Rajat Lal's Books

Transient Reflections Impressions Permanent

Poems, Places and Paradigms

By: Rajat Lal

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Transient Reflections Impressions Permanent

Poems, Places and Paradigms

By: Rajat Lal

Paradigms that ask us where we go. From the randomness of desolate sands to the empty sky beyond the mountains’ cusp? A becalmed mind, slowly getting lost in delusion or turning the corner towards freedom? Reflections on places riding on waves of poetry. Impressions taking form over time and space, into permanence. Linking twenty-three cities and places across three continents, this book brings together the emotions a poem evokes, the thousand words a picture speaks, the contemplations a piece of prose induces. Towards a shared template and a personal intent for our society today. Through the eyes of someone who has been a student, a professional, a traveller, a layman. Striving to be a citizen. Aren’t we all? “An absolutely delightful volume which is a seamless amalgamation of prose, poetry and pictures… a wonderful journey of literary reflection…” - Sumati Varma, Phd Associate Professor, Delhi University and Consultant, World Bank Group “…It touches many a chord and myriad emotions... The moods he encapsulates are just right, be it with the picture, the poetry or his simple and winsome prose. ” - Raja Natesan Travel Industry Leader, and former COO at TUI India, former President at InterGlobe Technologies/Galileo India “Rajat shares amazing personal stories that provide insights to the 21st century world reader… astute human observations, charming deductions and absorbed living - it inspires.” - Ranjini Manian Founder, Global Adjustments, and Former member, Harvard Women’s Leadership Board

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Page Count

348

Publisher

Notion Press

Published Date

ISBN 10

1642493023

ISBN 13

9781642493023

Bharmal vs Raavan

By: Rajat Kalia

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Bharmal vs Raavan

By: Rajat Kalia

Set in a discussion format, this book doesn't really go into the girths of presenting bharmal as a king superior to raavan but otherwise cites the point to point differences visible.

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Lulu.com

Published Date

ISBN 10

1716129249

ISBN 13

9781716129247

South Asian Economic Development

By: Moazzem Hossain,Rajat Kathuria,Iyanatul Islam

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South Asian Economic Development

By: Moazzem Hossain,Rajat Kathuria,Iyanatul Islam

This new edition provides an up-to-date guide to the growing markets in South Asia. It offers an analysis of the changes and consequences of high sustainable growth of the region and provide an outlook as to where these economies are heading in the future. Focusing on the region's economic performance and achievements in the economic development front, the textbook will be of great interest to students and researchers in development economics, business economics, development studies and Asian studies.

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Page Count

289

Publisher

Taylor & Francis

Published Date

ISBN 10

0415454727

ISBN 13

9780415454728

Pharmaceutics (English Edition)

e-Book for D.Pharm 1st Year | PCI | Coloured Pages

By: Dr. Rajat Kumar Kar,Mr. Hemant Bhardwaj

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Pharmaceutics (English Edition)

e-Book for D.Pharm 1st Year | PCI | Coloured Pages

By: Dr. Rajat Kumar Kar,Mr. Hemant Bhardwaj

The Pharmaceutics book (English Edition) by Thakur Publication Pvt. Ltd. is a comprehensive guide for First-Year students pursuing a Diploma in Pharmacy (D.Pharm) as per the guidelines laid down by the Pharmacy Council of India (PCI). The book covers a wide range of topics related to the formulation, manufacturing, and evaluation of pharmaceutical dosage forms such as tablets, capsules, ointments, creams, and parenteral products. It also includes detailed information on the principles of pharmacy practice, drug delivery systems, and pharmaceutical calculations. With clear and concise explanations and numerous illustrations, this book is an essential resource for students to gain a thorough understanding of pharmaceutics. This dual-color book evokes a sense of satisfaction and fosters a profound grasp of its content among students.

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Page Count

239

Publisher

Thakur Publication Private Limited

Published Date

ISBN 10

9361807838

ISBN 13

9789361807831

INTRODUCTION TO INDIAN KNOWLEDGE SYSTEM

CONCEPTS AND APPLICATIONS

By: MAHADEVAN, B.,BHAT, VINAYAK RAJAT,NAGENDRA PAVANA R.N.

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INTRODUCTION TO INDIAN KNOWLEDGE SYSTEM

CONCEPTS AND APPLICATIONS

By: MAHADEVAN, B.,BHAT, VINAYAK RAJAT,NAGENDRA PAVANA R.N.

This textbook is a culmination of multiple efforts of the authors to fill in the gap for offering a required course on Indian Knowledge System (IKS), recently mandated by AICTE. Moreover, the New Education Policy (NEP) has also provided a clear trajectory for imparting IKS in the higher education curriculum, necessitating a book of this kind in several higher education institutions in the country in the days to come. The book seeks to introduce the epistemology and ontology of IKS to the Engineering and Science students in a way they can relate, appreciate and explore further should there be a keen interest in the matter. After a brief section on the key concepts of IKS, the remaining part of the book traces IKS and brings out the applications. After a formal and concise introduction to IKS, the book provides certain foundational concepts applicable across all domains of Science and Engineering. These form the second part. The Science applications are laid out in Part 3, Engineering applications in Part 4 and other important topics in the final part of the book. The authors have rich expertise and background in both 'mainstream issues' and 'traditional knowledge' to present IKS in a contextually relevant fashion. They have delicately balanced the 'why' or 'how' of IKS and the 'what' of IKS. Although the book has been primarily developed for use by the Engineering institutions, the structure and the contents also address the requirement in other University systems (Liberal Arts, Medicine, Science and Management). This textbook incorporates several pedagogical features including a companion website https://www.phindia.com/ introduction_to_indian_knowledge_system that will make learning effective and enjoyable for the students. TARGET AUDIENCE Students at: • Engineering Institutes • Higher Education Institutes

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Page Count

448

Publisher

PHI Learning Pvt. Ltd.

Published Date

ISBN 10

9391818218

ISBN 13

9789391818210

Managing Start-ups for Success

Entrepreneurship in Difficult Times

By: Rajat Kanti Baisya

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Managing Start-ups for Success

Entrepreneurship in Difficult Times

By: Rajat Kanti Baisya

World economics and the industrial environment has recently created a fertile ground for the creation of new enterprises and start-ups. This book skilfully identifies the challenges of building a new business venture from an idea to a marketable product. It highlights • Robust methods for keeping up with innovation; • Designing new ways to grow, improve and market your product; and • Managing the changes in the business environment, market dynamics and other uncertainties. The volume is rich with examples and case studies of many small and large businesses. It further reflects on the business and entrepreneurship ecosystem, the challenges and opportunities in India, entrepreneurship and women, e-commerce, the new generation of entrepreneurs, and exit strategies for entrepreneurs. An essential guide for entrepreneurs and professionals working in business management and marketing communications, as well as scholars of business administration and financial sciences, this book by an industry expert offers many new and practiced approaches, examples and lessons for innovative thinking and breaking new ground in business.

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Page Count

275

Publisher

Taylor & Francis

Published Date

ISBN 10

100039672X

ISBN 13

9781000396720

International Trade and Economic Development

By: Rajat Acharyya,Saibal Kar

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International Trade and Economic Development

By: Rajat Acharyya,Saibal Kar

This graduate textbook offers advanced and contemporary readings in international trade and economic development and provides an overview of the fundamental topics in this area. It brings together many of the issues that are considered staple reading for a course in trade and development and it offers a systematic coverage of the relevant and state of the art research on various aspects of the subject. This includes detailed analysis of important sub-topics such as: trade and labour market, trade and public economics, the theory of the second best, foreign aid, factor mobility, and regional and global welfare. It also covers international trade and labour standards, the informal labour market, and TRIPS. Aimed at post-graduate students interested in trade theory and applications in development issues, this book should also prove a valuable resource for practicing economists, policy makers, and advanced undergraduate students studying international trade. The text balances extensive coverage of available literature in the area with substantive inclusions from new research published in leading journals and volumes. It aims to fill the gap in the teaching resources and should promote further theoretical and empirical research in the subject.

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Page Count

337

Publisher

OUP Oxford

Published Date

ISBN 10

0191653527

ISBN 13

9780191653520

Truck de India!

A Hitchhiker's guide to Hindustan

By: Rajat Ubhaykar

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Truck de India!

A Hitchhiker's guide to Hindustan

By: Rajat Ubhaykar

The share auto I squeeze into next seems unusually vulnerable after a night in the truck - too compact, too low down. Perhaps, these are the usual side effects of prolonged riding with the king of the road, I think to myself. But it is only when I fill in ‘truck’ as my mode of transportation in the hotel ledger at Udaipur does the utter ludicrousness of my endeavour truly hit home" Think truck drivers, and movie scenes of them drunkenly crushing inconvenient people to their gravelly deaths come to mind. But what are their lives on the road actually like? In Truck De India!, journalist Rajat Ubhaykar embarks on a 10,000 km-long, 100% unplanned trip, hitchhiking with truckers all across India. On the way, he makes unexpected friendships; listens to highway ghost stories; discovers the near-fatal consequences of overloading trucks; documents the fascinating tradition of truck art in Punjab; travels alongside nomadic shepherds in Kashmir; encounters endemic corruption repeatedly; survives NH39, the insurgent-ridden highway through Nagaland and Manipur; and is unfailingly greeted by the unconditional kindness of perfect strangers. Imbued with humour, empathy, and a keen sense of history, Truck De India! is a travelogue like no other you've read. It is the story of India, and Indians, on the road.

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Page Count

327

Publisher

Simon and Schuster

Published Date

ISBN 10

9386797658

ISBN 13

9789386797650

Can I have a Chocolate Milkshake?

By: Rajat Mishra

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Can I have a Chocolate Milkshake?

By: Rajat Mishra

How would you feel if, one day, you wake up in a hospital to the faces of doctors and nurses? How would you react when you see your dreams shattering right in front of your eyes? And what would go through your mind when you’re barred from pursuing your passion? Crushed and devastated from within? Meet Lt. Siddhant, an epitome of courage and spirit, who woke up to all this one morning and yet remained composed, when told that his right arm has been amputated post a fateful accident. An average human would collapse, but Lt. Siddhant, an Indian Army officer asked, “Can I have a Chocolate Milkshake?” This is the true-story of Lt. Siddhant, who when asked to shed his Olive Greens thereafter, goes on to build a successful career in the corporate world and becomes an inspiration for many. But, how did he get there? How did he win his battle? “Can I have a Chocolate Milkshake?” is a riveting tale of a man overcoming his limitations, fighting against all odds, and emerging as a winner.

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Page Count

242

Publisher

Notion Press

ISBN 10

9352063678

ISBN 13

9789352063673

From Here to Denmark

The Importance of Institutions for Good Governance

By: Rajat M. Nag,Harinder S. Kohli

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From Here to Denmark

The Importance of Institutions for Good Governance

By: Rajat M. Nag,Harinder S. Kohli

Here" is a hypothetical place where governance is poor, rule of law is not respected, and justice is often denied. Many, particularly the poor and the marginalised, suffer daily indignities, big and small, and live a life marked by fear and insecurity. "Denmark", on the other hand, is where good governance prevails and is reflected in predictable and accountable actions by others, including the State. The journey From Here to Denmark is essentially a quest of ensuring good governance. Improving governance needs good, strong institutions. Time, history, culture, leadership and yes, luck all have a role to play in this journey. But the experiences of several countries which have made this transition convincingly point to the overriding importance of human capital and an empowered citizenry who can actively participate in the affairs of their society in building strong institutions.

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Page Count

321

Publisher

Oxford University Press

Published Date

ISBN 10

0198893124

ISBN 13

9780198893127

Maoism in India

Reincarnation of Ultra-Left Wing Extremism in the Twenty-First Century

By: Bidyut Chakrabarty,Rajat Kumar Kujur

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Maoism in India

Reincarnation of Ultra-Left Wing Extremism in the Twenty-First Century

By: Bidyut Chakrabarty,Rajat Kumar Kujur

The rise of Maoism as one of the organized political movement in India is the outcome of a historical situation. Both colonialism and the failure of the Indian state to implement land reforms more stringently in the aftermath of independence resulted in terrible sufferings of the marginalized, land- dependent, sections of society. Through historical analysis, this book assesses the ideological articulation of the contemporary ultra-left movement in India, including Maoism which is expanding gradually in India. The author provides answers to the following issues: Is Maoism reflective of the growing disenchantment of the people in the affected areas with the state? Is it a comment on ‘the distorted development planning’ pursued by the Indian state? Is this an outcome of the processes of ‘deepening of democracy’ in India? Using Orissa as a case study, the book raises questions on India’s development strategy. The author argues that Maoism provides critical inputs for an alternative paradigm for development, relevant for ‘transitional societies’ and that it is a still a powerful ideology for the poorer parts of the world although its ideological appeal has declined internationally.

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Page Count

324

Publisher

Routledge

Published Date

ISBN 10

113523647X

ISBN 13

9781135236472

Vocationalisation of Education

By: Rajat Sharma

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Vocationalisation of Education

By: Rajat Sharma

Education is an important instrument for social mobility and social change. In an era of all-round development and progress the system of education has to be compatible with the challenges of modern times. A country like India with such a large population has to opt for vocationalization of education. Salient Features - Highlights the factors that can accelerate the pace of the implementation of the scheme of vocationalization of education. - Details the character and nature of distractors in the implementation of the scheme. - Suggests measures, if taken, by the educationists and policy makers may serve as correctives to overcome current difficulties.

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Page Count

188

Publisher

Northern Book Centre

Published Date

ISBN 10

8172111533

ISBN 13

9788172111533

NeuroAI

Winning the Minds of Consumers with Neuroscience Powered GenAI

By: A. K. Pradeep,Anirudh Acharya,Rajat Chakravarty,Ratnakar Dev

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NeuroAI

Winning the Minds of Consumers with Neuroscience Powered GenAI

By: A. K. Pradeep,Anirudh Acharya,Rajat Chakravarty,Ratnakar Dev

It is the most powerful revolution of this century. Neuroscience-powered GenAi enables massive impact on everything from medicine to marketing, entertainment to education, flavors to fragrances, and much more. Simply by blending cutting edge neuroscience with bleeding edge GenAi. Put humanity back at the center of GenAi. neuroAi: Winning the Minds of Consumers with Neuroscience Powered GenAi is the master guide for everyone seeking to understand this breakthrough technology; what it is, how it works, and most especially how to put it to work for competitive advantage in the marketplace. neuroAi combines learnings from advanced neuroscience with deep GenAi expertise and practical how-to's. This is a 'force multiplier,' enabling readers to gain the fullest understanding of how to apply neuroscience-powered GenAi to appeal most effectively to the hidden driver of 95% of consumer behavior: the non-conscious mind. Innovators, creatives, and corporate executives now have a blueprint of how to unleash neuroAi at scale in the enterprise. The focus is on “Top Line Growth”—build and grow revenues while exciting and winning consumers. Written by Dr. A. K. Pradeep and his team of experts at Sensori.ai, the world's only firm combining advanced neuroscience learnings with GenAi, neuroAi features a primer on neuroscience, GenAi, and the core memory structures and functions of the human brain. Dr. Pradeep's original book, The Buying Brain, broke new ground by bringing neuroscience into marketing. neuroAi takes continues this innovative journey even farther now by combining advanced neuroscience with GenAi. The book explores key topics including: How the non-conscious mind interacts with GenAi to trigger the most relevant and impactful consumer responses What are key learnings from teen brains, boomer brains, mommy brains, middle age brains that GenAi must be aware of How activating desireGPT, the brain's desire framework, strongly drives purchase intent and brand loyalty How TV shows, movies, and music can achieve higher Ratings by applying neuroscience powered GenAi to writing Scripts and Dialogs How to create Fragrance, and Flavors using neuroAi How a wide range of consumer product categories worldwide are applying neuroscience powered GenAi to foster innovation, spur sales, and build brands How to build scalable capability in neuroAi within the enterprise For business leaders and all who seek expert insight and practical guidance on how to harness this astounding technology with maximum effect for business and personal success, neuroAi serves as an inspiring and accessible resource for successful marketing in the Age of the Machine.

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Page Count

311

Publisher

John Wiley & Sons

Published Date

ISBN 10

1394261969

ISBN 13

9781394261963

Transient Reflections Impressions Permanent

Poems, Places and Paradigms

By: Rajat Lal

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Transient Reflections Impressions Permanent

Poems, Places and Paradigms

By: Rajat Lal

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Solve jigsaw puzzle

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348

Publisher

Notion Press

Published Date

ISBN 10

1642493023

ISBN 13

9781642493023

Book's by Rajat Lal

Transient Reflections Impressions Permanent

Transient Reflections Impressions Permanent

Bharmal vs Raavan

Bharmal vs Raavan

South Asian Economic Development

South Asian Economic Development

Pharmaceutics (English Edition)

Pharmaceutics (English Edition)

INTRODUCTION TO INDIAN KNOWLEDGE SYSTEM

INTRODUCTION TO INDIAN KNOWLEDGE SYSTEM

Managing Start-ups for Success

Managing Start-ups for Success

International Trade and Economic Development

International Trade and Economic Development

Truck de India!

Truck de India!

Can I have a Chocolate Milkshake?

Can I have a Chocolate Milkshake?

From Here to Denmark

From Here to Denmark

Maoism in India

Maoism in India

Vocationalisation of Education

Vocationalisation of Education

NeuroAI

NeuroAI

Transient Reflections Impressions Permanent

Transient Reflections Impressions Permanent

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