Strategic Issues Management explores the strategic planning options that organizations can employ to address crucial public policy issues, engage in collaborative decision making, get the organization s house in order, engage in tough defense and smart offense, and monitor opinion changes that affect public policy. In this fully updated Second Edition, authors Robert L. Heath and Michael J. Palenchar offer practical, actionable guidance that readers can apply to organizations from large Fortune 500 companies to nongovernmental organizations and start-up high tech companies.
This is a comprehensive and detailed examination of the field, which reviews current scholarly literature. This contributed volume stresses the role PR plays in building relationships between organizations, markets, audiences and the public.
The Encyclopedia of Public Relations explores the evolution of the Public Relations field, with examples from history describing events, changing practices, and the key figures who developed and expanded the profession. This two-volume set is the first and most authoritative compilation of the subject and is a must-have for any library serving patrons in business, communication, and journalism. The encyclopedia explores key challenges facing the profession of public relations and its practitioners, such as earning the trust and respect of critics and the general public. These volumes go into great depth about such ethical policies and challenges. The Public Relations Society of America (PRSA) operates under a specific code of ethics—full details of which are included in an appendix.
Human Communication Theory and Research introduces students to the growing body of theory and research in communication, demonstrating the integration between the communication efforts of interpersonal, organizational, and mediated settings. This second edition builds from the foundation of the original volume to demonstrate the rich array of theories, theoretical connections, and research findings that drive the communication discipline. Robert L. Heath and Jennings Bryant have added a chapter on new communication technologies and have increased depth throughout the volume, particularly in the areas of social meaning, critical theory and cultural studies, and organizational communication. The chapters herein are arranged to provide insight into the breadth of studies unique to communication, acknowledging along the way the contributions of researchers from psychology, political science, and sociology. Heath and Bryant chart developments and linkages within and between ways of looking at communication. The volume establishes an orientation for the social scientific study of communication, discussing principles of research, and outlining the requirements for the development and evaluation of theories. Appropriate for use in communication theory courses at the advanced undergraduate and graduate level, this text offers students insights to understanding the issues and possible answers to the question of what communication is in all forms and contexts.
Today's Public Relations' works to redefine the teaching of public relations by discussing its connection to mass communication, but also linking it to its rhetorical heritage.
In this fully updated Fourth Edition of Effective Crisis Communication, three of today’s most respected crisis/risk communication scholars provide the latest theories and innovative approaches for handling crisis. Unlike other crisis communication texts, this acclaimed book answers the question, "what now?" and explains how organizations can create the potential for opportunity, renewal, and growth through effective crisis communication. Authors Robert R. Ulmer, Timothy L. Sellnow, and Matthew W. Seeger provide guidelines for taking the many challenges that crises present and turning those challenges into opportunities. Practical lessons and in-depth case studies highlight successes and failures in dealing with core issues of crisis leadership, including managing uncertainty, communicating effectively, understanding risk, promoting communication ethics, enabling organizational learning, and producing renewing responses to crisis. New to the Fourth Edition: New and updated examples and case studies include diverse cases from recent headlines such as SeaWorld’s reaction to Blackfish, the United Airlines debacle, and the Flint Water Crisis. Updated theories and references throughout provide readers with the latest information for effective crisis communication.
Human Communication Theory and Research introduces students to the growing body of theory and research in communication, demonstrating the integration between the communication efforts of interpersonal, organizational, and mediated settings. This second edition builds from the foundation of the original volume to demonstrate the rich array of theories, theoretical connections, and research findings that drive the communication discipline. Robert L. Heath and Jennings Bryant have added a chapter on new communication technologies and have increased depth throughout the volume, particularly in the areas of social meaning, critical theory and cultural studies, and organizational communication. The chapters herein are arranged to provide insight into the breadth of studies unique to communication, acknowledging along the way the contributions of researchers from psychology, political science, and sociology. Heath and Bryant chart developments and linkages within and between ways of looking at communication. The volume establishes an orientation for the social scientific study of communication, discussing principles of research, and outlining the requirements for the development and evaluation of theories. Appropriate for use in communication theory courses at the advanced undergraduate and graduate level, this text offers students insights to understanding the issues and possible answers to the question of what communication is in all forms and contexts.
Although Robert Morris (1734-1806), "the Financier of the American Revolution," was a signer of the Declaration of Independence, the Articles of Confederation, and the Constitution, a powerful committee chairman in the Continental Congress, an important figure in Pennsylvania politics, and perhaps the most prominent businessman of his day, he is today least known of the great national leaders of the Revolutionary era.This oversight is being rectified by this definitive publication project that transcribes and carefully annotates the Office of Finance diary, correspondence, and other official papers written by Morris during his administration as superintendent of finance from 1781 to 1784.
Regulation shapes all aspects of America's fragmented health care industry, from the flow of dollars to the communication between physicians and patients. It is the engine that translates public policy into action. While the health and lives of patients, as well as almost one-sixth of the national economy depend on its effectiveness, health care regulation in America is bewilderingly complex. Government agencies at the federal, state, and local levels direct portions of the industry, but hundreds of private organizations do so as well. Some of these overseers compete with one another, some conflict, and others collaborate. Their interaction is as important to the provision of health care as are the laws and rules they implement. Health Care Regulation in America is a guide to this regulatory maze. It succinctly recaps the past and present conflicts that have guided the oversight of each industry segment over the past hundred years and explains the structure of regulation today. To make the system comprehensible, this book also presents the sweep of regulatory policy in the context of the interests, values, goals, and issues that guide it. Chapters cover the process of regulation and each key area of regulatory focus - professionals, institutions, financing arrangements, drugs and devices, public health, business relationships, and research. In a uniquely American way, the system thrives on confrontation between competing interests but survives by engendering compromise. Robert Field shows that health care regulation is an inexorable force that nurtures as well as restricts the enterprise of American health care. For the student, practitioner, executive, policy analyst, or concerned citizen, this book is an invaluable guide to the policy, politics, and practice of an industry that directly touches us all.
The poet George Barker was convinced that his biography could never be written. 'I've stirred the facts around too much,' he told Robert Fraser. 'It simply can't be done.' Eliot wrote of his 'genius'. Yeats thought him the most interesting poet of his generation. Dylan Thomas envied his power over women. War trapped him in Japan. In America he conducted one of the most celebrated love affairs of the century. He fathered fifteen children in several countries, three during one battle-torn summer. By the 1950s he was the toast of Soho. Barker was Catholic and bohemian, frank and elusive, tender and boisterous. In Eliot's phrase, he was 'a most peculiar fellow.' Robert Fraser's biography offers both a portrait of a talented, tormented and irresistibly entertaining man, and a broad cultural landscape. Around the central figure cluster painters like Francis Bacon, Lucian Freud, Johnny Minton and the 'Roberts' Colquhoun and MacBryde; writers such as Dylan Thomas, Walter de la Mare and Elizabeth Smart, whose By Grand Central Station I Sat Down and Wept hymns their liaison; the lugubrious humorist Jeffrey Bernard. After closing time at the Colony Room, Minton declared, they had to sweep up the jokes.
Written and edited by leading physicians, Breastfeeding: A Guide for the Medical Profession, 9th Edition, offers comprehensive, dependable information and guidance in this multifaceted field. Award-winning author and co-founder of the Academy of Breastfeeding Medicine, Dr. Ruth Lawrence, and her son, Dr. Rob Lawrence, ensure that you’re brought fully up to date on everything from basic data on the anatomical, physiological, biochemical, nutritional, immunological, and psychological aspects of human lactation, to the problems of clinical management of breastfeeding—all in a highly readable, easily accessible desk reference. Helps you make appropriate drug recommendations, treat conditions associated with breastfeeding, and provide thoughtful guidance to the breastfeeding mother according to her circumstances, problems, and lifestyle. Includes numerous charts and tables throughout, with an emphasis on the scientific, chemical, and physiological underpinnings of breastfeeding. Appendices contain additional charts and tables, including the complete collection of clinical protocols on breastfeeding and human milk from the Academy of Breastfeeding Medicine. Features new chapters on breast conditions and their management in the breastfeeding mother, breastfeeding and chest-feeding for LGBTQ+ families, breastfeeding during disasters, and establishing a breastfeeding practice or academic department. Provides significant updates on physiology and biochemistry of lactation; medications and herbal preparations in breast milk; transmission of infectious disease through breast milk; allergy and its relationship with breastfeeding, exposure, and avoidance; premature infants and breastfeeding; and practical management of the mother-infant nursing couple. Offers authoritative and fresh perspectives from new associate editors: neonatologist Dr. Larry Noble, obstetrician Dr. Alison Stuebe, and pediatrician and lactation specialist Dr. Casey Rosen-Carole. Covers patient-centered counseling, the cellular composition of human breast milk, microbiota of the breast and human milk, and the multifunctional roles of human milk oligosaccharides (HMOs)
The design of every aspect of the urban landscape-from streets and sidewalks to green spaces, mass transit, and housing-fundamentally influences the health and safety of the communities who live there. It can affect people's stress levels and determine whether they walk or drive, the quality of the air they breathe, and how free they are from crime. Changing Places provides a compelling look at the new science and art of urban planning, showing how scientists, planners, and citizens can work together to reshape city life in measurably positive ways.
This new edition includes more links, connections, and transitions to provide better unity between chapters, making it easier for readers to draw comparisons between and among ethnic groups on specific issues.
This provocative volume offers an enlightening look at mental health consultation as a preventive service. To enhance the prospects of consultation being preventive, consultation is defined as an ecological enterprise. Although attention is given to outcomes, process is the key in this book. This beneficial volume presents ten valuable principles to guide the work of a consultant, plus case studies representing different topics--self-esteem of high school students in rural Oregon, child abuse prevention in a rural and urban setting in Iowa, a junior high school consolidation in Maryland, and preventive services for Lutheran congregations in Minnesota. Each of the authors of the four case examples in their actual consultation and in their descriptions of their consultation have extended and elaborated what it means to think ecologically. Following an unusual format, the comments from the recipients of the interventions described in the case studies have been included as a reminder that prevention, in its truest spirit, involves partnerships, that “subjects” or “consultees” have feelings and opinions about their participation, and that subjective data are as important as objective data.
This new book takes a detailed look at different disciplines as they relate to prevention. Authors examine how a multidisciplinary approach to prevention can refine and increase the effectiveness and comprehensiveness of the field. Given the complexity of the problems facing society today, many professionals are recognizing the strong need for collaborative efforts in the area of prevention. Prevention: Toward a Multidisciplinary Approach will help you gain a clearer perspective of this need and will provide invaluable insights into the intitial steps required for successful collaboration.
The authors summarize and synthesize research on the selection and presentation of data pertinent to public health and provide practical suggestions, based on this research summary and synthesis, on how scientists and other public health practitioners can better communicate data to the public, policy makers and the press.
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