Ritu Chaturvedi's Books

Eco-Restoration of Mine Land

By: Vimal Chandra Pandey,Jitendra Ahirwal,Roopali Roychowdhury,Ritu Chaturvedi

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Eco-Restoration of Mine Land

By: Vimal Chandra Pandey,Jitendra Ahirwal,Roopali Roychowdhury,Ritu Chaturvedi

An authoritative introduction to the ecosystem-based approach for restoring land after coal and mineral mining operations. Mining activities, in particular where metal ores have been mined, often leave behind vast areas of dumps and disused mine lands that have become environmental hazards. Soil degradation and poisoning are major environmental concerns in these areas, requiring comprehensive and long-term interventions in order to restore those lands to an ecologically productive state. Eco-Restoration of Mine Land provides a comprehensive overview of ecosystem-based solutions for remediating polluted soil and re-establishing vegetation in disused mine lands, synthesizing cutting-edge research, experiential knowledge, and longstanding best practices to offer a holistic introduction to the science of mine land restoration. Eco-Restoration of Mine Land readers will also find: A basic introduction to soil contamination, risk assessment, and phytoremediation of mine land Discussion of carbon sequestration potential of restored mine soils and other environmental benefits of remediated mine land The use of biological soil quality indicators to assess progress in ecosystem restoration Eco-Restoration of Mine Land is a valuable guide for researchers and advanced students in the environmental and ecological sciences, as well as professionals working in environmental remediation, providing a much-needed survey of this increasingly critical subject.

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Page Count

244

Publisher

John Wiley & Sons

Published Date

ISBN 10

1119872251

ISBN 13

9781119872252

A History of Indian Advertising in Ten-and-a-half Chapters

A Giddy Guide to Indian Ads You Love (or Hate)

By: Ritu Singh

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A History of Indian Advertising in Ten-and-a-half Chapters

A Giddy Guide to Indian Ads You Love (or Hate)

By: Ritu Singh

In the last hundred-odd years, advertising in India has given us life-altering stuff. It has attempted to make men Fair and Handsome. It has battled to make women 18 Again. And to both men and women it has given Tinder loving care. It has made us realize that we like pizza as much as the next Italian - as long as Domino's puts keema do pyaza on it and tempts us with 'Hungry kya?' It has made us re-evaluate our life choices and ask thought-provoking questions like 'Kitna deti hai?' of our cars and 'Kya aap Close-Up karte hain?' of our countrymen. In short, it has enriched our lives with quirky quips, unforgettable characters, inter-brand scuffles, clever insights, virtual lures and jaw-dropping controversies. In A History of Indian Advertising in Ten-and-a-half Chapters previously published as Stark Raving Ad, you'll find the best of case studies and unbusiness-like stories from Indian advertising through the ages - the hits, the misses, the also-rans and the banned. An engrossing read, this book will inform as much as entertain all readers.

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Page Count

304

Publisher

Hachette India

Published Date

ISBN 10

9350097680

ISBN 13

9789350097687

Stages of Capital

Law, Culture, and Market Governance in Late Colonial India

By: Ritu Birla

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Stages of Capital

Law, Culture, and Market Governance in Late Colonial India

By: Ritu Birla

In Stages of Capital, Ritu Birla brings research on nonwestern capitalisms into conversation with postcolonial studies to illuminate the historical roots of India’s market society. Between 1870 and 1930, the British regime in India implemented a barrage of commercial and contract laws directed at the “free” circulation of capital, including measures regulating companies, income tax, charitable gifting, and pension funds, and procedures distinguishing gambling from speculation and futures trading. Birla argues that this understudied legal infrastructure institutionalized a new object of sovereign management, the market, and along with it, a colonial concept of the public. In jurisprudence, case law, and statutes, colonial market governance enforced an abstract vision of modern society as a public of exchanging, contracting actors free from the anachronistic constraints of indigenous culture. Birla reveals how the categories of public and private infiltrated colonial commercial law, establishing distinct worlds for economic and cultural practice. This bifurcation was especially apparent in legal dilemmas concerning indigenous or “vernacular” capitalists, crucial engines of credit and production that operated through networks of extended kinship. Focusing on the story of the Marwaris, a powerful business group renowned as a key sector of India’s capitalist class, Birla demonstrates how colonial law governed vernacular capitalists as rarefied cultural actors, so rendering them illegitimate as economic agents. Birla’s innovative attention to the negotiations between vernacular and colonial systems of valuation illustrates how kinship-based commercial groups asserted their legitimacy by challenging and inhabiting the public/private mapping. Highlighting the cultural politics of market governance, Stages of Capital is an unprecedented history of colonial commercial law, its legal fictions, and the formation of the modern economic subject in India.

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Page Count

360

Publisher

Duke University Press

Published Date

ISBN 10

082239247X

ISBN 13

9780822392477

Book's by Ritu Chaturvedi

Eco-Restoration of Mine Land

Eco-Restoration of Mine Land

A History of Indian Advertising in Ten-and-a-half Chapters

A History of Indian Advertising in Ten-and-a-half Chapters

Stages of Capital

Stages of Capital

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