Our traditional ways of looking at economics, business and politics are not fit for purpose. The causes of the recent crisis were behavioural and international, but our measures are superficial and financial, recorded at a national or company level. This is combined with a fervent quest for endless ‘growth’, no matter how unsustainable. Theory has to catch up with reality. Many books chart different courses for economic and business management but New Normal, Radical Shift is different. Using examples from international organizations around the world, it analyses not only the business model that failed, but challenges wider economic and political beliefs that employees’ interests always conflict with those of managers and business owners. Neela Bettridge and Philip Whiteley argue that the right messages about good practice in business struggle to be heard, not because of indifference or inertia, but because dysfunctional philosophies are still supported not only within business and business schools, but also within political circles and by trade unions, NGOs and others campaigning for workers’ rights. The central belief of the ‘old normal’ is that profits are made by exploiting workers and the environment. In this book the authors’ arguments - all supported by exemplary case studies -demonstrate that this belief is false, opening up enormous possibilities in a ‘new normal’ of enhanced working lives, environmental protection and business success.
As the era of ever expanding markets and ample resources ends, governments and business will have to behave differently. The world is facing weak economic growth, limits to affordable resources and increasing concerns about environmental consequences. During the boom times, governments championed de-regulation and business responded by adopting an anything-goes attitude. In these straitened times, strategic analysis has to engage with the challenges that society faces to create resilient corporations fit for the 21st century. In Corporate Strategy in the Age of Responsibility, Peter McManners, who has for nine years run strategy workshops on the Henley MBA focusing on the global business environment, sets about providing a strategic framework for navigating the new economic environment. Chief Sustainability Officers (CSOs) now exist, but they struggle to find the strategic rationale for the improvements they champion. The author argues that their good intentions often lack traction, partly because others in management don’t get it, but also because they are not ambitious enough. The book is not about preaching semi-charitable behaviour or how to enhance the reputation of the corporation instead it is about surviving and thriving in a challenging and changing environment. A corporate audience familiar with strategy books will relate to this book, but will find it steers them towards radically new strategic thinking suitable for a turbulent period of transition.
Many companies have been criticised for weaknesses in their business ethics, and every year, new scandals and ethical breaches hit the media. The problem of ethical lapses however, is not confined to business and there are few sectors of society that can claim the moral high ground. In an increasingly transparent world, employee engagement is founded on trust - of their boss, their department, their whole enterprise. The Tone from the Top: How Behaviour Trumps Strategy will convince you that the behaviour of leaders and the signals they send are more important than strategy. In offering a model for a much more systematic approach, and first hand evidence from interviews with the chairmen of a quarter of a trillion pounds of market capitalization (FTSE200 companies), Ian Muir will persuade you that behaviour and signalling have a much greater influence on business performance and ethics than simply communicating a strategy.
Welcome to GoodCo follows Tom Levitt’s critically acclaimed Partners for Good which postulated that elements within the private sector now understood the social obligations of the corporate citizen and were willing to play that role. Welcome to GoodCo explores that change in attitude and examines how the processes, structures, purposes and tools of the private sector economy can be turned into instruments of social progress. Once again there are political lessons to be learned: good or responsible capitalism has become a matter of debate. What is not at issue is that the private sector has available to it vast quantities of capital, human and other resources and logistical expertise which, when properly focused and applied, could revolutionise the delivery of public good without compromising the voluntary principle or the public sector principle of universal access to services.
Our traditional ways of looking at economics, business and politics are not fit for purpose. The causes of the recent crisis were behavioural and international, but our measures are superficial and financial, recorded at a national or company level. This is combined with a fervent quest for endless ‘growth’, no matter how unsustainable. Theory has to catch up with reality. Many books chart different courses for economic and business management but New Normal, Radical Shift is different. Using examples from international organizations around the world, it analyses not only the business model that failed, but challenges wider economic and political beliefs that employees’ interests always conflict with those of managers and business owners. Neela Bettridge and Philip Whiteley argue that the right messages about good practice in business struggle to be heard, not because of indifference or inertia, but because dysfunctional philosophies are still supported not only within business and business schools, but also within political circles and by trade unions, NGOs and others campaigning for workers’ rights. The central belief of the ‘old normal’ is that profits are made by exploiting workers and the environment. In this book the authors’ arguments - all supported by exemplary case studies -demonstrate that this belief is false, opening up enormous possibilities in a ‘new normal’ of enhanced working lives, environmental protection and business success.
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