Peg Fitzpatrick's Books

The Art of Social Media

Power Tips for Power Users

By: Guy Kawasaki,Peg Fitzpatrick

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The Art of Social Media

Power Tips for Power Users

By: Guy Kawasaki,Peg Fitzpatrick

By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you. But there’s no one quite like Guy Kawasaki, the legendary former chief evangelist for Apple and one of the pioneers of business blogging, tweeting, Facebooking, Tumbling, and much, much more. Now Guy has teamed up with Peg Fitzpatrick, who he says is the best social-media person he’s ever met, to offer The Art of Social Media—the one essential guide you need to get the most bang for your time, effort, and money. With over one hundred practical tips, tricks, and insights, Guy and Peg present a bottom-up strategy to produce a focused, thorough, and compelling presence on the most popular social-media platforms. They guide you through steps to build your foundation, amass your digital assets, optimize your profile, attract more followers, and effectively integrate social media and blogging. For beginners overwhelmed by too many choices as well as seasoned professionals eager to improve their game, The Art of Social Media is full of tactics that have been proven to work in the real world. Or as Guy puts it, “great stuff, no fluff.”

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Page Count

210

Publisher

Penguin

Published Date

ISBN 10

0698197674

ISBN 13

9780698197671

The Art of Small Business Social Media

A Blueprint for Marketing Success

By: Peg Fitzpatrick

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The Art of Small Business Social Media

A Blueprint for Marketing Success

By: Peg Fitzpatrick

In The Art of Small Business Social Media, social media expert Peg Fitzpatrick offers a comprehensive guide tailored specifically for small business owners. Recognizing that social media isn’t a one-size-fits-all tool, Fitzpatrick provides a roadmap for entrepreneurs to navigate the digital landscape effectively. Drawing from her extensive experience working with brands big and small, she demystifies choosing the right platforms, crafting a robust social media plan, and engaging with communities online. Real-world examples from various industries serve as case studies, offering actionable insights that can be applied to any small business setting. Whether you’re a solo entrepreneur or part of a small team, The Art of Small Business Social Media is your key to unlocking the full potential of social media marketing. It’s not just about being online; it’s about being online effectively. This book equips you with the skills to participate in the digital world and thrive in it, giving your business a competitive edge in today’s marketplace.

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Page Count

341

Publisher

Rowman & Littlefield

Published Date

ISBN 10

1538193000

ISBN 13

9781538193006

Palliative and End-of-Life Care

Clinical Practice Guidelines

By: Kim K. Kuebler,Debra E. Heidrich,Peg Esper

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Palliative and End-of-Life Care

Clinical Practice Guidelines

By: Kim K. Kuebler,Debra E. Heidrich,Peg Esper

Palliative and End-of-Life Care, 2nd Edition provides clinicians with the guidelines and tools necessary to provide quality, evidenced-based care to patients with life-limiting illness. This text describes the care and management of patients with advanced disease throughout the disease trajectory, extending from diagnosis of advanced disease until death. Four units provide the general principles of palliative and end-of-life care, important concepts, advanced disease management, and clinical practice guidelines. Clinical practice guidelines offer in-depth discussions of the pathophysiology of 19 different symptoms, interventions for specific symptom management (including in-depth rationales), and suggestions for patient and family teaching. Defines dying as a normal, healthy process aided by the support of an interdisciplinary team. Provides in-depth pathophysiology, assessment, and intervention information based upon the disease trajectory. Highlights opportunities for patient and family teaching. Describes psychosocial issues experienced by patients and their families. Reviews uncomplicated and complicated grief and mourning, providing suggestions to help the family after a patient's death. Includes case studies at the end of chapters to reinforce key concepts of compassionate care. New chapters including Advance Care Planning, Ethical Issues, Spiritual Care Across Cultures, Pharmacology, Sleep, and Nutrition. Includes a new appendix on Assessment Tools and Resources for more comprehensive coverage of palliative and end-of-life care.

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Page Count

592

Publisher

Elsevier Health Sciences

Published Date

ISBN 10

1416030794

ISBN 13

9781416030799

The Art of Social Media

Power Tips for Power Users

By: Guy Kawasaki,Peg Fitzpatrick

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The Art of Social Media

Power Tips for Power Users

By: Guy Kawasaki,Peg Fitzpatrick

Average ratings

N/A

Write a review

Solve jigsaw puzzle

Age

Page Count

210

Publisher

Penguin

Published Date

ISBN 10

0698197674

ISBN 13

9780698197671

Book's by Peg Fitzpatrick

The Art of Social Media

The Art of Social Media

The Art of Small Business Social Media

The Art of Small Business Social Media

Palliative and End-of-Life Care

Palliative and End-of-Life Care

The Art of Social Media

The Art of Social Media

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