Now is the time for Scaleless Dieting. The current market of diet programs, including those with "best-seller" status, demonstrate a 95% failure rate for long-term weight loss for the overweight and obese. Scaleless Dieting claims of 100% safe, sustainable weight loss and general health improvement is unmatched. Scaleless Dieting was designed from decades of research and "common sense" ideas by the author who was in similar physical and mental conditions as many others trying to lose weight and be healthier. Scaleless Dieting is relatively simple, with four basic steps, compared to a majority of the many other diet programs. This makes initiating the program and maintaining it for life extremely easy. Even if the dieter does not follow the steps to Scaleless Dieting explicitly, they can still experience significant health benefits. The diet industry is cruelly dominated by failed and ineffective programs, hypes and misrepresentations. To have a diet system, like Scaleless Dieting, that actually benefits the overweight and obese customers, is crucial for the diet industry and those in need. Now is the time for Scaleless Dieting.