Paul Swearingen's Books

The Invention of George Washington

By: Paul K. Longmore

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The Invention of George Washington

By: Paul K. Longmore

This is a paper edition reprint of study originally published in 1988 by the U. of California Press. The title refers to the historical process by which Washington was made into a heroic myth by the American people, and also to discussion of Washington's own active role in the process--evidence of his strong talent, often overlooked, as a political actor. The author is a historian affiliated with San Francisco State University. Annotation copyrighted by Book News, Inc., Portland, OR

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356

Publisher

University of Virginia Press

Published Date

ISBN 10

0813918723

ISBN 13

9780813918723

Forgotten Texas Leader

Hugh McLeod and the Texan Santa Fe Expedition

By: Paul N. Spellman

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Forgotten Texas Leader

Hugh McLeod and the Texan Santa Fe Expedition

By: Paul N. Spellman

He fought at the Battle of the Neches, wrote the official report of the Council House Fight, helped spur Galveston's growth into a city, and at the time of his death was next in line to command the Confederate regiment that became known as Hood's Brigade."--BOOK JACKET.

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260

Publisher

Texas A&M University Press

Published Date

ISBN 10

0890968969

ISBN 13

9780890968963

Principles and Practices for Petroleum Contaminated Soils

By: Paul T. Kostecki

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Principles and Practices for Petroleum Contaminated Soils

By: Paul T. Kostecki

Principles and Practices for Petroleum Contaminated Soils includes some of the best research and practical work done by top researchers in the field-both in industry and academia. It covers fundamental and advanced topics, such as analysis and site assessment, techniques (e.g., vacuum extraction, asphalt incorporation), and case studies. The book will interest anyone working with contaminated soils, ground water, and underground storage tanks. It will also be a valuable reference for regulatory personnel and environmental consultants at all levels.

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Page Count

684

Publisher

Routledge

Published Date

ISBN 10

1351422022

ISBN 13

9781351422024

Biz Jets

Technology and Market Structure in the Corporate Jet Aircraft Industry

By: Almarin Phillips,A. Paul Phillips,Thomas R. Phillips

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Biz Jets

Technology and Market Structure in the Corporate Jet Aircraft Industry

By: Almarin Phillips,A. Paul Phillips,Thomas R. Phillips

Biz Jets: Technology and Market Structure in the Corporate Jet Aircraft Industry traces the development of business jet aircraft from the mid-1950s through early 1993. It begins with a discussion of the technological and market opportunities existing in the period prior to the introduction of the Lockheed JetStar and the North American Sabreliner. The subsequent appearances of other biz jets -- the Learjets, HS-125s, Jet Commanders, Falcons, Gulfstreams, Citations, Challengers, Mitsubishis and derivative aircraft are treated in considerable detail. Biz Jets also covers 'planes involved in many unsuccessful attempts to enter the industry from 1955 through 1993. The study shows that while the industry has been quite concentrated throughout its history, the positions of the leading firms have always been contestable. Indeed, leaders at one point in time have often been displaced by others who succeeded in marshalling technological and market opportunities to their advantage. Manufacturers have had to undertake continuous efforts to improve the price-performance characteristics of their aircraft to gain and hold their market shares. Rivalries in the effective use of the stream of new technologies have brought forth new aircraft with both better performance and lower operating costs. At the same time, however, participation in the market has been extremely risky. Only a few companies have been able to earn profits. Entries, exits and mergers have altered the structure of the industry, but it remained decidedly unstable at least through 1992.

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280

Publisher

Springer Science & Business Media

Published Date

ISBN 10

9401108129

ISBN 13

9789401108126

Almost All Aliens

Immigration, Race, and Colonialism in American History and Identity

By: Paul Spickard

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Almost All Aliens

Immigration, Race, and Colonialism in American History and Identity

By: Paul Spickard

Almost All Aliens offers a unique reinterpretation of immigration in the history of the United States. Leaving behind the traditional melting-pot model of immigrant assimilation, Paul Spickard puts forward a fresh and provocative reconceptualization that embraces the multicultural reality of immigration that has always existed in the United States. His astute study illustrates the complex relationship between ethnic identity and race, slavery, and colonial expansion. Examining not only the lives of those who crossed the Atlantic, but also those who crossed the Pacific, the Caribbean, and the North American Borderlands, Almost All Aliens provides a distinct, inclusive analysis of immigration and identity in the United States from 1600 until the present. For additional information and classroom resources please visit the Almost All Aliens companion website at www.routledge.com/textbooks/almostallaliens.

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Page Count

980

Publisher

Routledge

Published Date

ISBN 10

1135950474

ISBN 13

9781135950477

Casablanca

A Demographic Miracle on Moroccan Soil?

By: Paul Puschmann

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Casablanca

A Demographic Miracle on Moroccan Soil?

By: Paul Puschmann

A century ago, the modern metropolis of Casablanca, which today houses some three million inhabitants, was a small and unimportant coastal settlement. At that time, the Medina of Dar el Beida -- as Moroccans often call the city -- had only about 25,000 inhabitants. However, the arrival of the French changed Casablanca's destiny forever. Foreign investment and the construction of a large artificial ocean port transformed Dar el Beida swiftly into the new economic heart of Morocco. Like many other cities in the developing world, Dar el Beida attracted many times more migrants than it had jobs to offer. Consequently, unemployment increased and slums sprang up across the city. These ominous developments, however, did not stop hundreds of thousands of new immigrants arriving over the last century. As such, social disaster became inevitable. The author of this book explores the causes and consequences of persistent massive rural-to-urban migration to Dar el Beida during the twentieth century.

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Page Count

176

Publisher

ACCO

Published Date

ISBN 10

9033480689

ISBN 13

9789033480683

Record Label Marketing

By: Tom Hutchison,Paul Allen,Amy Macy

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Record Label Marketing

By: Tom Hutchison,Paul Allen,Amy Macy

Record Label Marketing offers a comprehensive look at the inner workings of record labels, showing how the record labels connect commercial music with consumers. In the current climate of selling music through both traditional channels and new media, authors Tom Hutchison, Paul Allen and Amy Macy carefully explain the components of the contemporary record label's marketing plan and how it is executed. This new edition is clearly illustrated throughout with figures, tables, graphs, and glossaries, and includes a valuable overview of the music industry. Record Label Marketing has become essential reading for current and aspiring professionals, and for music business students everywhere. The book also has a companion website located at www.recordlabelmarketing.com. Record Label Marketing. * Gives you an exclusive and complete look at SoundScan and how it is used as a marketing tool * Presents essential information on uses of new media, label publicity, advertising, retail distribution, and marketing research by record labels * Offers insight into how successful labels use videos, promotional touring, and special products to build revenue * Includes important specialized marketing strategies using the tools of grassroots promotion and international opportunities * Reveals how labels are managing within their transitional digital industry * Looks to the future of the music business - how online developments, technological diffusion, and convergence and new markets continue to reshape the industry

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Page Count

463

Publisher

Taylor & Francis

Published Date

ISBN 10

1136124454

ISBN 13

9781136124457

The True George Washington

By: Paul Leicester Ford

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The True George Washington

By: Paul Leicester Ford

Reproduction of the original: The True George Washington by Paul Leicester Ford

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174

Publisher

Outlook Verlag

Published Date

ISBN 10

3752306300

ISBN 13

9783752306309

Birds of the Rocky Mountains

By: Paul A. Johnsgard

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Birds of the Rocky Mountains

By: Paul A. Johnsgard

This comprehensive reference work . . . describes in detail 354 species found in a 353,000 square mile area, from the 40th parallel in Colorado north to the 52nd parallel in Canada; from the western border of Idaho to the eastern boundaries of Montana and Wyoming. . . . Here a visitor to any of the major national parks in the Rocky Mountain region can have quick access to the abundance and seasonality of a given species. In addition, a comprehensive introduction describes the predominant life zones of the region, and over a dozen maps illustrate such significant features as precipitation patterns, vegetation community types, and major physiographic provinces. The book is well written and an essential guide for the birder who visits the Rockies."?Indiana Audubon Quarterly Birds as common as the bobwhite and blue-winged teal and as rarely seen as the great egret are featured in Paul A. Johnsgard's informative book, profusely illustrated with drawings and color plates.

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Page Count

544

Publisher

U of Nebraska Press

Published Date

ISBN 10

0803275749

ISBN 13

9780803275744

Handbook of Evidence-Based Critical Care

By: Paul Ellis Marik

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Handbook of Evidence-Based Critical Care

By: Paul Ellis Marik

This updated and revised edition of the classic bedside pocket reference remains the gold standard in critical care medicine. The new edition maintains Dr. Marik's trademark humor and engaging writing style, while adding numerous references.

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Page Count

696

Publisher

Springer Science & Business Media

Published Date

ISBN 10

1441959238

ISBN 13

9781441959232

Murder in the Model City

The Black Panthers, Yale, and the Redemption of a Killer

By: Paul Bass,Douglas W. Rae

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Murder in the Model City

The Black Panthers, Yale, and the Redemption of a Killer

By: Paul Bass,Douglas W. Rae

May 20, 1969: Four members of the revolutionary Black Panther Party trudge through woods along the edges of the Coginchaug River outside of New Haven, Connecticut. Gunshots shatter the silence. Three men emerge from the woods. Soon, two are in police custody. One flees across the country. Nine Panthers would be tried for crimes committed that night, including National Chairman Bobby Seale, extradited from California with the aide of Panther nemesis, California Governor Ronald Reagan. Activists of all denominations descended on the New England city -- and the campus of Yale. The Nixon administration sent 4,000 National Guardsmen. U.S. military tanks lined the streets outside of New Haven. In this white-knuckle journey through a turbulent America, Doug Rae and Paul Bass let us eavesdrop on late-night meetings between Yale President, Kingman Brewster, and radical activists, including Jerry Rubin and Abbie Hoffman, as they try to avert disaster. Meanwhile, most heartrending of all is the never-before-told story of Warren Kimbro -- star community worker turned Panther assassin -- who faces an uphill battle to turn his life around.

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354

Publisher

Basic Books

Published Date

ISBN 10

0786735856

ISBN 13

9780786735853

French Modern

Norms and Forms of the Social Environment

By: Paul Rabinow

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French Modern

Norms and Forms of the Social Environment

By: Paul Rabinow

In this study of space and power and knowledge in France from the 1830s through the 1930s, Rabinow uses the tools of anthropology, philosophy, and cultural criticism to examine how social environment was perceived and described. Ranging from epidemiology to the layout of colonial cities, he shows how modernity was revealed in urban planning, architecture, health and welfare administration, and social legislation.

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465

Publisher

University of Chicago Press

Published Date

ISBN 10

022622757X

ISBN 13

9780226227573

Waters of Potowmack

By: Paul C. Metcalf

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Waters of Potowmack

By: Paul C. Metcalf

Waters of Potowmack is a documentary history of the Potomac River and its wide, fertile basin--the setting for much of early United States history. A collage of primary accounts, it extends from the first explorers and colonists, the building of the Capitol, and the incidents of the Civil War through our recent past. Waters of Potowmack records the firsthand impressions of the settlers and surveyors of this river basin, an area that includes parts of Pennsylvania, Maryland, Virginia, West Virginia, and the District of Columbia. In addition to offering an introduction to the geography, geology, and climate of the region, Metcalf's fascinating pastiche includes early descriptions of flora and fauna, and accounts of some of the earliest encounters between European settlers and indigenous peoples. Here, too, are the voices of Washington and Jefferson, of Robert E. Lee and Abraham Lincoln, as well as the lesser-known stories of revolutionaries, mercenaries, and canal and road builders. And from diary and journal entries we follow the correspondence between Washington, Jefferson, and L'Enfant as they lay out the new Federal City. Selections from Civil War diaries focus on key battle sites, and primary accounts offer a new understanding of the motives of John Brown and John Wilkes Booth. The last section of Metcalf's engrossing book looks at the ruinous pollution of the river basin after the Second World War, at the rioting and looting of the 1960s, and at the despoliation of a land that at the book's beginning was described as an Eden, a paradise on earth. An evocative and moving book, this is a history of exploring, settling, rebelling, governing, rioting, building, and cultivating, all on the "waters of Potowmack.

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Page Count

290

Publisher

University of Virginia Press

Published Date

ISBN 10

0813920426

ISBN 13

9780813920429

George Washington: Farmer

By: Paul Leland Haworth

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George Washington: Farmer

By: Paul Leland Haworth

Reproduction of the original: George Washington: Farmer by Paul Leland Haworth

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162

Publisher

BoD – Books on Demand

Published Date

ISBN 10

3752360356

ISBN 13

9783752360356

The Jesus Legend

A Case for the Historical Reliability of the Synoptic Jesus Tradition

By: Paul Rhodes Eddy,Gregory A. Boyd

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The Jesus Legend

A Case for the Historical Reliability of the Synoptic Jesus Tradition

By: Paul Rhodes Eddy,Gregory A. Boyd

Confronts the "legendary Jesus" case, showing how the Synoptic Gospels are the most historically probable representation of the actual Jesus of history.

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480

Publisher

Baker Academic

Published Date

ISBN 10

0801031141

ISBN 13

9780801031144

Rural Education

In Search Of A Better Way

By: Paul M. Nachtigal,Paul Nachtigal Director

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Rural Education

In Search Of A Better Way

By: Paul M. Nachtigal,Paul Nachtigal Director

The close-knit, personal nature of small rural communities results in school and community operating as a single integrated social structure. Useful rural school improvement strategies must, therefore, address needs that are recognized by both the local school and the community and must operate in a style congruent with the local setting. Although outside ideas and resources may contribute greatly to successful plans to improve rural schools, a high level of local involvement is essential in determining the specifics of those plans. This is clearly demonstrated by the thirteen case studies presented in this book, in which the strategies that have been effective over time in resolving rural school problems are distinguished by a high degree of local participation. The cases–chosen to provide good examples of particular strategies and also to represent the diversity that characterizes rural America–cover centrally designed, heavily funded programs as well as small-scale, locally initiated efforts in such areas as teacher training, the introduction of new curricula, and community participation in education decision making and political action. The final chapters analyze the case studies in practical terms and recommend policy and practice for future rural school improvement.

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280

Publisher

Routledge

Published Date

ISBN 10

1000310388

ISBN 13

9781000310382

Flow Measurement for Engineers and Scientists

By: Nicholas P. Cheremisinoff,Paul N. Cheremisinoff

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Flow Measurement for Engineers and Scientists

By: Nicholas P. Cheremisinoff,Paul N. Cheremisinoff

This book discusses instrumentation and experimental methods for obtaining detailed information on the structure of various types of flows as well as standard process flow instrumentation suitable for industrial control applications. It assists research-oriented and process engineering personnel.

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Page Count

412

Publisher

CRC Press

Published Date

ISBN 10

0824778316

ISBN 13

9780824778316

Economic Policy and Performance in the Arab World

By: Paul Rivlin

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Economic Policy and Performance in the Arab World

By: Paul Rivlin

An exploration of the domestic and international pressures that affect economic policy and performance in the Arab states. Paul Rivlin finds that during the last decade of the 20th century these pressures combined to simultaneously foster change and limit available policy options.

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252

Publisher

Lynne Rienner Publishers

Published Date

ISBN 10

1555879322

ISBN 13

9781555879327

Leadership in Healthcare

Delivering Organisational Transformation and Operational Excellence

By: Paul Turner

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Leadership in Healthcare

Delivering Organisational Transformation and Operational Excellence

By: Paul Turner

This innovative book analyses the evolving nature of leadership, exploring an ever-increasing range of theoretical concepts and applying these to practices within healthcare organisations. A wide range of theories are covered, from behavioural to attitudinal, socio-cognitive to contingency, and social exchange to team. By identifying the common underlying characteristics that are present in leadership styles and approaches, the author successfully crafts a useful model that is adaptable to different scenarios and contexts within the realms of healthcare management. Offering a series of detailed case studies from around the world, this book proposes three crucial concepts for leadership within the health sector: leadership credibility, professional credibility and organisational dynamics. Both scholars and practitioners will find the theoretical framework provided in this book insightful and applicable in real-life situations.

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351

Publisher

Springer

Published Date

ISBN 10

3030043878

ISBN 13

9783030043872

The Good Life Method

Reasoning Through the Big Questions of Happiness, Faith, and Meaning

By: Meghan Sullivan,Paul Blaschko

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The Good Life Method

Reasoning Through the Big Questions of Happiness, Faith, and Meaning

By: Meghan Sullivan,Paul Blaschko

Two Philosophers Ask and Answer the Big Questions About the Search for Faith and Happiness For seekers of all stripes, philosophy is timeless self-care. Notre Dame philosophy professors Meghan Sullivan and Paul Blaschko have reinvigorated this tradition in their wildly popular and influential undergraduate course “God and the Good Life,” in which they wrestle with the big questions about how to live and what makes life meaningful. Now they invite us into the classroom to work through issues like what justifies our beliefs, whether we should practice a religion and what sacrifices we should make for others—as well as to investigate what figures such as Aristotle, Plato, Marcus Aurelius, Iris Murdoch, and W. E. B. Du Bois have to say about how to live well. Sullivan and Blaschko do the timeless work of philosophy using real-world case studies that explore love, finance, truth, and more. In so doing, they push us to escape our own caves, ask stronger questions, explain our deepest goals, and wrestle with suffering, the nature of death, and the existence of God. Philosophers know that our “good life plan” is one that we as individuals need to be constantly and actively writing to achieve some meaningful control and sense of purpose even if the world keeps throwing surprises our way. For at least the past 2,500 years, philosophers have taught that goal-seeking is an essential part of what it is to be human—and crucially that we could find our own good life by asking better questions of ourselves and of one another. This virtue ethics approach resonates profoundly in our own moment. The Good Life Method is a winning guide to tackling the big questions of being human with the wisdom of the ages.

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Page Count

305

Publisher

Penguin

Published Date

ISBN 10

1984880322

ISBN 13

9781984880321

The Axis Alliance and Japanese-American Relations, 1941

By: Paul W. Schroeder

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The Axis Alliance and Japanese-American Relations, 1941

By: Paul W. Schroeder

Examined thoroughly and intelligently in this book is an important aspect of the Japanese–American negotiations preceding the outbreak of the war—the role played by the Tripartite Alliance between Germany, Japan, and Italy. The author shows the Tripartite Pact in a broad light, as part of the general diplomatic and political developments of the times. He considers it first as it figures in the story of Japanese–American relations; then as it fits into the history of Japanese-German relations from 1936 to 1941; and finally as it was seen by the outside world, especially by the American leaders and public. The view that American policy was Roosevelt's "back door to war" is rejected, as is the opposite view that it was the only possible answer to Japanese conspiracy and aggression. The author favors Ambassador Joseph E. Crew's opinion that American policy in the latter half of 1941 was a mistake and that a more conciliatory policy could have achieved America's essential aims without war or "appeasement." Among the author's provocative contentions is that if American policy was a mistake, it was a mistake not of the Administration or a party only, but of the whole American people. Winner of the 1956 Beveridge Award, this book provides a persuasive analysis of a complex and controversial chapter in American history.

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Page Count

262

Publisher

Cornell University Press

Published Date

ISBN 10

1501743295

ISBN 13

9781501743290

Great River

The Rio Grand in North American History

By: Paul Horgan

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Great River

The Rio Grand in North American History

By: Paul Horgan

The Pulitzer Prize– and Bancroft Prize–winning epic history of the American Southwest from the acclaimed twentieth-century author of Lamy of Santa Fe. Great River was hailed as a literary masterpiece and enduring classic when it first appeared in 1954. It is an epic history of four civilizations—Native American, Spanish, Mexican, and Anglo-American—that people the Southwest through ten centuries. With the skill of a novelist, the veracity of a scholar, and the love of a long-time resident, Paul Horgan describes the Rio Grande, its role in human history, and the overlapping cultures that have grown up alongside it or entered into conflict over the land it traverses. Now in its fourth revised edition, Great River remains a monumental part of American historical writing. “Here is known and unknown history, emotion and color, sense and sensitivity, battles for land and the soul of man, cultures and moods, fused by a glowing pen and a scholarly mind into a cohesive and memorable whole.” —The Boston Sunday Herald “Transcends regional history and soars far above the river valley with which it deals . . . a survey, rich in color and fascinating in pictorial detail, of four civilizations: the aboriginal Indian, the Spanish, the Mexican, and the Anglo-American . . . It is, in the best sense of the word, literature. It has architectural plan, scholarly accuracy, stylistic distinction, and not infrequently real nobility of spirit.” —Allan Nevins, author of Ordeal of the Union “One of the major masterpieces of American historical writing.” —Carl Carmer, author of Stars Fell on Alabama

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Page Count

1041

Publisher

Wesleyan University Press

Published Date

ISBN 10

0819573604

ISBN 13

9780819573605

Providing Actionable Recommendations

A Movie Recommendation Algorithm with Explanation Capability

By: Paul Marx

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Providing Actionable Recommendations

A Movie Recommendation Algorithm with Explanation Capability

By: Paul Marx

Recommender systems (RS) are intended to assist consumers by making choices from a large scope of items. By recommending items with a high likelihood of suiting a consumer's needs or preferences, they are able to considerably mitigate the information overload problem at the user's side, thus increasing their trust in, satisfaction with, and loyalty to RS providers, such as online shops, internet music catalogs, and online DVD rental services. However, recommendations are prone to errors and often fail to address consumers' context specific needs. Explanations of the underlying reasons behind recommendations can allow users to handle algorithmic errors in recommendations and to better judge their suitability for the users' current decision contexts, thus increasing the choice efficiency and effectiveness. The latter, in turn, increases the users' acceptance of and satisfaction with RS, as well as it positively affects consumers' trust in, loyalty to, and credibility of RS providers. However, in order for these benefits of explanation facilities to surface, they should explain the recommendations in such terms that the consumers themselves use when evaluating their choices. The latter sets restrictions upon recommendation algorithms constraining them with respect to how recommendations should be produced and what information they should rely on. This interaction between RS and explanation facilities, however, was not covered by recent research on RS. Therefore, the aim of the current thesis is to narrow this gap and to develop a recommendation technique that accounts for the concurrent objectives of RS, i. e., a method which is capable of providing both accurately predicted recommendations and actionable explanations of the reasons behind them, so that the recommendation process is aligned with the user preference structures.

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242

Publisher

BoD – Books on Demand

Published Date

ISBN 10

3844102159

ISBN 13

9783844102154

Emancipation Betrayed

The Hidden History of Black Organizing and White Violence in Florida from Reconstruction to the Bloody Election of 1920

By: Paul Ortiz

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Emancipation Betrayed

The Hidden History of Black Organizing and White Violence in Florida from Reconstruction to the Bloody Election of 1920

By: Paul Ortiz

Paul Ortiz's lyrical and closely argued study introduces us to unknown generations of freedom fighters for whom organizing democratically became in every sense a way of life. Ortiz changes the very ways we think of Southern history as he shows in marvelous detail how Black Floridians came together to defend themselves in the face of terror, to bury their dead, to challenge Jim Crow, to vote, and to dream."—David R. Roediger, author of Colored White: Transcending the Racial Past “Emancipation Betrayed is a remarkable piece of work, a tightly argued, meticulously researched examination of the first statewide movement by African Americans for civil rights, a movement which since has been effectively erased from our collective memory. The book poses a profound challenge to our understanding of the limits and possibilities of African American resistance in the early twentieth century. This analysis of how a politically and economically marginalized community nurtures the capacity for struggle speaks as much to our time as to 1919.”—Charles Payne, author of I’ve Got the Light of Freedom

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432

Publisher

Univ of California Press

Published Date

ISBN 10

0520250036

ISBN 13

9780520250031

Oil Property Valuation

By: Paul Paine

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Oil Property Valuation

By: Paul Paine

Published accounts of the valuation of oil properties have been concerned chiefly with the important element of the oil and gas contents of lands. Less attention has been given to those other influences which affect the value of the oil and gas, to the various valuation methods appropriate to different circumstances, and to the forms in which oil properties occur. The aim here is to help close that gap, especially for the younger engineers, with a review of the meaning and scope of valuation in the oil business, the factors which enter a valuation, and the methods of applying these. Questions which arise in valuation practice and the avenues of solution are discussed rather than efforts, in these days of rapid changes, to provide specific answers and detailed lists of equipment costs.

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Page Count

194

Publisher

Read Books Ltd

Published Date

ISBN 10

1447494059

ISBN 13

9781447494058

Record Label Marketing

By: Thomas William Hutchison,Amy Macy,Paul Allen

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Record Label Marketing

By: Thomas William Hutchison,Amy Macy,Paul Allen

Record Label Marketing provides clear, in-depth information on corporate marketing processes, combining marketing theory with the real world "how to" practiced in marketing war rooms. This industry-defining book is clearly illustrated throughout with figures, tables, graphs, and glossaries. Record Label Marketing is essential reading for current and aspiring professionals and students, and also offers a valuable overview of the music industry. Record Label Marketing... * Builds your knowledge base by introducing the basics of the marketing mix, market segmentation and consumer behavior * Gives you the tools necessary to understand and use SoundScan data, and to successfully manage the budget of a recorded music project * Presents vital information on label publicity, advertising, retail distribution and marketing research * Introduces you to industry resources like NARM, RIAA, and the IFPI * Offers essential marketing strategies including grassroots promotion and Internet/new media, as well as highlighting international marketing opportunities * Reveals how successful labels use video production, promotional touring and special products to build revenue * Looks to the future of the music business-how online developments, technological diffusion, and convergence and new markets are continually reshaping the industry This guide is accompanied by a website, www.recordlabelmarketing.com, which offers interactive assignments to strengthen your knowledge as well as updates on the latest news, industry figures and developments.

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Page Count

428

Publisher

Taylor & Francis

Published Date

ISBN 10

0240807871

ISBN 13

9780240807874

The Climate Near the Ground

By: Rudolf Geiger,Robert H. Aron,Paul Todhunter

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The Climate Near the Ground

By: Rudolf Geiger,Robert H. Aron,Paul Todhunter

This revised and updated edition of Rudolf Geiger's classic text provides a clear and vivid description of the surface microclimate, its physical basis, and its interactions with the biosphere. The book explains the principles of microclimatology and illustrates how they apply to a wide array of subfields. Those new to the field will find it especially valuable as a guide to understanding and quantifying the vast and ever-increasing literature on the subject. Designed as an introductory text for students in environmental science, this book will also be an essential reference for scientists seeking a clear understanding of the nature and physical basis of the climate near the ground, and its interactions with the biosphere.

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Page Count

612

Publisher

Rowman & Littlefield

Published Date

ISBN 10

0742518574

ISBN 13

9780742518575

Gas Turbine Performance

By: Philip P. Walsh,Paul Fletcher

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Gas Turbine Performance

By: Philip P. Walsh,Paul Fletcher

A significant addition to the literature on gas turbine technology, the second edition of Gas Turbine Performance is a lengthy text covering product advances and technological developments. Including extensive figures, charts, tables and formulae, this book will interest everyone concerned with gas turbine technology, whether they are designers, marketing staff or users.

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Page Count

664

Publisher

John Wiley & Sons

Published Date

ISBN 10

140515103X

ISBN 13

9781405151030

The Encyclopedia of American Civil Liberties

A - F, Index

By: Paul Finkelman

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The Encyclopedia of American Civil Liberties

A - F, Index

By: Paul Finkelman

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Page Count

2076

Publisher

Taylor & Francis

Published Date

ISBN 10

0415943426

ISBN 13

9780415943420

How the World Breaks

Life in Catastrophe's Path, from the Caribbean to Siberia

By: Stan Cox,Paul Cox

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How the World Breaks

Life in Catastrophe's Path, from the Caribbean to Siberia

By: Stan Cox,Paul Cox

We've always lived on a dangerous planet, but its disasters aren't what they used to be. How the World Breaks gives us a breathtaking new view of crisis and recovery on the unstable landscapes of the Earth's hazard zones. Father and son authors Stan and Paul Cox take us to the explosive fire fronts of overheated Australia, the future lost city of Miami, the fights over whether and how to fortify New York City in the wake of Sandy, the Indonesian mud volcano triggered by natural gas drilling, and other communities that are reimagining their lives after quakes, superstorms, tornadoes, and landslides. In the very decade when we should be rushing to heal the atmosphere and address the enormous inequalities of risk, a strange idea has taken hold of global disaster policy: resilience. Its proponents say that threatened communities must simply learn the art of resilience, adapt to risk, and thereby survive. This doctrine obscures the human hand in creating disasters and requires the planet's most beleaguered people to absorb the rush of floodwaters and the crush of landslides, freeing the world economy to go on undisturbed. The Coxes' great contribution is to pull the disaster debate out of the realm of theory and into the muck and ash of the world's broken places. There we learn that change is more than mere adaptation and life is more than mere survival. Ultimately, How the World Breaks reveals why—unless we address the social, ecological, and economic roots of disaster—millions more people every year will find themselves spiraling into misery. It is essential reading for our time.

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Page Count

418

Publisher

New Press, The

Published Date

ISBN 10

1620970139

ISBN 13

9781620970133

Book's by Paul Swearingen

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