Title

Login

Join

Book's by Preminda Jacob

Covers

List

Celluloid Deities

The Visual Culture of Cinema and Politics in South India

By: Preminda Jacob

Write a review Read reviews Take a Quiz Solve Book Puzzle

Celluloid Deities

The Visual Culture of Cinema and Politics in South India

By: Preminda Jacob

Towering billboards featuring photorealistic portraits of popular cinema stars and political leaders dominated the cityscape of Chennai, in the south Indian state of Tamil Nadu, throughout the second half of the twentieth century. Studying the manufacture and reception of these billboards_known locally as banners and cutouts_within the context of the entwined histories of the cinema industry and political parties in Tamil Nadu, Preminda Jacob reveals the broader significance of these fragments of visual culture beyond their immediate function as pretty pieces of advertising. Jacob analyzes the juxtaposition of cinematic and political imagery in the extra-cinematic terrain of Chennai's city streets and how this placement was pivotal to the elevation of regional celebrities to cult status. When interpreting these images and discussing their political and cultural resonance within the Tamil Nadu community, Jacob draws upon multiple perspectives to give appropriate context to this fascinating form of visual media.

Average ratings

N/A

5

0%

4

0%

3

0%

2

0%

1

0%

Solve jigsaw puzzle

Age

Page Count

319

Publisher

Lexington Books

Published Date

ISBN 10

0739131303

ISBN 13

9780739131305

Celluloid Deities

The Visual Culture of Cinema and Politics in South India

By: Preminda Jacob

Write a review Read reviews Take a Quiz Solve Book Puzzle

Celluloid Deities

The Visual Culture of Cinema and Politics in South India

By: Preminda Jacob

Towering billboards featuring photorealistic portraits of popular cinema stars and political leaders dominated the cityscape of Chennai, in the south Indian state of Tamil Nadu, throughout the second half of the twentieth century. Studying the manufacture and reception of these billboards--known locally as banners and cutouts--within the context of the entwined histories of the cinema industry and political parties in Tamil Nadu, Preminda Jacob reveals the broader significance of these fragments of visual culture beyond their immediate function as pretty pieces of advertising. Jacob analyzes the juxtaposition of cinematic and political imagery in the extra-cinematic terrain of Chennai's city streets and how this placement was pivotal to the elevation of regional celebrities to cult status. When interpreting these images and discussing their political and cultural resonance within the Tamil Nadu community, Jacob draws upon multiple perspectives to give appropriate context to this fascinating form of visual media.

Average ratings

N/A

5

0%

4

0%

3

0%

2

0%

1

0%

Solve jigsaw puzzle

Age

Page Count

N/A

Published Date

ISBN 10

0739110608

ISBN 13

9780739110607