This is the eBook version of the printed book. This Element is an excerpt from The Truth About Making Smart Decisions (9780132354639) by Robert E. Gunther. Available in print and digital formats. Why even the wrong decision is better than none at all! A Swiss army unit was hopelessly lost during survival maneuvers in the Alps. It was cold. They had limited food. Then a soldier found a map. They followed it and found base camp. Later, they discovered it was a map of the Pyrenees, not the Alps. If they hadn’t found it, they might’ve spent days waiting for help. Instead, they walked out. When all else fails, do something!
This is the eBook version of the printed book. This Element is an excerpt from The Truth About Making Smart Decisions (9780132354639) by Robert E. Gunther. Available in print and digital formats. How to boil knowledge down to its essence--and then act on it! Michael Pollan boils down his nutritional advice to this: “Eat food. Not too much. Mostly plants.” Then, he recommends against eating anything our great-great-grandmother wouldn’t have eaten. Pollan offers a simple heuristic that distills three decades of research on food and nutrition into actionable principles. In dealing with complex issues, a simple heuristic for decision making can keep you from being overwhelmed by data....
Praise for The Truth About Making Smart Decisions “The Truth About Making Smart Decisions offers a truly valuable and entertaining journey through the complex terrain of decision making. Robert Gunther combines a writer's gift of the pen with a keen understanding of human nature, drawing upon his own experiences, business anecdotes, and vignettes from other walks of life. His selection of traps, insights, and truths are edifying as well as amusing, and many readers will recognize themselves as he exposes our weaknesses, and occasional brilliance, as we carve the trajectory of our life one decision after the next.” Paul J. H. Schoemaker, Ph.D., coauthor of Decision Traps and Winning Decisions “Robert Gunther crystallizes years of expertise and insight in business writing into a book on probably life’s most important matter: decision making. How do you do it and how do you do it much better? He offers many tools to organize the mind and maximize your ability to be a leader and money maker.” Rick Rickertsen, Managing Partner of Pine Creek Partners and author of The Buyout Book and Sell Your Business Your Way “We make decision errors predictably, and Robert Gunther offers fifty ways of taking decisions more intelligently. The Truth About Making Smart Decisions is a concise and actionable guide for what to consider when facing critical choice points.” Michael Useem, Ph.D., Wharton Professor of Management and author of The Go Point: When It’s Time to Decide “If you think decision making is cut and dried, this book will make you think again. In The Truth About Making Smart Decisions, Robert Gunther offers challenging insights on how factors from sleep to intuition to emotions to mental models affect the quality of our decisions. He urges readers to take a broader view and raises issues that anyone should consider in making smarter decisions.” Yoram (Jerry) Wind, Ph.D., The Lauder Professor and Wharton Professor of Marketing, and coauthor of The Power of Impossible Thinking Everything you need to know to make smarter, better decisions—in business and in life! • The truth about learning from your mistakes and those of others • The truth about how sleep can help you make better decisions • The truth about the power of acting decisively This book brings together 50 powerful “truths” about making better decisions: real solutions for the tough challenges faced by every decision-maker, in business and in life. You'll discover how to systematically prepare to make better decisions...how to get the right information, without getting buried in useless data...how to minimize your risks, and then act decisively...how to handle your emotions...make better group decisions...profit from mistakes...and a whole lot more. This isn't "someone's opinion": it's a definitive, evidence-based guide to effective decision-making...a set of bedrock principles you can rely on no matter what kind of decisions you make!
This is the eBook version of the printed book. This Element is an excerpt from The Truth About Making Smart Decisions (9780132354639) by Robert E. Gunther. Available in print and digital formats. Get serious about your decision-making by transforming your choices from “abstract” to “concrete.” Get real. If you want to consider a decision seriously, move it from an abstract idea to a concrete reality. When motorists were asked about buying cleaner gasoline “in the abstract,” they were all for it, but when it came down to paying extra at the pump, that was different. Making decisions more concrete will change the way you approach them.
This is the eBook version of the printed book. This Element is an excerpt from The Truth About Making Smart Decisions (9780132354639) by Robert E. Gunther. Available in print and digital formats. How to combine knowledge and intuition to consistently make better decisions. I recently kayaked down the Grand Canyon. There are scorpions and 14 different kinds of rattlesnakes, cliffs and rocks that can break limbs, and some of the West’s biggest water. That trip offered plenty of ways to be injured or killed. But what actually almost killed me had nothing to do with the risks I’d identified before I left. It was a simple toe infection....
This is the eBook version of the printed book. This Element is an excerpt from The Truth About Making Smart Decisions (9780132354639) by Robert E. Gunther. Available in print and digital formats. Understand the real impact of stress on your decision-making–so you can use it to your advantage and avoid falling victim to it. Samuel Johnson once said, “When a man knows he is to be hanged in a fortnight, it concentrates his mind wonderfully.” This can also be true in critical, time-sensitive decisions. The fight-or-flight response kept human beings out of the jaws of saber-tooth tigers and helps jet fighter pilots pull out of a crash. Decision making can improve under stress, up to a point. But, past that point....
This is the eBook version of the printed book. This Element is an excerpt from The Truth About Making Smart Decisions (9780132354639) by Robert E. Gunther. Available in print and digital formats. Get serious about your decision-making by transforming your choices from “abstract” to “concrete.” Get real. If you want to consider a decision seriously, move it from an abstract idea to a concrete reality. When motorists were asked about buying cleaner gasoline “in the abstract,” they were all for it, but when it came down to paying extra at the pump, that was different. Making decisions more concrete will change the way you approach them.
Selected by IBM Competitive Edge Book Club Selection. "The beauty of this book on top of its life-saving timeliness is its capacity to give the reader concrete steps to live the good life and enjoy it. The book made me understand that work can be more fun than fun.” –Warren Bennis, Ph.D., University Professor, University of Southern California, coauthor, Judgment: How Great Leaders Make Winning Calls and Transparency: How Leaders Create a Culture of Candor Change. It’s your job. It just won’t stop. It’s relentless. It keeps coming at you like never-ending rapids in a permanent whitewater river. Change will burn you out if you don’t learn how to handle it. This book is not, however, about mere survival. It is about thriving amidst the challenges of your permanent whitewater world at work. •Protect your career, improve your resilience, and seize the opportunities in turbulent times •Take charge, learn to pace yourself, set your own course, and lead others in ad-hoc teams •Ride the rapids and rediscover play and adventure in today’s demanding work environment •Learn from research and the experiences of hundreds of professionals in industries from energy to telecommunications to financial services to health care There’s nothing abstract or cute about the way this book talks about change: This is practical, grounded knowledge for managing your life in a business world that’s churning with change. Gregory Shea, Ph.D. and Robert Gunther show how to keep your working life on course instead of being pushed beyond your limits...find fun and fulfillment...regroup and rebound from failure...protect yourself from events you can’t predict...take charge of your life, an your future!
150 powerful bite-size solutions for improving every decision you make! Three full books of practical guidance for making smarter, better decisions — in business, and in life! Discover how to learn and profit from your mistakes… minimize your risks, and act more decisively… make choices that help your organization thrive in change… make negotiating decisions that lead to win-win solutions and enduring business relationships… and much more! From world-renowned leaders and experts, including Robert E. Gunther, William S. Kane, and Leigh Thompson
150+ secrets of exceptional personal performance: how to present confidently, negotiate successfully, and make smarter decisions--anywhere, anytime! Three full books of proven solutions for supercharging personal performance! Prepare for any audience, negotiation, or decision…compel attention and motivate action…manage anxiety or anger…use nonverbal communication…negotiate with people you love (or hate)…build (or repair) trust…make decisions with imperfect data…and much more! From world-renowned leaders and experts, including James O'Rourke, Leigh L. Thompson, and Robert E. Gunther.
Master Powerful Ways to Find Purpose, Fulfillment, and Greatness at Work! Four great books show you how to find purpose, fulfillment, and greatness at work--no matter where you work or how fast your workplace is changing! Imagine the leaders of one of New York’s top real-estate firms coming together every Monday morning to hear…the moral and spiritual thoughts of a Rabbi. Wouldn’t you like to hear the paths Alan Lurie traced for his listeners, how he helped them bring together their spiritual and business lives, the sacred and the profane? Five Minutes on Mondays compiles these talks for the first time, sharing Lurie’s deep and profound inspiration on the challenges we all face--at work and in life. Lurie draws on millennia of philosophy, theology, and science to help us answer our deepest questions, comfort our deepest yearnings, and become better people: more connected to each other and to the Greater Purpose. Next, in Touchdown! Achieving Your Greatness on the Playing Field of Business (and Life), Dr. Kevin Elko shows how to build your success one brick at a time…so when it happens, it happens huge. America’s #1 performance consultant, Elko shares all he’s learned working with legendary athletes such as Emmitt Smith, championship coaches like Nick Saban, and thousands of the world’s top businesspeople. If you’re good, he’ll make you great. If you’re great, he’ll make you the best! Next, Four Secrets to Liking Your Work offers the first practical, start-to-finish program for transforming your work life: all the tools, tricks, ideas, examples, and proven research you need to make your work life more fulfilling and joyful, wherever you work--starting right now. Finally, in Your Job Survival Guide: A Manual for Thriving in Change, Gregory Shea, Ph.D., and Robert Gunther help you thrive amidst the challenges of your permanent “whitewater world” of change at work. Drawing on extensive research, they show how to protect your career, improve your resilience, and rediscover play and adventure as you “ride the workplace rapids.” From inspirational business leaders, trainers, and authors, including Alan Lurie, Kevin Elko, Edward Muzio, Deborah Fisher, Erv Thomas, Gregory Shea, and Robert Gunther
A brand new collection of state-of-the-art tools for making better business decisions… 4 authoritative books bring together hundreds of bite-size, easy-to-use techniques for optimizing every business decision, choice, interaction, and negotiation! Your decisions drive your business performance and determine your career success. Whether you’re collaborating, leading, negotiating, or persuading, those decisions must be consistently sharp – and this 4 book collection will help you sharpen every decision you make. Start with Robert Gunther’s The Truth About Making Smart Decisions: 50 powerful bite-size “truths” about making better real-world decisions when it matters most. Gunther shows how to systematically prepare to make better decisions... get the right information, without getting buried in useless data... minimize risks and then act decisively... handle emotions... make better group decisions... profit from mistakes... and much more. Next, William S. Kane focuses on the decision to change – and to lead change. In The Truth About Thriving in Change, Kane shares 49 powerful decision-making “truths” about change leadership: which skills you need most, and how to develop them... how to lead change without eroding commitment or productivity... why you must start fast, and “run before you walk”... when to persuade, when to educate, and when to “use force”... how to create the right cultural framework for successful change, and more. Next, Leigh Thompson’s The Truth About Negotiations helps you optimize every decision associated with successful negotiations. Thompson provides realistic game plans that work in any scenario, showing how to create win-win deals by leveraging carefully collected information. Learn how to prepare quickly and efficiently… handle imperfect negotiating situations… establish trust with someone you don’t yet trust… recognize when to walk away. Thompson guides through planning strategy, identifying your “best alternative to a negotiated agreement,” making the right first offer to control the process, resolving difficult disputes, and achieving the goals that matter most. Finally, in The Truth About Getting the Best From People, Second Edition, Martha Finney turns to day-to-day management decision-making, offering 60+ powerful techniques -- including new ways to persuade, manage virtual teams, overcome unconscious decision-making biases, and identify/cultivate high performers. These four books offer definitive, evidence-based principles for optimizing your decision-making throughout your entire management career! From world-renowned decision-making experts Robert E. Gunther, William S. Kane, Leigh Thompson, and Martha I. Finney
3 great books help you think more clearly about any problem – and transform better thinking into better results – in business, and in life! Three remarkable books help you think more clearly, flexibly, effectively — and transform better thinking into better personal and business performance! Critical Thinking: Tools for Taking Charge of Your Professional and Personal Life offers practical tools for becoming a better thinker in every aspect of your life: in your career, and as a consumer, citizen, friend, parent, and lover. Richard W. Paul and Linda Elder reveal the core skills of effective thinking, helping you analyze your own thought processes, identify weaknesses, and overcome them. The Truth About Making Smart Decisions brings together 50 powerful “truths” about making better decisions: real solutions for the tough challenges faced by every decision-maker, in business and in life. You'll discover how to systematically prepare to make better decisions...how to get the right information, without getting buried in useless data...how to minimize your risks, and then act decisively...how to make better group decisions...profit from mistakes...and a whole lot more. Finally, Now You're Thinking!: Change Your Thinking...Transform Your Life draws on an incredible story of survival in wartime to introduce a model of critical thinking that will help you recognize how your emotions are shaping your actions, evaluate arguments more effectively, and draw conclusions that lead you directly to better life decisions. From world-renowned leaders in the promotion of effective thinking, including Dr. Richard Paul, Dr. Linda Elder, Robert E. Gunther, Judy Chartrand, Stewart Emery, Russ Hall, Heather Ishikawa, and John Maketa
Praise for The Truth About Making Smart Decisions “The Truth About Making Smart Decisions offers a truly valuable and entertaining journey through the complex terrain of decision making. Robert Gunther combines a writer's gift of the pen with a keen understanding of human nature, drawing upon his own experiences, business anecdotes, and vignettes from other walks of life. His selection of traps, insights, and truths are edifying as well as amusing, and many readers will recognize themselves as he exposes our weaknesses, and occasional brilliance, as we carve the trajectory of our life one decision after the next.” Paul J. H. Schoemaker, Ph.D., coauthor of Decision Traps and Winning Decisions “Robert Gunther crystallizes years of expertise and insight in business writing into a book on probably life’s most important matter: decision making. How do you do it and how do you do it much better? He offers many tools to organize the mind and maximize your ability to be a leader and money maker.” Rick Rickertsen, Managing Partner of Pine Creek Partners and author of The Buyout Book and Sell Your Business Your Way “We make decision errors predictably, and Robert Gunther offers fifty ways of taking decisions more intelligently. The Truth About Making Smart Decisions is a concise and actionable guide for what to consider when facing critical choice points.” Michael Useem, Ph.D., Wharton Professor of Management and author of The Go Point: When It’s Time to Decide “If you think decision making is cut and dried, this book will make you think again. In The Truth About Making Smart Decisions, Robert Gunther offers challenging insights on how factors from sleep to intuition to emotions to mental models affect the quality of our decisions. He urges readers to take a broader view and raises issues that anyone should consider in making smarter decisions.” Yoram (Jerry) Wind, Ph.D., The Lauder Professor and Wharton Professor of Marketing, and coauthor of The Power of Impossible Thinking Everything you need to know to make smarter, better decisions—in business and in life! • The truth about learning from your mistakes and those of others • The truth about how sleep can help you make better decisions • The truth about the power of acting decisively This book brings together 50 powerful “truths” about making better decisions: real solutions for the tough challenges faced by every decision-maker, in business and in life. You'll discover how to systematically prepare to make better decisions...how to get the right information, without getting buried in useless data...how to minimize your risks, and then act decisively...how to handle your emotions...make better group decisions...profit from mistakes...and a whole lot more. This isn't "someone's opinion": it's a definitive, evidence-based guide to effective decision-making...a set of bedrock principles you can rely on no matter what kind of decisions you make!
Christians have often admired and venerated martyrs who died for their faith, but for long time thought that the bodies of martyrs should remain undisturbed in their graves. Initially, Christian attitude toward the bones of the dead, saint or not, was that of respectful distance. The Beginnings of the Cult of Relics examines how this changed in the mid-fourth century. Robert Wisniewski investigates how Christians began to believe in power of relics, first, over demons, then over physical diseases and enemies. He considers how they sought to reveal hidden knowledge at the tombs of saints and why they buried the death close to them. An essential element of this new belief was a string conviction that the power of relics was transferred in a physical way and so the following chapters study relics as material objects. Wisniewski analyses what the contact with relics looked like and how close it was. Did people touch, kiss, or look at the very bones, or just at reliquaries which contained them? When did the custom of dividing relics appear? Finally, the book the book deals with discussions and polemics concerning relics and tries to find out how strong was the opposition which this new phenomenon had to face, both within and outside Christianity on its way relics to become an essential element of the medieval religiosity.
This Element is an excerpt from Your Job Survival Guide: A Manual for Thriving in Change (ISBN: 9780137127023) by Gregory Shea and Robert Gunther. Available in print and digital formats. Develop the mindset and skills to recover when your career “boat” capsizes--because, in today’s whitewater economy, chances are it will! At 36, Kathleen Flinn was laid off from Microsoft. Her boyfriend urged her to go to Paris to pursue her lifelong dream of becoming a chef. She enrolled at Le Cordon Bleu restaurant school and wrote a memoir about her experiences. The vessel carrying her work life capsized, but she didn’t drown. Far from it....
This Element is an excerpt from Your Job Survival Guide: A Manual for Thriving in Change (ISBN: 9780137127023) by Gregory Shea and Robert E. Gunther. Available in print and digital formats. Pilot a kayak, not an ocean liner! In turbulent times, you will capsize, but you can learn to prepare for it, recover gracefully, and “paddle” from failure to success. Change means trying new things and failing. It means vulnerability, frustration, and suffering. It means getting comfortable hanging upside down in your boat, under the icy water, without oxygen. It means hanging in there and continuing to function even when you look and feel foolish--and then rolling back up....
The second edition (1997) of this text was a completely rewritten version of the original text Basic Coastal Engineering published in 1978. This third edition makes several corrections, improvements and additions to the second edition. Basic Coastal Engineering is an introductory text on wave mechanics and coastal processes along with fundamentals that underline the practice of coastal engineering. This book was written for a senior or first postgraduate course in coastal engineering. It is also suitable for self study by anyone having a basic engineering or physical science background. The level of coverage does not require a math or fluid mechanics background beyond that presented in a typical undergraduate civil or mechanical engineering curriculum. The material p- sented in this text is based on the author’s lecture notes from a one-semester course at Virginia Polytechnic Institute, Texas A&M University, and George Washington University, and a senior elective course at Lehigh University. The text contains examples to demonstrate the various analysis techniques that are presented and each chapter (except the first and last) has a collection of problems for the reader to solve that further demonstrate and expand upon the text material. Chapter 1 briefly describes the coastal environment and introduces the re- tively new field of coastal engineering. Chapter 2 describes the two-dimensional characteristics of surface waves and presents the small-amplitude wave theory to support this description.
Sell Your Business Your Way features a treasure trove of sample documents, adaptable forms, and - whether you plan to hire one consultant or dozens - a resource listing hundreds of business brokers, valuation firms, accountants, investment firms, debt-financing sources, and much more."--Jacket.
Introducing Biological Rhythms is a primer that serves to introduce individuals to the area of biological rhythms. It describes the major characteristics and discusses the implications and applications of these rhythms, while citing scientific results and references. Also, the primer includes essays that provide in-depth historic and other background information for those interested in more specific topics or concepts. It covers a basic cross-section of the field of chronobiology clearly enough so that it can be understood by a novice, or an undergraduate student, but that it would also be sufficiently technical and detailed for the scientist.
This book is aimed at students in communications and signal processing who want to extend their skills in the energy area. It describes power systems and why these backgrounds are so useful to smart grid, wireless communications being very different to traditional wireline communications.
New Paperback Edition Networks and the Enterprise: Breakthrough Thinking and Actionable Strategies “This book presents an amazing collection of insights on underlying forces and ways to thrive in our post-Coaseian age—an age in which the centralized firm is changing into an agile and resilient network of participants. A must read for a world where unpredictability reigns supreme.” —John Seely Brown, Independent Co-Chair of the Deloitte Center for Edge Innovation, and Senior Fellow at the Annenberg Center for Communication at the University of Southern California “I couldn’t wait to get my hands on this research...I have already begun to put the ideas into practice in designing next-generation open innovation networks...the diversity of ideas and perspectives is truly amazing and will be a terrific resource to anyone seeking to move to new business models based on the power of networks for innovation, marketing, and creating and leveraging big ideas. Job well done!” —Larry Huston, Creator of the “Connect and Develop” program for Procter & Gamble, and Managing Director of 4iNNO, a major Open Innovation consulting practice “In our borderless world, every manager needs to understand the strategic implications of networks. For the first time, The Network Challenge brings together thought leaders from many fields—a team of experts as broad as the network challenge itself.” —Kenichi Ohmae, author of more than 100 books, including the seminal work, The Mind of the Strategist, advisor on global strategy to foreign governments and scores of multinational corporations, selected by The Economist as one of five management gurus in the world. Networks define modern business. Networks introduce new risks (as seen by the rapid spread of contagion in global financial markets) and opportunities (as seen in the rapid rise of network-based businesses). While managers typically view business through the lens of a single firm, this book challenges readers to take a broader view of their enterprises and opportunities. This book’s 28 original essays include CK Prahalad on networks as the new locus of competitive advantage Russell E. Palmer on leadership in a networked global environment Dawn Iacobucci and James M. Salter II on the business implications of social networking Franklin Allen and Ana Babus on contagion in financial markets Steven O. Kimbrough on artificial intelligence, evolutionary computation, and networks Satish Nambisan and Mohan Sawhney on tapping the “global brain” for innovation Manuel E. Sosa on coordination networks in product development Christophe Van den Bulte and Stefan Wuyts on customer networks Christoph Zott and Raphael Amit on using business models to drive network-based strategies Yoram (Jerry) Wind, Victor Fung, and William Fung on network orchestration Valery Yakubovich and Ryan Burg on network-based HR strategy Howard Kunreuther on risk management strategies for an interdependent world Paul R. Kleindorfer and Ilias D. Visvikis on integrating financial and physical networks in global logistics Witold J. Henisz on network-based political and social risk management Boaz Ganor on terrorism networks And much more...
Annotation. Successful management buyouts (MBOs) are the pinnacle of business success today and a great way to earn an ever-increasing stake in the American dream. Buyout provides managers and executives with the necessary tools and strategies for leading a company or division buyout. It explores the details of the entire buyout process and empowers managers to seize their destiny and take charge. Managers learn how to: -- Find a company to purchase -- Develop a business plan -- Negotiate with the seller -- Win the "ground war" of due diligence -- Find equity partners and negotiate your management deal with investors -- Run the company after the MBO. Buyout offers real life stories of people who actually pulled off out-of-this-world deals and became rich beyond their wildest expectations.
HYPER-COMPETITION, 'the modern-day analogue to The Art of War' (Fortune), gave managers no holds barred strategies to create chaos, seize control of their industries, and rout rivals. Now, Richard D'Aveni shows how managers in large and mid-size global companies can defend themselves from these hyper-competitive attacks, squash revolutionary upstarts, and fashion a favourable world for themselves. Throughout history, great powers have built and reshaped their territory, absorbeed or deflected revolutions (most of which fail anyway), and managed their relations with one overriding aim: strategic supremacy. Here, D'Aveni demonstrates how global corporations can do likewise in a hyper-competitive world. They must reconceptualize traditional portfolios into powerful competitive arsenals he calls 'spheres of interest' (like Disney and Microsoft); douse disruptions using counter-revolutionary tactics (Anheuser-Busch bought the microbrew industry); contain competitors of equal size (like NBC did ABD; and master the art of competitive configuration (like Proctor & Gamble and Johnson & Johnson).
This is the eBook version of the printed book. This Element is an excerpt from The Truth About Making Smart Decisions (9780132354639) by Robert E. Gunther. Available in print and digital formats. Understand the real impact of stress on your decision-making–so you can use it to your advantage and avoid falling victim to it. Samuel Johnson once said, “When a man knows he is to be hanged in a fortnight, it concentrates his mind wonderfully.” This can also be true in critical, time-sensitive decisions. The fight-or-flight response kept human beings out of the jaws of saber-tooth tigers and helps jet fighter pilots pull out of a crash. Decision making can improve under stress, up to a point. But, past that point....
This is the eBook version of the printed book. This Element is an excerpt from The Truth About Making Smart Decisions (9780132354639) by Robert E. Gunther. Available in print and digital formats. How to combine knowledge and intuition to consistently make better decisions. I recently kayaked down the Grand Canyon. There are scorpions and 14 different kinds of rattlesnakes, cliffs and rocks that can break limbs, and some of the West’s biggest water. That trip offered plenty of ways to be injured or killed. But what actually almost killed me had nothing to do with the risks I’d identified before I left. It was a simple toe infection....
This is the eBook version of the printed book. This Element is an excerpt from The Truth About Making Smart Decisions (9780132354639) by Robert E. Gunther. Available in print and digital formats. Why even the wrong decision is better than none at all! A Swiss army unit was hopelessly lost during survival maneuvers in the Alps. It was cold. They had limited food. Then a soldier found a map. They followed it and found base camp. Later, they discovered it was a map of the Pyrenees, not the Alps. If they hadn’t found it, they might’ve spent days waiting for help. Instead, they walked out. When all else fails, do something!
This is the eBook version of the printed book. This Element is an excerpt from The Truth About Making Smart Decisions (9780132354639) by Robert E. Gunther. Available in print and digital formats. How to boil knowledge down to its essence--and then act on it! Michael Pollan boils down his nutritional advice to this: “Eat food. Not too much. Mostly plants.” Then, he recommends against eating anything our great-great-grandmother wouldn’t have eaten. Pollan offers a simple heuristic that distills three decades of research on food and nutrition into actionable principles. In dealing with complex issues, a simple heuristic for decision making can keep you from being overwhelmed by data....
Widely recognized as the definitive text in pediatric cardiology, Moss and Adams' Heart Disease in Infants, Children, and Adolescents provides the authoritative, state-of-the-art information you need when caring for young patients with heart disease. The editorial team, led by Dr. Robert Shaddy, from Children's Hospital Los Angeles and the University of Southern California, ensures that you are kept fully up to date with recent advances in this complex and fast-changing field. This award-winning title, now in its Tenth Edition, continues to be the reference of choice for today’s cardiology fellows, pediatric cardiologists, and cardiology practitioners worldwide.
Ideal for fellows and practicing pulmonologists who need an authoritative, comprehensive reference on all aspects of pulmonary medicine, Murray and Nadel’s Textbook of Respiratory Medicine offers the most definitive content on basic science, diagnosis, evaluation and treatment of the full spectrum of respiratory diseases. Full-color design enhances teaching points and highlights challenging concepts. Understand clinical applications and the scientific principles of respiratory medicine. Detailed explanations of each disease entity allow you to work through differential diagnoses. Key Points and Key Reading sections highlight the most useful references and resources for each chapter. An expanded sleep section now covers four chapters and includes control of breathing, consequences of sleep disruption, as well as obstructive and central apnea. New chapters in the Critical Care section cover Noninvasive Ventilation (NIV) and Extracorporeal Support of Gas Exchange (ECMO). New chapters focusing on diagnostic techniques now include Invasive Diagnostic Imaging and Image-Guided Interventions and Positron Emission Tomography, and a new chapter on Therapeutic Bronchoscopy highlights the interventional role of pulmonologists.
Thank you for visiting our website. Would you like to provide feedback on how we could improve your experience?
This site does not use any third party cookies with one exception — it uses cookies from Google to deliver its services and to analyze traffic.Learn More.