By: Alberto F. De Toni,Roberto Siagri,Cinzia Battistella

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Page Count

207

Publisher

Routledge

Published Date

ISBN 10

1000216187

ISBN 13

9781000216189

Book's by Roberto Siagri

Corporate Foresight

Corporate Foresight

Product Innovation Management

Product Innovation Management

Digital Business Models for Industry 4.0

Digital Business Models for Industry 4.0

Corporate Foresight

Corporate Foresight

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