Fear gripped their souls as the roaring waves of the angry sea relentlessly pounded their ship. Carsten Schuck, clinging to his wife and children, prayed that they would live to see the beautiful new America. Surely God did not bring them this far to drown in the belly of the boat. Thousands of his countrymen had made this journey before him. America was calling him with a chance for freedom, opportunity, territory to explore, and a new beginning for his children with a future full of promise. 'We must survive! God, please keep us safe!' he cried. Little did Carsten know that fleeing to America was just the beginning of the many hardships, heartaches, harsh realities, and tender, rewarding moments that his family would face as they reestablished themselves in a new land. He and his descendants would help forge the way and be a part of creating the greatest country in the world. Based on the true story of coauthor Robert L. Shook's ancestors, A Journey in Courage captures the incredible legacy of the Schuck family, a family connected by their faith in God and their deep love for their country and one another. This fascinating account will treat you to a remarkable three-dimensional trip through time and leave a lasting impression on your heart.
Learn how Roger Newton, the co-discoverer of Lipitor, made an internal sale against all odds that championed the world's all-time best-selling drug. Meet Mark Roesler, CEO of CMG Worldwide, a firm that represents Elvis Presley, James Dean, Marilyn Monroe and hundreds of other departed celebrities. Gain valuable advice from storytellers Martin Shafiroff, America’s number-one financial advisor; Bob LaMonte, a super sports agent who specializes in representing NFL head coaches; Dave Liniger,CEO of RE/MAX... It doesn’t matter if you’re a novice, a seasoned professional, or a high-powered CEO—your success depends on how well you sell your product, your service, your idea, yourself. Seasoned salesmen Robert L. Shook and Barry Farber interviewed top salespersons across a variety of industries and have written a collection of fascinating stories, each offering a lesson, valuable insight, or nugget of wisdom that will enhance your selling skills and boost your sales production. As you read these first-person narratives, you will feel as if they are talking directly to you, revealing valuable details behind their greatest sales moves, and imparting priceless lessons on how to sell your way to success. Most important, you can put their valuable insights to immediate use to boost your career.
Straightforward secrets and strategies for salespeople who want to join the winning top 5 percent of the sales force •Get your foot in the door •Control the sale without manipulation •Create a sense of urgency •Let the buyer participate •Learn the crucial subtleties of an aggressive approach •Target the biggest sales •Sell abroad And much more For many companies, 20 percent of their sales force generates 80 percent of their sales volume. In this hands-on guide, Robert L. Shook, a master salesman, teaches the high-pressure strategies that mean the difference between a super seller and a salesperson. The methods spelled out in this book describe what it takes to be in the elite 5 percent. In Hardball Selling, Shook inspires all salespeople to dare to be different and master hard selling without browbeating or offending customers. Shook spent 17 years in the trenches perfecting his successful strategies. Using the four basic principles of hardball selling, he guides you through all the steps, from getting past the "gatekeeper" to the single-minded tactics necessary to close a sale. "Shook's Hardball Selling is provocative and controversial—and filled with wonderful selling tips. I highly recommend it to every salesperson."—Martin D. Shafiroff, the world's No. 1 stockbroker
In Heart & Soul, Shook takes readers on heartwarming journeys through some of America's most successful companies: •Mary Kay (Dallas), whose primary focus has always been to be a vehicle for women's success and independence in a world that often supports neither; the company now has more than 2 million women working toward their dreams in 37 countries •DaVita (Los Angeles/Denver), dedicated to becoming the world's best dialysis company. America's number-one provider of dialysis treatment, DaVita treats its patients and employees like family members. •InRETURN (Cincinnati), a company that intentionally employs those with brain injuries and other neurological challenges •World Wide Technology (St.Louis), the largest African-American–owned business in the nation, which thrives on biblical principles of fairness and caring •Starkey Laboratories (St.Paul/Minneapolis), whose employees travel to remote places to provide more than 50,000 hearing aids to the poor To the employees of these companies, success is measured by the good they accomplish in the world. However, profiting and caring aren't mutually exclusive—these companies demonstrate how any company of any size can do both.
America’s best salespeople, from businesses spanning IBM to Mary Kay Cosmetics, take you along on the perfect sales presentation. There’s much more to superselling than just showing a great product. Sales presentations that consistently get results are subtle blends of skill, performance, and manipulation. It’s a craft that’s almost magical—but a craft that can be learned. Now, five of the top salespeople in America—Martin Shafiroff, Betty C. Hardeman, Joe Gandolfo, Mary Kay Ash, and Buck Rodgers— distill lifetimes of sales expertise into a step-by-step guide that can help you succeed, regardless of the product or service you’re selling. You’ll watch as a fictional character—representing the combined experience of these five leading sales pros—conducts the perfect presentation: from getting past a secretary on the phone to turning a recalcitrant executive into an eager new customer. Then you’ll hear detailed commentary from each of the five experts on subjects including: • Doing your homework beforehand • Creating initial interest • Fact finding • Presenting the product • Controlling—and assuming—the sale • Overcoming objections • Closing the sale • Servicing the customer The Perfect Sales Presentation shows you dozens of techniques in action that can make your presentations more effective—and more lucrative. In a world that is ever more competitive, here is practical sales advice from the best: your personal edge that can help get you to the top—and keep you there.
An expert in market forecasting identifies 15 major trends that are changing American business, and shows entrepreneurs and corporate managers how to capitalize on them.
An indispensable volume that shows how to succeed in business by using the Bible and its lessons as a source of inspiration and guidance n 1990, David L. Steward founded his company, Worldwide Technology, Inc., on a shoestring budget and borrowed money, well aware of the high-risk nature of the venture he was undertaking. Despite the fact that he was a novice entrepreneur, he was certain he would succeed. Steward believed intensely that God wouldn't let him down. Doing Business by the Good Book shares the inspiring lessons culled straight from the Bible, that Steward used to build his privately held billion-dollar company into a global information technology enterprise.
A bestselling author offers tips, strategies, and examples from his successes on how to become the best salesperson. The psychological and interpersonal aspects of selling are timeless, and Shook's very basic advice should be welcomed by a new generation of professional salespersons.--Booklist.
It’s the business of saving lives. Miracle Medicines goes behind the scenes of the pharmaceutical industry and into the high-security laboratories to tell the stories of the men and women---chemists, physiologists, medical and clinical researchers, engineers---who have chosen to toil for years in the lab in order to transform scientific theories into new lifesaving medicines. You’ll witness the day-to-day labors, victories and defeats of the dedicated professionals who are waging a war against the diseases that still plague mankind. From the confines of their laboratories, these pharmaceutical adventurers explore unknown territories in health and science. Miracle Medicines reveals what really happens during the long and uncertain journey that each new drug and its creators must endure from theory, to research, to testing and, finally, FDA approval and delivery to the public. It’s a very human story within the context of fascinating scientific innovation. Through first hand interviews you’ll also meet the patients who benefit from these manmade miracles and learn how, within their bloodstreams, an ongoing battle is raging. The drugs profiled are: Advair: GlaxoSmithKline’s revolutionary asthma medication, the first packaged as both a control and emergency drug. Gleevec: The Novartis’ chronic myeloid leukemia treatment born from decades of medical research in a field of study that was once considered hopeless. Humalog: Eli Lilly’s reinvention of insulin to control diabetes has been described as being better than nature Lipitor: Pfizer’s miracle antidote for high cholesterol that was nearly lost to the pharmaceutical vaults and has since become the world’s top-selling medicine. Norvir: Abbott’s contribution to the fight against HIV that nearly erases all traces of the disease from the bloodstream and prolongs the life of patients. Remicade: Created for the treatment of Crohn’s disease, rheumatoid arthritis and other Immune Mediated Inflammatory Diseases, Johnson & Johnson’s revolutionary biomedicine was developed from technology that once was only found in science fiction. Seroquel: AstraZeneca’s treatment for both schizophrenia and bipolar mania that has given millions of psychiatrics a new lease on life. This compelling and truth-revealing book will forever change the way you view the medicines in your medicine cabinet, and the people who create them.
Here is a lifetime personal finance program with explanations and examples on capital investments, real estate, insurance, corporate bonds, stocks and annuities. The authors define the benefits from divided ownership of property within the family, how to calculate estate taxes, and more.
Now in full color, the #1 text spanning the fields of public health and preventive medicine brings you fully up to date on the issues and topics you need to know A Doody's Core Title for 2023! Maxcy-Rosenau-Last Public Health and Preventive Medicine has been updated and revised for the first time in more than a decade. This highly anticipated and extensive edition provides the most current information and insights available on evidence-based public health and preventive medicine, from basic methodologies of public health to principles of epidemiology and infection control to environmental toxicology to global health. The most comprehensive resource of its kind, Maxcy-Rosenau-Last Public Health and Preventive Medicine is the clear choice for anyone seeking a career in public health. Features: • Edited and written by a who's who of global experts • 384 photos and illustrations • New full-color format and improved artwork • Significantly expanded coverage of diseases and preventive methods common in international markets • Greater use of tables and summary lists for easier reading and retention
Following his bestselling debut, Before I Wake, Robert J. Wiersema returns with this exquisitely plotted blend of supernatural thriller and domestic drama. For novelist Christopher Knox, getting up early every morning to write isn’t bringing him the sense of fulfillment it once did. It’s been ten years since his first novel was published, to some acclaim, and he’s hit a wall in trying to write his next. His marriage to Jacqui isn’t doing much better, and it’s been months since he’s slept anywhere but his office above the detached garage. The part of Chris’s life that is going well, and brings him easy joy, is his relationship with his eleven-year-old son, David. While Chris may not make it to all of his son’s ball games, their nightly ritual of reading together at bedtime not only helps David overcome his struggles with reading, but is a calm within the storm for them both, when their days are so full of challenges. And what better way for a novelist to connect with his child than through their mutual love of books, and a bedtime story routine as unwavering as Chris’s love for his son. When Chris comes across a book by one of his favourite childhood authors in a local used bookstore, he knows it will be the perfect gift for David’s birthday. To the Four Directions is not one Chris has read before, but he knows that Lazarus Took’s adventurous, magical stories of young heroes and other realms would be just the thing for David, as they were for him. David is less than thrilled to receive a book he’s never heard of before, however – he’d been hoping for The Lord of the Rings – and Jacqui is quick to see it as yet another sign of Chris’s detachment from David’s life. But once they start reading the novel together, David is completely enthralled, to the extent that he truly cannot put the book down. The story, of a young peasant boy who is plucked from his home by castle guards and sent on a quest for a mysterious Sunstone, makes David feel like he is right there, in the action. Even after his parents have to take the book away from him, he can’t help but sneak it back to his room. As David is reading alone that night, he suffers an inexplicable seizure and falls into a state of unconsciousness. Doctors perform a barrage of tests, but cannot determine what’s wrong. And as David’s seizure recurs every night, his father learns that only one thing will calm it: being read to from his strange new book. True to his nature, as someone with an inherent belief in the power of words, Chris becomes convinced that the secret of David’s collapse lies within the pages of To the Four Directions. After failed attempts to find out more about Lazarus Took from his estate, Chris traverses the continent in search of the truth. Meanwhile, David wakes up within the story he has been reading – as the boy he has been reading about – and finds himself facing perils unimaginable, in a world that he soon realizes was created to capture the hearts and souls of children like him. Because he’s not alone as he takes over the hunt for the Sunstone, but accompanied by those boys who have come before him. And as the quests of father and son lead them toward a fateful collision of worlds, David realizes that while he’s not the first to fall victim to the book’s horrific spell, perhaps he can prove himself strong enough to be the last.
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