Typography is the foundation of all graphic design. And if there’s one sure way to improve as a graphic designer, it’s to become more confident and more sophisticated in your use of type. This fully updated fourth edition is a comprehensive guide to creating professional type with Adobe InDesign. It covers micro and macro typography concepts, from understanding the nuance of a single spacing width to efficiently creating long and complex documents. InDesign Type shows not just how to use InDesign’s extensive type features, but why certain approaches are preferable to others, and how to avoid common mistakes. Whether you’re creating a single-page flyer or a thousand-page catalog, whether your documents will be printed or viewed on screen, InDesign Type is an invaluable resource for getting the most out of InDesign’s typographic toolset. InDesign Type provides: • An exclusive focus on the typographic capabilities of InDesign • Complete coverage of macro and micro typography in InDesign • Clear, engaging explanations of the why and the how of good typography
Many of the assumptions of Labovian sociolinguistics are based on results drawn from US and UK English, Latin American Spanish and Canadian French. Sociolinguistic variation in the French of France has been rather little studied compared to these languages. This volume is the first examination and exploration of variation in French that studies in a unified way the levels of phonology, grammar and lexis using quantitative methods. One of its aims is to establish whether the patterns of variation that have been reported in French conform to those reported in other languages. A second important theme of this volume is the study of variation across speech styles in French, through a comparison with some of the best-known English results. The book is therefore also the first to examine current theories of social-stylistic variation by using fresh quantitative data. These data throw new light on the influence of methodology on results, on why certain linguistic variables have more stylistic value, and on how the strong normative tradition in France moulds interactions between social and stylistic variation.
The coaching/mentoring approach is probably the most effective way of helping others to achieve optimum performance in the workplace. Dr MacLennan's book covers the entire subject from basic skills to designing and implementing a tailor-made coaching and mentoring system. He starts by explaining the nature of achievement and the factors that determine it, and then introduces a seven-stage model that will enable managers and supervisors to encourage their people to develop their skills. He examines the problems commonly encountered and shows how to overcome them or, in some cases, turn them to positive account. The book is interactive throughout, using cartoons, humour, self-assessment questions, case studies and illustrations to reinforce the text. A particularly valuable feature is a set of checklists that together summarize the key elements involved. Coaching and Mentoring is, quite simply, a comprehensive manual of the best methods known today of helping people to succeed.
Rapid Application Development with Mozilla, part of the Bruce Perens Open Source Series, is a concise guide for any programmer who wants to learn the versatility and compatibility of Mozilla, an open source toolset with over a thousand objects and components. An additional feature of Rapid Application Development with Mozilla is the NoteTaker Web browser add-on-a sample Mozilla application that is developed throughout the book. Written by Web and XML expert Nigel McFarlane, this book is the perfect addition to the library of any user-interface software engineer, cross-platform developer, or any programmer looking to discover the benefits of rapid application development.
This third edition of Modern Criticism and Theory represents a major expansion on its previous incarnations with some twenty five new pieces or essays included. This expansion has two principal purposes. Firstly, in keeping with the collection’s aim to reflect contemporary preoccupations, the reader has expanded forward to include such newly emergent considerations as ecocriticism and post-theory. Secondly, with the aim of presenting as broad an account of modern theory as possible, the reader expands backwards to to take in exemplary pieces by formative writers and thinkers of the late nineteenth and early twentieth centuries such as Marx, Freud and Virginia Woolf.. This radical expansion of content is prefaced by a wide-ranging introduction, which provides a rationale for the collection and demonstrates how connections can be made between competing theories and critical schools. The purpose of the collection remains that of introducing the reader to the guiding concepts of contemporary literary and cultural debate. It does so by presenting substantial extracts from seminal thinkers and surrounding them with the contextual materials necessary to a full understanding. Each selection has a headnote, which gives biographical details of the author and provides suggestions for further reading, and footnotes that help explain difficult references. The collection is ordered both historically and thematically and readers are encouraged to draw for themselves connections between essays and theories. Modern Criticism and Theory has long been regarded as a necessary collection. Now revised for the twenty first century it goes further and provides students and the general reader with a wide-ranging survey of the complex landscape of modern theory and a critical assessment of the way we think – and live – in the world today.
If you want to be the best, you have to have the right skillset. From managing and motivating people and teams to performance management and appraisals, THE ULTIMATE MANAGEMENT BOOK is a dynamic collection of tools, techniques, and strategies for success. Discover the main themes, key ideas and tools you need and bring it all together with practical exercises. This is your complete course in modern management. ABOUT THE SERIES ULTIMATE books are for managers, leaders, and business executives who want to succeed at work. From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you're doing.
Management In 4 Weeks is a comprehensive guide to managing people, giving you everything you need to know in one place. Made up of four bestselling books in one, this book delivers a complete course in modern management. From managing and motivating people and teams, to performance management and appraisals you'll discover all the tools, techniques and strategies you need to get your management right. This book introduces you to the main themes and ideas of people management, giving you a knowledge and understanding of the key concepts, together with practical and thought-provoking exercises. Whether you choose to work through it like a 4 week course or dip in and out, Management In 4 Weeks is your fastest route to success: Week 1: Introducing Management In A Week Week 2: Successful People Management In A Week Week 3: Managing Teams In A Week Week 4: Successful Appraisals In A Week ABOUT THE SERIES In A Week books are for managers, leaders, and business executives who want to succeed at work. From negotiating and content marketing to finance and social media, the In A Week series covers the business topics that really matter and that will help you make a difference today. Written in straightforward English, each book is structured as a seven-day course so that with just a little work each day, you will quickly master the subject. In a fast-changing world, this series enables readers not just to get up to speed, but to get ahead.
As the feature list of Adobe Photoshop continues to grow, even users with years of experience can feel overwhelmed by the many tools and methods for selecting or isolating parts of an image. Layers, channels, paths, clipping masks, layer masks, vector masks, the Pen tool, Magic Wand, and so on — all let users work on specific regions of an image, but in fundamentally different ways. Making clean, efficient selections are essential skills for any Photoshop user, whether a graphic designer, professional photographer, or hobbyist. Graphic designer, teacher, and Photoshop expert Nigel French saves you hours of frustration by illuminating the best selection tools and techniques for specific tasks, and the most flexible approaches to correcting and editing images in Photoshop. Using step-by-step examples, this book clarifies often-misunderstood selection methods, shows which masks best select a range of tone or color, and demonstrates how the right tools and techniques can help transform even the most mediocre picture into a polished image, saving you hours of time. • Learn the fundamentals of making selections, and when to choose which method • Blend images and replace backgrounds using layer, vector, and channel masks • Correct color and exposure using adjustment layers • Make next-to-impossible hair selections with channel masks • Create a non-destructive workflow, giving you total creative freedom
This imaginative approach to the era in which Western civilization was born is a thorough--and thoroughly accessible--synthesis of the Greek, Roman, and Etruscan worlds, spanning the period from Late Geometric Greece in around 700 b.c., to the rule of Constantine in the early 4th century a.d. The authors incorporate important developments in recent scholarship, including ideas of gender, war and pacifism, imperialism and dissent, political propaganda, economy, cultural identity, racism, hygiene and diet, and public and private uses of space. The book highlights the modern relevance of classical antiquity, from its influence on contemporary politics to the representation of the female body in Western art, and concludes by charting the history of classical civilization. The extensive reference section includes biographies, an introduction to classical mythology, a glossary of technical terms and vase shapes, as well as a timeline, map, bibliography, and index.
A revised text that presents specific design methods within an overall strategy from concept to detail design The fifth edition of Engineering Design Methods is an improved and updated version of this very successful, classic text on engineering product design. It provides an overview of design activities and processes, detailed descriptions and examples of how to use key design methods, and outlines design project strategies and management techniques. Written by a noted expert on the topic, the new edition contains an enriched variety of examples and case studies, and up to date material on design thinking and the development of design expertise. This new edition opens with a compelling original case study of a revolutionary new city-car design by ex-Formula One designer Gordon Murray. The study illustrates the complete development of a novel design and brings to life the process of design, from concept through to prototype. The core of the book presents detailed instructions and examples for using design methods throughout the design process, ranging from identifying new product opportunities, through establishing functions and setting requirements, to generating, evaluating and improving alternative designs. This important book: Offers a revised and updated edition of an established, successful text on understanding the design process and using design methods Includes new material on design thinking and design ability and new examples of the use of design methods Presents clear, detailed and illustrated presentations of eight key design methods in engineering product design Written for undergraduates and postgraduates across all fields of engineering and product design, the fifth edition of Engineering Design Methods offers an updated, substantial, and reliable text on product design and innovation.
This book will be vital reading for anyone doing research, since using the web to find high quality information is a key research skill. It introduces beginners and experts alike to the most effective techniques for searching the web, assessing and organising information and using it in a range of scenarios from undergraduate essays and projects to PhD research. Nigel Ford shows how using the web poses opportunities and challenges that impact on student research at every level, and he explains the skills needed to navigate the web and use it effectively to produce high quality work. Ford connects online skills to the research process. He helps readers to understand research questions and how to answer them by constructing arguments and presenting evidence in ways that will enhance their impact and credibility. The book includes clear and helpful coverage of beginner and advanced search tools and techniques, as well as the processes of: @!critically evaluating online information @!creating and presenting evidence-based arguments @!organizing, storing and sharing information @!referencing, copyright and plagiarism. As well as providing all the basic techniques students need to find high quality information on the web, this book will help readers use this information effectively in their own research. Nigel Ford is Professor in the University of Sheffield′s Information School.
`This is a textbook for the times, which addresses itself brilliantly to the twin phenomena of expanding horizons and diminishing resources of English studies.' - David Lodge
Digital Media Tools is a clearly focussed introduction to the major software tools used for creating digital graphics, multimedia and Web pages. There are substantial chapters on each of the industry-leading applications such as Photoshop or Flash, plus an introductory chapter on the common interface elements. Readers will acquire a basic fluency with these important tools, learn what they do best and what their limitations are. The book is lavishly illustrated throughout, and files are provided on the supporting web site for students to work through all the major examples themselves. The approach is highly practical and founded in the authors’ extensive experience with these tools, but also supported by a thorough understanding and explanation of the technical and theoretical issues underpinning their use. Digital Media Tools is designed to be the perfect practical companion text to the authors’ latest course Web Design: A Complete Introduction. This edition brings this very successful book up to date and provides information on the latest versions of Photoshop, Flash, Illustrator and Dreamweaver, along with new coverage of Bridge. This 3rd edition introduces a wide range of new teaching and learning features both in the book itself and on the new supporting Web site www.digitalmediatools.org
Knowledge and Discourse presents an ecological approach to the study of discourse in social, academic and professional practices. It brings together distinguished scholars from diverse cultures - India, China, Australia, Canada among others - and disciplines - linguistics, anthropology, sociology, philosophy. The chapters collectively illustrate the ecological approach by exploring how language makes connections between subjective experiences as people construct meaning and action. This book offers the reader a holistic, interdisciplinary approach to the study of language as discourse, questioning traditional views of disciplinary knowledge and the role of discourse in the pursuit, construction and compartmentalisation of such knowledge. Through the variety of disciplines, experiences and approaches, the contributors show how the world and word are contingent on each other. The notions of connectivity, contingency and change are themes that run through the book, and in the interweaving of these themes readers will find persuasive illustrations of an ecological approach to applied linguistics.
Readers can become accomplished desktop publishers with this training and reference guide to PageMaker 6.5. The author, a PageMaker expert, tells novice or intermediate users how to exploit the newest version of PageMaker for Windows to create impressive documents, whether a business card, a newsletter, or a book.
The Type Project Book brings together a collection of typographically-focused design projects for all beginning to intermediate-level graphic designers. Renowned design instructor Nigel French approaches each project from both technical and aesthetic points of view, showing the starting state and milestones along the way to the finished deliverable. Wherever appropriate, French discusses historical precedent and professional examples of meeting the same challenge. French describes the assets required and the software used, without presenting screenshots that may quickly become outdated. This guide’s self-contained projects build on examples French first created in his popular courses for Lynda.com/LinkedIn Learning. Its extensively illustrated, attractive format will also appeal to users who just want to dip in and out for specific knowledge and skills. Ideal for independent self-study and exploration by working designers who want to expand their skills and build their portfolios, The Type Project Book has also been crafted to support graphic design students who need a strong foundation in typography.
Plant Solutions is a brand new contemporary problem-solving guide to finding the right plant for the right place in your garden. Packed with plant suggestions, cultivation notes and companion ideas, Plant Solutions helps you create a suitable and successful planting scheme by finding plants to suit your garden’s needs.
Learn Adobe Photoshop with the Visual QuickStart Guide—the quick and easy way! Visual QuickStart Guide is an easy, visual approach to learning. Concise steps and explanations, using pictures to guide you through Adobe Photoshop get you up and running in no time. In addition, the free Web Edition of the book includes more than 4 hours of video, enhancing and expanding the information in the book while providing an alternative method for learning. Whether you're an experienced designer or an enthusiastic newcomer, Photoshop gives you all the tools you need to create almost any photographic image you can imagine, using a vast array of powerful tools and options. Learn best practices for flexible, collaborative workflows. Employ efficient production techniques to select, size, crop, mask, composite, color correct, and retouch. Enhance your images with editable type, vector artwork, and creative special effects. This book provides you with: An easy visual approach that uses pictures to guide you through Adobe Photoshop features and show you what to do Concise steps and explanations that help you get up and running in no time The best content and value around, page for page Access to the Web Edition, a free online version of the book with embedded video
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