Peter Varhol's Books

On Deadline

By: Peter Varhol

Write a review Read reviews Take a Quiz Solve Book Puzzle

Roland Cutter, a middle-aged technology worker not living up to his potential, finds his only prospect at further employment is with a magazine called Emerging Technology. Once there, Roland finds a veritable nut house of people, trade shows and conferences, and companies pitching their products, and tries to keep his head above water and his sanity intact.Sam Kawalski, who Roland replaced at Emerging Technology, was found shot to death in his rental car in Silicon Valley. Roland, concerned that such a fate might befall him, he digs into the inside of the electronics and software industries with a vengeance. He gradually comes to the realization that some of these technologies fit together in very sinister ways. At the same time, others realize that he’s searching into areas that could foil their plans if they are publicized.When confrontation can’t be delayed any longer, Roland is invited into the lion’s den, a secretive high-tech company in Silicon Valley. At the same time, a colleague and friend is unwittingly taken hostage as a pawn by a competing group. Roland has one weekend to figure out how to escape with his freedom and his life.

Average ratings

N/A

Write a review

Solve jigsaw puzzle

Age

Page Count

322

Publisher

iUniverse

Published Date

ISBN 10

0595198880

ISBN 13

9780595198887

Introduction to Bio-Ontologies

By: Peter N. Robinson,Sebastian Bauer

Write a review Read reviews Take a Quiz Solve Book Puzzle

Introduction to Bio-Ontologies

By: Peter N. Robinson,Sebastian Bauer

Introduction to Bio-Ontologies explores the computational background of ontologies. Emphasizing computational and algorithmic issues surrounding bio-ontologies, this self-contained text helps readers understand ontological algorithms and their applications.The first part of the book defines ontology and bio-ontologies. It also explains the importan

Average ratings

N/A

Write a review

Solve jigsaw puzzle

Age

Page Count

514

Publisher

CRC Press

Published Date

ISBN 10

1439836663

ISBN 13

9781439836668

The Customer Centricity Ebook Collection (3 Books)

Customer Centricity, The Customer Centricity Playbook, and The Customer-Base Audit

By: Peter Fader,Bruce G. S. Hardie,Michael Ross,Sarah E. Toms

Write a review Read reviews Take a Quiz Solve Book Puzzle

The Customer Centricity Ebook Collection (3 Books)

Customer Centricity, The Customer Centricity Playbook, and The Customer-Base Audit

By: Peter Fader,Bruce G. S. Hardie,Michael Ross,Sarah E. Toms

Available for the First Time—Three Books in One! The Customer Centricity Ebook Collection is a must-have for any business leader looking to understand and implement customer-centric strategies. This collection includes three essential books by renowned experts Peter Fader, Bruce Hardie, Michael Ross, and Sarah Toms, all of whom are leaders in the field of customer centricity. The collection includes three books in a single volume:Customer Centricity, by Peter FaderThe Customer Centricity Playbook, by Peter Fader and Sarah TomsThe Customer-Base Audit, by Peter Fader, Bruce Hardie, and Michael Ross The Customer Centricity Ebook Collection offers a comprehensive guide to understanding, implementing, and measuring the impact of customer-centric strategies.

Average ratings

N/A

Write a review

Solve jigsaw puzzle

Age

Page Count

514

Publisher

University of Pennsylvania Press

Published Date

ISBN 10

1613631839

ISBN 13

9781613631836

The Customer Centricity Playbook

Implement a Winning Strategy Driven by Customer Lifetime Value

By: Peter Fader,Sarah E. Toms

Write a review Read reviews Take a Quiz Solve Book Puzzle

The Customer Centricity Playbook

Implement a Winning Strategy Driven by Customer Lifetime Value

By: Peter Fader,Sarah E. Toms

2019 AXIOM BUSINESS BOOK AWARD WINNER Featured in Forbes, NPR's Marketplace, and a Google Talk, The Customer Centricity Playbook offers "actionable insights to drive immediate value," according to Neil Hoyne, Head of Customer Analytics and Chief Analytics Evangelist, Google. How did global gaming company Electronic Arts go from being named "Worst Company in America" to clearing a billion dollars in profit? They discovered a simple truth—and acted on it: Not all customers are the same, regardless of how they appear on the surface. In The Customer Centricity Playbook, Wharton School professor Peter Fader and Wharton Interactive's executive director Sarah Toms help you see your customers as individuals rather than a monolith, so you can stop wasting resources by chasing down product sales to each and every consumer. Fader and Toms offer a 360-degree analysis of all the elements that support customer centricity within an organization. In this book, you will learn how to: Develop a customer-centric strategy for your organization Understand the right way to think about customer lifetime value (CLV) Finetune investments in customer acquisition, retention, and development tactics based on customer heterogeneity Foster a culture that sustains customer centricity, and also understand the link between CLV and market valuation Understand customer relationship management (CRM) systems, as they are a vital underpinning for all these areas through the valuable insights they provide Fader's first book, Customer Centricity, quickly became a go-to for readers interested in focusing on the right customers for strategic advantage. In this new book, Fader and Toms offer a true playbook for companies of all sizes that want to create and implement a winning strategy to acquire, develop, and retain customers for the greatest value. "A must-read."—Aimee Johnson, Chief Marketing Officer, Zillow "The Customer Centricity Playbook offers fundamental insights to point organizations of any size in the right direction."—Rob Markey, Partner, Bain & Company, Inc., and coauthor, The Ultimate Question 2.0 "Peter Fader and Sarah Toms offer transformative insights that light the path for business leaders."—Susan Johnson, Chief Marketing Officer, SunTrust Banks

Average ratings

N/A

Write a review

Solve jigsaw puzzle

Age

Page Count

137

Publisher

University of Pennsylvania Press

Published Date

ISBN 10

1613630913

ISBN 13

9781613630914

Book's by Peter Varhol

On Deadline

On Deadline

Introduction to Bio-Ontologies

Introduction to Bio-Ontologies

The Customer Centricity Ebook Collection (3 Books)

The Customer Centricity Ebook Collection (3 Books)

The Customer Centricity Playbook

The Customer Centricity Playbook

Username

Password

Username

Password

Password again

Birthday

Email