Much of the existing economic literature on innovation has taken a particularly functional viewpoint as to what innovation might be. This book explores 'soft innovation', found in the creative industries such as publishing, film-making, advertising, and architecture, which has been, hitherto, ignored in innovation studies.
During the 1980s Britain became one of the world's most market-oriented economies, an approach which resulted in three severe recessions and a deepening degree of inequality. This book argues that a rebalancing of the economy will remain elusive until proactive policies are implemented at the corporate and industrial level.
Belman and Wolfson perform a meta-analysis on scores of published studies on the effects of the minimum wage to determine its impacts on employment, wages, poverty, and more.
Your Definitive, Up-to-Date Guide to Marketing Metrics—Choosing Them, Implementing Them, Applying Them This award-winning guide will help you accurately quantify the performance of all your marketing investments, increase marketing ROI, and grow profits. Four renowned experts help you apply today's best practices for assessing everything from brand equity to social media, email performance, and rich media interaction. This updated edition shows how to measure costly sponsorships, explores links between marketing and financial metrics for current and aspiring C-suite decision-makers; presents better ways to measure omnichannel marketing activities; and includes a new section on accountability and standardization in marketing measurement. As in their best-selling previous editions, the authors present pros, cons, and practical guidance for every technique they cover. Measure promotions, advertising, distribution, customer perceptions, competitor power, margins, pricing, product portfolios, salesforces, and more Apply web, online, social, and mobile metrics more effectively Build models to optimize planning and decision-making Attribute purchase decisions when multiple channels interact Understand the links between search and distribution, and use new online distribution metrics Evaluate marketing's impact on a publicly traded firm's financial objectives Whatever your marketing role, Marketing Metrics will help you choose the right metrics for every task—and capture data that's valid, reliable, and actionable.
Perhaps the greatest frustration of procurement students and faculty is the lack of a codified procurement body of knowledge (PBoK). At the same time, the demand for relevant procurement skills has never been greater. The Procurement Playbook consists of ten chapters of essential procurement knowledge and skills. Written by an award-winning panel of experts, consultants and academics, the Playbook distils essential procurement knowledge using a structured pedagogical framework. Organisations are at various stages of their development towards procurement excellence. Existing texts on the market tend to convey procurement through a manufacturing lens or position private and public procurement as separate disciplines. The Playbook helps practitioners organise their thoughts and speak with clarity and confidence about the art and science of procurement. The text is an ideal companion for middle-level executives seeking to acquire procurement skills and provides a blueprint for training and training specialists who design procurement courses. * Achieves a balance between theory and a practical, skill-based approach to the procurement discipline. * Each chapter contains a glossary of terms, key questions and learning objectives. * Ideal for executives looking to acquire procurement skills, the Playbook is interspersed with short cases, research insights and debate points. * Provides a blueprint for training and education specialists looking to design procurement courses. Chapter overview: * Introduction * Perspectives of procurement * Identifying needs and writing specifications * Supplier screening and selection * Market analysis * Supply cost and prices * Outsourcing * Procurement value * Spend analysis * Supplier Performance Management
Electronic Inspection Copy available for instructors here Written by a team of twenty-five high profile, international authors, this exciting new text successfully combines theory and practice, making it a must-have for all students of Events Management. Events Management: An International Approach provides comprehensive coverage of all the most common types of events, preparing students for a future career in Events Management. Covering key issues such as fundraising, sponsorship, globalization and sustainability, this text addresses the challenges and examines the realities of events management in an international context. A wide range of case studies and examples look at sporting, music, catering and fundraising events across Europe, Africa, Asia, Australia and North America. Key features include: • An international approach, drawing on a wide range of cases from around the world • Extensive pedagogical features such as Diary of an Event Manager and Exercises in Critical Thinking • A companion website offering a full Instructor's Manual, PowerPoint slides, additional case studies and links to SAGE journal articles This book is essential reading for all undergraduate and postgraduate students studying Events Management. Visit the Companion Website at www.sagepub.co.uk/ferdinand Nicole Ferdinand is Senior Lecturer in Events Management at the London Metropolitan Business School. Paul J. Kitchin is Lecturer in Sports Management at the University of Ulster.
Philanthropy is a booming business, with hundreds of billions of dollars committed to the social sector each year. Money Well Spent, an award-winning guide on how to structure philanthropy so that it really makes a difference, offers a comprehensive and crucial resource for individual donors, foundations, non-profits, and scholars who focus on and teach others about this realm. Behind every successful grant is a smart strategy. Paul Brest and Hal Harvey draw on the experiences of hundreds of foundations and non-profits to explain how to deliver on every dollar. They present the essential tools to help readers create and test effective plans for achieving demonstrable results. Brest and Harvey tackle thorny issues, such as how to choose among different forms of funding, how to measure progress, and when to abandon a project that isn't working. The second edition accounts for a decade of progress: a rise in impact investing, the advent of pay-for-success programs, the maturation of impact evaluation, and the emergence of a new generation of mega-donors. Today, the notion of results-driven philanthropy is more important than ever. With this book, the social sector has the techniques it needs to deliver on that idea with impact.
Aquinas on Prophecy is the first full-length monograph to underscore the importance of the charism of prophecy within St. Thomas's Summa theologiae as a whole. The book argues that his notion of prophecy significantly informs the Summa's central presentations of sacred doctrine, salvation, and faith. For Aquinas the prophet is someone who receives divinely revealed knowledge meant to edify the Church; prophetic knowledge gives faith both content and certitude which are essential for sacred doctrine's status as knowledge and wisdom. This work examines Thomas's rationale for categorizing prophecy as the Church's foremost charism, which stems from the special role prophets have in divine government in making God's wisdom manifest on earth. The Summa's own ordination to wisdom shares a striking parallel with prophecy; the theologian and prophet are both called to build up the Church by testifying to the truth they know.
Now updated with new techniques and even more practical insights, this is the definitive guide to today’s most valuable marketing metrics. Four leading marketing researchers help you choose the right metrics for every challenge, and use models and dashboards to translate numbers into real management insight. Marketing Metrics: The Manager’s Guide to Measuring Marketing Performance, Third Edition now contains: Important new coverage of intangible assets A rigorous and practical discussion of quantifying the value of information More detail on measuring brand equity A complete separate chapter on web, SEM, mobile, and "digital" metrics Practical linkages to Excel, showing how to use functions and Excel Solver to analyze marketing metrics An up-to-date survey of free metrics available from Google and elsewhere Expanded coverage of methodologies for quantifying marketing ROI The authors show how to use marketing dashboards to view market dynamics from multiple perspectives, maximize accuracy, and "triangulate" to optimal solutions. You’ll discover high-value metrics for virtually every facet of marketing: promotional strategy, advertising, and distribution; customer perceptions; market share; competitors’ power; margins and pricing; products and portfolios; customer profitability; sales forces, channels, and more. For every metric, the authors present real-world pros, cons, and tradeoffs — and help you understand what the numbers really mean. Last but not least, they show you how to build comprehensive models to support planning — and optimize every marketing decision you make. Marketing Metrics, Third Edition will be invaluable to all marketing executives, practitioners, analysts, consultants, and advanced students interested in quantifying marketing performance.
Learn to demystify published research in this best-selling introduction to evidence-based medicine Evidence-based medicine has revolutionized medical care and clinical practice. Medical and scientific papers have something to offer practitioners at every level of the profession, from students to established clinicians in medicine, nursing and allied professions. Novices are often intimidated by the idea of reading and appraising the research literature. How to Read a Paper demystifies this process with a thorough, engaging introduction to how medical research papers are constructed and how to evaluate them. Now fully updated to incorporate new areas of research, readers of the seventh edition of How to Read a Paper will also find: A careful balance between the principles of evidence-based medicine and clinical practice New chapters covering consensus methods, mechanistic evidence, big data and artificial intelligence Detailed coverage of subjects like assessing methodological quality, systemic reviews and meta-analyses, qualitative research, and more How to Read a Paper is ideal for all healthcare students and professionals seeking an accessible introduction to evidence-based medicine — particularly those sitting undergraduate and postgraduate exams and preparing for interviews.
From new research and equipment to new procedures, applications, and approaches, the field of interventional cardiology is one of the fastest-changing areas in medicine. Increasing data and recent technological advances have resulted in exciting changes – and an even greater need for cutting-edge, authoritative guidance on current practice. Textbook of Interventional Cardiology, 8th Edition, covers the theories, trends, and applications of diagnostic and interventional cardiology that cardiologists, cardiac surgeons, vascular surgeons, referring physicians, and advanced practitioners need to know. - Focuses on the latest treatment protocols for managing patients at every level of complexity. - Includes all-new chapters on Coronary Stenting, Diagnosis and Treatment of Coronary Microvascular Disease, Percutaneous Transcatheter Valve in Valve Implantation, and Percutaneous Tricuspid Valve Repair. - Features hundreds of new illustrations, tables, and boxes for visual clarity and quick reference. - Offers expanded coverage of transcatheter aortic valve interventions with extensive updates on practice implications. - Discusses hot topics such new atherectomy devices, percutaneous mitral valve replacement, and percutaneous treatment of paravalvular leak. - Provides the unique insights of expert leaders in the field who have pioneered today's innovative devices and techniques and lend their own analysis of practical, evidence-based clinical applications. - Presents the most recent data on how genomics and genetics impact interventional cardiology. - Provides an in-depth understanding of cardiology, making it well suited for cardiology and interventional cardiology exam preparation. - Enhanced eBook version included with purchase. Your enhanced eBook allows you to access all of the text, figures, and references from the book on a variety of devices.
Economics has not given sufficient attention to the microeconomic analysis of innovation and technological change. Counteracting this imbalance, The Microeconomics of Product Innovation considers how the use of economic analysis can guide and inform the search for insight in the generation and adoption of new products synonymously labelled product innovation. Written in an accessible tone and restricting its analysis to the use of microeconomics, this book encompasses the definition of product innovation. It explores means of measurement and revealed patterns of the extent of product innovation; the economic analysis of the forces driving the demand for, the supply of, and incentives to generate new products; empirical evidence upon the determinants of the extent of product innovation; the diffusion of product innovations; product innovation and firm performance; price measurement under product innovation; product innovation and welfare; and public policy and product innovation.
Since its first edition over 60 years ago, Rockwood and Green’s Fractures in Adults has been the go-to reference for treating a wide range of fractures in adult patients. The landmark, two-volume tenth edition continues this tradition with two new international editors, a refreshed mix of contributors, and revised content throughout, bringing you fully up to date with today’s techniques and technologies for treating fractures in orthopaedics. Drs. Paul Tornetta III, William M. Ricci, Robert F. Ostrum, Michael D. McKee, Benjamin J. Ollivere, and Victor A. de Ridder lead a team of experts who ensure that the most up-to-date information is presented in a comprehensive yet easy to digest manner.
As a field, education has largely failed to learn from experience. Time after time, promising education reforms fall short of their goals and are abandoned as other promising ideas take their place. In Learning to Improve, the authors argue for a new approach. Rather than “implementing fast and learning slow,” they believe educators should adopt a more rigorous approach to improvement that allows the field to “learn fast to implement well.” Using ideas borrowed from improvement science, the authors show how a process of disciplined inquiry can be combined with the use of networks to identify, adapt, and successfully scale up promising interventions in education. Organized around six core principles, the book shows how “networked improvement communities” can bring together researchers and practitioners to accelerate learning in key areas of education. Examples include efforts to address the high rates of failure among students in community college remedial math courses and strategies for improving feedback to novice teachers. Learning to Improve offers a new paradigm for research and development in education that promises to be a powerful driver of improvement for the nation’s schools and colleges.
This is a horror story of native American violence. It carries a grim lesson for the whole country. Political doctrines have played no part in the violence and murder that have brought much ill fame to one corner of Illinois. On the map, Williamson is just another county. But in history it is a place in which a strange disease has raged for more than eighty years—a disease marked by a pathological tendency to settle differences by force. Fascinated by this, Paul M. Angle, the well-known historian, set out to discover what really had happened. Through enormous research he has been able to reconstruct the whole story in all its horrible, scarifying detail. Using the best techniques of reportage, without editorializing, without subjective coloration, he has produced a narrative beyond imagination. It begins with the "Bloody Vendetta," a feud that rampaged in the 1870s. It deals with labor's success in organizing coal mines in southern Illinois, an affair that twice blew up in violence. It covers the Herrin Massacre of 1922—perhaps the most shocking episode in the history of organized labor in this country—and the subsequent trials. The Ku Klux Klan provides material for four chapters that come to a climax in a fatal duel between the Klan and its opponents. And it ends with the story of the gang war between Charlie Birger and the Shelton brothers. It is a tale to shake the most phlegmatic reader.
Lloyd presents an historical grammar of Spanish that includes 20th-century research on Romance and Spanish languages. He offers a synthesis of the research that has illuminated much of the phonetic and morphological development of Spanish.
Undergraduate students enrolled in Speech-Language Pathology or Audiology programs need a broad overview of the modalities of humans communication as well as an understanding of communication disorders in adults and children such as disorders of articulation, voice, cognition, fluency, hearing impairments as well as the social and emotional effects on the patient and their family. Essentials of Communication Sciences & Disorders provides an accessible and engaging introduction for students new to communication and sciences disorders. It covers foundational information about speech disorders in both children and adults, as well as providing numerous key features to reinforce this learning. Overall, it provides a comprehensive overview of the profession as a whole"--
Elements of Mammalian Fertilization, Volume 2 discusses in vitro fertilization (IVF) in humans and domestic animals and provides insight into potential applications of contemporary experimental approaches to contraceptive development. Topics covered include the origins and history of human IVF, technical considerations and diverse factors that often determine the success or failure of human IVF, the application of IVF to domestic animals, and the application of gamete biochemistry and molecular biology toward development of novel methods of contraception. This volume addresses some of the most exciting technological developments that have occurred over the past decade, developments that have already dramatically affected our lives and will continue to do so in the future. It is an important reference source for research scientists, clinicians, and advanced graduate and medical students.
The third edition of EU Administrative Law provides comprehensive coverage of the administrative system in the EU and the principles of judicial review that apply in this area. This revised edition provides important updates on each area covered, including new case law; institutional developments; and EU legislation. These changes are located within the framework of broader developments in the EU. The chapters in the first half of the book deal with all the principal variants of the EU administrative regime. Thus there are chapters dealing with the history and taxonomy of the EU administrative regime; direct administration; shared administration; comitology; agencies; social partners; and the open method of coordination. The coverage throughout focuses on the legal regime that governs the particular form of administration and broader issues of accountability, drawing on literature from political science as well as law. The focus in the second part of the book shifts to judicial review. There are detailed chapters covering all principles of judicial review and the discussion of the law throughout is analytical and contextual. It begins with the principles that have informed the development of EU judicial review. This is followed by a chapter dealing with the judicial system and the way in which reform could impact on the subject matter of the book. There are then chapters dealing with competence; access; transparency; process; law, fact and discretion; rights; equality; legitimate expectations; two chapters on proportionality; the precautionary principle; two chapters on remedies; and the Ombudsman.
Communicate Science Papers, Presentations, and Posters Effectively is a guidebook on science writing and communication that professors, students, and professionals in the STEM fields can use in a practical way. This book advocates a clear and concise writing and presenting style, enabling users to concentrate on content. The text is useful to both native and non-native English speakers. The book includes chapters on the publishing industry (discussing bibliometrics, h-indexes, and citations), plagiarism, and how to report data properly. It also offers practical guidance for writing equations and provides the reader with extensive practice material consisting of both exercises and solutions. - Covers how to accurately and clearly exhibit results, ideas, and conclusions - Identifies phrases common in scientific literature that should never be used - Discusses the theory of presentation, including "before and after examples highlighting best practices - Provides concrete, step-by-step examples on how to make camera ready graphs and tables
KET BENEFIT: This book ties together the best information from trade books and textbooks, and then adds a clear and usable process for developing the kinds of skills, attitudes, and thinking patterns needed to win customer loyalty. The coverage includes positive attitude, customer turnoffs, dissatisfied customers, customer expectations, customer loyalty, winning telephone techniques, and more. This book is for employees and managers of customer service departments and human resource training departments.
This clinically focused, practical reference is a complete guide to diagnosing and treating sleep disorders. It is written by and for the wide variety of clinicians who encounter sleep disorders, including neurologists, pediatric neurologists, pulmonologists, pediatric pulmonologists, neuropsychologists, psychiatrists, and sleep laboratory technicians. Chapters follow a standardized template and include bulleted lists, tables, and clinical pearls. New chapters in this edition cover dreams, interpretation of the polysomnography report, pediatric surgical management of obstructive sleep apnea, and sleep scoring for both adults and pediatric patients. Also included is an overview chapter on comprehensive sleep medicine. Other highlights include updates on narcolepsy, parasomnias, and insomnia.
The Great Open Dance offers a progressive Christian theology that endorses contemporary ideals: environmental protection, economic justice, racial reconciliation, interreligious peace, gender equality, and LGBTQ+ celebration. Just as importantly, this book provides a theology of progress—an interpretation of Christian faith as ever-changing and ever-advancing into God’s imagination. Faith demands change because Jesus of Nazareth started a movement, not a tradition. He preached about a new world, the Kingdom of God, and invited his followers to work toward the divine vision of universal flourishing. This vision includes all and excludes none. Since we have not yet achieved the world that Jesus describes, we must continue to progress. The energizing impulse of this progress is the Trinity: Abba, Jesus, and Sophia, three persons united by love into one perfect community. God is fundamentally relational, and humankind, made in the image of God, is relational as a result. We are inextricably entwined with one another, sharing a common purpose and a common destiny. In this vision, we find abundant life by practicing agape, the universal, unconditional love that Abba extends, Jesus reveals, and Sophia inspires.
This will help us customize your experience to showcase the most relevant content to your age group
Please select from below
Login
Not registered?
Sign up
Already registered?
Success – Your message will goes here
We'd love to hear from you!
Thank you for visiting our website. Would you like to provide feedback on how we could improve your experience?
This site does not use any third party cookies with one exception — it uses cookies from Google to deliver its services and to analyze traffic.Learn More.