Baltzan; M: Information Systems is an MIS fundamentals text written in an engaging visual, magazine format designed to intrigue your students from the start! Saturated with fascinating, sometimes hard-to-believe real-life examples that will keep students intrigued throughout the course. Baltzans approach discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique writing approach is that business initiatives drive technology choices in a corporation. Therefore, each discussion addresses the business needs first and addresses the technology that supports those needs second. This approach takes difficult and often intangible MIS concepts, brings them down to a students level, and applies them using a hands-on approach to reinforce the concepts learned. A derivative of the Baltzan; Business Driven Technology text, M: Information Systems provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, etc.
Business Driven Information Systems, 4e discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that supports those needs. This updated edition provides the foundation that will enable students to achieve excellence in business through its updated case studies, closing cases, technology plug-ins, expanded IT topics, and new project management content. Business Driven Information Systems is designed to give students the ability to understand how information technology can be a point of strength for an organization, and McGraw-Hill’s online learning and assessment solution, Connect MIS, helps students apply this knowledge.
Takes a business-first approach to improve students' perception of the value of IS within the business discipline. This perspective allows instructors to demonstrate how technology and systems support business performance and growth. This work enables the instructor to adjust content according to their business or technical preferences.
The I-Series leads the student through clear, error-free, and unambiguous steps to accomplish tasks that produce a finished document, work sheet or database table. The approach is not simply results-oriented; teaching how to accomplish a task is not enough for complete understanding and mastery. Prior to introducing steps, the authors discuss why each step is important and what roll all the steps play in the overall plan for creating a document, workbook or database. The I-Series Applications textbooks strongly emphasize that students learn and master applications skills by being actively engaged by doing.
The I-Series leads the student through clear, error-free, and unambiguous steps to accomplish tasks that produce a finished document, work sheet or database table. The approach is not simply results-oriented; teaching how to accomplish a task is not enough for complete understanding and mastery. Prior to introducing steps, the authors discuss why each step is important and what roll all the steps play in the overall plan for creating a document, workbook or database. The I-Series Applications textbooks strongly emphasize that students learn and master applications skills by being actively engaged by doing.
Emphasizes that students learn and master applications skills by being actively engaged - by doing. Prior to introducing steps, this I-Series Applications textbook discusses why the steps students are about to experience are important and what role the steps play in the overall plan for creating a document, workbook or database.
The I-Series leads the student through clear, error-free, and unambiguous steps to accomplish tasks that produce a finished document, work sheet or database table. The approach is not simply results-oriented; teaching how to accomplish a task is not enough for complete understanding and mastery. Prior to introducing steps, the authors discuss why each step is important and what roll all the steps play in the overall plan for creating a document, workbook or database. The I-Series Applications textbooks strongly emphasize that students learn and master applications skills by being actively engaged by doing.
The visual impact of the magazine format will win students over quickly. They’ll love the price. And the fascinating, sometimes hard-to-believe real examples will keep them reading. Baltzan and Phillips approach discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives drive technology choices in a corporation. Therefore, every discussion addresses the business needs first and addresses the technology that supports those needs second. This approach takes the difficult and often intangible MIS concepts, brings them down to the student’s level, and applies them using a hands-on approach to reinforce the concepts. M: Information Systems provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, etc. M: Information Systems is designed to give students the ability to understand how information technology can be a point of strength in an organization. The story behind M: We have heard over and over again that the modern learner has a completely new and different set of needs from a learning package. These new ‘digital natives’ have developed cognitive thinking patterns that are different from those of earlier generations of students. It’s important that educators recognize these differences in students, and that they also account for students with differing learning styles. Students today rely on technology as an important tool in their educational and personal lives. M: Information Systems accounts for these differences in students today and appeals more effectively to digital natives. An emphasis is placed on the visual and technology component of the product offering (Connect Interactives), while the text remains a (important) supporting tool for their learning in the course. Students today are used to active learning experiences which is what M: Information Systems provides. The book in combination with the Interactives in Connect MIS provide students with a rich, interactive experience that enhances the text content, and keeps them actively engaged in the course content. Students today are also used to feedback and ‘payoff’ - Connect MIS provides these interactive rewards for learning the course content. For instructors opting not to adopt Connect MIS, M: Information Systems will still appeal to this generation of students looking for a quick read and insight that is also entertaining.
The visual impact of the magazine format will win students over quickly. They'll love the price. And the fascinating, sometimes hard-to-believe real examples will keep them reading. Baltzan and Phillips approach discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives drive technology choices in a corporation. Therefore, every discussion addresses the business needs first and addresses the technology that supports those needs second. This approach takes the difficult and often intangible MIS concepts, brings them down to the student's level, and applies them using a hands-on approach to reinforce the concepts. M: Information Systems provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, etc. M: Information Systems is designed to give students the ability to understand how information technology can be a point of strength in an organization. The story behind M: We have heard over and over again that the modern learner has a completely new and different set of needs from a learning package. These new 'digital natives' have developed cognitive thinking patterns that are different from those of earlier generations of students. It's important that educators recognize these differences in students, and that they also account for students with differing learning styles. Students today rely on technology as an important tool in their educational and personal lives. M: Information Systems accounts for these differences in students today and appeals more effectively to digital natives. An emphasis is placed on the visual and technology component of the product offering (Connect Interactives), while the text remains a (important) supporting tool for their learning in the course. Students today are used to active learning experiences which is what M: Information Systems provides. The book in combination with the Interactives in Connect MIS provide students with a rich, interactive experience that enhances the text content, and keeps them actively engaged in the course content. Students today are also used to feedback and 'payoff' - Connect MIS provides these interactive rewards for learning the course content. For instructors opting not to adopt Connect MIS, M: Information Systems will still appeal to this generation of students looking for a quick read and insight that is also entertaining.
Unlike any other MIS textbook franchise, our Baltzan texts (Business Driven Technology, Business Driven Information Systems and M: Information Systems) discuss various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion in these texts first addresses the business needs and then addresses the technology that supports those needs.
The I-Series leads the student through clear, error-free, and unambiguous steps to accomplish tasks that produce a finished document, work sheet or database table. The approach is not simply results-oriented; teaching how to accomplish a task is not enough for complete understanding and mastery. Prior to introducing steps, the authors discuss why each step is important and what roll all the steps play in the overall plan for creating a document, workbook or database. The I-Series Applications textbooks strongly emphasize that students learn and master applications skills by being actively engaged by doing.
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