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Global Business Management

A Cross-Cultural Perspective

By: Professor Abel Adekola,Professor Bruno S Sergi

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Global Business Management

A Cross-Cultural Perspective

By: Professor Abel Adekola,Professor Bruno S Sergi

This book interweaves the concepts of the guidance on globalization, international management, and the intricacies of international business that many books on the market treat independently. It clarifies and explains culture, cultural misunderstandings, and cross-cultural interactions. Adekola and Sergi's text is unique in that it offers both the management perspective and the cultural perspective. It is for managers seeking to thrive in the global economy. This book focuses on managing global organizations, providing a basis for understanding the influence of culture on international management, and the key roles that international managers play. It clearly shows how to develop the cross-cultural expertise essential to succeed in a world of rapid and profound economic, political and cultural changes.

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Page Count

329

Publisher

Ashgate Publishing, Ltd.

Published Date

ISBN 10

1409462994

ISBN 13

9781409462996

Global Business Management

A Cross-Cultural Perspective

By: Professor Abel Adekola,Professor Bruno S Sergi

Write a review Read reviews Take a Quiz Solve Book Puzzle

Global Business Management

A Cross-Cultural Perspective

By: Professor Abel Adekola,Professor Bruno S Sergi

This book interweaves the concepts of the guidance on globalization, international management, and the intricacies of international business that many books on the market treat independently. It clarifies and explains culture, cultural misunderstandings, and cross-cultural interactions. Adekola and Sergi's text is unique in that it offers both the management perspective and the cultural perspective. It is for managers seeking to thrive in the global economy. This book focuses on managing global organizations, providing a basis for understanding the influence of culture on international management, and the key roles that international managers play. It clearly shows how to develop the cross-cultural expertise essential to succeed in a world of rapid and profound economic, political and cultural changes.

Average ratings

N/A

5

0%

4

0%

3

0%

2

0%

1

0%

Solve jigsaw puzzle

Age

Page Count

329

Publisher

Ashgate Publishing, Ltd.

Published Date

ISBN 10

1409462994

ISBN 13

9781409462996