Robert Simons's Books

Curriculum Evaluation in Schools

By: Robert McCormick,Mary James

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Curriculum Evaluation in Schools

By: Robert McCormick,Mary James

Originally published in 1983 and as a second edition in 1988. An attempt is made in this book to disentangle some of the professional, ethical, political, theoretical and practical issues involved in curriculum evaluation. This book present evidence concerning a number of evaluation strategies and techniques, drawing on experience in several countries, including the UK, Australia and the US, to debate the potential of insider and outsider approaches to evaluation, and combinations of the two. It also offers a practical source book for those wishing to plan and conduct curriculum evaluations. Finally, it considers the crucial question of how evaluation can influence curriculum action and, thereby, teaching and learning.

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534

Publisher

Routledge

Published Date

ISBN 10

042984509X

ISBN 13

9780429845093

Delinquency in Society

The Essentials

By: Robert Regoli,John Hewitt,Matt DeLisi

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Delinquency in Society

The Essentials

By: Robert Regoli,John Hewitt,Matt DeLisi

Delinquency in Society: The Essentials is a concise introduction to the important topics covered by the same authors in the popular Delinquency in Society, Eighth Edition. This practical text explores how juvenile delinquency is defined, measured, and explained, as well as how the juvenile justice system deals with delinquent youth. The new Essentials text provides separate chapters focusing on the police, juvenile courts, corrections, and delinquency prevention.

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Page Count

570

Publisher

Jones & Bartlett Learning

Published Date

ISBN 10

0763777900

ISBN 13

9780763777906

General Ne Win

A Political Biography

By: Robert Taylor

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General Ne Win

A Political Biography

By: Robert Taylor

Robert Taylor, one of the most prominent scholars in Myanmar studies, has written an illuminating study of Ne Win, the most enigmatic and controversial of the first generation of post-independence Southeast Asian leaders, and how he steered a then largely unknown country, Burma (now Myanmar), through the Cold War years. This book, by perhaps the only foreign political analyst to live in Burma under Ne Win, is a significant contribution to the historiography of Myanmar and its unnoticed role in the Cold War in Asia." -- Associate Professor Ang Cheng Guan, Head of Graduate Studies, S. Rajaratnam School of International Studies, Nanyang Technological University, Singapore. "This book fills a major gap in the literature on Myanmar by providing the first scholarly account of the life of General Ne Win, its enigmatic ruler for over 25 years. It will be of interest not only to professional Myanmar watchers, who have long awaited a detailed and comprehensive study of this important historical figure, but to anyone who wants to learn more about this troubled Southeast Asian country, where Ne Win’s legacy is still being felt today." -- Andrew Selth, Adjunct Associate Professor, Griffith Asia Institute. "The Colonel Ne Win of World War II and General Ne Win of post-independent Myanmar was not the same as Chairman Ne Win of the BSPP. Nor was the context of those days similar to the context by which he is normally judged today. The present work (and Taylor’s scholarship in general) is acutely aware of such anachronistic projections backward, made to commensurate with certain desired academic and political consequences. Taylor examines Ne Win’s life and career in the context of when it occurred. This book returns Ne Win to the period to which he belonged." -- Michael Aung-Thwin, Professor of South East Asian History, University of Hawaii. "It is difficult to imagine that this study of Ne Win, the dominant figure in the politics of Burma through most of the second half of the twentieth century, will ever be surpassed. Immensely detailed, insightful, and impressively understanding, this is an outstanding work of scholarship." Ian Brown, Emeritus Professor of the Economic History of South East Asia, School of Oriental and African Studies (London).

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655

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Institute of Southeast Asian Studies

Published Date

ISBN 10

9814620130

ISBN 13

9789814620130

Tension-Type and Cervicogenic Headache

Pathophysiology, Diagnosis, and Management

By: César Fernández-de-las-Peñas,Lars Arendt-Nielsen,Robert D. Gerwin

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Tension-Type and Cervicogenic Headache

Pathophysiology, Diagnosis, and Management

By: César Fernández-de-las-Peñas,Lars Arendt-Nielsen,Robert D. Gerwin

This is the first book for the new Series Contemporary Issues in Physical Therapy and Rehabilitation Medicine. This textbook will assess both clinical and research aspects of the diagnosis and management of two highly prevalent headache disorders: tension-type and cervicogenic headaches. This textbook will cover both physical therapy and physical medicine approaches to the management of these headache disorders.

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532

Publisher

Jones & Bartlett Publishers

Published Date

ISBN 10

1449617654

ISBN 13

9781449617653

Huguenot Church in Charleston, The

By: Margaret Middleton Rivers Eastman, Richard Donohoe & Maurice Eugenie Horne Thompson, with Robert P. Stockton

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Huguenot Church in Charleston, The

By: Margaret Middleton Rivers Eastman, Richard Donohoe & Maurice Eugenie Horne Thompson, with Robert P. Stockton

Discover the history and heritage of the last Huguenot Church in America and national landmark located in Charleston, South Carolina. The Huguenot heritage in the United States cannot be overstated. In the latter part of the sixteenth century, France was plunged into a series of religious wars. In 1589, Henry of Navarre became Henry IV of France, but peace was not achieved until he issued the Edict of Nantes in 1598, which recognized the Huguenots' right to worship in the towns they controlled. While Henry IV lived, the financial and military security of the country was ensured. After his assassination in 1610, it ceased. Religious persecution resumed, and in 1685, Louis XIV revoked the Edict of Nantes, and many French Protestants fled. Of the estimated 180,000 Huguenot refugees, approximately 3,000 crossed the Atlantic. This book is about their descendants and their influence on the development of the American republic and the rights enshrined in the U.S. Constitution. The Huguenot Church in Charleston, a national landmark, is the last Huguenot church in America.

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368

Publisher

Arcadia Publishing

Published Date

ISBN 10

162585921X

ISBN 13

9781625859211

Keynes, Chicago and Friedman, Volume 1

Study in Disputation

By: Robert Leeson,Milton Friedman

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Keynes, Chicago and Friedman, Volume 1

Study in Disputation

By: Robert Leeson,Milton Friedman

These two volumes present essays on the subdiscipline of Chicago Monetarism in economics. Some of the issues under dispute can be regarded as resolved, while others are still being debated. The contibutors include Friedman, Patinkin, Harry Johnson and James Tobin.

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393

Publisher

Taylor & Francis

Published Date

ISBN 10

1040250599

ISBN 13

9781040250594

The Works of Irving Fisher Vol 14

By: William J Barber,James Tobin,Robert W Dimand,Kevin Foster

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The Works of Irving Fisher Vol 14

By: William J Barber,James Tobin,Robert W Dimand,Kevin Foster

This 14-volume edition contains the key works and commentary by leading Fisher scholars, allowing modern readers access to the major issues in Fisherian economic thought.

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310

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Taylor & Francis

Published Date

ISBN 10

1040232701

ISBN 13

9781040232705

The Pieces of the Puzzle

An NSA Spy Thriller

By: Robert Stanek

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The Pieces of the Puzzle

An NSA Spy Thriller

By: Robert Stanek

Scott Evers, the leader of a special operations unit, returns home after a mission gone terribly wrong to find himself a wanted man. Through his former boss, he discovers his wife and unborn child are in danger.

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209

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RP Books & Audio

Published Date

ISBN 10

1575458217

ISBN 13

9781575458212

Mennonite Piety Through the Centuries

Its Genius and Its Literature

By: Robert Friedmann

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Mennonite Piety Through the Centuries

Its Genius and Its Literature

By: Robert Friedmann

This book consists of two studies: ÒAnabaptism and PietismÓ and ÒMennonite Devotional Literature 1600-1800Ó. The first study gives the general historical analysis, the second provides Friedmann's concrete proof of his thesis. The first treatise puts the question of the Holy Spirit into the center of the discussion, as Friedemann believes that this question is more decisive for the pattern of living Christianity than doctrinal issues. The second treatise attempts to depict the spiritual life in its variform expression showing how the Holy Spirit, or that which sometimes is taken for Him, operates.

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311

Publisher

Wipf and Stock Publishers

Published Date

ISBN 10

157910214X

ISBN 13

9781579102142

God and the Editor

My Search for Meaning at the New York Times

By: Robert H. Phelps

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God and the Editor

My Search for Meaning at the New York Times

By: Robert H. Phelps

For nearly twenty years Robert H. Phelps ran interference for, cheered on, and sometimes scolded star reporters and top editors at the New York Times. Starting his editing career at the desk of the Providence Journal-Bulletin, Phelps joined the New York Times as a copy editor, eventually serving as the Times news editor for the Washington bureau. Along the way he struggled with balancing his moral ideals and his personal ambition. In this compelling memoir, Phelps interweaves his personal and professional experiences with some of the most powerful stories of the era. With candor and keen observation, Phelps chronicles both the triumphant and the tragic events at the Times. He explains the missed lessons of the Pentagon Papers, why the Times played catchup with the Washington Post on the Watergate scandal but eventually surpassed it on covering that seminal story, and how the Times failed to report a key element of the riots at the 1968 Democratic convention. Phelps offers mixed appraisals of such luminaries as A. M. Rosenthal, James B. Reston, E. Clifton Daniel, and Max Frankel, and expresses great admiration for Seymour Hersh, Neil Sheehan, and Bill Beecher, three unlikely scoop artists. As Phelps settled in at the New York Times, journalism became the religion he had searched for since his adolescence. Over his tenure of nearly two decades, however, Phelps found that journalism’s stark emphasis on fact was insufficient to address many of life’s dilemmas and failed to provide the sustaining guidance he envied in his wife’s Catholic faith.

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308

Publisher

Syracuse University Press

Published Date

ISBN 10

0815609140

ISBN 13

9780815609148

Means of Ascent

The Years of Lyndon Johnson II

By: Robert A. Caro

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Means of Ascent

The Years of Lyndon Johnson II

By: Robert A. Caro

In Means of Ascent, Book Two of The Years of Lyndon Johnson, Robert A. Caro brings alive Lyndon Johnson in his wilderness years. Here, Johnson’s almost mythic personality—part genius, part behemoth, at once hotly emotional and icily calculating—is seen at its most nakedly ambitious. This multifaceted book carries the President-to-be from the aftermath of his devastating defeat in his 1941 campaign for the Senate-the despair it engendered in him, and the grueling test of his spirit that followed as political doors slammed shut-through his service in World War II (and his artful embellishment of his record) to the foundation of his fortune (and the actual facts behind the myth he created about it). The culminating drama—the explosive heart of the book—is Caro’s illumination, based on extraordinarily detailed investigation, of one of the great political mysteries of the century. Having immersed himself in Johnson’s life and world, Caro is able to reveal the true story of the fiercely contested 1948 senatorial election, for years shrouded in rumor, which Johnson was not believed capable of winning, which he “had to” win or face certain political death, and which he did win-by 87 votes, the “87 votes that changed history.” Telling that epic story “in riveting and eye-opening detail,” Caro returns to the American consciousness a magnificent lost hero. He focuses closely not only on Johnson, whom we see harnessing every last particle of his strategic brilliance and energy, but on Johnson’s “unbeatable” opponent, the beloved former Texas Governor Coke Stevenson, who embodied in his own life the myth of the cowboy knight and was himself a legend for his unfaltering integrity. And ultimately, as the political duel between the two men quickens—carrying with it all the confrontational and moral drama of the perfect Western—Caro makes us witness to a momentous turning point in American politics: the tragic last stand of the old politics versus the new—the politics of issue versus the politics of image, mass manipulation, money and electronic dazzle.

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594

Publisher

Vintage

Published Date

ISBN 10

067973371X

ISBN 13

9780679733713

Delinquency in Society

By: Regoli

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Delinquency in Society

By: Regoli

Delinquency in Society, Tenth Edition provides a comprehensive and systematic overview of juvenile delinquency, criminal behavior, and status-offending youths.

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418

Publisher

Jones & Bartlett Learning

Published Date

ISBN 10

1284126390

ISBN 13

9781284126396

Teachers Power

By: Robert J. Braun

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Teachers Power

By: Robert J. Braun

From Simon & Schuster, Teachers and Power is Robert J. Braun's exploration into the story of the American Federation of Teachers. Leading education expert Robert J. Braun's powerful new book, Teachers and Power is a much-needed deep dive in the American Federation of Teachers, perfect for any parent, student, or educator.

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296

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Simon and Schuster

Published Date

ISBN 10

0671216155

ISBN 13

9780671216153

I Have Lived in the Monster

Inside the Minds of the World's Most Notorious Serial Killers

By: Robert K. Ressler,Tom Shachtman

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I Have Lived in the Monster

Inside the Minds of the World's Most Notorious Serial Killers

By: Robert K. Ressler,Tom Shachtman

Donated by Nellie Lynn.

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284

Publisher

Macmillan

Published Date

ISBN 10

0312964293

ISBN 13

9780312964290

The Man Who Built the Sierra Club

A Life of David Brower

By: Robert Wyss

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The Man Who Built the Sierra Club

A Life of David Brower

By: Robert Wyss

David Brower (1912–2000) was a central figure in the modern environmental movement. His leadership, vision, and elegant conception of the wilderness forever changed how we approach nature. In many ways, he was a twentieth-century Thoreau. Brower transformed the Sierra Club into a national force that challenged and stopped federally sponsored projects that would have dammed the Grand Canyon and destroyed hundreds of millions of acres of our nation's wilderness. To admirers, he was tireless, passionate, visionary, and unyielding. To opponents and even some supporters, he was contentious and polarizing. As a young man growing up in Berkeley, California, Brower proved himself a fearless climber of the Sierra Nevada's dangerous peaks. After serving in the Tenth Mountain Division during World War II, he became executive director of the Sierra Club. This uncompromising biography explores Brower's role as steward of the modern environmental movement. His passionate advocacy destroyed lifelong friendships and, at times, threatened his goals. Yet his achievements remain some of the most important triumphs of the conservation movement. What emerges from this unique portrait is a rich and robust profile of a leader who took up the work of John Muir and, along with Rachel Carson, made environmentalism the cause of our time.

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425

Publisher

Columbia University Press

Published Date

ISBN 10

0231541317

ISBN 13

9780231541312

The Taylor Rule and the Transformation of Monetary Policy

By: Robert Leeson,Evan F. Koenig,George A. Kahn

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The Taylor Rule and the Transformation of Monetary Policy

By: Robert Leeson,Evan F. Koenig,George A. Kahn

A contributors' "who's who" from the academic and policy communities explain and provide perspectives on John Taylor's revolutionary thinking about monetary policy. They explore some of the literature that Taylor inspired and help us understand how the new ways of thinking that he pioneered have influenced actual policy here and abroad.

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368

Publisher

Hoover Press

Published Date

ISBN 10

0817914064

ISBN 13

9780817914066

Lay Analysis

Life Inside the Controversy

By: Robert S. Wallerstein

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Lay Analysis

Life Inside the Controversy

By: Robert S. Wallerstein

Lay Analysis: Life Inside the Controversy chronicles the history of nonmedical analysis in absorbing detail. It begins with the events of 1910 in Europe and America that initiated their divergent attitudes and policies regarding lay analysis, proceeds to the unfolding struggles over this issue on both sides of the Atlantic, and reviews the halting efforts of the APsaA, beginning in the 1950s, to reassess its opposition to lay analysis and make some provision for the training of nonmedical practitioners. Wallerstein's illuminating treatment of the response of American nonphysician therapists to the APsaA's policy - the manner in which they managed to obtain clinical psychoanalytic training despite the APsaA's prohibition - forms a fascinating story within his grand narrative. The book culminates in a comprehensive review of the lawsuit of March 1985 in which four clinical psychologists, representing a stated class of several thousand colleagues and fully supported by the American Psychological Association, brought suit against the APsaA and IPA, hoping in this way to force a change in the APsaA's policies regarding the training of lay practitioners. Wallerstein, drawing on the voluminous documentation to which he had full access - memoranda, correspondence, depositions, legal briefs, and phone conversations - reviews the three-and-a-half-year history of the lawsuit. He concludes his narrative with a measured and thoughtful assessment of the impact of the settlement on psychoanalysis today: the changes it has brought about within organized psychoanalysis and the meaning of those changes for psychoanalysis as a discipline. Given Wallerstein's comprehensive scholarship, his admirable even-handedness, and his unique participatory role in the lay analysis controversy over the course of his career, it is unsurprising that Lay Analysis: Life Inside the Controversy should achieve distinction as a major contribution to the institutional history of psychoanalysis.

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526

Publisher

Routledge

Published Date

ISBN 10

1135829276

ISBN 13

9781135829278

Applied Attention Theory

By: Christopher D. Wickens,Jason S. McCarley,Robert S. Gutzwiller

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Applied Attention Theory

By: Christopher D. Wickens,Jason S. McCarley,Robert S. Gutzwiller

Applied Attention Theory, Second Edition provides details concerning the relevance of all aspects of attention to the world beyond the laboratory. Topic application areas include the design of warning systems to capture attention; attention distractions in the workplace; failures of dividing attention while driving; and the measurement of mental workload while flying. This new edition discusses the implications of VR and AR for human attention. It also covers the treatment of attention-based pedagogical methods used to enhance learning and presents attentional issues in interacting with automation and AI. New chapters include applications of attention to healthcare, education pedagogy, highway safety, and human interaction with autonomous vehicles and other AI systems. The readership for this book is the professional, the researcher, and the student.

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Page Count

318

Publisher

CRC Press

Published Date

ISBN 10

1000645088

ISBN 13

9781000645088

Control in an Age of Empowerment

By: Robert Simons

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Control in an Age of Empowerment

By: Robert Simons

In Control in an Age of Empowerment, Robert Simons explains how to give employees the freedom to innovate while protecting your firm from loose cannons. Using powerful examples, Simons shows how to apply four powerful management "levers" to balance autonomy with control: Traditional diagnostic control systems, Belief systems, Boundary systems, and Interactive control systems. Used in concert, these four levers give you the control you need--without sacrificing the creative thinking your company can't do without. Since 1922, Harvard Business Review has been a leading source of breakthrough ideas in management practice. The Harvard Business Review Classics series now offers you the opportunity to make these seminal pieces a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world.

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Harvard Business Review Press

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ISBN 10

1633691551

ISBN 13

9781633691551

Reproductive Biology and Early Life History of Fishes in the Ohio River Drainage

Percidae - Perch, Pikeperch, and Darters, Volume 4

By: Thomas P. Simon,Robert Wallus

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Reproductive Biology and Early Life History of Fishes in the Ohio River Drainage

Percidae - Perch, Pikeperch, and Darters, Volume 4

By: Thomas P. Simon,Robert Wallus

Knowledge of the early life stages of fishes is crucial for the effective monitoring and management of fish populations and habitats, and the evaluation of environmental impacts and recovery of endangered species. Unfortunately, the proper identification of targeted species has stunted the development of the field. Now a series has emerged

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Page Count

650

Publisher

CRC Press

Published Date

ISBN 10

142003958X

ISBN 13

9781420039580

Cognitive Psychology In and Out of the Laboratory

By: Robert J. Sternberg

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Cognitive Psychology In and Out of the Laboratory

By: Robert J. Sternberg

Sternberg's text balances accessible writing, practical applications and research scholarship, including biologically oriented information. It explores the basics of cognitive psychology through its coverage of cognitive neuroscience.

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Page Count

521

Publisher

SAGE Publications

Published Date

ISBN 10

1506391745

ISBN 13

9781506391748

Syndromes of the Head and Neck

By: Robert J. Gorlin,M. Michael Cohen Jr., D.M.D., Ph.D.,Raoul C.M. Hennekam M.D., Ph.D.

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Syndromes of the Head and Neck

By: Robert J. Gorlin,M. Michael Cohen Jr., D.M.D., Ph.D.,Raoul C.M. Hennekam M.D., Ph.D.

This classic text, one of the true anchors of our clinical genetics publishing program, covers over 700 different genetic syndromes involving the head and neck, and it has established itself as the definitive, comprehensive work on the subject. The discussion covers the phenotype spectrum, epidemiology, mode of inheritance, pathogenesis, and clinical profile of each condition, all of which is accompanied by a wealth of illustrations. The authors are recognized leaders in the field, and their vast knowledge and strong clinical judgment will help readers make sense of this complex and burgeoning field. Dr. Gorlin retires as editor in this edition and co-editor Raoul Hennekam takes over. Dr. Hennekam is regarded as one of the top dysmorphologists--and indeed one of the top clinical geneticists--in the world. Judith Allanson is new to the book but is a veteran OUP author and a widely respected geneticist, and Ian Krantz at Penn is a rising star in the field. Dr. Gorlin's name has always been closely associated with the book, and it has now become part of the title. As in all fields of genetics, there has been an explosion in the genetics of dysmorphology syndromes, and the author has undertaken a complete updating of all chapters in light of the discoveries of the Human Genome Project and other ongoing advances, with some chapters requiring complete rewriting. Additional material has been added both in terms of new syndromes and in updating information on existing syndromes. The book will appeal to clinical geneticists, pediatricians, neurologists, head and neck surgeons, otolarynologists, and dentists. The 4th edition, which published in 2001, has sold 2,600 copies.

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1332

Publisher

Oxford University Press

Published Date

ISBN 10

0199747725

ISBN 13

9780199747726

Effectual Entrepreneurship

By: Stuart Read,Saras Sarasvathy,Nick Dew,Robert Wiltbank

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Effectual Entrepreneurship

By: Stuart Read,Saras Sarasvathy,Nick Dew,Robert Wiltbank

What are you waiting for? Whether you’re dreaming about starting a business, learning about entrepreneurship or on the brink of creating a new opportunity right now, don’t wait. Open this updated bestseller. Inside you’ll find everything you need, including: a new and popular way to learn about and to practice entrepreneurship. new practical exercises, questions and activities for each step in your process. specific principles derived from the methods of expert entrepreneurs. over seventy updated case briefs of entrepreneurs across industries, locations and time. new applications to social entrepreneurship, technology and to large enterprises. plentiful connections to current and foundational research in the field (Research Roots) brand new chapter on "The Ask" - strategies for initiating the process of co-creating with partners data that will challenge conventional entrepreneurship wisdom a broader perspective on the science of entrepreneurship In this vibrant updated edition, you will find these ideas presented in the concise, modular, graphical form made popular in the first edition, perfect for those learning to be entrepreneurs or those already in the thick of things. If you want to learn about entrepreneurship in a way that emphasizes action, this new edition is vital reading. If you have already launched your entrepreneurial career and are looking for new perspectives, take the effectual entrepreneurship challenge! this book is for you. If you feel that you are no longer creating anything novel or valuable in your day job, and you’re wondering how to change things, this book is for you. Anyone using entrepreneurship to create the change they want to see in the world will find a wealth of thought-provoking material, expert advice and practical techniques in these pages and on the accompanying website: www.effectuation.org So, what are you waiting for?

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Page Count

325

Publisher

Taylor & Francis

Published Date

ISBN 10

1317410327

ISBN 13

9781317410324

Boxed Set Rogue Operative Thrillers: The Pieces of the Puzzle, The Cards in the Deck

By: Robert Stanek

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Boxed Set Rogue Operative Thrillers: The Pieces of the Puzzle, The Cards in the Deck

By: Robert Stanek

2 great reads in 1 value-priced boxed set! 900 pages in print. The Pieces of the Puzzle - While in Munich conducting a rendition of a known terrorist, Scott's cover is blown. Before Scott can get away, his entire operations team is wiped out, and he alone escapes into the night. When he returns to the U.S., Scott finds himself a wanted man, and must go on the run from the agency that is trying to convict him of high treason. Now Scott conducts secret surveillance of those he thinks can give him a way out while slowly getting drawn into a web of deceit. The Cards in the Deck - In the heart of the Mediterranean, Scott Evers is drawn into a harrowing world centered around one of history's most elite military warrior forces: the Navy SEALs. Facing a chilling, relentless adversary, Scott is pulled into a landscape of Navy strike groups, tactical response teams, and killers willing to do anything it takes to get the job done. Drawing from his past experiences as an analyst and operative, Scott races to find answers and decide whom to trust... before the world becomes a place we no longer recognize.

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554

Publisher

Rogue Operative Publishing

Published Date

ISBN 10

1627164391

ISBN 13

9781627164399

How to Innovate in Marketing (Collection)

By: Monique Reece,Michael Tasner,Tony Davila,Marc Epstein,Robert Shelton,Larry Light,Joan Kiddon

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How to Innovate in Marketing (Collection)

By: Monique Reece,Michael Tasner,Tony Davila,Marc Epstein,Robert Shelton,Larry Light,Joan Kiddon

A brand new collection of authoritative guides to marketing innovation 4 authoritative books deliver state-of-the-art guidance for more innovative, more effective, more measurably successful marketing! This 4-book collection will help you bring world-class innovation to marketing and everything that touches it! Start with Making Innovation Work: a formal process that can help you drive top and bottom line growth from innovation throughout marketing and beyond. Packed with new examples, it will help you define the right strategy for effective marketing innovation… structure organizations and incentivize teams to innovate… implement management systems to assess your progress… effectively use metrics from idea creation through commercialization. Next, in Real-Time Marketing for Business Growth, top business consultant Monique Reece offers a proven, start-to-finish blueprint for igniting profitable, sustainable growth. Reece’s “PRAISE” process builds growth through six interrelated steps: Purpose, Research, Analyze, Implement, Strategize, and Evaluate/Execute. She demonstrates how to use fast, agile real-time planning techniques that are tightly integrated with execution… how to clarify your company’s purpose, customer value, and best opportunities… fix sales and marketing problems that have persisted for decades… accurately measure marketing’s real value… combine proven traditional marketing techniques with new social media practices… systematically and continually improve customer experience and lifetime value. Then, in Marketing in the Moment, leading Web marketing consultant Michael Tasner shows exactly how to drive maximum value from advanced Web, online, mobile, and social marketing. Discover which new technologies deliver the best results (and which rarely do)... how to use virtual collaboration to executive marketing projects faster and at lower cost... how to build realistic, practical action plans for the next three months, six months, and twelve months. Finally, in Six Rules for Brand Revitalization, Larry Light and Joan Kiddon teach invaluable lessons from one of the most successful brand revitalization projects in business history: the reinvigoration of McDonald’s®. Larry Light, the Global CMO who spearheaded McDonald’s breakthrough marketing initiatives, presents a systematic blueprint for resurrecting any brand, and driving it to unprecedented levels of success. Light and Joan Kiddon illuminate their blueprint with specific examples, offering detailed “dos” and “don’ts” for everything from segmentation to R&D, leadership to execution. If you’re in marketing (or anywhere near it) this collection’s techniques can powerfully and measurably improve your performance, starting today! From world-renowned marketing experts Tony Davila, Marc Epstein, Robert Shelton, Monique Reece, Michael Tasner, Larry Light, and Joan Kiddon

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1817

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FT Press

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ISBN 10

0133443116

ISBN 13

9780133443110

The Geometry of Infinite-Dimensional Groups

By: Boris Khesin,Robert Wendt

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The Geometry of Infinite-Dimensional Groups

By: Boris Khesin,Robert Wendt

This monograph gives an overview of various classes of infinite-dimensional Lie groups and their applications in Hamiltonian mechanics, fluid dynamics, integrable systems, gauge theory, and complex geometry. The text includes many exercises and open questions.

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304

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Springer Science & Business Media

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3540772634

ISBN 13

9783540772637

Flip the Switch, Lose the Weight

Proven Strategies to Fuel Your Metabolism and Burn Fat 24 Hours a Day

By: Robert K. Cooper,Leslie L. Cooper

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Flip the Switch, Lose the Weight

Proven Strategies to Fuel Your Metabolism and Burn Fat 24 Hours a Day

By: Robert K. Cooper,Leslie L. Cooper

Explains how to achieve lasting weight loss and build energy stores by permanently triggering the brain's metabolic thermostat and turning off the body's fat-storing reflexes, in a reference that outlines a twenty-minute exercise plan, shares a customizable weight-loss program, and provides more than one hundred recipes. Original.

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451

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Rodale

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1579549802

ISBN 13

9781579549800

How to Become Innovative

By: Tony Davila,Marc Epstein,Robert Shelton,Jonathan M. Cagan,Craig M. Vogel

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How to Become Innovative

By: Tony Davila,Marc Epstein,Robert Shelton,Jonathan M. Cagan,Craig M. Vogel

Making Innovation Work presents a formal innovation process proven to work at HP, Microsoft, and Toyota to help ordinary managers drive top and bottom line growth from innovation. The authors have drawn on their unsurpassed innovation consulting experience -- as well as the most thorough review of innovation research ever performed. They'll show what works, what doesn't, and how to use management tools to dramatically increase the payoff from innovation investments. Learn how to define the right strategy for effective innovation, how to structure an organization to innovate best, how to implement management systems to assess ongoing innovation, how to incentivize teams to deliver, and much more. This book offers the first authoritative guide to using metrics at every step of the innovation process -- from idea creation and selection through prototyping and commercialization. This updated edition refreshes the examples used throughout the book and features a new introduction that gives currency to the principles covered throughout. ¿ For years, Creating Breakthrough Products has offered an indispensable roadmap for uncovering new opportunities, identifying what customers really value, and building products and services that redefine markets -- or create entirely new markets. Now, the authors have thoroughly updated their classic book, adding brand-new chapters on service design and global innovation, plus new insights, best practices, and case studies from both U.S. and global companies. Their new second edition presents: Revolutionary (Apple-style) and evolutionary (Disney-style) approaches to innovation: choosing between them, and making either one work More coverage of Value Opportunity Analysis and ethnography New case studies ranging from Navistar's latest long-haul truck to P+G's reinvention of Herbal Essences, plus updates to existing cases New coverage of the emerging environment of product-service ecosystems Additional visual maps and illustrations that make the book more intuitive and accessible Readers will find new insights into identifying Product Opportunity Gaps that can lead to enormous success, navigating the "Fuzzy Front End" of product development, and leveraging contributions from diverse product teams -- while staying relentlessly focused on their customers' values and lifestyles, from strategy through execution.

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807

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FT Press

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ISBN 10

0133742628

ISBN 13

9780133742626

The Definitive Guide to Effective Innovation (Collection)

By: Tony Davila,Marc Epstein,Robert Shelton,Andy Bruce,David M. Birchall,Luke Williams,Jonathan M. Cagan,Craig M. Vogel

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The Definitive Guide to Effective Innovation (Collection)

By: Tony Davila,Marc Epstein,Robert Shelton,Andy Bruce,David M. Birchall,Luke Williams,Jonathan M. Cagan,Craig M. Vogel

A brand new collection of state-of-the-art guides to business innovation and transformation 4 authoritative books help you infuse innovation throughout everything your business does: not just once, but constantly! This extraordinary collection shows how to make breakthrough, high-profit innovation happen – again and again. Start with the recently updated edition of Making Innovation Work: a formal innovation process proven to help ordinary managers drive top and bottom line growth from innovation. This guidebook draws on unsurpassed innovation consulting experience, and the most thorough review of innovation research ever performed. It shows what works, what doesn’t, and how to use management tools and metrics to dramatically increase the payoff of innovation investments. You’ll learn to define the right strategy for effective innovation; structure organizations, management systems, and incentives for innovation, and much more. Next, Innovation: Fast Track to Success helps you get six key things right about innovation: planning, pipeline, process, platform, people, and performance. You’ll learn how to deeply integrate innovation throughout team structure, so you can move from buzzwords to achievement. Then, in Disrupt: Think the Unthinkable to Spark Transformation in Your Business, frog design’s Luke Williams shows how to start generating (and executing on) a steady stream of disruptive strategies and unexpected solutions. Williams combines the fluid creativity of “disruptive thinking” with the analytical rigor that’s indispensable to business success. The result: a simple yet complete five-stage process for imagining a powerful market disruption, and transforming it into reality that can catch an entire industry by surprise. Finally, in the highly-anticipated Second Edition of Creating Breakthrough Products: Revealing the Secrets that Drive Global Innovation, Jonathan Cagan and Craig Vogel offer an indispensable roadmap for uncovering new opportunities, identifying what customers really value today, and building products and services that redefine (or create entirely new) markets. This edition contains brand-new chapters on service design and global innovation, new insights and best practices, and new case studies ranging from Navistar’s latest long-haul truck to P&G’s reinvention of Herbal Essence. With even more visual maps and illustrations, it’s even more intuitive, accessible, and valuable! From world-renowned business innovation and transformation experts Tony Davila, Marc Epstein, Robert Shelton, Andy Bruce, David Birchall, Luke Williams, Jonathan Cagan, and Craig Vogel

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1873

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FT Press

Published Date

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0133448584

ISBN 13

9780133448580

Anthropologists in the SecurityScape

Ethics, Practice, and Professional Identity

By: Robert Albro

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Anthropologists in the SecurityScape

Ethics, Practice, and Professional Identity

By: Robert Albro

Debate about the role of social scientists in national security environments is being fought with renewed passion. This book provides a foundation for the debate, with accounts of the work of cultural, physical and linguistic anthropologists and archaeologists in governmental and military organizations and the private sector.

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279

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Left Coast Press

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ISBN 10

1611320143

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9781611320145

Bloodsport

When Ruthless Dealmakers, Shrewd Ideologues, and Brawling Lawyers Toppled the Corporate Establishment

By: Robert Teitelman

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Bloodsport

When Ruthless Dealmakers, Shrewd Ideologues, and Brawling Lawyers Toppled the Corporate Establishment

By: Robert Teitelman

The epic battle of the fascinating, flawed figures behind America's deal culture and their fight over who controls and who benefits from the immense wealth of American corporations. Bloodsport is the story of how the mania for corporate deals and mergers all began. The riveting tale of how power lawyers Joe Flom and Marty Lipton, major Wall Street players Felix Rohatyn and Bruce Wasserstein, prominent jurists, and shrewd ideologues in academic garb provided the intellectual firepower, creativity, and energy that drove the corporate elite into a less cozy, Hobbesian world. With total dollar volume in the trillions, the zeal for the deal continues unabated to this day. Underpinning this explosion in mergers and acquisitions -- including hostile takeovers -- are four questions that radically disrupted corporate ownership in the 1970s, whose force remains undiminished: Are shareholders the sole "owners" of corporations and the legitimate source of power? Should control be exercised by autonomous CEOs or is their assumption of power illegitimate and inefficient? Is the primary purpose of the corporation to generate jobs and create prosperity for the masses and the nation? Or is it simply to maximize the wealth of shareholders? This battle of ideas became the "bloodsport" of American business. It set in motion the deal-making culture that led to the financialization of the economy and it is the backstory to ongoing debates over competitiveness, job losses, inequality, stratospheric executive pay, and who "owns" America's corporations.

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425

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PublicAffairs

Published Date

ISBN 10

1610394143

ISBN 13

9781610394147

Black Ops, Vietnam

The Operational History of MACVSOG

By: Robert M Gillespie

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Black Ops, Vietnam

The Operational History of MACVSOG

By: Robert M Gillespie

During the Vietnam War, the Military Assistance Command, Vietnam Studies and Observations Group (MACVSOG) was a highly-classified, U.S. joint-service organization that consisted of personnel from Army Special Forces, the Air Force, Navy SEALs, Marine Corps Force Reconnaissance units, and the CIA. This secret organization was committed to action in Southeast Asia even before the major build-up of U.S. forces in 1965 and also fielded a division-sized element of South Vietnamese military personnel, indigenous Montagnards, ethnic Chinese Nungs, and Taiwanese pilots in its varied reconnaissance, naval, air, and agent operations. MACVSOG was without doubt the most unique U.S. unit to participate in the Vietnam War, since its operational mandate authorized its missions to take place “over the fence” in North Vietnam, Laos, and Cambodia, where most other American units were forbidden to go. During its nine-year existence it managed to participate in most of the significant operations and incidents of the conflict. MACVSOG was there during the Gulf of Tonkin incidents, during air operations over North Vietnam, the Tet Offensive, the secret bombing of and ground incursion into Cambodia, Operation Lam Son 719, the Green Beret murder case, the Easter Invasion, the Phoenix Program, and the Son Tay POW Raid. The story of this extraordinary unit has never before been told in full and comes as a timely blueprint for combined-arms, multi-national unconventional warfare in the post-9/11 age.Unlike previous works on the subject, Black Ops, Vietnam is a complete chronological history of the unit drawn from declassified documents, memoirs, and previous works on the subject, which tended to focus only on particular aspects of the unit’s operations.

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322

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Naval Institute Press

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ISBN 10

1612510647

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9781612510644

A Global Church History

The Great Tradition through Cultures, Continents and Centuries

By: Steven D. Cone,Robert F. Rea

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A Global Church History

The Great Tradition through Cultures, Continents and Centuries

By: Steven D. Cone,Robert F. Rea

How did the Christian Church originate, what journeys has it taken over two millennia, and how did it come to exist in its present, myriad forms? The answers to these questions form a tapestry of history that reaches from first century Palestine to the ends of the earth. This volume tells this rich story from an ecumenical perspective, drawing on both Eastern and Western historic sources in exploring the rise of Eastern Orthodoxy; the church across Asia, Africa, and the Americas; and the reformations of the Western Church; including the diversity of contemporary voices. The work benefits from many pedagogical features: - boxed text sections identifying central figures and points of debate - study questions for each chapter - chapter summaries - maps --charts --index Supplemented by over 400 illustrations, this book embraces the universality of historic and current Christianity, creating a single and comprehensive volume for students of Church history and systematic theology.

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902

Publisher

Bloomsbury Publishing

Published Date

ISBN 10

0567673057

ISBN 13

9780567673053

Book's by Robert Simons

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