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Managing Your Business

A Practical Guide

By: Irenee Dondjio,Robert Haafst

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Managing Your Business

A Practical Guide

By: Irenee Dondjio,Robert Haafst

A comprehensive and hands-on textbook, Managing Your Business provides a wide range of models and theories to support the decision making process in strategic management. With comprehensive coverage of all business units and company departments, the book starts at the basics and foundations of marketing. It subsequently delves into internal and external business strategies, explores and discusses the financial essentials, and ends with a thorough analysis on the matter of export. Written in a fluent and accessible style, this textbook is essential reading for undergraduate students across economics, management and marketing. The practical focus ensures that the book is also useful reading for managers of small and medium-sized enterprises.

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Age

Page Count

291

Publisher

Taylor & Francis

Published Date

ISBN 10

1000035956

ISBN 13

9781000035957

Managing Your Business

A Practical Guide

By: Irenee Dondjio,Robert Haafst

Write a review Read reviews Take a Quiz Solve Book Puzzle

Managing Your Business

A Practical Guide

By: Irenee Dondjio,Robert Haafst

A comprehensive and hands-on textbook, Managing Your Business provides a wide range of models and theories to support the decision making process in strategic management. With comprehensive coverage of all business units and company departments, the book starts at the basics and foundations of marketing. It subsequently delves into internal and external business strategies, explores and discusses the financial essentials, and ends with a thorough analysis on the matter of export. Written in a fluent and accessible style, this textbook is essential reading for undergraduate students across economics, management and marketing. The practical focus ensures that the book is also useful reading for managers of small and medium-sized enterprises.

Average ratings

N/A

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0%

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0%

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0%

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0%

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0%

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Age

Page Count

391

Publisher

Routledge

Published Date

ISBN 10

1000036057

ISBN 13

9781000036053

Book's by Robert Haafst

Managing Your Business

Managing Your Business

Managing Your Business

Managing Your Business

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